Liana Technologies

Liana with GrowthStack is a powerful WordPress plugin that brings enterprise-level marketing automation and personalization capabilities to your website. Built by Liana Technologies, it seamlessly integrates with LianaAutomation to help you optimize conversions and deliver personalized experiences to your visitors.
<h4>Key Features</h4>
<ul>
<li>Content Personalization – Show different content to different visitors based on various rules</li>
<li>Analytics & Insights – Track page views, user behavior, and engagement metrics</li>
<li>Marketing Automation Forms – Integrate LianaAutomation forms directly into your content</li>
<li>LianaMailer Integration – Connect with Contact Form 7, Gravity Forms, and WPForms</li>
</ul>
<h4>Pro Features</h4>
Available in Pro version of the plugin.
<ul>
<li>A/B Testing – Test different variations of your content to optimize conversions (available in Pro)</li>
<li>Audience Tracking – Understand your visitors with detailed audience data</li>
<li>Advanced Personalization Rules – Create more advanced personalization scenarios (available in Pro)</li>
</ul>
<h4>Personalization Rules</h4>
Create targeted content experiences based on:
<ul>
<li>Country – Show content based on visitor’s geographic location</li>
<li>Device Type – Tailor content for desktop, tablet, or mobile users</li>
<li>Preferred Language – Display content in the visitor’s preferred language</li>
<li>Referrer – Personalize based on where visitors came from</li>
<li>Time – Show content based on time of day and day of the week</li>
<li>User Status – Show content for new vs. returning visitors</li>
</ul>
<h4>Analytics Features</h4>
<ul>
<li>Site-wide analytics with view counts, user counts, and session data</li>
<li>Page-level performance metrics</li>
<li>Engagement time tracking</li>
<li>Audience insights including:
<ul>
<li>Traffic sources</li>
<li>New vs. returning visitors</li>
<li>Device types</li>
<li>UTM parameters (campaign, source, medium)</li>
</ul>
</li>
</ul>
<h4>Integrations</h4>
<ul>
<li>LianaAutomation – Full integration with marketing automation platform</li>
<li>LianaMailer – Email marketing integration</li>
<li>Google Analytics – Data Layer events of seen personalizations is sent and can be tracked in Google Analytics.</li>
</ul>
<h4>Plugin compatibility</h4>
<ul>
<li>Contact Form 7 – LianaMailer integration for form submissions</li>
<li>Gravity Forms – LianaMailer integration for form submissions</li>
<li>WPForms – LianaMailer integration for form submissions</li>
</ul>
<h4>Caching and performance</h4>
Liana with GrowthStack is compatible with popular caching plugins and server level caching solutions. It uses client-side JavaScript to handle content personalization and A/B testing, ensuring that cached pages still deliver dynamic content based on visitor data.
Analytics data is saved to the database in an optimized manner, with data being bundled and sent asynchronously to minimize performance impact. This does add some database load but write actions are done in asynchronously with JavaScript events to minimize impact on user experience.
<h3>Developer Hooks</h3>
Liana with GrowthStack provides various filters and actions for developers to customize functionality.
<h4>Filters</h4>
Admin Capabilities
Control who can access different admin pages:
<ul>
<li><code>growthstack/admin/capability/view_dashboard</code> – Capability required to view the dashboard (default: ‘edit_pages’)</li>
<li><code>growthstack/admin/capability/view_analytics</code> – Capability required to view analytics (default: ‘edit_pages’)</li>
<li><code>growthstack/admin/capability/view_personalization</code> – Capability required to view personalization (default: ‘edit_pages’)</li>
<li><code>growthstack/admin/capability/view_ab_tests</code> – Capability required to view A/B tests (default: ‘edit_pages’)</li>
