The Parse.ly plugin facilitates real-time and historical analytics to your content through a platform designed and built for digital publishing.

Gary Jones

Jeff Bowen

Mikey Arce

Henrique Mouta

Alex Cicovic

Alexander Lourenco

Mehmood Ahmad

Pau Argelaguet

Parse.ly

Mike Sukmanowsky

<p>Designed and built for digital publishers, Parse.ly helps you understand how your audience is connecting to your content.</p>
<p>Thousands of writers, editors, site managers, and technologists already use Parse.ly to understand what content draws in website visitors, and why. Using our powerful dashboards and APIs, customers build successful digital strategies that allow them to grow and engage a loyal audience.</p>
<p>Join industry leaders — like NBA, Slate, News Corp, and Condé Nast — who already use Parse.ly to bring clarity to content, audience, and analytics.</p>
<p>Feedback, suggestions, questions or concerns? Open a new <a href="https://github.com/Parsely/wp-parsely/issues" rel="nofollow ugc">GitHub issue</a> or email us at <a href="mailto:support@parsely.com" rel="nofollow ugc">support@parsely.com</a>. We always want to hear from you!</p>
<p><strong>NOTE:</strong> The plugin requires an active Parse.ly account. <a href="https://www.parsely.com/getdemo?utm_medium=referral&utm_source=wordpress.org&utm_content=wp-parsely" rel="nofollow ugc">Sign up for a free Parse.ly demo</a>.</p>
<h3>Features</h3>
<p>The wp-parsely plugin is packed with features that allow for a seamless integration process, and brings the power of the Parse.ly dashboard into WordPress.</p>
<h4>Automated integration</h4>
<p>The plugin automatically inserts the Parse.ly metadata and JavaScript in all published pages and posts (Custom Post Types are supported). It also provides a settings page to customize your integration, with options including:<br />
– Output Parse.ly metadata as <a href="https://docs.parse.ly/metadata-jsonld/" rel="nofollow ugc">JSON-LD</a> or <a href="https://docs.parse.ly/metatags/" rel="nofollow ugc">repeated meta tags</a>.<br />
– Choose whether logged-in users should be tracked.<br />
– Define how to track every Post Type (as Post, Non-Post or no tracking).</p>
<h4>Parse.ly Content Intelligence</h4>
<p><a href="https://docs.parse.ly/plugin-content-intelligence/" rel="nofollow ugc">Content Intelligence</a> is a set of content insight tools including:<br />
– The <a href="https://docs.parse.ly/plugin-content-intelligence/#h-dashboard" rel="nofollow ugc">Parse.ly Dashboard Widget</a> – Displays the site’s top posts in the WordPress Dashboard.<br />
– The <a href="https://docs.parse.ly/plugin-content-intelligence/#h-posts" rel="nofollow ugc">Parse.ly Stats Column</a> – Displays published post performance for the last 7 days in Post Lists.<br />
– The <a href="https://docs.wpvip.com/parse-ly/parsely-features/engagement-boost/" rel="nofollow ugc">Engagement Boost</a> feature – Helps you increase page views and engagement by strategically placing links to key content within high-performing articles on your site.<br />
– The <a href="https://docs.parse.ly/plugin-content-intelligence/#h-editor" rel="nofollow ugc">Parse.ly Editor Sidebar</a> – This sidebar is integrated into the WordPress Editor and offers insights about the content currently being edited such as:<br />
  – <a href="https://docs.wpvip.com/parse-ly/parsely-features/title-suggestions/" rel="nofollow ugc">Title Suggestions</a> – Generates title suggestions for the post/page currently being edited.<br />
  – <a href="https://docs.wpvip.com/parse-ly/parsely-features/excerpt-suggestions/" rel="nofollow ugc">Excerpt Suggestions</a> – Generates an excerpt suggestion for the post/page currently being edited.<br />
  – <a href="https://docs.wpvip.com/parse-ly/parsely-features/smart-linking/" rel="nofollow ugc">Smart Linking</a> – Automatically adds links to the current content that point to the most relevant and top-performing posts.<br />
  – <a href="https://docs.parse.ly/plugin-content-intelligence/#h-related-posts" rel="nofollow ugc">Related Posts</a> – Displays a list of the website’s most successful posts, similar to the post/page currently being edited.<br />
  – <a href="https://docs.parse.ly/plugin-content-intelligence/#h-see-performance-details" rel="nofollow ugc">Performance Stats</a> – Displays performance metrics about the content currently being edited.</p>
<h4>The Parse.ly Recommendations Block</h4>
