The Snap Pixel plugin helps advertisers measure the cross-device impact of campaigns with easy integration for WordPress and WooCommerce.

Mustaneer Abdullah

Hassan Ali ⚡️

Muzammil Ahsan

<p>The Snap Pixel plugin provides a seamless way to integrate Snapchat’s tracking pixel into your WordPress website and WooCommerce store. It allows you to track user interactions and conversions, helping you measure the effectiveness of your Snapchat advertising campaigns.</p>
<h4>Key Features</h4>
<ul>
<li><strong>Easy Setup</strong> – Simply enter your Snapchat Pixel ID and you’re ready to go</li>
<li><strong>WordPress Integration</strong> – Track user activity across your entire WordPress site</li>
<li><strong>WooCommerce Support</strong> – Track standard e-commerce events automatically</li>
<li><strong>Easy Digital Downloads Support</strong> – Track digital product sales and downloads</li>
<li><strong>Flexible Configuration</strong> – Choose exactly which pages and events to track</li>
<li><strong>AJAX Support</strong> – Compatible with AJAX-powered add-to-cart functionality</li>
<li><strong>User Email Tracking</strong> – Improve conversion tracking with user email data</li>
<li><strong>Modern Admin Interface</strong> – Intuitive, Snapchat-inspired settings panel</li>
</ul>
<h4>Available Add-ons</h4>
<p>Enhance your Snap Pixel with these powerful add-ons available at <a href="https://coresolstudio.com/plugins/snap-pixel" rel="nofollow ugc">coresolstudio.com/plugins/snap-pixel</a>:</p>
<p><strong>1. Snap Pixel Analytics</strong></p>
<p>Track and analyze your Snapchat Pixel events directly in your WordPress dashboard. Get insights into user behavior, conversions, and campaign performance without leaving your site.</p>
<p>Features:<br />
* Real-time event tracking dashboard<br />
* Detailed event data visualization<br />
* Export capabilities for further analysis<br />
* Historical data storage and reporting<br />
* Filter events by date range and type</p>
<p><strong>2. Snap Pixel for Membership Sites (Future)</strong></p>
<p>Specialized tracking for membership sites and subscription-based businesses using popular plugins like MemberPress, WooCommerce Subscriptions, and more.</p>
<p>Features:<br />
* Subscription event tracking<br />
* Member registration and login tracking<br />
* Membership level changes tracking<br />
* Renewal and cancellation tracking<br />
* Member engagement metrics</p>
<h4>Supported Events</h4>
<p>The plugin supports all standard Snapchat Pixel events:</p>
<ul>
<li><strong>PAGE_VIEW</strong> – Tracks when users view any page</li>
<li><strong>VIEW_CONTENT</strong> – Tracks when users view product pages</li>
<li><strong>ADD_CART</strong> – Tracks when users add products to cart</li>
<li><strong>START_CHECKOUT</strong> – Tracks when users begin the checkout process</li>
<li><strong>ADD_BILLING</strong> – Tracks when users add billing information</li>
<li><strong>PURCHASE</strong> – Tracks when users complete a purchase</li>
<li><strong>SEARCH</strong> – Tracks search queries on your site</li>
</ul>
<h4>WooCommerce Integration</h4>
<p>When used with WooCommerce, the plugin automatically tracks:</p>
<ul>
<li>Product views with detailed product data</li>
<li>Add to cart actions (including AJAX add to cart)</li>
<li>Checkout initiation</li>
<li>Purchase completion with transaction data</li>
</ul>
<h4>Easy Digital Downloads Integration</h4>
<p>When used with Easy Digital Downloads, the plugin automatically tracks:</p>
<ul>
<li>Digital product views with detailed product data</li>
<li>Add to cart actions for digital products</li>
<li>Checkout initiation for digital purchases</li>
<li>Purchase completion with transaction data</li>
</ul>
<h4>Privacy and GDPR</h4>
<p>The Snap Pixel plugin collects data for conversion tracking purposes. To ensure GDPR compliance, we recommend:</p>
<ol>
<li>Updating your privacy policy to disclose the use of Snapchat Pixel</li>
<li>Implementing a cookie consent solution</li>
<li>Only enabling user email tracking with proper consent</li>
</ol>
<h4>Upcoming Features</h4>
<ul>
<li>SAVE event for Wishlist for products or items</li>
<li>SIGNUP event for all signups on website</li>
</ul>


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