BaseCloud

<p><strong>BaseCloud UTM Tracker v3.0</strong> is the ultimate UTM tracking and webhook management solution for WordPress. Replace Gravity Forms webhook add-on with unlimited custom webhooks, full merge tag support, and automatic UTM injection for the “Big 4” form plugins.</p>
<h4>🎯 THE COLLECTOR: Advanced Cookie Tracking</h4>
<p>Automatically captures and stores UTM parameters from your marketing campaigns in secure, persistent cookies.</p>
<h4>📦 THE COURIER: Automated Webhook Injection</h4>
<p><strong>Game Changer!</strong> Automatically injects UTM data into ALL form webhook submissions – works with Gravity Forms, Elementor Pro, WPForms, and Contact Form 7!</p>
<h4>The “Big 4” Form Support</h4>
<ul>
<li><strong>Gravity Forms</strong> – Full integration with async webhook support</li>
<li><strong>Elementor Pro Forms</strong> – Webhook injection for page builder forms</li>
<li><strong>WPForms</strong> – Complete webhook automation</li>
<li><strong>Contact Form 7</strong> – Classic form plugin support</li>
</ul>
<h4>Key Features</h4>
<ul>
<li><strong>🚀 Zero Manual Configuration</strong> – Works automatically after activation</li>
<li><strong>🎯 COLLECTOR System</strong> – Advanced cookie-based tracking for 8 parameters</li>
<li><strong>📦 COURIER System</strong> – Automatic webhook injection for all major form plugins</li>
<li><strong>⚡ Async Webhook Support</strong> – Works with background processing (critical for Gravity Forms)</li>
<li><strong>🔄 Real-Time Diagnostics</strong> – Animated status dashboard shows system health</li>
<li><strong>📊 Entry Meta Storage</strong> – UTM data saved with each Gravity Forms submission</li>
<li><strong>🎨 Beautiful Dashboard</strong> – Modern, animated interface with live status indicators</li>
<li><strong>🔒 Privacy Compliant</strong> – Secure cookies with proper SameSite and HTTPS support</li>
<li><strong>📱 iOS 14+ Support</strong> – Tracks gbraid and wbraid for enhanced Apple privacy tracking</li>
</ul>
<h4>Tracked Parameters (8 Total)</h4>
<ol>
<li><strong>referrer</strong> – Previous page URL</li>
<li><strong>utm_source</strong> – Campaign source (Google, Facebook, etc.)</li>
<li><strong>utm_medium</strong> – Marketing medium (CPC, email, social)</li>
<li><strong>utm_campaign</strong> – Campaign name</li>
<li><strong>utm_term</strong> – Campaign keywords</li>
<li><strong>gclid</strong> – Google Click ID</li>
<li><strong>gbraid</strong> – Google Brand Engagement (iOS 14+)</li>
<li><strong>wbraid</strong> – Web to App Brand Engagement (iOS 14+)</li>
</ol>
<h4>How THE COURIER Works</h4>
<ol>
<li>Visitor arrives with UTM parameters in URL</li>
<li>COLLECTOR captures and stores data in cookies</li>
<li>Visitor submits a Gravity Form</li>
<li>COURIER automatically injects all UTM data into webhook payload</li>
<li>Your CRM receives complete attribution data – automatically!</li>
</ol>
<h4>Perfect For</h4>
<ul>
<li><strong>Digital Marketing Agencies</strong> – Complete campaign attribution without manual setup</li>
<li><strong>E-commerce Sites</strong> – Track ROI from every marketing channel</li>
<li><strong>Lead Generation</strong> – Automatic UTM data in your CRM</li>
<li><strong>SaaS Companies</strong> – Understand customer acquisition sources</li>
<li><strong>PPC Campaigns</strong> – Full Google Ads and Facebook Ads tracking</li>
</ul>
<h4>What’s NEW in v2.0.0?</h4>
<ul>
<li>🎯 <strong>COLLECTOR System</strong> – Advanced cookie tracking engine</li>
<li>📦 <strong>COURIER System</strong> – Automatic webhook injection (no manual fields!)</li>
<li>🎨 <strong>Animated Dashboard</strong> – Real-time system diagnostics with animations</li>
<li>📊 <strong>Entry Meta Storage</strong> – UTM data saved with each form submission</li>
