macbookandrew

Okamoto Hidetaka

dbhurley

shulard

Friendly

escopecz

Brady Cargle

Mautic

<p>The <a href="https://friendly.ch/automate" rel="nofollow ugc">Friendly Automate</a> WordPress Plugin injects the Friendly Automate tracking script and images into your WordPress website. Your Friendly Automate instance will be able to track information about your visitors like what pages they visit and what content they’re interested in. You can also insert Friendly Automate’s dynamic content inside your website using different shortcodes, as well as integrate with Elementor.</p>
<h3>Key features</h3>
<ul>
<li>Easy setup on WordPress. You don’t have to edit your source code, go through complex tutorials, or hire an expensive expert. </li>
<li>Get detailed analytics. You can see the content that users are engaging with and interested in.</li>
<li>Simple content embedding. Add your forms or dynamic content to your WordPress site with a single shortcode.</li>
</ul>
<h3>Configuration</h3>
<p>Once installed, the plugin will appear in your plugin list:</p>
<ol>
<li>Enable it.</li>
<li>Go to the Settings -> Friendly Automate and set your Friendly Automate URL.</li>
</ol>
<p>You can also customize where you want to insert the tracking script location on your website. Feel free to leave this as the default option.</p>
<h3>Usage</h3>
<h3>Friendly Automate Forms</h3>
<p>To load a Friendly Automate Form to your WordPress page or post, insert this shortcode to the place you want the form to appear:</p>
<pre><code>[friendlyautomate type="form" id="1"]
</code></pre>
<p>Replace “1” with the form ID you want to load. To get the ID of the form, go to your Friendly Automate account, open the form detail and look at the URL. The ID is right there. For example in this URL: http://yourfriendlysite.com/s/forms/view/3 the ID is 3.</p>
<h3>Friendly Automate Dynamic Content</h3>
<p>To load dynamic content into your WordPress content, insert this shortcode where you’d like it to appear:</p>
<pre><code>[friendlyautomate type="content" slot="slot_name"]Default content to display in case of error or unknown contact.[/friendlyautomate]
</code></pre>
<p>Replace the “slot_name” with the slot name you’d like to load. This corresponds to the slot name you defined when building your campaign and adding the “Request Dynamic Content” contact decision.</p>
<h3>Elementor Integration</h3>
<p>Using Elementor Forms to collect your leads? Check out our video guide on how to <a href="https://docs.friendly.ch/automate-elementor-en" rel="nofollow ugc">integrate Friendly Automate with Elementor</a></p>
<h3>Friendly Automate Tracking Script</h3>
<p>Tracking script works right after you finish the configuration steps. That means it will insert the <code>mtc.js</code> script from your Friendly Automate instance. You can check HTML source code (CTRL + U) of your WordPress website to make sure the plugin works. You should be able to find something like this:</p>
<pre><code>html
<script>
    (function(w,d,t,u,n,a,m){w['MauticTrackingObject']=n;
        w[n]=w[n]||function(){(w[n].q=w[n].q||[]).push(arguments)},a=d.createElement(t),
        m=d.getElementsByTagName(t)[0];a.async=1;a.src=u;m.parentNode.insertBefore(a,m)
    })(window,document,'script','http://yourfriendlysite.com/mtc.js','mt');

    friendlyautomate_send();
</script>
</code></pre>


Friendly Automate

The Friendly Automate WordPress Plugin injects the Friendly Automate tracking script and images into your WordPress website.

