kaatai

<p>KaaTai Consent Manager is a <strong>privacy-first cookie consent plugin for GDPR-compliant websites</strong>. It gives your visitors full control over cookies and tracking scripts — while keeping you compliant with the GDPR, ePrivacy, and (in Germany) DSGVO and TDDDG. The admin interface is <strong>fully available in English and German</strong>.</p>
<p>Instead of spreading thin across 100+ jurisdictions, KaaTai does one thing exceptionally well: <strong>clean, no-nonsense GDPR consent</strong> — backed by unusually deep coverage of German/DACH law (DSGVO, TDDDG, ePrivacy), among the strictest in Europe. That depth benefits every GDPR site: a curated cookie database, ready-made legal-text templates, vendor presets, and built-in compliance checks. Works on international sites today, with more localized presets on the way.</p>
<h4>Cookie Consent Banner</h4>
<ul>
<li>Customizable consent banner with 3 layouts: Bottom Bar, Centered Popup, Corner Box</li>
<li>All design settings free for all plans: colors, overlay, border radius, spacing, box shadow</li>
<li>Responsive design — works on desktop, tablet, and mobile</li>
<li>WCAG 2.1 compliant: ARIA roles, focus trap, keyboard navigation, semantic HTML</li>
<li>No jQuery dependency — lightweight vanilla JavaScript</li>
<li>Cache-safe: works correctly with all popular caching plugins</li>
</ul>
<h4>Content Blocking</h4>
<ul>
<li>Automatically blocks YouTube, Vimeo, Facebook, Instagram, and Spotify embeds until consent</li>
<li>Blocks Google Maps and OpenStreetMap iframes</li>
<li>Shows privacy-friendly placeholders with click-to-load buttons</li>
<li>MutationObserver detects and blocks dynamically injected content</li>
<li>Auto Script Blocker detects and blocks tracking scripts from third-party plugins (67 known services)</li>
</ul>
<h4>Consent Management</h4>
<ul>
<li>Google Consent Mode v2 — always enabled, sends proper signals to GTM, GA4, and Google Ads</li>
<li>Granular consent — visitors can accept/reject individual vendors, not just categories</li>
<li>5 cookie categories: Essential, Functional, Statistics, Marketing, Performance</li>
<li>Consent choices persist across sessions and can be withdrawn at any time</li>
<li>Consent logging with unique record IDs for GDPR Art. 7(1) compliance (36-month retention)</li>
<li>Global Privacy Control (GPC) — automatically honors browser-level privacy signals</li>
</ul>
<h4>Legal Text Generator</h4>
<ul>
<li>Impressum generator — all mandatory fields per German law (TMG/DDG)</li>
<li>Privacy policy generator — covers all 14 items required by GDPR Art. 13</li>
<li>Shortcodes: [kccm_impressum] and [kccm_datenschutz] for easy page integration</li>
<li>Language-specific shortcodes for multilingual sites (WPML/Polylang): [kccm_datenschutz_en], [kccm_datenschutz_de], [kccm_impressum_en], [kccm_impressum_de] — or the lang=”en|de” attribute</li>
<li>Data for responsible person (Verantwortlicher) stored locally — no external service needed</li>
</ul>
<h4>Vendor Registry</h4>
<ul>
<li>Pre-configured database of 66+ common services with accurate cookie descriptions</li>
<li>Google Analytics, Meta Pixel, Microsoft Clarity, YouTube, Google Maps, and many more</li>
<li>1-click install from the service catalog</li>
<li>Custom vendor support — add your own services with cookie details</li>
</ul>
<h4>Setup Wizard</h4>
<ul>
<li>4-step guided setup: General Settings, Responsible Person, Select Services, Banner Design</li>
<li>Live banner preview during setup</li>
<li>Works without an API key — no account required for basic features</li>
</ul>
<h4>Deep GDPR & DACH Expertise</h4>