<li>🔧 <strong>Excluded Webhooks</strong> – Option to exclude specific webhook URLs</li>
<li>✨ <strong>iOS 14+ Support</strong> – gbraid and wbraid parameter tracking</li>
<li>🚀 <strong>Zero Configuration</strong> – Works automatically after activation</li>
</ul>
<h4>Gravity Forms Integration (THE COURIER)</h4>
<p><strong>🚀 No Manual Field Creation Required!</strong></p>
<p>The COURIER system automatically injects all UTM data into Gravity Forms webhook submissions. Simply:</p>
<ol>
<li>Enable “Gravity Forms Integration” in plugin settings</li>
<li>Set up your Gravity Forms webhooks as normal</li>
<li>The COURIER automatically adds UTM data to every webhook request</li>
</ol>
<p><strong>Optional:</strong> You can still create visible fields with parameter names (referrer, utm_source, etc.) if you want users to see the data. The COLLECTOR will populate them automatically.</p>
<p><strong>Excluded Webhooks:</strong> Configure specific webhook URLs to exclude from UTM injection (useful for internal notifications).</p>
<h4>Technical Features</h4>
<ul>
<li><strong>Lightweight</strong> – Minimal impact on site performance</li>
<li><strong>Standards Compliant</strong> – Follows WordPress coding standards</li>
<li><strong>Secure</strong> – Proper data sanitization and validation</li>
<li><strong>Translatable</strong> – Ready for internationalization</li>
<li><strong>Mobile Friendly</strong> – Works across all devices and browsers</li>
<li><strong>Entry Meta Storage</strong> – UTM data stored with each Gravity Forms entry</li>
<li><strong>Webhook Automation</strong> – Zero configuration webhook injection</li>
<li><strong>Animated UI</strong> – Real-time system status with smooth animations</li>
</ul>
<h4>Use Cases</h4>
<p><strong>Marketing Attribution</strong>: Track which campaigns generate the most leads and sales – automatically!</p>
<p><strong>CRM Integration</strong>: UTM data flows seamlessly to your CRM via Gravity Forms webhooks.</p>
<p><strong>A/B Testing</strong>: Compare performance between different campaign variations.</p>
<p><strong>ROI Analysis</strong>: Calculate return on investment for different marketing channels.</p>
<p><strong>Customer Journey</strong>: Understand how visitors discover and interact with your site.</p>
<h3>Privacy Policy</h3>
<p>BaseCloud UTM Tracker uses cookies to store UTM parameters for campaign attribution. This data helps website owners understand which marketing campaigns are most effective. The plugin:</p>
<ul>
<li>Stores UTM parameters in browser cookies</li>
<li>Does not collect personal information</li>
<li>Uses secure, same-site cookies</li>
<li>Allows configuration of cookie duration</li>
<li>Follows WordPress privacy best practices</li>
</ul>
<p>Website owners should include UTM tracking in their privacy policy and inform users about the use of functional cookies for campaign attribution.</p>
<h3>Support</h3>
<p>For support, feature requests, or bug reports, please visit:<br />
* <strong>Plugin Support</strong>: <a href="https://wordpress.org/support/plugin/basecloud-utm-tracker/" rel="ugc">WordPress.org Support Forum</a><br />
* <strong>Professional Support</strong>: <a href="https://www.basecloudglobal.com/support/" rel="nofollow ugc">BaseCloud Global</a><br />
* <strong>Documentation</strong>: <a href="https://www.basecloudglobal.com/docs/utm-tracker/" rel="nofollow ugc">Plugin Documentation</a></p>
<h3>About BaseCloud</h3>
<p>BaseCloud Global is a technology company focused on creating powerful, user-friendly WordPress solutions for businesses and marketers. Our plugins are designed with performance, security, and usability in mind.</p>
<p>Visit us at <a href="https://www.basecloudglobal.com/" rel="nofollow ugc">basecloudglobal.com</a> for more WordPress solutions.</p>


