FireTap Ltd

rakshakmathur

<p>Firetap Knowledge Panel Schema helps firms, agencies, consultants, local businesses, and publishers manage structured data and search presentation from one plugin.</p>
<p>Instead of juggling separate tools for business schema, FAQs, reviews, video SEO, validation, and page-level overrides, the plugin brings those workflows into one admin experience.</p>
<p>Version 2.8.1 focuses on a cleaner professional SEO workflow with:</p>
<ul>
<li>a unified FireTap SEO panel for page-level search, schema, overrides, AI FAQs, and AI visibility checks</li>
<li>editable SEO title, meta description, focus keyphrase, and Google-style search preview controls</li>
<li>AI title, meta description, and FAQ generation using supported providers</li>
<li>schema health monitoring, validation tools, and a live URL inspector</li>
<li>duplicate and missing-property warnings to reduce markup risk</li>
<li>citation-ready answer blocks and source attribution features for trust-focused pages</li>
<li>reusable schema templates, advanced conditions, presets, and entity linking</li>
<li>import/export packs, white-label admin options, permissions, and snapshot rollback tools</li>
<li>support for business, local, article, service, product, review, FAQ, video, and other common schema types</li>
<li>modern FAQ, review, and video presentation features so schema-managed content also works well on-page</li>
</ul>
<p>This plugin is designed for organisations that want stronger technical SEO, better content workflows, and more control over structured data at scale.</p>
<h3>Step-By-Step Setup Guide</h3>
<h4>1. Set Up Your Business Or Brand Schema</h4>
<p>Go to <code>KPSP Schema > Settings</code> and complete your main organisation details first:</p>
<ul>
<li>business name</li>
<li>website URL</li>
<li>logo</li>
<li>phone number</li>
<li>contact type</li>
<li>language</li>
<li>social profile URLs</li>
<li>business type</li>
<li>local business details such as address, geo, opening hours, and area served</li>
</ul>
<p>Why this matters:<br />
This creates the core entity data that supports brand consistency, local SEO, and stronger Knowledge Panel signals.</p>
<h4>2. Build Reusable Schema Templates</h4>
<p>Go to <code>KPSP Schema > Templates</code> and create templates for the page types you use most often.</p>
<p>Good starter examples:</p>
<ul>
<li>Service template for service pages</li>
<li>Article template for blog posts</li>
<li>FAQ template for guide pages</li>
<li>Product template for product or package pages</li>
<li>Video template for video landing pages</li>
</ul>
<p>Then assign display conditions such as:</p>
<ul>
<li>post type</li>
<li>category</li>
<li>tag</li>
<li>taxonomy term</li>
<li>page template</li>
<li>author</li>
<li>meta key</li>
<li>featured image</li>
<li>specific post or URL match</li>
</ul>
<p>Why this matters:<br />
Templates let firms scale structured data across many pages without rebuilding markup page by page.</p>
<h4>3. Use The Dashboard And URL Inspector</h4>
<p>Go to <code>KPSP Schema > Dashboard</code> to review schema health across the site.</p>
<p>Use it to check:</p>
<ul>
<li>schema coverage</li>
<li>warnings</li>
<li>missing required fields</li>
<li>duplicate or conflicting nodes</li>
<li>detected schema types</li>
</ul>
<p>Then open <code>KPSP Schema > Validation</code> to inspect a live URL and review the generated graph in more detail.</p>
<p>Why this matters:<br />
This helps teams catch technical SEO problems before they become larger sitewide issues.</p>
<h4>4. Create FAQ Groups</h4>
<p>Go to <code>FAQ Groups</code> and create a reusable FAQ set.</p>
<p>You can:</p>
<ul>
<li>add questions and answers manually</li>
<li>choose a front-end layout</li>
<li>set colours, spacing, typography, icons, and display variants</li>
<li>control FAQ schema output</li>
</ul>
<p>Place the FAQ group where needed using the shortcode shown in the editor, for example:</p>
<pre><code>[faq_group id="123"]
</code></pre>
<p>Why this matters:<br />
FAQ Groups help firms turn helpful service or sales questions into reusable content blocks that also support FAQ schema.</p>
<h4>5. Optimise Search Appearance On Individual Pages</h4>
