EasyInsights

<p>The EasyInsights plugin lets you integrate the EasyInsights Pixel in minutes-no code, no hassle. Send real-time, session-level data straight to Meta, Google Ads, and other platforms. It’s the smarter way to track, optimize, and grow.</p>
<h4>Why Install the EasyInsights Plugin?</h4>
<p>🔁 Higher CAPI Match Rates<br />
Achieve a 10% to 40% boost in match rates by enriching your conversion events with high-quality, first-party data—like emails, phone numbers, FB click IDs, and more. Better match rates = better attribution.</p>
<p>🕒 Never Lose Conversions to 7-Day Cookie Limits<br />
Cookies expire. Your conversions shouldn’t. With server-side tracking, collect first-party data that lasts longer and recover lost conversions, boosting your retargeting power and ad revenue.</p>
<p>📈 Effortless GCLID Tracking<br />
Auto-capture GCLIDs with zero manual setup. Send clean conversion signals to Google Ads for precise attribution and campaign optimization. Know what’s working, double down on it.</p>
<p>👥 Improved Lookalike Audiences<br />
Feed Meta & Google your most accurate first-party data to create super-targeted lookalike audiences. Find customers just like your best ones and scale with confidence.</p>
<h4>HOW TO GET STARTED WITH EasyInsights</h4>
<p>One-click install, Optimize campaigns not just for clicks, but for actual revenue-driving actions, 🔒 100% data secure. goto [easyinsights.ai] for more details</p>
<h4>Does this plugin slow down my site?</h4>
<p>No, it runs lightweight tracking operations asynchronously.</p>
<h4>NEED EXPERT SUPPORT?</h4>
<p>💡 No dev support needed<br />
🧩 Full server-to-server integration support<br />
Offical support: [https://easyinsights.ai/]</p>


EasyInsights plugin lets you integrate the EasyInsights Pixel in minutes-no code, no hassle. It's the smarter way to track, optimize, and grow.

jonashellmann

<p>This plugin lets you integrate your existing Matomo On-Premise into WordPress. If you don’t already have a working Matomo (either <a href='https://matomo.org/matomo-on-premise/' rel="nofollow ugc">On-Premise</a> or <a href='https://matomo.org/hosting/' rel="nofollow ugc">Matomo Cloud</a>), use the <a href='https://wordpress.org/plugins/matomo/' rel="ugc">Matomo Analytics</a> plugin instead.</p>
<p>Matomo, formerly called Piwik, is an self-hosted open-source tool to analyze your pages. It needs a tracking code to be included in the pages that should be monitored. Also campaigns can be created by using specific parameters in the URL.</p>
<p>Therefore in this plugin, you can configure the URL where Matomo is hosted and the site ID for tracking your WordPress page. You can find it in the tracking code. You only need to fill in these both information. The rest of the tracking code is standartized and automatically inserted in the page. Also, you can set a campaign name (pk_campaign) and source (pk_source) which will be adds to the links in your RSS feed. This helps you to analyze how many users enter your pages by using your RSS feed.<br />
If you like to, there is an additional field to deactivate the usage of cookies by Matomo.</p>


Include Matomo Tracking, by Jonas Hellmann

This plugin lets you integrate your existing Matomo On-Premise into WordPress. If you don't already have a working Matomo (either On-Premise or M …

EasyInsights vs Include Matomo Tracking, by Jonas Hellmann