<p>The cookie database, legal-text templates, and compliance checks are built around the GDPR and the especially strict German rules (DSGVO, TDDDG, ePrivacy) — so you get compliance depth that also covers the rest of the EU. The plugin is fully translatable and locale-aware: the admin UI ships in <strong>English and German</strong>, legal texts can be rendered per language, and more localized presets are being added.</p>
<h4>Integrations</h4>
<p>KaaTai Consent Manager works with the most popular WordPress plugins and services:</p>
<ul>
<li><strong>Analytics:</strong> Google Analytics, Google Tag Manager, Matomo, Piwik PRO, Microsoft Clarity, Plausible, Fathom</li>
<li><strong>Marketing:</strong> Meta Pixel (Facebook), Google Ads, Taboola, Outbrain, Awin, Tradedoubler</li>
<li><strong>Embeds:</strong> YouTube, Vimeo, Google Maps, OpenStreetMap, Facebook, Instagram, Spotify</li>
<li><strong>E-Commerce:</strong> WooCommerce (Checkout Banner mode, one-click setup)</li>
<li><strong>Chat & Support:</strong> Tidio, Crisp, Zendesk, Drift, LiveChat</li>
<li><strong>Security:</strong> Google reCAPTCHA, Cloudflare, hCaptcha</li>
<li><strong>Payments:</strong> PayPal, Klarna</li>
<li><strong>Other:</strong> HubSpot, Twitter/X Pixel, Snap Pixel, Gravatar, Site Kit by Google</li>
</ul>
<h4>Premium Features (optional SaaS)</h4>
<p>Connect to the <strong>KaaTai Consent Manager</strong> dashboard to unlock additional features. The SaaS integration is entirely optional — the plugin works fully standalone.</p>
<p>Pricing per domain, incl. 19% VAT:</p>
<p><strong>Free (0 EUR):</strong></p>
<ul>
<li>Cookie banner with all designs and layouts</li>
<li>Local consent logging</li>
<li>Vendor registry (4 vendors)</li>
<li>Content blocking (YouTube, Maps, etc.)</li>
<li>Google Consent Mode v2</li>
<li>Local cookie scanner — scan any single page, unlimited scans (dashboard sync once per day)</li>
<li>Privacy policy (DSE) generator (local)</li>
</ul>
<p><strong>Starter (1,90 EUR/month):</strong></p>
<ul>
<li>66+ vendor presets</li>
<li>Banner logo upload</li>
<li>Cookie scanner — automatic scan of your most important pages (up to 20, from your navigation menus)</li>
<li>Impressum generator (via SaaS)</li>
<li>Auto script blocker</li>
<li>White-label (remove branding)</li>
<li>Ticket support</li>
</ul>
<p><strong>Business (2,49 EUR/month):</strong></p>
<ul>
<li>SaaS legal texts: dashboard archive, version history, DE/EN sync</li>
<li>Playwright deep scan</li>
<li>Audit scanner with compliance score</li>
<li>WooCommerce presets</li>
<li>Central consent logging</li>
<li>Multi-domain support</li>
</ul>
<p><strong>Pro (2,90 EUR/month):</strong></p>
<ul>
<li>Analytics dashboard (consent trends, geo data)</li>
<li>Conversion impact calculator</li>
</ul>
<h4>Useful Links</h4>
<ul>
<li><a href="https://consent-management.kaatai.de" rel="nofollow ugc">Plugin Homepage</a></li>
<li><a href="https://consent-management.kaatai.de/docs" rel="nofollow ugc">Documentation</a></li>
<li><a href="https://wordpress.org/support/plugin/kaatai-consent-manager/" rel="ugc">Support</a></li>
<li><a href="https://github.com/kahramanatalay/consent-by-kaatai" rel="nofollow ugc">GitHub</a></li>
<li><a href="https://translate.wordpress.org/projects/wp-plugins/kaatai-consent-manager" rel="nofollow ugc">Translate KaaTai Consent Manager</a></li>
</ul>
<h4>About KaaTai</h4>
<p>KaaTai Consent Manager is developed by <strong>KaaTai</strong> in Germany. We believe that GDPR compliance should be simple, affordable, and accessible to every website owner — not just enterprises with legal departments. Our goal is to be the best cookie consent solution for the German-speaking market.</p>
<h3>External Services</h3>
<h4>Third-party service references (detection patterns, NOT dependencies)</h4>
