A free plugin to add your mida tracking script to your WordPress site. The official mida Plugin for WordPress.

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mida is a free plugin that allows you to add the mida tracking script to your WordPress site. The tracking script lets mida run A/B test experimentation on your site.
<h3>External Services</h3>
This plugin relies on external third-party services to provide A/B testing functionality. By using this plugin, you acknowledge and agree to the following external service connections:
<h4>Mida CDN Service</h4>
<ul>
<li>Service Provider: Mida (mida.so)</li>
<li>Purpose: Loads the A/B testing JavaScript library to run experiments on your site</li>
<li>Data Sent: Project key, page URL, user session data (via cookies)</li>
<li>When: On every page load (frontend only)</li>
<li>Service URLs:
<ul>
<li>https://cdn.mida.so/js/optimize.js (US region)</li>
<li>https://cdn-eu.mida.so/js/optimize.js (EU region)</li>
</ul>
</li>
<li>Privacy Policy: <a href="https://www.mida.so/privacy-policy" rel="nofollow ugc">https://www.mida.so/privacy-policy</a></li>
<li>Terms of Service: <a href="https://www.mida.so/terms-of-service" rel="nofollow ugc">https://www.mida.so/terms-of-service</a></li>
</ul>
<h4>Mida API Service</h4>
<ul>
<li>Service Provider: Mida</li>
<li>Purpose: Tracks WooCommerce events (add to cart, checkout, orders) for A/B testing conversion goals</li>
<li>Data Sent:
<ul>
<li>Event data: cart actions, checkout initiation, order details</li>
<li>User data: customer ID, email, name, company (when available)</li>
<li>Order data: amount, quantity, currency</li>
<li>Session identifiers from cookies (optimize_session, optimize_uuid)</li>
</ul>
</li>
<li>When: Only when WooCommerce is active and specific events occur (add to cart, checkout, order placement)</li>
<li>Service URLs:
<ul>
<li>https://api-us.mida.so/event/addv2 (event tracking – US region)</li>
<li>https://api-us.mida.so/track/ (user identification – US region)</li>
<li>https://api-eu.mida.so/event/addv2 (event tracking – EU region)</li>
<li>https://api-eu.mida.so/track/ (user identification – EU region)</li>
</ul>
</li>
<li>Privacy Policy: <a href="https://www.mida.so/privacy-policy" rel="nofollow ugc">https://www.mida.so/privacy-policy</a></li>
<li>Terms of Service: <a href="https://www.mida.so/terms-of-service" rel="nofollow ugc">https://www.mida.so/terms-of-service</a></li>
</ul>
Important: These external services are required for the plugin to function. No A/B testing will work without connecting to these services. Users must have a Mida account and accept Mida’s terms of service and privacy policy to use this plugin.

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