digitalstartup

What is Microdata?
The job of microdata, is to hold the hand of a search engine, and take it directly to the data that you need it to find. This helps search engines understand what it is crawling and minimise mistakes.
Major search engines, like Google, now support something called the <a href="http://schema.org/" rel="nofollow ugc">schema.org</a> vocabulary for structured data. In English, it is a universal template for structuring data. Essentially this makes it easier for search engines to crawl your pages. As a human being, we are able to fill in the blanks when we view information, but software like search engines require a helping hand.
One of the ways the schema.org vocabulary can be embedded within a page, is by using microdata. There are different sets for whatever your page is referring to. In the case of selling products, you would use the <a href="http://schema.org/Product" rel="nofollow ugc">Product Schema</a>. If you are familiar with metadata, then think of it like that. In the HTML of your page code, you wrap the text in the same way.
What does this plugin do?
This plugin allows you to embed Schema.org Microdata for PostingBlog. But rather than pre-fill this information using other plugins, it automatically pulls the information from your Article and your WordPress Settings so that you don’t have to do anything.
The microdata won’t be shown on the page, but instead just within the footer using meta tags. This means that the page will be optimised for search engines without having to add text to the page.
Supported Schema.org
This plugin is currently limited to PostingBlog Schema.
Would you like to contribute? 
You may now contribute to the plugin on Github: <a href="https://github.com/DigitalStartupUK/DS-Schema.org" rel="nofollow ugc">Automatic Schema</a> by <a href="https://digitalstartup.co.uk/" rel="nofollow ugc">Digital Startup</a> on Github
<h3>Arbitrary section</h3>

Automatic Schema

This plugin will automatically insert http://schema.org/BlogPosting Microdata in your blog pages. You don't have to pre-fill any more information