<p>This plugin is a <strong>Consent Management Tool</strong>. Its purpose is to detect, categorize, and block third-party tracking scripts until the visitor gives consent. The plugin contains a database of known tracking services with their hostnames and script patterns.</p>
<p>These references are <strong>identification patterns only</strong>. The plugin does <strong>not</strong> load, connect to, or transmit any data to these services. It uses the patterns to recognize scripts already present on your site and block them until consent is granted.</p>
<p>The following services are referenced as detection patterns:</p>
<ul>
<li><strong>Google Analytics</strong> — detected and blocked until “statistics” consent. <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy Policy</a>, <a href="https://policies.google.com/terms" rel="nofollow ugc">Terms</a></li>
<li><strong>Google Tag Manager</strong> — detected and blocked until “marketing” consent. <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy Policy</a>, <a href="https://policies.google.com/terms" rel="nofollow ugc">Terms</a></li>
<li><strong>Meta Pixel (Facebook)</strong> — detected and blocked until “marketing” consent. <a href="https://www.facebook.com/privacy/policy/" rel="nofollow ugc">Privacy Policy</a>, <a href="https://www.facebook.com/legal/terms" rel="nofollow ugc">Terms</a></li>
<li><strong>Cloudflare</strong> — detected and categorized as “essential”. <a href="https://www.cloudflare.com/privacypolicy/" rel="nofollow ugc">Privacy Policy</a>, <a href="https://www.cloudflare.com/website-terms/" rel="nofollow ugc">Terms</a></li>
<li><strong>Google reCAPTCHA</strong> — detected and categorized as “functional”. <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy Policy</a>, <a href="https://policies.google.com/terms" rel="nofollow ugc">Terms</a></li>
<li><strong>Piwik PRO / Matomo</strong> — detected and blocked until “statistics” consent. <a href="https://piwik.pro/privacy-policy/" rel="nofollow ugc">Privacy Policy</a></li>
<li><strong>Microsoft Clarity</strong> — detected and blocked until “statistics” consent. <a href="https://privacy.microsoft.com/privacystatement" rel="nofollow ugc">Privacy Policy</a>, <a href="https://www.microsoft.com/licensing/terms" rel="nofollow ugc">Terms</a></li>
</ul>
<p>No data is sent to any of these services by this plugin.</p>
<h4>KaaTai Consent Manager SaaS (optional, requires API key)</h4>
<p>This plugin optionally connects to servers operated by <strong>KaaTai</strong> (<code>consent-management.kaatai.de</code>). These connections are <strong>only made when the site administrator has entered an API key</strong>. Without an API key, no external connections occur.</p>
<p><strong>Service:</strong> KaaTai Consent Manager SaaS<br />
<strong>Service URL:</strong> <a href="https://consent-management.kaatai.de" rel="nofollow ugc">https://consent-management.kaatai.de</a><br />
<strong>What it does:</strong> License validation, consent analytics, cookie scanner, service library, legal text generation.<br />
<strong>What data is sent:</strong> API key, domain, consent configuration, anonymized consent events (no PII), scan results.<br />
<strong>Privacy Policy:</strong> <a href="https://consent-management.kaatai.de/datenschutz" rel="nofollow ugc">https://consent-management.kaatai.de/datenschutz</a><br />
<strong>Terms of Service:</strong> <a href="https://consent-management.kaatai.de/agb" rel="nofollow ugc">https://consent-management.kaatai.de/agb</a></p>
<h4>Data transmitted when an API key is configured</h4>
<ol>
<li><strong>License Validation</strong> (<code>/api/license/validate</code>) — API key sent to verify license status and features. Cached for 24 hours.</li>
