BaseCloud

BaseCloud UTM Tracker v3.0 is the ultimate UTM tracking and webhook management solution for WordPress. Replace Gravity Forms webhook add-on with unlimited custom webhooks, full merge tag support, and automatic UTM injection for the “Big 4” form plugins.
<h4>🎯 THE COLLECTOR: Advanced Cookie Tracking</h4>
Automatically captures and stores UTM parameters from your marketing campaigns in secure, persistent cookies.
<h4>📦 THE COURIER: Automated Webhook Injection</h4>
Game Changer! Automatically injects UTM data into ALL form webhook submissions – works with Gravity Forms, Elementor Pro, WPForms, and Contact Form 7!
<h4>The “Big 4” Form Support</h4>
<ul>
<li>Gravity Forms – Full integration with async webhook support</li>
<li>Elementor Pro Forms – Webhook injection for page builder forms</li>
<li>WPForms – Complete webhook automation</li>
<li>Contact Form 7 – Classic form plugin support</li>
</ul>
<h4>Key Features</h4>
<ul>
<li>🚀 Zero Manual Configuration – Works automatically after activation</li>
<li>🎯 COLLECTOR System – Advanced cookie-based tracking for 8 parameters</li>
<li>📦 COURIER System – Automatic webhook injection for all major form plugins</li>
<li>⚡ Async Webhook Support – Works with background processing (critical for Gravity Forms)</li>
<li>🔄 Real-Time Diagnostics – Animated status dashboard shows system health</li>
<li>📊 Entry Meta Storage – UTM data saved with each Gravity Forms submission</li>
<li>🎨 Beautiful Dashboard – Modern, animated interface with live status indicators</li>
<li>🔒 Privacy Compliant – Secure cookies with proper SameSite and HTTPS support</li>
<li>📱 iOS 14+ Support – Tracks gbraid and wbraid for enhanced Apple privacy tracking</li>
</ul>
<h4>Tracked Parameters (8 Total)</h4>
<ol>
<li>referrer – Previous page URL</li>
<li>utm_source – Campaign source (Google, Facebook, etc.)</li>
<li>utm_medium – Marketing medium (CPC, email, social)</li>
<li>utm_campaign – Campaign name</li>
<li>utm_term – Campaign keywords</li>
<li>gclid – Google Click ID</li>
<li>gbraid – Google Brand Engagement (iOS 14+)</li>
<li>wbraid – Web to App Brand Engagement (iOS 14+)</li>
</ol>
<h4>How THE COURIER Works</h4>
<ol>
<li>Visitor arrives with UTM parameters in URL</li>
<li>COLLECTOR captures and stores data in cookies</li>
<li>Visitor submits a Gravity Form</li>
<li>COURIER automatically injects all UTM data into webhook payload</li>
<li>Your CRM receives complete attribution data – automatically!</li>
</ol>
<h4>Perfect For</h4>
<ul>
<li>Digital Marketing Agencies – Complete campaign attribution without manual setup</li>
<li>E-commerce Sites – Track ROI from every marketing channel</li>
<li>Lead Generation – Automatic UTM data in your CRM</li>
<li>SaaS Companies – Understand customer acquisition sources</li>
<li>PPC Campaigns – Full Google Ads and Facebook Ads tracking</li>
</ul>
<h4>What’s NEW in v2.0.0?</h4>
<ul>
<li>🎯 COLLECTOR System – Advanced cookie tracking engine</li>
<li>📦 COURIER System – Automatic webhook injection (no manual fields!)</li>
<li>🎨 Animated Dashboard – Real-time system diagnostics with animations</li>
<li>📊 Entry Meta Storage – UTM data saved with each form submission</li>
<li>🔧 Excluded Webhooks – Option to exclude specific webhook URLs</li>
<li>✨ iOS 14+ Support – gbraid and wbraid parameter tracking</li>
<li>🚀 Zero Configuration – Works automatically after activation</li>
</ul>
<h4>Gravity Forms Integration (THE COURIER)</h4>
🚀 No Manual Field Creation Required!
The COURIER system automatically injects all UTM data into Gravity Forms webhook submissions. Simply:
<ol>
<li>Enable “Gravity Forms Integration” in plugin settings</li>
<li>Set up your Gravity Forms webhooks as normal</li>
<li>The COURIER automatically adds UTM data to every webhook request</li>
</ol>
Optional: You can still create visible fields with parameter names (referrer, utm_source, etc.) if you want users to see the data. The COLLECTOR will populate them automatically.
Excluded Webhooks: Configure specific webhook URLs to exclude from UTM injection (useful for internal notifications).
<h4>Technical Features</h4>
<ul>
<li>Lightweight – Minimal impact on site performance</li>
<li>Standards Compliant – Follows WordPress coding standards</li>
<li>Secure – Proper data sanitization and validation</li>
<li>Translatable – Ready for internationalization</li>
<li>Mobile Friendly – Works across all devices and browsers</li>
<li>Entry Meta Storage – UTM data stored with each Gravity Forms entry</li>
<li>Webhook Automation – Zero configuration webhook injection</li>
<li>Animated UI – Real-time system status with smooth animations</li>
</ul>
<h4>Use Cases</h4>
Marketing Attribution: Track which campaigns generate the most leads and sales – automatically!
CRM Integration: UTM data flows seamlessly to your CRM via Gravity Forms webhooks.
A/B Testing: Compare performance between different campaign variations.
ROI Analysis: Calculate return on investment for different marketing channels.
Customer Journey: Understand how visitors discover and interact with your site.
<h3>Privacy Policy</h3>
BaseCloud UTM Tracker uses cookies to store UTM parameters for campaign attribution. This data helps website owners understand which marketing campaigns are most effective. The plugin:
<ul>
<li>Stores UTM parameters in browser cookies</li>
<li>Does not collect personal information</li>
<li>Uses secure, same-site cookies</li>
<li>Allows configuration of cookie duration</li>
<li>Follows WordPress privacy best practices</li>
</ul>
Website owners should include UTM tracking in their privacy policy and inform users about the use of functional cookies for campaign attribution.
<h3>Support</h3>
For support, feature requests, or bug reports, please visit: 
* Plugin Support: <a href="https://wordpress.org/support/plugin/basecloud-utm-tracker/" rel="ugc">WordPress.org Support Forum</a> 
* Professional Support: <a href="https://www.basecloudglobal.com/support/" rel="nofollow ugc">BaseCloud Global</a> 
* Documentation: <a href="https://www.basecloudglobal.com/docs/utm-tracker/" rel="nofollow ugc">Plugin Documentation</a>
<h3>About BaseCloud</h3>
BaseCloud Global is a technology company focused on creating powerful, user-friendly WordPress solutions for businesses and marketers. Our plugins are designed with performance, security, and usability in mind.
Visit us at <a href="https://www.basecloudglobal.com/" rel="nofollow ugc">basecloudglobal.com</a> for more WordPress solutions.