<p>Edit any page or post and open the <code>FireTap SEO</code> panel.</p>
<p>Use the <code>Search</code> tab to manage:</p>
<ul>
<li>focus keyphrase</li>
<li>SEO title</li>
<li>meta description</li>
<li>Google-style preview</li>
</ul>
<p>Recommended workflow:</p>
<ol>
<li>Open the <code>Search</code> tab.</li>
<li>Review the live preview.</li>
<li>Edit the SEO title manually or click <code>Generate SEO Title</code>.</li>
<li>Edit the meta description manually or click <code>Generate Meta Description</code>.</li>
<li>Save the page.</li>
</ol>
<p>Why this matters:<br />
It gives firms a cleaner way to manage title and description quality directly in the editor while reusing the same AI setup already configured for FAQs.</p>
<h4>6. Use AI FAQ Generation On Individual Pages</h4>
<p>Edit any page or post and open the <code>FireTap SEO</code> panel, then switch to the <code>AI FAQs</code> tab.</p>
<p>Recommended workflow:</p>
<ol>
<li>Enable AI FAQs on that page.</li>
<li>Choose the language style such as British English or American English.</li>
<li>Choose whether approved FAQs should display on the page.</li>
<li>Choose whether approved FAQs should output FAQ schema.</li>
<li>Click <code>Generate FAQs From This Page</code>.</li>
<li>Review each generated FAQ.</li>
<li>Mark each item as Approved, Pending, or Rejected.</li>
<li>Save the page.</li>
</ol>
<p>If you use Divi, Elementor, or another builder and want precise placement, paste this shortcode where you want the approved AI FAQs to appear:</p>
<pre><code>[kpsp_page_ai_faq]
</code></pre>
<p>Why this matters:<br />
This gives firms a faster way to draft relevant FAQs while keeping full admin approval before anything goes live.</p>
<h4>7. Add AI Visibility And Trust Signals</h4>
<p>Edit any page or post and open the <code>FireTap SEO</code> panel, then switch to <code>AI Visibility</code>.</p>
<p>You can configure:</p>
<ul>
<li>citation-ready answer block</li>
<li>answer block title</li>
<li>answer block summary</li>
<li>answer block position</li>
<li>source attribution block</li>
<li>author name and URL</li>
<li>reviewer name and URL</li>
<li>last updated date</li>
<li>citation links</li>
<li>about entity</li>
<li>reviewed-by entity</li>
</ul>
<p>Why this matters:<br />
This helps firms publish clearer answer summaries and stronger trust signals on pages where authority and credibility matter most.</p>
<h4>8. Add Reviews</h4>
<p>Go to <code>Review Groups</code> and create a review set for the relevant service, location, or landing page.</p>
<p>You can:</p>
<ul>
<li>add reviews manually</li>
<li>import or paste reviews</li>
<li>choose display layouts such as cards, grid, list, slider, badge, or quotes</li>
<li>show ratings, avatars, CTAs, replies, excerpts, and highlights</li>
<li>output review schema</li>
</ul>
<p>Why this matters:<br />
Review Groups help firms show proof, trust, and conversion-focused content in a reusable format.</p>
<h4>9. Create Video Pages</h4>
<p>Go to <code>Videos</code> and add a new video page.</p>
<p>Complete the main fields:</p>
<ul>
<li>video title</li>
<li>video URL or embed URL</li>
<li>thumbnail</li>
<li>upload date</li>
<li>duration</li>
<li>description</li>
<li>transcript</li>
</ul>
<p>Then choose a layout template and branding settings.</p>
<p>You can also:</p>
<ul>
<li>choose where the title, description, transcript, and FAQs should appear</li>
<li>use global video branding or override styles per video</li>
<li>control title size, colours, spacing, borders, and page width</li>
<li>add a custom back button label and link from the main settings</li>
</ul>
<p>Why this matters:<br />
This helps firms publish more polished video landing pages that are useful for both users and search engines.</p>
<h4>10. Add FAQs To Video Pages</h4>
<p>Inside each video entry you now have two ways to add FAQs:</p>
<ul>
<li>add Video FAQs directly inside the dedicated FAQ editor</li>
<li>paste a normal FAQ Group shortcode into the Video FAQ shortcode field</li>
</ul>
<p>When using the shortcode field, you can choose where FAQs appear in the video layout, such as:</p>
<ul>
<li>below the player</li>
<li>beside the player</li>