<p>The plugin includes a <a href="https://docs.parse.ly/recommendations-block/" rel="nofollow ugc">Recommendations Block</a> that displays a list of posts related to the currently viewed post/page. The Block is useful for showcasing related content to visitors, and it can also be used in Site Editing mode or as a <a href="https://wordpress.org/documentation/article/block-based-widgets-editor/" rel="ugc">Block-based Widget</a>.</p>
<h4>Advanced integrations support</h4>
<p>While the plugin works out of the box for basic integrations, it offers a host of features that easily allow for advanced integration scenarios:<br />
– Support for <a href="https://docs.parse.ly/plugin-common-questions/#h-is-wp-parsely-compatible-with-amp-or-google-web-stories" rel="nofollow ugc">Google Tag Manager, AMP, Google Web Stories and Cloudflare</a> is included.<br />
– The plugin exposes the <code>wpParselyOnLoad</code> and <code>wpParselyOnReady</code> JavaScript hooks that allow for advanced integrations requiring JavaScript, such as <a href="https://docs.parse.ly/plugin-dynamic-tracking/" rel="nofollow ugc">Dynamic Tracking</a>.<br />
– Support for WordPress <a href="https://docs.parse.ly/plugin-common-questions/#h-is-wp-parsely-compatible-with-wordpress-network-multisite" rel="nofollow ugc">network/multisite</a> and <a href="https://docs.parse.ly/decoupled-set-up/" rel="nofollow ugc">decoupled/headless</a> (GraphQL and WP Rest API) setups is included.<br />
– Last but not least, a wide range of hooks is available in order to customize the plugin’s functionality even further.</p>
<h3>Documentation and resources</h3>
<ul>
<li><a href="https://docs.parse.ly/wordpress-plugin-setup/" rel="nofollow ugc">Plugin Documentation</a>.</li>
<li><a href="https://docs.parse.ly/plugin-common-questions/" rel="nofollow ugc">Commonly Asked Questions</a>.</li>
<li><a href="https://github.com/parsely/wp-parsely/blob/trunk/CHANGELOG.md" rel="nofollow ugc">Changelog</a>.</li>
</ul>
<p><strong>IMPORTANT:</strong> If you are a <a href="https://wpvip.com/" rel="nofollow ugc">WordPress VIP</a> customer, please consult the <a href="https://docs.wpvip.com/parse-ly/" rel="nofollow ugc">WordPress VIP documentation</a> for more details.</p>
<h3>Sample Parse.ly metadata</h3>
<p>The standard Parse.ly JavaScript tracker inserted before the closing <code>body</code> tag:</p>
<pre><code><script id="parsely-cfg" data-parsely-site="example.com" src="https://cdn.parsely.com/keys/example.com/p.js"></script>
</code></pre>
<p>A sample <code>JSON-LD</code> structured data for a home page or section page:</p>
<pre><code><script type="application/ld+json">
{"@context":"http:\/\/schema.org","@type":"WebPage","headline":"WordPress VIP","url":"http:\/\/wpvip.com\/"}
</script>
</code></pre>
<p>A sample <code>JSON-LD</code> meta tag and structured data for an article or post:</p>
<pre><code><script type="application/ld+json">
{"@context":"http:\/\/schema.org","@type":"NewsArticle","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/wpvip.com\/2021\/04\/09\/how-the-wordpress-gutenberg-block-editor-empowers-enterprise-content-creators\/"},"headline":"How the WordPress Gutenberg Block Editor Empowers Enterprise Content Creators","url":"http:\/\/wpvip.com\/2021\/04\/09\/how-the-wordpress-gutenberg-block-editor-empowers-enterprise-content-creators\/","thumbnailUrl":"https:\/\/wpvip.com\/wp-content\/uploads\/2021\/04\/ladyatdesk.png?w=120","image":{"@type":"ImageObject","url":"https:\/\/wpvip.com\/wp-content\/uploads\/2021\/04\/ladyatdesk.png?w=120"},"dateCreated":"2021-04-09T15:13:13Z","datePublished":"2021-04-09T15:13:13Z","dateModified":"2021-04-09T15:13:13Z","articleSection":"Gutenberg","author":[{"@type":"Person","name":"Sam Wendland"}],"creator":["Sam Wendland"],"publisher":{"@type":"Organization","name":"The Enterprise Content Management Platform | WordPress VIP","logo":"https:\/\/wpvip.com\/wp-content\/uploads\/2020\/11\/cropped-favicon-dark.png"},"keywords":[]}
</script>
</code></pre>
<h3>Contributing</h3>
<p>Development, code hosting and issue tracking of this plugin happens on the <a href="https://github.com/Parsely/wp-parsely/" rel="nofollow ugc">wp-parsely GitHub repository</a>. Active development happens on the <code>develop</code> branch and releases are made off the <code>trunk</code> branch.</p>
<p>To run the plugin locally or to contribute to it, please check the instructions in the <a href="https://github.com/Parsely/wp-parsely/blob/develop/docs/CONTRIBUTING.md" rel="nofollow ugc">CONTRIBUTING</a> file.</p>


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