BaseCloud UTM Tracker

Advanced UTM tracking with automated webhook injection for Gravity Forms, Elementor, WPForms, and Contact Form 7.

Brad Holly

AdTrails UTM Grabber for CF7 will push UTM data into your form submissions for ROI purposes. Are you looking for Gravity Forms, WP Forms, and Ninja Forms compatability? We offer a premium version of the plugin at AdTrails.com.
For backwards compatibility, if this section is missing, the full length of the short description will be used, and 
Markdown parsed.
A few notes about the sections above:
<ul>
<li>Actuate Media</li>
<li>UTM Grabber, UTM Tracker</li>
<li>“Requires at least” is the lowest version that the plugin will work on</li>
<li>“Tested up to” is the highest version that you’ve successfully used to test the plugin. Note that it might work on 
higher versions… this is just the highest one you’ve verified.</li>
<li>
Stable tag should indicate the Subversion “tag” of the latest stable version, or “trunk,” if you use <code>/trunk/</code> for 
stable.
Note that the <code>readme.txt</code> of the stable tag is the one that is considered the defining one for the plugin, so 
if the <code>/trunk/readme.txt</code> file says that the stable tag is <code>4.3</code>, then it is <code>/tags/4.3/readme.txt</code> that’ll be used 
for displaying information about the plugin. In this situation, the only thing considered from the trunk <code>readme.txt</code> 
is the stable tag pointer. Thus, if you develop in trunk, you can update the trunk <code>readme.txt</code> to reflect changes in 
your in-development version, without having that information incorrectly disclosed about the current stable version 
that lacks those changes — as long as the trunk’s <code>readme.txt</code> points to the correct stable tag.
If no stable tag is provided, it is assumed that trunk is stable, but you should specify “trunk” if that’s where 
you put the stable version, in order to eliminate any doubt.
</li>
</ul>
<h3>Arbitrary section</h3>
You may provide arbitrary sections, in the same format as the ones above. This may be of use for extremely complicated 
plugins where more information needs to be conveyed that doesn’t fit into the categories of “description” or 
“installation.” Arbitrary sections will be shown below the built-in sections outlined above.
<h3>A brief Markdown Example</h3>
Ordered list:
<ol>
<li>Some feature</li>
<li>Another feature</li>
<li>Something else about the plugin</li>
</ol>
Unordered list:
<ul>
<li>something</li>
<li>something else</li>
<li>third thing</li>
</ul>
Here’s a link to <a href="https://wordpress.org/" title="Your favorite software" rel="ugc">WordPress</a> and one to <a href="https://daringfireball.net/projects/markdown/syntax" title="Markdown is what the parser uses to process much of the readme file" rel="nofollow ugc">Markdown’s Syntax Documentation</a>. 
Titles are optional, naturally.
Markdown uses email style notation for blockquotes and I’ve been told:
<blockquote>
Asterisks for emphasis. Double it up for strong.
</blockquote>
<pre><code><?php code(); // goes in backticks ?>
</code></pre>

BaseCloud UTM Tracker vs AdTrails UTM Grabber