<li>below the content area</li>
<li>sidebar</li>
</ul>
<p>Why this matters:<br />
This gives teams flexibility to use either dedicated video FAQs or their existing reusable FAQ Groups on video landing pages.</p>
<h4>11. Use Rich HTML Editing Where Needed</h4>
<p>The plugin now supports richer editing in key areas.</p>
<p>Examples:</p>
<ul>
<li>AI FAQ answers use the WordPress editor</li>
<li>video transcript uses the WordPress editor</li>
<li>video FAQ answers support HTML-capable editing</li>
<li>video description can process shortcode content</li>
</ul>
<p>Why this matters:<br />
This makes it much easier to add links, formatting, and more polished content without losing control.</p>
<h4>12. Export, Import, And Reuse Configurations</h4>
<p>Go to <code>KPSP Schema > Settings</code> for pack export and import tools.</p>
<p>Use this when you want to:</p>
<ul>
<li>move settings between staging and live sites</li>
<li>reuse templates across client projects</li>
<li>standardise delivery across similar firms or campaigns</li>
</ul>
<p>Why this matters:<br />
Agencies and multi-site teams can save time by reusing successful schema and content setups.</p>
<h4>13. Use Permissions And White-Label Options</h4>
<p>From the settings area, configure:</p>
<ul>
<li>white-label branding</li>
<li>role-safe access to Dashboard, Templates, Entities, Validation, and Settings</li>
</ul>
<p>Why this matters:<br />
This helps agencies give clients a cleaner interface without exposing every advanced control.</p>
<h4>14. Save Snapshot History Before Big Changes</h4>
<p>The plugin stores snapshots before major template, entity, settings, and import actions.</p>
<p>Use this when:</p>
<ul>
<li>testing a new schema structure</li>
<li>changing reusable templates</li>
<li>importing data from another site</li>
<li>updating client configurations</li>
</ul>
<p>Why this matters:<br />
Rollback support reduces risk when you make bigger technical SEO or content-structure changes.</p>
<h3>Quick Start By Goal</h3>
<h4>If You Want Better Local SEO</h4>
<ol>
<li>Complete your business and local settings.</li>
<li>Add geo, area served, and opening hours.</li>
<li>Create LocalBusiness or service templates.</li>
<li>Validate the output in the dashboard and URL inspector.</li>
</ol>
<h4>If You Want Better FAQ Coverage</h4>
<ol>
<li>Create reusable FAQ Groups.</li>
<li>Open the <code>FireTap SEO</code> panel and use the <code>AI FAQs</code> tab on important service and landing pages.</li>
<li>Review and approve only the useful items.</li>
<li>Place approved AI FAQs with <code>[kpsp_page_ai_faq]</code> when using builders.</li>
</ol>
<h4>If You Want Better Search Snippets</h4>
<ol>
<li>Open the <code>FireTap SEO</code> panel on the target page.</li>
<li>Use the <code>Search</code> tab to review the Google-style preview.</li>
<li>Generate or refine the SEO title.</li>
<li>Generate or refine the meta description.</li>
<li>Save and publish the page.</li>
</ol>
<h4>If You Want Better AI Search Visibility</h4>
<ol>
<li>Open the <code>FireTap SEO</code> panel on important service or article pages.</li>
<li>Add a citation-ready answer block.</li>
<li>Add source attribution details and citation links.</li>
<li>Check bot access and AI visibility status in the dashboard.</li>
<li>Use the URL inspector to review the live page output.</li>
</ol>
<h4>If You Want Better Video SEO</h4>
<ol>
<li>Create a video page in <code>Videos</code>.</li>
<li>Complete the thumbnail, description, and transcript.</li>
<li>Add Video FAQs or a FAQ Group shortcode.</li>
<li>Choose the layout positions and branding settings.</li>
<li>Check the live page and video sitemap.</li>
</ol>
<h4>If You Want Better Agency Workflow</h4>
<ol>
<li>Create templates and presets once.</li>
<li>Export packs for reuse.</li>
<li>Use permissions and white-label settings.</li>
<li>Review diagnostics from the dashboard before handoff.</li>
</ol>
<h3>License</h3>
<p>This plugin is licensed under the GPL v2 or later.</p>
<h3>Technical Notes</h3>
<p>The <code>Contributors:</code> field lists WordPress.org usernames to properly attribute development and link profiles in the plugin directory.</p>


