Generate a WP content & product catalog for dynamic ads. Easily deploy the Meta Pixel, Conversions API, GA4, Google Ads, GTM, and the TikTok Pixel …

Freemius

roasmetatools

ROAS Tool Kits is the ultimate attribution and catalog infrastructure for modern media buyers and arbitrage marketers[cite: 2].
Whether you are scaling WooCommerce E-commerce or running high-volume Advantage+ Arbitrage campaigns, this plugin restores your attribution data and seamlessly generates the XML feeds Meta and TikTok need to scale your ads[cite: 2].
<h4>Core Free Features</h4>
<ul>
<li>Host-Native Conversions API (CAPI): Route server-side events directly through your own WordPress host[cite: 2]. No third-party servers like Stape.io or Google Cloud required[cite: 2].</li>
<li>Unified Catalog Feeds: Instantly generate compliant XML feeds for Meta (Blog Posts & Products), Google Merchant Center, and TikTok Ads Manager[cite: 2].</li>
<li>Meta & TikTok Core: Global tracking for PageView, ViewContent, AddToCart, InitiateCheckout, and Purchase/CompletePayment[cite: 2].</li>
<li>Google Hub: One-click deployment for Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Ads Remarketing, and Consent Mode v2[cite: 2].</li>
<li>Dual-Routing Events: Automatically push all standard Meta Pixel events directly into GA4 and TikTok simultaneously[cite: 2].</li>
</ul>
<h4>Premium Features (PRO)</h4>
<ul>
<li>[PRO] Ad-Blocker Bypass Proxy: Routes frontend JavaScript tracking data to an internal WP endpoint to completely bypass strict browser ad-blockers and recover up to 30% of missing data[cite: 2].</li>
<li>[PRO] TikTok Events API: Route high-intent events server-side to TikTok using Long-Term Access Tokens for maximum attribution accuracy[cite: 2].</li>
<li>[PRO] GA4 Server-Side API: Dual-routes custom events directly to Google’s servers using the Measurement Protocol API secret to restore data lost to iOS tracking restrictions[cite: 2].</li>
<li>[PRO] Automatic Advanced Matching: Automatically detects logged-in WordPress/WooCommerce users, hashes their emails securely, and injects them into the Meta/TikTok pipeline to boost Event Match Quality (EMQ)[cite: 2].</li>
<li>[PRO] UTM & Click ID Persistence Engine (v6.0): Bulletproof cross-session tracking[cite: 2]. Captures UTMs, <code>fbclid</code>, <code>gclid</code>, and <code>ttclid</code> to dynamically stitch them into outbound links or send them directly into CAPI server payloads[cite: 2].</li>
<li>[PRO] Real-Time Feed Invalidation: Move beyond basic 12-hour caching[cite: 2]. The XML catalog instantly self-destructs the millisecond a product price changes, goes out of stock, or is moved to the trash, saving wasted ad spend[cite: 2].</li>
<li>[PRO] Event Deduplication: Automatically generates and passes synchronized <code>event_id</code> hashes between the browser and server to prevent double-counting[cite: 2].</li>
<li>[PRO] High-Intent Custom Triggers: Fire granular events (Scroll Depth 50/70%, Time on Site up to 5 minutes, Multi-PageViews, and Composite Triggers) to Meta, TikTok, GA4, and Google Ads[cite: 2].</li>
<li>[PRO] Advanced Feed SEO: Automatically pulls Yoast SEO titles and primary categories into your XML Catalog fields[cite: 2].</li>
<li>[PRO] Negative Exclusion Audiences: Server-side tracking for WooCommerce Order Refunded and Order Cancelled events[cite: 2].</li>
</ul>

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