<li><strong>Config Sync</strong> (<code>/api/consent/config</code>) — Consent configuration sent when settings are saved. No personal visitor data.</li>
<li><strong>Consent Events</strong> (<code>/api/consent/event</code>) — Anonymized consent events via sendBeacon(). Contains: action, categories, hashed session ID, policy hash. No PII.</li>
<li><strong>Legal Texts</strong> (<code>/api/legal/impressum</code>, <code>/api/legal/privacy-policy</code>) — Legal text content fetched from SaaS. Cached for 24 hours.</li>
<li><strong>Newsletter</strong> (<code>/api/newsletter/subscribe-by-key</code>) — Only when administrator clicks “Subscribe”.</li>
<li><strong>Scanner</strong> (<code>/api/scan/results</code>) — Scan results synced to SaaS dashboard (Business plan+).</li>
<li><strong>Cookie Definitions</strong> (<code>/api/cookies/definitions</code>) — Cookie descriptions fetched for Service Library.</li>
</ol>
<h4>Data stored on the external server</h4>
<ul>
<li>License/API key association and plan details</li>
<li>Aggregated consent statistics (no personal data)</li>
<li>Consent configuration snapshots</li>
<li>Scan results (URLs and detected services)</li>
</ul>
<h4>User consent</h4>
<p>The site administrator gives explicit consent by entering and saving an API key. The API key can be removed at any time to stop all external communication.</p>


KaaTai Consent Manager

GDPR cookie consent made simple. Consent Mode v2, cookie scanner & legal-text generator. Deep DSGVO expertise, admin UI in English & German.

UserElements

<p><strong>Paste your Measurement ID. Get trustworthy WooCommerce GA4 ecommerce data.</strong></p>
<p>GIA GA4 is a measurement-quality layer between WooCommerce and Google Analytics 4 (optionally Google Ads). It fires the full recommended ecommerce funnel, enriches every line item, backs up purchases server-side, and respects consent — without Google Tag Manager, without a data team, and without turning WordPress into a profit or attribution platform.</p>
<h4>What GIA GA4 is</h4>
<ul>
<li><strong>Complete GA4 ecommerce schema</strong> — not just purchase, but the real shopping and checkout funnel</li>
<li><strong>Reliable revenue</strong> — browser + Measurement Protocol, with <code>session_id</code>, <code>event_id</code>, and consent-aware server sends</li>
<li><strong>Better item data</strong> — categories, brand, GTIN, discounts, list attribution, classic templates and WooCommerce Blocks</li>
<li><strong>GDPR-ready by default</strong> — Consent Mode V2, CMP bridges, geo rules, and a built-in banner</li>
<li><strong>Store-owner UX</strong> — onboarding wizard, verification tools, and a lightweight dashboard for setup and shop pulse</li>
</ul>
<p>GA4 stays the system of record. GIA GA4 feeds it well; it does not replace it.</p>
<h4>What GIA GA4 is not</h4>
<p>GIA GA4 deliberately avoids feature creep. It is <strong>not</strong>:</p>
<ul>
<li>A profit, COGS, or margin-by-channel tool</li>
<li>A journey analytics or multi-touch attribution platform</li>
<li>A Meta CAPI, TikTok, or ad-spend ingestion hub</li>
<li>A heavy BI dashboard that duplicates GA4</li>
</ul>
<p>The built-in dashboard gives operational context — weekly order insights, view-to-purchase, top customers — not a second analytics product inside wp-admin.</p>
<h4>Who this is for</h4>
<ul>
<li><strong>WooCommerce merchants</strong> who want complete GA4 ecommerce without hiring someone for GTM</li>
<li><strong>Stores with a GA4 ≠ orders gap</strong> who need Measurement Protocol backup and deduplication</li>
<li><strong>EU/UK shops</strong> that need Consent Mode V2 without wrestling CMP + gtag</li>
