WooCommerce KPI dashboard with action items and performance reports. Plain-English recommendations to grow sales. No nags, no bundled plugins.

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transactly

Drashco

Compass turns your WooCommerce data into a focused report you can act on in an hour. One click produces a short executive summary, a ranked list of action items, and the period numbers for context — all from your store’s own database.
Every action item is built around the same four questions:
<ul>
<li>What’s the pattern? A specific, measurable observation about your store.</li>
<li>Why does it matter? One sentence on the business impact.</li>
<li>What should you do? A concrete next step you can take today.</li>
<li>How will you know it worked? A falsifiable test with a measurable outcome.</li>
</ul>
<h4>What Compass looks for</h4>
Compass v1.1 ships with eleven Tier-1 finding rules. None of them is a number you can already see at a glance in the WooCommerce → Reports tab — they’re patterns the reports tab can’t surface. Each rule has a strict trigger threshold; rules that don’t apply to your store stay silent. Empty audits are the right answer when nothing is wrong.
<ul>
<li>Stockout cost — currently out-of-stock products that were selling, with estimated lost revenue.</li>
<li>Discount dependency — the share of paid orders that used a coupon, and how much margin discounts absorbed.</li>
<li>Product rank trajectory — top-30 products that fell five or more ranks versus the prior period.</li>
<li>Single-product concentration risk — when one product carries too much of your store’s revenue.</li>
<li>Payment-method completion gap — gateways with materially worse completion rates than their peers.</li>
<li>Refund-reason cluster — a keyword crossing 30% of refund notes across multiple SKUs (sizing, damage, expectation gap, etc.).</li>
<li>Geographic concentration — the top three postcode prefixes accounting for more than half of revenue.</li>
<li>Year-over-year anomaly — current 30-day window deviating from same-period-last-year after normalising for store growth.</li>
<li>Category concentration risk (new in 1.1) — top product category accounting for more than half of revenue.</li>
<li>New vs returning customer mix shift (new in 1.1) — new-customer share moving 20+ percentage points versus the prior 90 days.</li>
<li>Inventory reorder warning (new in 1.1) — top-revenue products with less than 14 days of stock at the current sales rate.</li>
</ul>
<h4>What you get</h4>
<ul>
<li>A short executive summary that leads with the highest-priority pattern.</li>
<li>A ranked list of action items with confidence, impact, and effort bands.</li>
<li>A “Numbers for context” appendix with paid orders, revenue, average order value, repeat-customer share, and your top five products.</li>
<li>A downloadable Markdown copy of the report you can paste into a doc, an email, or a Slack thread.</li>
</ul>
<h4>Privacy</h4>
Compass reads only your local WooCommerce data — orders, products, refunds, coupons, and shipping addresses. It makes zero external HTTP calls. No data leaves your server. No telemetry, no phone-home, no API keys required. The plugin is reviewable in a sandbox and works on stores behind a firewall or in staging.
<h4>Clean uninstall</h4>
When you remove Compass, every option, transient, and cached value the plugin created is deleted. We don’t leave database garbage behind. The cleanup is multisite-aware and works correctly with persistent object caches like Redis or Memcached.
<h4>Roadmap</h4>
A PRO version with weekly automated reports, GA4 / Search Console signals, and AI-assisted causal analysis is in development at https://transactly.org/compass/ — see the About page in the plugin for details. The free Compass plugin is fully usable on its own and is not gated on the PRO release.

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