This plugin integrates the Google Ads Dynamic Remarketing Tracking pixel with customized ecommerce variables in a WooCommerce shop.

GrowCommerce

Pixel Tag Manager for WooCommerce – Google Analytics 4, Google Ads, and More Pixels

Pixel Tag Manager for WooCommerce is a powerful plugin to monitor eCommerce events with seamless integration. Track Google Analytics 4, Google Ads, Bi …

alekv

Aleksandar

<blockquote>
This plugin is deprecated. All its features and much more has been merged into our main plugin, the <a href="https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/" rel="ugc">WooCommerce Pixel Manager</a>.
</blockquote>
Do you have a WooCommerce shop and want to run dynamic remarketing campaigns with Google Ads? This plugin will insert the customized remarketing pixel on all your shop pages. Google Ads will then be able to collect customer behaviour data (product viewers, buyers, order value, cart abandoners, etc). Based on this data you will be able to run targeted remarketing campaigns.
Requirements
<ul>
<li>WooCommerce</li>
<li>WooCommerce Google Product Feed plugin or something similar to upload the products to the Google Merchant Center</li>
<li>Google Merchant Center Account with all products uploaded</li>
<li>Google Ads account with a configured remarketing tag</li>
</ul>
Highlights of this plugin
<ul>
<li>Easy to install</li>
<li>Accurate. Several methods have been build in to avoid tracking of shop managers, deduplication of purchases, etc.</li>
</ul>
Cookie Consent Management
The plugin uses data from several Cookie Consent Management plugins to avoid injecting the tracking pixel, in case a visitor doesn’t want to be tracked by third party pixels.
It works with the following Cookie Consent Management plugins:
<ul>
<li><a href="https://wordpress.org/plugins/cookie-notice/" rel="ugc">Cookie Notice</a></li>
<li><a href="https://wordpress.org/plugins/cookie-law-info/" rel="ugc">Cookie Law Info</a></li>
<li><a href="https://wordpress.org/plugins/gdpr-cookie-compliance/" rel="ugc">GDPR Cookie Compliance</a></li>
</ul>
It is also possible for developers of Cookie Consent Management plugins to deactivate our plugin with a filter, in case a visitor opts out of third party pixel tracking. Simply use the following code:
<pre><code>add_filter( 'wgdr_third_party_cookie_prevention', '__return_true' );
</code></pre>
Installation support
Installing the plugin is pretty simple. Just activate it and enter the conversion ID and if necessary the product prefix.
If you also need to to set up the Google Merchant Center first the entire setup becomes more complex. If you would like us to do the setup for you please contact us for an offer: support@sweetcode.com
Similar plugins
If you like this plugin, have a look at our other Google Ads related plugin: <a href="https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/" rel="ugc">Pixel Manager for WooCommerce</a>
Support Info
We will only support installations which run the most current versions of WordPress and WooCommerce.
More information
Please find more information about Google Ads remarketing on following pages:
<a href="http://www.google.com/ads/innovations/dynamicdisplayads.html" rel="nofollow ugc">Dynamic Display Ads</a> 
<a href="https://www.thinkwithgoogle.com/products/dynamic-remarketing.html" rel="nofollow ugc">Dynamic Remarketing</a>

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