AI-powered real estate chat widget for WordPress. Connects any property plugin to a GDPR-compliant AI assistant.

grundly

Grundly – Immobilienbewertung und Wertermittlung für Makler

Property valuation lead generator for real estate agents. Add the Grundly widget with shortcode and collect homeowner leads in minutes.

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Makler-Berater is an AI assistant that actually knows your WordPress property listings.
<h4>Third-Party Service</h4>
This plugin connects to the Makler-Berater API service (https://api.makler-berater.de) to provide AI-powered property search and chat functionality. The following data is sent to the service:
<ul>
<li>Property data (title, description, price, location, features, photos) — sent during sync</li>
<li>Chat messages — sent when visitors use the chat widget</li>
<li>Photo URLs — sent for optional AI vision analysis</li>
</ul>
When data is sent: During property synchronization (hourly + on save), when visitors use the chat widget, and when photo analysis is enabled.
Service links: 
* <a href="https://makler-berater.de/agb" rel="nofollow ugc">Terms of Service</a> 
* <a href="https://makler-berater.de/datenschutz" rel="nofollow ugc">Privacy Policy</a>
The AI processing takes place on EU servers (AWS Frankfurt). No data is transferred to US services.
Visitors can search your properties using natural language chat — and get instant, accurate answers based on your real inventory. No generic chatbot responses. Real data.
<h4>What This Plugin Does</h4>
<ul>
<li>One-line widget integration — The AI chat widget appears on all pages of your WordPress site. No coding required.</li>
<li>Automatic property sync — Your listings are synced hourly and in real-time on every change. Zero manual data entry.</li>
<li>Real AI answers — The assistant knows price, location, rooms, features of every property and answers questions like “Is there a house under €400,000 with a garden in Cologne?”</li>
<li>Photo analysis (Vision AI) — Features are automatically extracted from property photos: hardwood floors, fireplace, open kitchen — even if the agent never mentioned them in the description.</li>
<li>GDPR/DSGVO compliant — AI processing on EU servers (AWS Frankfurt). No data transfer to US services.</li>
<li>Multilingual — German and English UI included. Works with properties in any language.</li>
</ul>
<h4>Supported Property Plugins</h4>
Optimized adapters for:
<ul>
<li>WP-ImmoMakler / OpenImmo (immobilie CPT — most popular German real estate plugin)</li>
<li>Frymo (v1.x+)</li>
<li>Immonex Kickstart / OpenImmo2WP (inx_property CPT)</li>
<li>Estatik (v4.x)</li>
<li>WP-Property (v2.x)</li>
</ul>
NEW in 2.0: Generic mode — works with any property plugin! Unknown plugins are auto-detected and all data is sent as a raw dump to the AI, which interprets field names automatically.
The correct data source is detected automatically.
<h4>Shortcode Integration</h4>
In addition to the automatic widget on all pages, you can place the chat on specific pages:
<pre><code>[makler_berater] — Default settings
[makler_berater color="16a34a"] — Custom color
[makler_berater mode="inline"] — Inline instead of floating
[makler_berater title="How can I help?"] — Custom title
[makler_berater autoopen="true" delay="3000"] — Auto-open after 3s
[makler_berater page_context="true"] — Send page content as context
</code></pre>
<h4>Privacy & Security</h4>
Three-layer security filter protects sensitive data:
<ul>
<li>Layer 1: WordPress internal fields (underscore prefix) are automatically filtered</li>
<li>Layer 2: Email, phone, bank details, passwords, API keys are blocked</li>
<li>Layer 3: Custom blocklist configurable in admin</li>
</ul>
<h4>Why Makler-Berater?</h4>
Generic chatbots (Tidio, WPBot, Chatbase) don’t know your property inventory. Makler-Berater connects directly to your real estate data, so visitors get accurate answers about your actual listings.
<h4>For Developers & Agencies</h4>
This plugin is ideal for WordPress agencies building real estate websites. One Makler-Berater account per client, the plugin on their site — done.
Filter hooks for developers: 
* <code>makler_berater_load_widget</code> — Control widget loading (e.g., cookie consent) 
* <code>makler_berater_property_data</code> — Modify data payload before sending 
* <code>makler_berater_block_field</code> — Block/allow individual fields 
* <code>makler_berater_collected_images</code> — Customize image list 
* <code>makler_berater_sync_statuses</code> — Which post statuses to sync

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