Firetap Knowledge Panel Schema

Business-focused schema plugin with FAQ, reviews, video SEO, templates, validation, and AI FAQ workflows for firms and agencies.

Gordon Böhme

Antonio Leutsch

<p>Add flexible content boxes with JSON-LD microdata output according to schema.org e.g. FAQPage, ProfilePage, Event, Course, LocalBusiness, JobPosting and Recipe.</p>
<h3>What does it do</h3>
<p>With this plugin you can insert structured data elements multiple times in any post or page.</p>
<p>In simple dialogs, for example FAQ can be inserted. Because the the plugin renders the given information as JSON-LD according to schema.org, the bots of the search engines, like google, recognize this schema.<br />
Nice option: you can decide if only the JSON-LD should be displayed in the source code or if the content should be preformatted and visible. Check or uncheck the “Render HTML” box to do this.</p>
<p>You can test whether the information has been labeled correctly with the <a href="https://validator.schema.org/" rel="nofollow ugc">Markup Validator Tool</a>, for example.</p>
<p>The basic goal is that your content can be better understood by the algorithms of different search engines.<br />
A special goal is, among other things, that your answers to questions from Google can be displayed as featured snippets in the SERPs (position 0) or extend your existing snippet in the SERPs.</p>
<p><strong>The plugin is optimized for the Gutenberg editor and future new structural elements will only be published as Gutenberg blocks. Actually most of the structured content elements also work with the TinyMCE!</strong></p>
<p>Currently the plugin offers seven structured data elements:<br />
– FAQPage<br />
– ProfilePage<br />
– JobPosting<br />
– LocalBusiness<br />
– Event<br />
– Course<br />
– Recipe<br />
– Person (deprecated; use ProfilePage insted)</p>
<p>Structure your content now and MAKE CONTENT GREAT AGAIN! #wpsc</p>
<h3>How to use it</h3>
<p>Once the the plugin is installed and activated, you’ll find a new icon in the titlebar of the WYSIWYG editor. Just click it, select your preferred structured content element you want to insert and a modal will open. Fill out the form, click the save button and your done.</p>
<p>If you use <em>Gutenberg</em> you’ll find the new content blocks. Choose your preferred structured content element and fill out the form. If you want to answer more than one question, then simply add them by clicking on “Add one” <em>within</em> this Gutenberg block.</p>
<p>Alternatively use these shortcodes in your TinyMCE:</p>
<p><strong>FAQPage</strong><br />
<em>Single FAQ</em></p>
<blockquote>
<p>[sc_fs_faq sc_id=”fs_faqUniqueID” html=”true/false” headline=”p or h2-h6″ img=”img-id-231″ question=”your question” img_alt=”img-alt text” css_class=”your-class”]Your answer – you can format it as you want[/sc_fs_faq]</p>
</blockquote>
<p><em>Multi FAQ</em></p>
<blockquote>
