Mark McNeece of 365i

AI systems are answering questions about your business right now. When someone asks ChatGPT, Claude, Gemini, or Perplexity about your services, they either get it right or they guess. Most of the time, they guess wrong — confusing you with competitors, fabricating services you don’t offer, and recommending someone else entirely.
AI Discovery Files fix this. They are machine-readable files at the root of your website that tell AI systems exactly who you are, what you do, and how to refer to your brand. Think of them as <code>robots.txt</code> for AI — except instead of telling crawlers what to ignore, you tell AI systems what to get right.
This is the only WordPress plugin that generates all 10 AI Discovery Files defined in the <a href="https://www.ai-visibility.org.uk/specifications/" rel="nofollow ugc">AI Discovery Files Specification</a>.
<h4>Why your website needs AI Discovery Files</h4>
Without AI Discovery Files, your website is invisible to AI — not ranking poorly, completely absent from AI responses. With AI Discovery Files, you give every major AI system a single, authoritative source of truth about your business. You get mentioned. You get cited. You get recommended.
This is not traditional SEO. This is AI visibility — also called generative engine optimisation (GEO) or answer engine optimisation (AEO). Whatever you call it, it starts with AI Discovery Files.
<h4>All 10 AI Discovery Files</h4>
The <a href="https://www.ai-visibility.org.uk/specifications/" rel="nofollow ugc">AI Discovery Files Specification</a> defines 10 file types across three implementation tiers:
Essential (start here)
<ul>
<li><code>llms.txt</code> — AI-readable business identity (Markdown)</li>
<li><code>ai.txt</code> — AI usage permissions (plain text)</li>
</ul>
Recommended
<ul>
<li><code>identity.json</code> — Structured business identity (JSON)</li>
<li><code>ai.json</code> — Machine-parseable permissions (JSON)</li>
<li><code>brand.txt</code> — Brand naming and terminology rules</li>
<li><code>faq-ai.txt</code> — Pre-answered questions for AI systems</li>
</ul>
Complete
<ul>
<li><code>llm.txt</code> — Compatibility redirect to llms.txt</li>
<li><code>llms.html</code> — Human-readable reference version</li>
<li><code>developer-ai.txt</code> — Technical context for developers</li>
<li><code>robots-ai.txt</code> — AI crawler-specific directives</li>
</ul>
Most competing plugins only generate <code>llms.txt</code>. This plugin generates all 10 files, giving you complete coverage across ChatGPT, Claude, Gemini, Perplexity, Copilot, and every other major AI system.
<h4>How it works</h4>
<ol>
<li>Install and activate the plugin</li>
<li>Fill in your business details on the settings page</li>
<li>Choose which files to enable</li>
<li>The plugin serves the files at the correct root URLs (e.g., <code>yoursite.com/llms.txt</code>)</li>
</ol>
Files are generated dynamically from your settings — no files are written to disk, and everything updates automatically when you change your settings.
<h4>Key features</h4>
<ul>
<li>Auto-detection — pulls your site name, tagline, pages, theme, and WordPress version automatically</li>
<li>All 10 file types — the only plugin that generates every AI Discovery File, not just llms.txt</li>
<li>Three implementation tiers — start with Essential and expand when ready</li>
<li>Live preview — see exactly what each file contains before enabling it</li>
<li>Validation — checks files against the specification and flags issues</li>
<li>AI Crawler Analytics — see which AI bots read your AI Discovery Files, with visual dashboards and CSV export</li>
<li>Discovery File Access tracking — proof that AI bots are reading the files this plugin generates</li>
<li>robots.txt conflict detection — warns when your robots.txt contradicts your AI visibility settings</li>
<li>Conflict detection — warns if physical files already exist at the same URLs</li>
<li>Directory verification — verify domain ownership for the <a href="https://www.ai-visibility.org.uk/" rel="nofollow ugc">AI Visibility Directory</a> without FTP</li>
<li>No lock-in — disable the plugin and the files simply stop being served</li>
<li>Developer-friendly — filters for every generated file and collected data point</li>
</ul>
<h4>Who needs this?</h4>
Every WordPress site that wants to be found, mentioned, and correctly cited by AI systems. Local businesses, agencies, ecommerce stores, SaaS companies, professional services — if AI is answering questions about your industry, you need to control what it says about you.
Built by <a href="https://www.ai-visibility.org.uk/" rel="nofollow ugc">AI Visibility</a>, the publisher of the AI Discovery Files Specification and the team behind the <a href="https://www.ai-visibility.org.uk/ai-visibility-checker/" rel="nofollow ugc">AI Visibility Checker</a>.