<li><code>growthstack/admin/capability/view_forms</code> – Capability required to view forms (default: ‘edit_pages’)</li>
<li><code>growthstack/admin/capability/view_settings</code> – Capability required to view settings (default: ‘manage_options’)</li>
<li><code>growthstack/admin/capability/view_support</code> – Capability required to view support (default: ‘manage_options’)</li>
</ul>
Admin UI
<ul>
<li><code>growthstack/admin/submenu_pages</code> – Modify admin submenu pages array</li>
<li><code>growthstack/show_banner/upgrade</code> – Show/hide upgrade banner in Analytics (default: true)</li>
<li><code>growthstack/show_banner/ab_testing</code> – Show/hide banner in A/B Testing page (default: true)</li>
<li><code>growthstack/show_banner/audience</code> – Show/hide banner in Dashboard (default: true)</li>
</ul>
Analytics
<ul>
<li><code>growthstack/analytics/post_types</code> – Modify which post types are tracked for analytics (default: public post types)</li>
</ul>
Personalization
<ul>
<li><code>growthstack/rule_types</code> – Register or modify available personalization rule types</li>
<li><code>growthstack/personalization/visited_pages/post_types</code> – Modify post types available for “Visited Pages” personalization rule (default: [‘post’, ‘page’])</li>
</ul>
LianaMailer Integration
Contact Form 7:
<ul>
<li><code>growthstack/lianamailer/contactform7/subscription_mailer_data</code> – Modify mailer data before sending</li>
<li><code>growthstack/lianamailer/contactform7/subscription_properties</code> – Modify contact properties</li>
<li><code>growthstack/lianamailer/contactform7/subscription_lists</code> – Modify selected mailing lists</li>
</ul>
Gravity Forms:
<ul>
<li><code>growthstack/lianamailer/gravityforms/subscription_mailer_data</code> – Modify mailer data before sending</li>
<li><code>growthstack/lianamailer/gravityforms/subscription_properties</code> – Modify contact properties</li>
<li><code>growthstack/lianamailer/gravityforms/subscription_lists</code> – Modify selected mailing lists</li>
</ul>
WPForms:
<ul>
<li><code>growthstack/lianamailer/wpforms/get_lianamailer_api</code> – Modify LianaMailer API instance</li>
<li><code>growthstack/lianamailer/wpforms/subscription_mailer_data</code> – Modify mailer data before sending</li>
<li><code>growthstack/lianamailer/wpforms/subscription_properties</code> – Modify contact properties</li>
<li><code>growthstack/lianamailer/wpforms/subscription_lists</code> – Modify selected mailing lists</li>
</ul>
<h4>JavaScript Events</h4>
Personalization:
<ul>
<li><code>GrowthstackReplacementDone</code> – Fired on document when personalization (or A/B testing) content replacement is complete</li>
</ul>
Example usage: 
 <code>javascript 
document.addEventListener('GrowthstackReplacementDone', function(e) { 
 // Re-initialize your JavaScript after content replacement 
 console.log('Personalization applied'); 
});</code>
Example double initialization for a hypothetical block: 
 `javascript 
const INIT_EVENTS = { 
 DOMContentLoaded: document, 
 GrowthstackReplacementDone: document, 
};
Object.entries( INIT_EVENTS ).forEach( ( [ event, element ] ) => { 
 element.addEventListener( event, () => { 
 init(); 
 } ); 
} );
const init = () => { 
 const els = document.querySelectorAll( ‘.js-my-element-name’ ); 
 els.forEach( ( el ) => { 
 if ( ‘true’ === el.dataset.init ) { 
 return; 
 } 
 el.dataset.init = ‘true’; 
 setupElement( el ); 
 } ); 
};
const setupElement = ( el ) => { 
 // Your block JavaScript logic here 
}; 
 `
<h3>Support</h3>
For support, feature requests, and bug reports, please visit: 
* Website: https://www.lianatech.com/ 
* Documentation: https://www.lianatech.com/
<h3>Credits</h3>
Liana with GrowthStack is developed and maintained by Liana Technologies.

