Dejan Batanjac

It is worth to mention that WordPress doesn’t have Google Analytics support out-of-the-box. 
To add the Google Analytics code for your WordPress website you need to relay either on the WordPress theme or plugin.
Once you installed the plugin, please navigate to the Settings section in the WordPress dashboard.
From the Settings section select Google Analytics Setup and add your tracking 
code. From now on, on all your website pages you will have the tracking code 
enabled.
Also check <a href="https://github.com/dejanbatanjac/ga-analytics" rel="nofollow ugc">GA Analytics on Github</a>. 
NOTE: It requires at least WordPress 4.5.
Here is the <a href="https://www.google.com/analytics" rel="nofollow ugc">link to Google Analytics</a>.

GA Analytics

A handy way to insert full Google Analytics tracking code on all pages.

wpseek

I needed to have a clean and small plugin that offers data protection options for users running sites in Germany. 
Unlike many other Google Analytics plugins it offers to anonymize IPs as it’s neccessary for german users in order to have the GA code respect german data protection rules.
Features:
<ul>
<li>Simple and guided setup</li>
<li>Lightweight and fast</li>
<li>Anonymize IP (recommended for german users to respect german/european data protection rules according to DSGVO/GDPR)</li>
<li>Usercentrics support (recommended for german users to respect german/european data protection rules according to DSGVO/GDPR)</li>
</ul>
<a href="https://twitter.com/wpseek" title="Developer on Twitter" rel="nofollow ugc">Developer on Twitter</a>
Included languages:
<ul>
<li>English</li>
<li>German (de_DE) (Thanks to me ;-))</li>
<li>Spanish (es_ES) (Spanish translation by <a href="https://www.ibidem-translations.com" rel="nofollow ugc">Ibidem Group</a>)</li>
</ul>
Looking for more WordPress plugins? Visit <a href="https://www.schloebe.de/portfolio/" rel="nofollow ugc">www.schloebe.de/portfolio/</a>

Goolytics – Simple Google Analytics

A simple Google Analytics solution that works without slowing down your WordPress installation.

GA Analytics vs Goolytics – Simple Google Analytics