AI Discovery Files – llms.txt & AI Visibility

The only WordPress plugin that generates all 10 AI Discovery Files and shows which AI bots read them. Built by 365i.

Erik

The md4AI plugin provides a powerful, multi-layered approach to Generative Engine Optimization (GEO).
<h3>1. Automatic AI Bot Detection (Zero-Config)</h3>
md4AI automatically detects requests from a comprehensive list of known AI agents (like GPTBot, ClaudeBot, Google-Extended, etc.) and serves them a lightweight, on-the-fly Markdown version of your content instead of the standard HTML theme. This ensures a clean, parsable data feed for LLMs right out of the box.
<h3>2. Per-Post Custom Markdown (Metabox)</h3>
The plugin adds a new metabox to your post and page editor, giving you full control over the AI-optimized version of your content. 
Serving an md version of the website is particular useful if your website has editors like Elementor / Beaver Builder / Divi Builder / other div bloated editors because bots usually skips complex and too much nested content.
<ul>
<li>Generate Custom Markdown: Convert your post’s content into Markdown with one click.</li>
<li>Manually Edit: Modify and enhance the Markdown to be exactly as you want AIs to see it.</li>
<li>(Optional) Enhance with AI: If you also use the <a href="https://wordpress.org/plugins/ai-services/" rel="ugc">AI Services</a> plugin, you can use the “Generate with AI” button to automatically add FAQs, discussion questions, or key takeaways extracted from your post.</li>
<li>Serve Enhanced Content: When an AI bot visits this specific post, it will be served your new, custom-tailored Markdown version, giving it far richer data.</li>
<li>Automatic Fallback: If you don’t create a custom version, the plugin falls back to the automatic on-the-fly conversion.</li>
</ul>
<h3>3. Site-Wide AI Instructions (llms.txt)</h3>
The plugin adds a new main page under ‘Utilities’ with dedicated tabs for configuration and insights. From here, you can create and manage a <code>llms.txt</code> file for your entire site.
<ul>
<li>What is <code>llms.txt</code>? This is a file, similar to <code>robots.txt</code>, that provides general instructions, context, and useful links to AI crawlers. It’s a new standard to help guide LLMs in understanding your site’s content and purpose.</li>
<li>Manage Content: Use the settings page to write your <code>llms.txt</code> content, which will then be served automatically to bots that look for it.</li>
<li>Learn More: You can find more details on this new standard at <a href="https://llmstxt.org/" rel="nofollow ugc">https://llmstxt.org/</a>.</li>
</ul>
This combination gives you full control, from automatic optimization to granular, AI-enhanced, per-post content and site-wide AI directives.
<h3>4. GEO/AIO Insights & Validation</h3>
The dedicated GEO/AIO Insights tab provides a unique validation mechanism for your site’s AI presence, offering measurable scores (0-100) on how well your brand is understood by Generative Engines.
<ul>
<li>The Validation Process: We ask a Large Language Model (LLM) to complete a “knowledge card” about your site (e.g., brand name, main topics, product categories).</li>
<li>Ground Truth Check: The AI response is immediately compared with real data extracted from your WordPress database (e.g., site title, author names, WooCommerce categories)</li>
<li>Final Score: Based on this cross-check, the insight provides a score for brand identity and technical relevance, highlighting exactly where the AI provided incorrect or insufficient data (hallucinations or missing data).</li>
</ul>

md4AI

Optimise content for generative engines (GEO) by serving custom Markdown and a site-wide llms.txt.

AI Discovery Files – llms.txt & AI Visibility vs md4AI