Liana with GrowthStack

Add world class marketing automation features like personalization to your website.

causalfunnel

CausalFunnel – The AI-driven platform for eCommerce.
CausalFunnel is an AI-powered plugin for eCommerce brands focused on boosting conversion rate optimization, revealing customer journey maps, running A/B tests, and maximizing revenue growth without using cookies.
<h3>Key Features</h3>
<ol>
<li>
A/B Testing & Split Testing
<ul>
<li>Create and manage A/B tests for buttons, images, headings, and other UI elements. </li>
<li>Monitor test performance in real-time with traffic splits and conversion tracking. </li>
<li>Pause, resume, or stop tests as needed with intuitive controls.</li>
</ul>
</li>
<li>
Customer Journey Mapping with AI
<ul>
<li>Visualize your complete customer journey map and identify drop-offs with our DeepID-powered AiFunnel. </li>
<li>Understand user behavior, map the journey, and remove friction points to boost sales.</li>
</ul>
</li>
<li>
Persona Predictors with Intent Mapping
<ul>
<li>Target the right audience with precision. Combine personas with ad spend and campaign UTM parameters to drive qualified traffic and increase conversion.</li>
</ul>
</li>
<li>
Cookie-less DeepID Technology
<ul>
<li>Track Return on Ad Spend (ROAS) accurately—no cookies required. Solve issues with broken Facebook Pixel or Google Analytics due to cookie restrictions.</li>
</ul>
</li>
<li>
Conversion Rate Optimization Tools
<ul>
<li>Run A/B tests, track campaign performance with our ROAS Tracker, and dynamically allocate ad dollars to top-performing channels in real time.</li>
</ul>
</li>
<li>
Built-in SEO Toolkit
<ul>
<li>Drive organic traffic using our powerful SEO features designed to work alongside paid campaigns for long-term revenue optimization.</li>
</ul>
</li>
</ol>
<h3>Customer Success Stories</h3>
CausalFunnel users have:
<ul>
<li>
Achieved a significant lift in leads and orders by combining persona-based ad targeting with buying intent prediction.
</li>
<li>
Improved their conversion rates by uncovering blockers in the user journey map and acting on insights from our AI engine.
</li>
<li>
Experienced better profit maximization with real-time funnel optimization and precise ROAS tracking.
</li>
</ul>
For more real-world results, visit the <a href="https://www.blog.causalfunnel.com/" rel="nofollow ugc">CausalFunnel blog</a>.
<h3>Key Benefits</h3>
<ol>
<li>
Boost Conversions
<ul>
<li>Leverage personas, heat mapping, and real-time funnel data to guide ad spend and website UX changes.</li>
</ul>
</li>
<li>
Understand User Behavior
<ul>
<li>Use visualized customer journey analytics to track how users move through your site.</li>
</ul>
</li>
<li>
Maximize Ad ROI
<ul>
<li>Get exact ROAS tracking across channels with privacy-compliant tech (no cookies).</li>
</ul>
</li>
</ol>
Check out how CausalFunnel improves conversion <a href="https://www.youtube.com/watch?v=mp3H-IhyarM" rel="nofollow ugc">Watch the video</a>
<iframe loading="lazy" class="youtube-player" width="750" height="422" src="https://www.youtube.com/embed/mp3H-IhyarM?version=3&rel=1&showsearch=0&showinfo=1&iv_load_policy=1&fs=1&hl=en-US&autohide=2&wmode=transparent" allowfullscreen="true" style="border:0;" sandbox="allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox"></iframe>

CausalFunnel – Conversion Rate Optimization Tool (Heatmap, User Journey, A/B Testing)

AI-powered conversion rate optimization with heatmaps, user journey analytics, and A/B testing — no cookies required.

Liana with GrowthStack vs CausalFunnel – Conversion Rate Optimization Tool (Heatmap, User Journey, A/B Testing)