<li><strong>Growth-minded stores</strong> that optionally want Google Ads purchase conversions on the same stack</li>
</ul>
<p><strong>Not primarily for:</strong> agencies running custom GTM containers, or merchants who want P&L-by-channel inside WordPress.</p>
<h4>Why GIA GA4 vs other WooCommerce GA4 plugins</h4>
<p>Most alternatives stop at purchase (and maybe add-to-cart). GIA GA4 goes deep on <strong>measurement quality</strong>:</p>
<ul>
<li>Full funnel completeness (<code>view_item_list</code> through <code>purchase</code> and <code>refund</code>)</li>
<li>Rich <code>items[]</code> parameters on cart and checkout events</li>
<li>First-class WooCommerce Blocks cart and checkout support</li>
<li>Server-side purchase and refund backup with deduplication</li>
<li>Consent Mode V2 and CMP compatibility out of the box</li>
</ul>
<h4>GA4 ecommerce events</h4>
<p><strong>Discovery & product</strong></p>
<ul>
<li><code>view_item_list</code> — Shop, category, and tag archives (<code>item_list_id</code> / <code>item_list_name</code>)</li>
<li><code>view_item</code> — Product pages and variable-product variant changes</li>
<li><code>select_item</code> — Product clicks from classic shop grids (list context persists through the funnel)</li>
<li><code>view_search_results</code> — On-site product search terms (Extra GA4 events)</li>
<li><code>view_promotion</code> — On-sale products and WooCommerce store notices</li>
</ul>
<p><strong>Cart</strong></p>
<ul>
<li><code>add_to_cart</code> — AJAX, form submit, and WooCommerce Blocks cart (full item payloads)</li>
<li><code>remove_from_cart</code> — Cart page, mini-cart, and Blocks cart</li>
<li><code>view_cart</code> — Cart page and Blocks cart</li>
</ul>
<p><strong>Checkout</strong></p>
<ul>
<li><code>begin_checkout</code> — Classic and Blocks checkout</li>
<li><code>add_shipping_info</code> — Shipping method selected</li>
<li><code>add_payment_info</code> — Payment method selected</li>
<li><code>purchase</code> — Thank-you page with <code>transaction_id</code>, revenue, tax, shipping, coupons, payment method, new vs returning customer, and <code>event_id</code> for deduplication</li>
<li><code>payment_failure</code> — Checkout validation and payment errors (always tracked; classic + Blocks)</li>
<li><code>coupon_applied</code> / <code>coupon_removed</code> — Coupon usage</li>
<li><code>select_promotion</code> — Coupon codes applied at checkout</li>
</ul>
<p><strong>Post-purchase & account</strong></p>
<ul>
<li><code>refund</code> — When a refund is processed in WooCommerce (browser + server)</li>
<li><code>login</code> / <code>sign_up</code> — Optional (enable <strong>Extra GA4 events</strong>)</li>
<li><code>exception</code> — 404 pages (optional)</li>
</ul>
<p><strong>WooCommerce Subscriptions</strong> (when the extension is active)</p>
<ul>
<li><code>subscription_started</code>, <code>subscription_cancelled</code>, <code>subscription_expired</code></li>
<li>Renewal orders sent as <code>purchase</code> via Measurement Protocol</li>
</ul>
<p><strong>Optional extras</strong> (off by default — <strong>Extra GA4 events</strong> setting)</p>
<ul>
<li><code>cart_time_spent</code> — Seconds on cart/checkout before leaving</li>
</ul>
<p>Core funnel events can be toggled individually in <strong>Settings <span aria-hidden="true" class="wp-exclude-emoji">→</span> Events</strong> to reduce volume. Checkout errors, coupons, shipping, and payment events are always tracked.</p>
<h4>Rich GA4 item data</h4>
<p>Every funnel event can include detailed product line items:</p>
<ul>
<li>Hierarchical categories (up to 5 levels)</li>
<li>Brand (auto-detects common brand taxonomies)</li>
