manceppo

<p>With the Manceppo B2B Marketing Hub plugin you can connect your<br />
WordPress website to your Manceppo account and start to build your<br />
custom small business B2B marketing stack, based on the tools you<br />
love.</p>
<p>This plugin will enable you to build landing pages with our form<br />
builder, track visitor behavior and add lead scores.</p>
<p>By connecting MailChimp, Google Analytics, LinkedIn and Pipedrive<br />
you unleash a complete marketing stack as alternative to expensive<br />
Marketing Automation solutions.</p>
<h3>Connecting WordPress to Manceppo</h3>
<p>By installing the Manceppo plugin and connecting to your Manceppo<br />
account, you will open up Marketing Automation functionality.</p>
<p>The connection enables you to:</p>
<ul>
<li>Create landing pages with forms for downloads</li>
<li>Track visitor behavior across your website</li>
<li>Search and select lead profiles to view or export</li>
<li>Build a lead score based on behavior and profile criteria</li>
<li>Trigger email workflows in other connected tools like MailChimp</li>
</ul>
<p>Read the full instruction on how to connect WordPress and Manceppo<br />
here <a href="https://manceppo.com/connecting-wordpress-to-manceppo" rel="nofollow ugc">here</a>.</p>
<h3>Connecting Manceppo to Mailchimp</h3>
<p>By connecting Manceppo to MailChimp you will open up nurturing<br />
functionality.</p>
<p>The connection enables you to:</p>
<ul>
<li>Add newsletter subscriptions to your WordPress call-to-action forms</li>
<li>Trigger Automation workflows in MailChimp based on behavior on WordPress</li>
<li>Sync MailChimp Audience data to build a 360 view of your contacts across your tools</li>
<li>Build a lead score based on activity in emails, on your website and across other tools</li>
</ul>
<p>Read the full instruction on how to connect Mailchimp and Manceppo<br />
<a href="https://manceppo.com/connecting-manceppo-to-mailchimp" rel="nofollow ugc">here</a>.</p>
<h3>Configure scoring rules</h3>
<p>To determine the sales readiness of leads, Manceppo offers lead<br />
scoring functionality on both behavior and profile criteria.</p>
<p>Lead scoring is a way to measure the likeliness of a commercial<br />
opportunity for a potential customer.</p>
<p>The lead scoring features in Manceppo include:</p>
<ul>
<li>Demographic (or explicit) scores based on specific profile characteristics that are generally available. Think of insight about buying authority, position or company size.</li>
<li>Activity (or implicit) scores based on lead behavior such as website visits, email opens and white paper downloads.</li>
<li>Multiple lead scores: when you sell multiple products or services, let’s say both CRM and ERP systems, Manceppo allows you to set up a lead score per product line or, even better, per area of interest.</li>
</ul>
<p>To set up lead scores in Manceppo to MailChimp, just follow these 3<br />
steps <a href="https://manceppo.com/configuring-lead-scores-in-manceppo" rel="nofollow ugc">here</a>.</p>
<h3>Manceppo features</h3>
<p>Manceppo features include:</p>
<ul>
<li>Create landing pages with forms for downloads</li>
<li>Track visitor behavior across your website</li>
<li>Search and select lead profiles to view or export</li>
<li>Build a lead score based on behavior and profile criteria</li>
<li>Trigger email workflows in other connected tools like MailChimp</li>
<li>Add newsletter subscriptions to your WordPress call-to-action forms</li>
<li>Trigger Automation workflows in MailChimp based on behavior on WordPress</li>
<li>Sync MailChimp Audience data to build a 360 view of your contacts across your tools</li>
<li>Build a lead score based on activity in emails, on your website and across other tools</li>
</ul>


Manceppo B2B Marketing Hub

Generate B2B leads and integrate with MailChimp, Google Analytics, LinkedIn and Pipedrive. Get a full lead profile, trigger actions and nurture leads.

Danny van Kooten

ibericode

Harish Chouhan

<p>Adds a beautiful, customizable sign-up bar to the top or bottom of your WordPress site. This bar is guaranteed to get the attention of your visitor and<br />
increase your Mailchimp subscribers.</p>
<p>This plugin is an add-on for the <a href="https://wordpress.org/plugins/mailchimp-for-wp/" rel="ugc">Mailchimp for WordPress plugin</a>.</p>
<h4>Features</h4>
<p>Mailchimp Top Bar adds a simple yet beautiful & customizable opt-in bar to the top or bottom of your WordPress site.</p>
<p>Using this bar, people can subscribe to a Mailchimp audience of your choice.</p>
<ul>
<li>Guaranteed to boost conversions.</li>
<li>Unobtrusive, visitors can easily dismiss the bar.</li>
<li>Easy to install & configure, just select a Mailchimp audience and you’re good to.</li>
<li>Customizable, you can edit the bar text and colors from the plugin settings.</li>
<li>The bar can be at the top or bottom of the visitor’s screen</li>
<li>Lightweight, the plugin consists of just a single 2.6 kB JavaScript file.</li>
</ul>
<h4>More information</h4>
<ul>
<li><a href="https://wordpress.org/plugins/mailchimp-for-wp/" rel="ugc">MC4WP: Mailchimp for WordPress on WordPress.org</a></li>
<li><a href="https://www.mc4wp.com/" rel="nofollow ugc">MC4WP: Mailchimp for WordPress website</a></li>
</ul>
<h4>About the author</h4>
<p>Mailchimp Top Bar is a plugin by <a href="https:/www.ibericode.com/" rel="nofollow ugc">ibericode</a>, a company from The Netherlands that you may know from other plugins like <a href="https://www.mc4wp.com/" rel="nofollow ugc">Mailchimp for WordPress</a>, <a href="https://www.boxzillaplugin.com" rel="nofollow ugc">Boxzilla Pop-ups</a> and <a href="https://www.kokoanalytics.com/" rel="nofollow ugc">Koko Analytics</a>.</p>


MC4WP: Mailchimp Top Bar

Adds a Mailchimp opt-in form to the top or bottom of your WordPress site.

Manceppo B2B Marketing Hub vs MC4WP: Mailchimp Top Bar