Dave Page

markmanders20

Paul Halfpenny

Filter

PersonalizeWP

tommc1985filter

<p>PersonalizeWP is the most comprehensive personalization plugin for WordPress, giving you everything you need to create unique experiences for every visitor to your site.</p>
<p>Built by <a href="https://filter.agency" rel="nofollow ugc">Filter</a>, an award-winning WordPress agency, PersonalizeWP brings enterprise-level personalization capabilities to WordPress sites of all sizes. The plugin is battle-tested on high-traffic sites and designed to work perfectly with cached environments.</p>
<p>With PersonalizeWP, you can show or hide any block in the WordPress editor based on visitor characteristics, build detailed visitor profiles, create content variations, segment your audience, and track engagement through lead scoring – all without writing a single line of code.</p>
<h3>Complete Personalisation Toolkit</h3>
<p>PersonalizeWP includes everything you need to personalize your WordPress site:</p>
<p><strong>Display Conditions</strong> Control exactly who sees your content with rules based on device type, location, time, user behavior, and dozens of other conditions. Combine multiple rules with AND/OR logic for precise targeting.</p>
<p><strong>Visitor Profiles</strong> Automatically build comprehensive profiles for each visitor, tracking their journey through your site, pages visited, forms completed, and engagement levels.</p>
<p><strong>Custom Profile Fields</strong> Capture and store specific visitor information through forms and interactions, then use this data to trigger personalized content throughout your site.</p>
<p><strong>Content Variations</strong> Create multiple versions of any content block and automatically show the right version to each visitor based on their profile or behavior.</p>
<p><strong>Segments</strong> Group visitors with similar characteristics or behaviors into segments for scalable personalization across your entire site.</p>
<p><strong>Lead Scoring</strong> Automatically assign scores to visitor actions to identify your most engaged prospects and trigger appropriate content or offers.</p>
<p><strong>REST API</strong> Access visitor data programmatically with our REST API endpoints. Build custom features like recently viewed products, personalized recommendations, or dynamic content based on visitor activities and segments.</p>
<p><strong>Custom Events API</strong> Build custom tracking JS to monitor things like video engagement, interactions with quizzes or calculators, or any conversion unique to your business.</p>
<p><strong>Data Export</strong> Export your visitor event data with our comprehensive Data Export feature.</p>
<p><strong>Product Collection</strong> Block Display personalized product recommendations with our WooCommerce Product Collection block. Show “Previously Viewed Products” or “Products For You” without any manual configuration.</p>
<p><strong>Access Controls</strong> Restrict content to specific users or groups with password protection, user role restrictions, and other access control options.</p>
<h3>Built-in Personalisation Rules</h3>
<p>Start personalizing immediately with pre-configured rules:</p>
<h4>Visitor behavior</h4>
<ul>
<li>New vs returning visitors</li>
<li>Time spent on page (10s, 30s, 1 minute, custom)</li>
<li>Pages visited</li>
<li>Last visit date</li>
</ul>
<h4>Location & Time</h4>
<ul>
<li>Country</li>
<li>Time of day (morning, afternoon, evening, custom)</li>
<li>Day of week</li>
<li>Date ranges</li>
</ul>
<h4>Device & Technology</h4>
<ul>
<li>Desktop, tablet, or mobile device detection</li>
<li>Browser type and language</li>
<li>Operating system</li>
</ul>
<h4>User Status</h4>
<ul>
<li>Logged in/out status</li>
<li>User roles and capabilities</li>
<li>User metadata</li>
</ul>
<h4>Traffic Sources</h4>
<ul>
<li>Referrer URL</li>
<li>UTM parameters</li>
<li>Query strings</li>
</ul>
<h4>WooCommerce Integration</h4>
<ul>
<li>Cart contents and value</li>
<li>Products in cart</li>
<li>Purchase history</li>
<li>Customer lifetime value</li>
<li>Time since last order</li>
<li>Product categories purchased</li>
<li>Order completion status</li>
</ul>
<h3>Advanced Features</h3>
<p><strong>Form Integrations</strong> Capture visitor data seamlessly with native integrations for:<br />
– Gravity Forms<br />
– Ninja Forms<br />
– WS Form</p>
<p><strong>Block Editor Integration</strong> Works with any WordPress block including:<br />
– Native WordPress blocks<br />
– WooCommerce blocks<br />
– Kadence Blocks<br />
– ACF Blocks</p>
<p><strong>Performance Optimised</strong><br />
– Works perfectly with cached sites and CDNs<br />
– Cookieless tracking for privacy compliance<br />
– Lightweight and efficient<br />
– No impact on page load speed</p>
<h3>See It In Action</h3>
<p>Visit our <a href="https://personalizewp.com/" rel="nofollow ugc">website</a> for detailed documentation, tutorials, and real-world personalization strategies. Check out our <a href="https://help.personalizewp.com/" rel="nofollow ugc">Knowledge Base</a> for setup guides and best practices.</p>
<p>If you’d like to find out more about the PersonalizeWP, then you can <a href="https://personalizewp.com/" rel="nofollow ugc">visit our website</a>, which provides information, knowledge base articles, tutorials, tips and tricks and access to support documentation.</p>
<h3>Contributing & Support</h3>
<p>PersonalizeWP is open source and we welcome contributions from the WordPress community.</p>
<p><strong>Report Issues</strong> Found a bug or have a feature request? Report it on our <a href="https://github.com/filter-agency/personalizewp/issues" rel="nofollow ugc">GitHub Issues page</a>.</p>
<p><strong>Contribute Code</strong> Want to contribute? Check out our <a href="https://github.com/filter-agency/personalizewp" rel="nofollow ugc">GitHub repository</a> for the latest development version and contribution guidelines.</p>
<p><strong>Stay Updated</strong><br />
– <a href="https://personalizewp.com/" rel="nofollow ugc">Website</a><br />
– <a href="https://bsky.app/profile/personalizewp.com" rel="nofollow ugc">Follow us on Bluesky</a><br />
– Sign up for our newsletter in the plugin settings</p>
<h3>Newsletter</h3>
<p>Join our email list via the plugin settings to receive updates, tips, and personalization strategies. The signup form connects to <a href="https://personalizewp.com/" rel="nofollow ugc">PersonalizeWP.com</a> – see our <a href="https://personalizewp.com/terms/" rel="nofollow ugc">terms</a> for details.</p>


Add powerful personalization features to your WordPress site. Show different content to visitors based on their behavior, profile, location, and more.

Friendly Automate vs PersonalizeWP