<li>GTIN / EAN / UPC when stored in product meta</li>
<li>Variant, image URL, stock status</li>
<li>Sale <code>discount</code> amount on discounted products</li>
<li><code>item_list_id</code> and <code>item_list_name</code> carried from list views through add-to-cart and purchase</li>
<li>Product ID or SKU as <code>item_id</code> (setting)</li>
<li>Product Bundles use minimum bundle price in item data</li>
</ul>
<p>Works on <strong>classic templates</strong> and <strong>WooCommerce Blocks</strong> cart/checkout via the Store API.</p>
<h4>Server-side purchase & refund tracking</h4>
<p>Browser tags are blocked by ad blockers and strict privacy settings. GIA GA4 mirrors <code>purchase</code> and <code>refund</code> from your server using the <strong>GA4 Measurement Protocol</strong>.</p>
<ul>
<li>Saves GA4 <code>client_id</code> and <code>session_id</code> on the order at checkout</li>
<li>Sends <code>event_id</code> on server hits to deduplicate with browser <code>purchase</code> events</li>
<li>Retries failed sends via Action Scheduler</li>
<li>Respects stored analytics consent before server sends</li>
<li>Optional multi-currency normalization for foreign-currency orders (WOOCS / WooPayments rates)</li>
<li>Configurable trigger: order <strong>Completed</strong> or <strong>Processing</strong></li>
</ul>
<p>Add your <strong>GA4 API Secret</strong> in settings and use the built-in <strong>Verify tracking setup</strong> tool.</p>
<h4>Consent Mode V2</h4>
<ul>
<li>gtag loads with consent defaulting to <strong>denied</strong> (configurable)</li>
<li>Built-in consent banner (auto-hides when a CMP is detected)</li>
<li>Geo-aware defaults: EU/EEA/UK <span aria-hidden="true" class="wp-exclude-emoji">→</span> denied, US <span aria-hidden="true" class="wp-exclude-emoji">→</span> granted (optional)</li>
<li>Bridges: CookieYes, Complianz, Cookiebot, and the <a href="https://wordpress.org/plugins/wp-consent-api/" rel="ugc">WP Consent API</a></li>
<li>Order-level consent stored for server-side tracking decisions</li>
</ul>
<h4>Google Ads (optional)</h4>
<ul>
<li>Fire <code>conversion</code> on purchase with your AW- account ID and conversion label</li>
<li>Enhanced Conversions: hashed billing data sent with purchase (same consent rules as GA4)</li>
</ul>
<h4>Other optional features</h4>
<ul>
<li>Google Tag Manager container ID (disable base gtag when GA4/GTM is loaded elsewhere)</li>
<li>Server-side gtag proxy (extends cookie lifetime, reduces blocker impact)</li>
<li>Cross-domain linker settings (domains + incoming parameters)</li>
<li>Transactional email link UTM tagging</li>
<li>First-touch UTM / <code>gclid</code> / <code>fbclid</code> saved to order meta + Traffic Source admin column</li>
<li>Exclude store administrators from tracking</li>
<li>GA4 DebugView mode</li>
<li>Gross vs net revenue on purchase events</li>
<li>Accepts <code>G-</code> and <code>GT-</code> Measurement IDs</li>
<li>HPOS (High-Performance Order Storage) compatible</li>
<li>Onboarding wizard on first activation</li>
<li>Admin warnings when Google Analytics for WooCommerce or Site Kit may duplicate tracking</li>
</ul>
<h4>Built-in dashboard (operational, not BI)</h4>
<p>Admin menu: <strong>GIA GA4 <span aria-hidden="true" class="wp-exclude-emoji">→</span> Analytics</strong></p>
<ul>
<li><strong>Overview</strong> — Setup wizard, tracking verification, and weekly WooCommerce insights (revenue, refunds, customer mix, geo, checkout risk, tracking gap vs GA4 when Site Kit is connected)</li>
<li><strong>Traffic</strong> — GA4 sessions, channels, and landing pages via <a href="https://wordpress.org/plugins/google-site-kit/" rel="ugc">Site Kit</a> when installed (optional)</li>