Robotastic

<h4>Features</h4>
<ul>
<li>NEW -> WYSIWYG Ingredient and Direction entries</li>
<li>NEW -> Customizable templates</li>
<li>NEW -> Amazon Associate integration</li>
<li>NEW -> Support for <a href="http://whisk.com" rel="nofollow ugc">Whisk</a>! </li>
<li>Get those thumbnails next to your Google results</li>
<li>Quickly import recipes from existing posts by Selecting and Tagging recipe sections</li>
<li>Recipes are automatically formated and can be customized using CSS</li>
<li>Create new recipes using free-form text entry, instead of annoying fields for each line</li>
<li>Special formatting and a print button, makes it easy for visitors to print recipes</li>
<li>Allow readers to easily save recipes to their Facebook Timeline</li>
</ul>
This plugin makes it simple to add the extra markup Google and other search engines need to better understand your recipes. Most importantly, this is how you get those thumbnails to show up next to your recipes in Google. When recipes are entered using Recipe Schema, it correctly formats the recipe when it is displayed so that search engines can pull in additional information. There are a number of different formats for doing this. This plugin use the <a href="http://schema.org/Recipe" rel="nofollow ugc">Schema.org</a> format that was jointly created by Google, Microsoft, and Yahoo, and is the most widely recognized.
There are a number of different WordPress Plugins for doing this, however what makes Recipe Schema so awesome is how easy it is to add recipes. Quickly add recipe from existing posts by selecting the recipe, and then highlighting and tagging the different parts. No retyping needed! It is just as easy to add recipes from other website. Simply copy, paste, highlight and tag! If you are entering a new recipe from scratch, the free-form entry for directions and ingredients meant that you don’t have to worry about getting the right info into the right field.
<h4>How to Use</h4>
Once you have Recipe Schema installed, it is easy to start adding your recipes. Recipe Schema creates a new type of Posts, not shockingly called recipes. Multiple recipes can be inserted into a single Post and a single recipe can be in a bunch of different Posts.
You need to create a Recipe before you can insert it into a Post. There are 3 different ways to create a new recipe:
New Recipe
<ol>
<li>Click on Recipes on the left hand side of the WordPress Admin menu</li>
<li>Click on Add New under the Recipes submenu</li>
<li>Enter the Recipe, placing the appriopate sections in the right place.</li>
<li>To select a thumbnail for the Recipe, set the Featured Image. This can also be done when you insert a recipe to a post.</li>
</ol>
Import from an Existing Post
<ol>
<li>Click on Recipes on the left hand side of the WordPress Admin menu.</li>
<li>Click on Import from Post under the Recipes submenu. </li>
<li>Select the Post that wish to Import a recipe from.
<ul>
<li>You can filter out Posts that have already been Imported by clicking on Hide Posts With Recipes</li>
<li>You can also filter by Post Category and Search the Posts.</li>
</ul>
</li>
<li>The Post will be shown in a Textbox. Select the recipe text in the post and click the Import button. </li>
<li>The selected recipe will be Cut from the Post and the imported Recipe will inserted into the Post.</li>
<li>Select different portions of the recipe and click the appropriate button below the Textbox.
<ul>
<li>For example, select the recipe title and click the Title button. The title will be copied to the Title field further down the form.</li>
</ul>
</li>
<li>Continue designating the rest of the relevant information.</li>
<li>Scroll down and double check that all of the information has been filled in correctly. Make sure you fill in the Source and URL for where you copied the recipe from.
<ul>
<li>If the Directions or Ingredients had Section headers you will need to add these. Simply goto the line and hit the Header button.</li>
</ul>
</li>
<li>When you have finished, click Save Changes. You will see a preview of the recipe. You can click Edit Recipe if you need to make any changes.</li>
<li>The Recipe is automatically Inserted into the Post.</li>
</ol>
Import from Web
<ol>
<li>Click on Recipes on the left hand side of the WordPress Admin menu.</li>
<li>Click on Copy, Paste & Import under the Recipes submenu, it will open a page with Textbox where you will paste the recipe you wish to import.</li>
<li>Goto the website of the recipe you wish to import. Select and copy the text for the recipe, and paste it into the Textbox.</li>
<li>Select different portions of the recipe and click the appropriate button below the Textbox.
<ul>
<li>For example, select the recipe title and click the Title button. The title will be copied to the Title field further down the form.</li>
</ul>
</li>
<li>Continue designating the rest of the relevant information.</li>
<li>Scroll down and double check that all of the information has been filled in correctly. Make sure you fill in the Source and URL for where you copied the recipe from.
<ul>
<li>If the Directions or Ingredients had Section headers you will need to add these. Simply goto the line and hit the Header button.</li>
</ul>
</li>
<li>When you have finished, click Save Changes. You will see a preview of the recipe. You can click “Edit Recipe” if you need to make any changes. You can also edit the Post if needed.</li>
</ol>
<h4>Insert a Recipe into a Post</h4>
Now that you have created a Recipe, you can insert it into any Post. A Recipe can be inserted into multiple Posts, and a Post can have multiple Recipes. 
Here is how to do it:
<ol>
<li>Click on Posts on the left hand side of the WordPress Admin menu</li>
<li>Select Edit on an existing Post you would like to insert a Recipe into</li>
<li>Scroll down the page til you see the Recipe Schema box</li>
<li>Begin typing the title of the Recipe you would. The Title will autocomplete based upon the Recipes which have been entered. Select the Recipe you would like to insert.</li>
<li>Repeat if you would like to add additional Recipes.</li>
<li>The Featured Image for the Recipe will be shown next it. If there is nothing there, or if you want to change it, click Change Image and select an image.</li>
</ol>
By default all of the selected Recipes get added to the end of the Post. If you would like the recipes to be in the middle of the Post, you can use a shortcode. Add the shortcode [recipes] into the Post where you would like the Recipes to appear.

Recipe Schema

Add thumbnails to the Google results for your Recipes. Make your food blog shine!

Automatic Schema vs Recipe Schema