alexandrucbrightcom

<p><em>ABOUT ADS.TXT</em></p>
<p>The IAB Tech Lab recently introduced the Ads.txt initiative (official website) to increase transparency in the programmatic advertising ecosystem. The “Ads” in Ads.txt stands for Authorized Digital Sellers, and it is a relative simple method for publishers to declare who is authorized to sell their digital inventory. In short, the Ads.txt file contains the publisher’s out loud references for his authorized sellers.</p>
<p>The process is pretty straightforward. The publisher puts a text file in his web server on the root level of the domain (publishersdomain.com/ads.txt), it must be called ads.txt, and it must have its Read permissions set to “World”. The file must obviously follow the IAB format (see below).</p>
<p>This file should list all of the companies that are authorized to sell the publishers’ inventory. Similarly, programmatic platforms will integrate ads.txt files to confirm which publishers’ inventory they are authorized to sell. This will allows buyers to check the validity of the inventory they purchase.</p>
<p><em>ABOUT ADS.TXT PUBLISHER</em></p>
<p>Ads.tx Publisher was created by Brightcom, a leading media house and a strong supporter of the Ads.txt Initiative to allow publishers to easily edit, validate and upload their ads.txt files within WordPress without any need for engineering resources and with the same ease as any other media asset.</p>
<p><em>TECHNICAL NOTES</em></p>
<ul>
<li>Requires PHP 5.3+.</li>
<li>Requires WordPress 4.9+. Older versions of WordPress will not display any syntax highlighting and may break JavaScript and/or be unable to localize the plugin.</li>
<li>Rewrites need to be enabled. Without rewrites, WordPress cannot know to supply /ads.txt when requested.</li>
<li>Your site URL must not contain a path (e.g. https://example.com/site/ or path-based multisite installs). While the plugin will appear to function in the admin, it will not display the contents at https://example.com/site/ads.txt. This is because the plugin follows the IAB spec, which requires that the ads.txt file be located at the root of a domain or subdomain.</li>
</ul>


Ads.txt Publisher

Generate, edit, validate and publish your ads.txt from WordPress, just like any other piece of content. Now anyone can easily edit their ads.

PurpleAds Network

<h4>Simplify Your Ads.txt Management with PurpleAds</h4>
<p>PurpleAds Ads.txt Manager is a powerful WordPress plugin that streamlines the process of managing your Ads.txt file.<br />
Our tool is designed to help publishers effortlessly manage their ad network relationships, ensuring that authorized sellers are correctly identified and verified by advertisers.<br />
With PurpleAds Ads.txt Manager, managing your Ads.txt file has never been easier.</p>
<h4>A Transparent View of Your Advertising Relationships</h4>
<p>With PurpleAds Ads.txt Manager, you can easily create and manage your Ads.txt file directly from your WordPress dashboard.<br />
Our intuitive interface allows you to quickly add, edit, and delete ad network information, ensuring that your Ads.txt file is always up-to-date and accurate.<br />
The plugin provides a clear and transparent view of your advertising relationships, giving you full control over your ad network partnerships.</p>
<h4>Compliant with IAB’s Ads.txt Standard</h4>
<p>PurpleAds Ads.txt Manager is fully compliant with the IAB’s Ads.txt standard, which means that your ad network information will be displayed correctly and will meet industry standards. This ensures that your advertising relationships are fully transparent and compliant, giving you peace of mind and enabling you to focus on growing your business.</p>
<h3>Why Use PurpleAds Ads.txt Manager?</h3>
<p>Simplify the process of managing your Ads.txt file.<br />
Ensure that authorized sellers are correctly identified and verified by advertisers.<br />
Easily add, edit, and delete ad network information.<br />
Provides a clear and transparent view of your advertising relationships.<br />
Fully compliant with the IAB’s Ads.txt standard.</p>
<h3>Easy Installation</h3>
<p>Installing the PurpleAds Ads.txt Manager plugin is a breeze:</p>
<p>Install the plugin through the WordPress plugins screen or upload the plugin files to the /wp-content/plugins/ directory.<br />
Activate the plugin through the ‘Plugins’ screen in WordPress.<br />
Go to the PurpleAds Ads.txt Manager page in your WordPress dashboard.<br />
Add your ad network information using the simple form provided.<br />
Click ‘Save’ to update your Ads.txt file.</p>


PurpleAds Ads.txt Manager

Simplify Your Ads.txt Management with PurpleAds

Ads.txt Publisher vs PurpleAds Ads.txt Manager