rotello

Description: 
Easy Digital Downloads is de facto the best solution for small ecommerce website. 
But, as far I am concerned EDD has one big issue: the CTR (Click Through Rate) of the checkout /cart is not as good as it could be. 
By doing a long serie of A/B experiments we improved the conversion rate by around 50%. ( depending from the websites we tested the cart abandon rate was 60-70%, after the make over we arrived to a very low 38% in a case and around 40-44% in others). 
That was done by removing useless call-to-actions and other distraction and adding some content (social proof mainly). 
This plugin is an important stepson to get that improvement. 
See on our <a href="http://tantra.marketing" rel="nofollow ugc">website TantraMarkting</a> what we did.
 Important about Support 
The plugins is as-it-is. We have a long roadmap in front of us but we are waiting for your comments before going on 
Reach us at <a href="http://tantra.marketing" rel="nofollow ugc">TantraMarkting</a>
 Tags 
EDD, Easy Digital Download, ecommerce, ctr, cart, conversion rate,SEO, webmarketing, product launch, selling, Click Through Rate, split test, CTA, call to action

EDD Better Checkout Cart

While it's a bit spaghetti coded, the plugin does what it promises: improve the conversion rate of EDD...
Ps i know it s a bit lame to review a plugin which you are co-author, but try it and then let me know if i was not right :-)



It does work. Activation alone and CTR is up of 12% !

EDD Better Checkout Cart gives a better design to the Checkout cart of Easy Digital Downloads, thus improving conversion rate.

piet.hadermann

This is a basic wordpress plugin to add Popupbooster to your wordpress site. It adds the Popupbooster javascript code into every page of your, so you don’t have to code PHP to add it to your templates.
Popupbooster is a popup/overlay tool that features:
<ul>
<li>wysiwyg editor (but also option to mess directly with the html code)</li>
<li>very customizable design/appearance</li>
<li>ctr (click-through rate) tracking</li>
<li>visitor targeting (showing different popups based on search-engine keywords used, landing page, referrer,…)</li>
<li>preview on your site before you put them live for your visitors</li>
<li>media (youtube, flash, …) embedding</li>
<li>very basic visitor info (keywords used if any, referrer, landing page) to aid targeting</li>
<li>… (out of scope to mention it all here, check the <a href="http://www.popupbooster.com" rel="nofollow ugc">Popupbooster</a> site)</li>
</ul>
This plugin is based quite heavily on the Piwik Analytics plugin by Jules Stuifbergen which in turn was based on the Google Analytics wordpress plugin by Joost de Valk.
Please note that this plugin requires a <a href="http://www.popupbooster.com" rel="nofollow ugc">Popupbooster</a> 
that you can get <a href="http://app.popupbooster.com/signup" rel="nofollow ugc">here</a> (free account available).
Future enhancement: who knows, depending largely on what the Popupbooster api will look like.

Popupbooster

This plugin adds the Popupbooster javascript code into the footer of your website.

EDD Better Checkout Cart vs Popupbooster