<p>[sc_fs_multi_faq headline-0=”h3″ question-0=”Your question 1″ answer-0=”Your answer 1″ image-0=”” headline-1=”h3″ question-1=”Your question 2″ answer-1=”Your answer 2″ image-1=”” headline-2=”h2″ question-2=”Your question 3″ answer-2=”Your answer 3″ image-2=”” count=”3″ html=”false” css_class=”your-class”]</p>
</blockquote>
<p><strong>JobPosting</strong></p>
<blockquote>
<p>[sc_fs_job html=”true/false” title=”JobPosting Title” title_tag=”p or h2-h6″ description=”JobPosting Description” valid_through=”2022-11-08″ employment_type=”FULL_TIME” company_name=”Your Company” same_as=”https://gorbo.de” logo_id=”309″ street_address=”anystreet 4″ address_locality=”Any City” address_region=”DE-ST” postal_code=”01234″ address_country=”DE” currency_code=”EUR” quantitative_value=”200″ base_salary=”HOUR” css_class=”your-class”]</p>
</blockquote>
<p><strong>Event</strong></p>
<blockquote>
<p>[sc_fs_event html=”true/false” title=”Event title” title_tag=”p or h2-h6″ event_location=”Event location” status=”EventScheduled” event_attendance_mode=”OfflineEventAttendanceMode” start_date=”2022-08-22T10:25″ end_date=”2022-08-22T11:25″ street_address=”Any Street” address_locality=”Any City” address_region=”DE-ST” postal_code=”Any Postal Code” address_country=”US” image_id=”” performer=”PerformingGroup” performer_name=”John Doe” offer_availability=”InStock” offer_url=”https://example.com” currency_code=”EUR” price=”40.00″ offer_valid_from=”2022-08-20T10:25″ css_class=”your-class”]Event description – you can format it as you want[/sc_fs_event]</p>
</blockquote>
<p><strong>Person</strong></p>
<blockquote>
<p>[sc_fs_person html=”true/false” person_name=”John Doe” job_title=”CEO of Something” image_id=”24″ street_address=”Any Street” address_locality=”Any City” address_region=”DE-ST” postal_code=”06114″ address_country=”DE” email=”john-doe@example.com” url=”https://example.com” telephone=”0049-123-45678″ css_class=”your-class” colleague=”https://url.com/about-colleague.html” works_for_name=”Company ABC” works_for_alt=”Cool Company ABC” works_for_url=”https://company-abc.xyz” works_for_logo=”https://company-abc.xyz/logo.jpg” same_as=”https://linkedin.com/profile/”]</p>
</blockquote>
<h3>Updates</h3>
<p>We will continuously offer new structured data elements and deliver them as updates. Please visit https://wpsc-plugin.com/changelog/ to get the latest information.</p>
<p><a href="https://twitter.com/wpsc_plugin" rel="nofollow ugc">Follow us on twitter @wpsc_plugin</a> to be informed about updates & get the latest news!</p>
<h3>Sponsoring</h3>
<p>If you want a special structured data element, we can implement it especially for your needs. As a sponsor you will be mentioned on the website, the plugin description and the changelog. If you are interested, write us an e-mail <em>infoⒶwpsc-plugin.com</em></p>


Structured Content (JSON-LD) #wpsc

Add flexible content boxes with JSON-LD microdata output according to schema.org e.g. FAQPage, ProfilePage, Event, Course, LocalBusiness, JobPosting a …

Firetap Knowledge Panel Schema vs Structured Content (JSON-LD) #wpsc