Michael Davis

<p>A/B testing, or split testing, is the method of comparing two versions of a web page or call to action to see which performs better.You compare the two versions by showing one or the other variant to similar visitors at the same time. The one that gets a better conversion rate wins!</p>
<p>This plugin provides a shortcode to help you easily run your own A/B tests on forms created using Formidable Pro. With the provided shortcode you tell it two forms to alternate showing randomly and it tracks the conversion rate.</p>
<h4>How to use</h4>
<ol>
<li>Install the plugin using the Installation directions</li>
<li>Add this shortcode to the page or widget area where you want the alternating forms to show: [inm_frm_ab_test forms=”25, 26″]</li>
<li>Replace 25 & 26 with the form ids of your two forms.</li>
<li>Optionally add title=”false”, description=”false” or minimize=”1″ to change these parameters from their default values.</li>
<li>View test results in Formidable > A/B Test.</li>
<li>When you feel you have enough data, stop the test by replacing the shortcode with a standard Formdiable shortcode to only show the winning form.</li>
<li>To start a new test, click the Reset Test Data button. This will clear all previously stored results and can’t be undone.</li>
</ol>
<p>It is a good idea to keep your test limited and specific. This means making small variations between the two forms for each test and keep them to a single element, such as the title or button text, etc. Making large changes to multiple elements at once may still give you a successful test, but it will be more difficult to understand which particular change caused the desired improvment.</p>


Formidable A/B Tests

Easily A/B test your Formidable Pro created forms.

thomstark

<p>Create email shortcodes with unique identifiers to use in your Formidable Email Notification Settings, or anywhere else in your site. Set an unlimited number of email addresses, and change them globally from one location, any time you need to.<br />
* The Email Shortcodes settings page can be accessed from your Formidable menu on the Admin panel.<br />
* Add as many email addresses as you want to each unique ID you create. Save changes and then your shortcodes will appear in a table below. When you need to change an email address, do it here, but leave the unique identifier as is, then the email address will be changed globally wherever you’ve used the shortcode. (See screenshots for clarity.)<br />
* Output multiple email addresses with a single identifier.<br />
* Use the shortcodes in your Formidable Email Notifications settings, or anywhere else in your site.</p>
<h4>Requirements</h4>
<ul>
<li>PHP 5.3+</li>
<li>WordPress 3.5+</li>
<li>Formidable Pro</li>
</ul>


Formidable Email Shortcodes

Create shortcodes with unique identifiers to use in your Formidable Email Notification Settings. Change email addresses globally from one location.

Formidable A/B Tests vs Formidable Email Shortcodes