<li><strong>Products</strong> — Local view-to-purchase report (no Google API required for view counts)</li>
<li><strong>Customers</strong> — Top customers by lifetime spend</li>
<li><strong>Settings</strong> — Full configuration (also at WooCommerce <span aria-hidden="true" class="wp-exclude-emoji">→</span> Settings <span aria-hidden="true" class="wp-exclude-emoji">→</span> Integrations, redirected to GIA GA4 settings)</li>
</ul>
<h4>Known gaps</h4>
<p>Transparent limits aligned with the measurement-quality focus:</p>
<ul>
<li><code>select_item</code> list attribution on <strong>Block Product Collection</strong> grids is not yet supported (classic shop grids are supported)</li>
<li>No <code>add_to_wishlist</code> or deep promotion CMS integration unless store-specific</li>
</ul>
<p>These are extensions of the same GA4 data-quality goal, not a product pivot.</p>
<h4>Privacy</h4>
<ul>
<li>Registers WordPress personal data export and erasure handlers</li>
<li>Checkout error logs and product view counters auto-expire (configurable retention: 30–365 days)</li>
<li>Enhanced conversion data is hashed before transmission; not stored by this plugin</li>
</ul>
<h3>External Services</h3>
<p>This plugin connects to external services to provide analytics functionality. By using this plugin, you agree to the terms and privacy policies of these services.</p>
<p><strong>1. Google Analytics 4 (required for tracking)</strong></p>
<ul>
<li>Purpose: Records ecommerce events, sessions, and conversions</li>
<li>Data sent: Page views, ecommerce events, hashed customer data (if Enhanced Conversions enabled), client/session identifiers</li>
<li>Domains: <code>www.googletagmanager.com</code>, <code>www.google-analytics.com</code>, <code>region1.google-analytics.com</code></li>
<li>Terms: <a href="https://marketingplatform.google.com/about/analytics/terms/us/" rel="nofollow ugc">Google Analytics Terms</a></li>
<li>Privacy: <a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<p><strong>2. GA4 Measurement Protocol (recommended)</strong></p>
<ul>
<li>Purpose: Server-side <code>purchase</code> and <code>refund</code> event delivery when browser tracking is blocked</li>
<li>Data sent: Order value, line items, transaction ID, client ID, session ID, event ID</li>
<li>Endpoint: <code>https://www.google-analytics.com/mp/collect</code></li>
<li>Terms/Privacy: Same as Google Analytics above</li>
</ul>
<p><strong>3. Google Ads (optional)</strong></p>
<ul>
<li>Purpose: Purchase conversion signals for Smart Bidding</li>
<li>Data sent: Conversion value, transaction ID, hashed customer data (if enabled)</li>
<li>Domains: <code>www.googletagmanager.com</code></li>
<li>Terms: <a href="https://ads.google.com/home/terms/" rel="nofollow ugc">Google Ads Terms</a></li>
<li>Privacy: <a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<p><strong>4. Google Tag Manager (optional)</strong></p>
<ul>
<li>Purpose: Tag deployment when you manage GA4 through GTM</li>
<li>Domain: <code>www.googletagmanager.com</code></li>
<li>Only loaded when a GTM container ID is configured</li>
</ul>
<p><strong>5. Google Site Kit (optional — dashboard only)</strong></p>
<ul>
<li>Purpose: Display GA4 traffic reports inside the GIA GA4 dashboard</li>
<li>Only used when Site Kit is installed and Analytics is connected</li>
<li>Plugin: <a href="https://wordpress.org/plugins/google-site-kit/" rel="ugc">Google Site Kit</a></li>
</ul>


GIA — GA4 Ecommerce Tracking for WooCommerce

Complete GA4 ecommerce tracking for WooCommerce — every funnel event, server-side purchase backup, Consent Mode V2. No Tag Manager. No bloat.

KaaTai Consent Manager vs GIA — GA4 Ecommerce Tracking for WooCommerce