BaseCloud UTM Tracker

Advanced UTM tracking with automated webhook injection for Gravity Forms, Elementor, WPForms, and Contact Form 7.

Haktan Suren

<h4>UTM Tracking for WordPress (Built for Attribution)</h4>
<p>UTM Grabber helps marketing teams reduce attribution loss between click and conversion.</p>
<p>It captures UTM parameters and click IDs on first visit, stores them in first-party cookies, and makes them available site-wide so your forms, CRM syncs, and checkout flows keep campaign context intact.</p>
<p>Trusted by over <strong>250,000 WordPress sites</strong>, UTM Grabber is built for teams that need reliable source data to scale what works.</p>
<blockquote>
<h4>What you get in the free plugin</h4>
<ul>
<li>Capture the core attribution parameters: <code>utm_source</code>, <code>utm_medium</code>, <code>utm_campaign</code>, <code>utm_term</code>, <code>utm_content</code>, and <code>gclid</code></li>
<li>Store attribution data in first-party cookies</li>
<li>Use shortcodes to inject tracking values into forms and content</li>
<li>Track key context fields like referrer and landing page</li>
<li>Push clean attribution data into major workflows (forms, WooCommerce, CRM automations)</li>
<li>Includes iOS 14+ friendly tracking support</li>
</ul>
</blockquote>
<h4>Why teams choose UTM Grabber</h4>
<ul>
<li><strong>Attribution continuity:</strong> Preserve campaign context beyond the first pageview and across the customer journey.</li>
<li><strong>First-party data model:</strong> Your attribution data stays in your WordPress stack.</li>
<li><strong>Built for real WordPress setups:</strong> Designed for form-heavy, plugin-heavy, and marketing-driven sites.</li>
<li><strong>Fast to deploy:</strong> Activate, map fields, and start collecting usable source data quickly.</li>
</ul>
<h4>Major integrations and compatibility</h4>
<p>UTM Grabber works with the most-used WordPress forms and revenue plugins out of the box:</p>
<ul>
<li>Contact Form 7</li>
<li>Gravity Forms</li>
<li>Ninja Forms</li>
<li>Elementor</li>
<li>WPForms</li>
<li>Formidable Forms</li>
<li>Caldera Forms</li>
<li>Thrive Leads</li>
<li>WooCommerce</li>
<li>Ultimate Member</li>
<li>Fluent Forms</li>
<li>Forminator</li>
<li>Typeform</li>
<li>Webflow</li>
<li>and many more</li>
</ul>
<p>Need CRM or ops workflow delivery? UTM Grabber integrates with automation platforms so you can route attribution to tools like:</p>
<ul>
<li>Salesforce</li>
<li>HubSpot</li>
<li>Pipedrive</li>
<li>Zoho</li>
<li>ActiveCampaign</li>
<li>Google Sheets</li>
<li>Slack</li>
<li>Mailchimp</li>
<li>Klaviyo</li>
<li>and many others via Zapier/Make</li>
</ul>
<h4>Upgrade to HandL UTM Grabber V3</h4>
<p>Upgrade to unlock the full attribution stack and advanced controls:<br />
<a href="https://utmgrabber.com/?utm_source=WordPress_FREE&utm_medium=wordpress_update_link&utm_campaign=HandL_Plugin_Page" rel="nofollow ugc"><strong>See all premium features</strong></a></p>
<ul>
<li>Facebook Conversion API (FB CAPI) workflows for paid social and WooCommerce</li>
<li>AI-Powered Insights for anomaly detection and optimization recommendations</li>
<li>GCLID Reporter for Google Ads click tracking and offline conversion workflows</li>
<li>Track all UTM + advanced click IDs (<code>fbclid</code>, <code>gclid</code>, <code>msclkid</code>, ValueTrack) and custom parameters</li>
<li>First-touch and last-touch attribution fields</li>
<li>Track source categories (Paid, Organic, Referral, Direct)</li>
<li>Customize cookie duration to match your sales cycle</li>
<li>Server-side and client-side tracking options</li>
<li>Google Analytics client ID tracking</li>
<li>Cross-domain/iframe attribution passing</li>
<li>Site-to-site (S2S) postback options</li>
<li>Expanded integrations for forms, CRMs, and automation workflows</li>
<li>GDPR-ready setup with broad consent-tool compatibility</li>
</ul>
<h4>Documentation, support, and community</h4>
<ul>
<li><a href="https://docs.utmgrabber.com/?utm_medium=referral&utm_source=wordpress.org&utm_campaign=HandL+UTM+Grabber+Readme&utm_content=Documentation" rel="nofollow ugc">Documentation</a></li>
<li><a href="https://wordpress.org/support/view/plugin-reviews/handl-utm-grabber#postform" rel="ugc">Leave a review</a></li>
<li><a href="https://www.haktansuren.com/slack-handlwp/" rel="nofollow ugc">Join support Slack</a></li>
</ul>
<p><strong>SPECIAL THANKS:</strong> This plugin has been tested on various operating systems and browsers thanks to <a href="https://www.browserstack.com" rel="nofollow ugc">BrowserStack!</a></p>


HandL UTM Grabber / Tracker


UTMs should never be used internally. Analytics tools start a new session every time a UTM is passed.This is why they should be used only for external links incoming to your site.The default option on this plug-in (and it shouldn't even be an option) is to append UTMs to all CTAs.Very bad practice. Giving 1 star to warn others.


This Plug-in Breaks Tracking

The WordPress attribution plugin used by over 250,000+ sites to capture UTMs, gclid, and source data in your forms, CRM, and revenue workflows.

BaseCloud UTM Tracker vs HandL UTM Grabber / Tracker