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gincode18

Markopolo AI for WooCommerce is a reliable tracking plugin that uses a hybrid architecture (JavaScript + PHP) to capture customer behavior and send events to the Markopolo AI analytics platform. Perfect for e-commerce stores looking to optimize their marketing campaigns with accurate event tracking.
<h4>Key Features</h4>
<ul>
<li>Hybrid Architecture: JavaScript for view events, PHP for action events (maximum reliability)</li>
<li>Complete Event Tracking: ViewItem, ViewCart, AddToCart, RemoveFromCart, BeginCheckout, Purchase</li>
<li>Tag ID Support: Unique identifier for each store sent with every event</li>
<li>Easy Configuration: Simple settings page in WordPress Admin (Settings → Markopolo AI)</li>
<li>Session Management: UUID-based session tracking with sessionStorage</li>
<li>First-Party Cookies: Manages <code>muid</code> cookie with 1-year expiry for accurate user tracking</li>
<li>Marketing Attribution: Automatically captures Facebook Pixel, TikTok, Google Analytics cookies</li>
<li>International Phone Formatting: Phone number validation with E.164 formatting</li>
<li>Customer Data Persistence: Stores email and phone in localStorage for cross-session tracking</li>
<li>Rich Product Data: Captures product variants, categories, SKU, pricing</li>
<li>Complete Order Tracking: Full purchase data including shipping, tax, and order details</li>
<li>WooCommerce HPOS Compatible: Fully compatible with High-Performance Order Storage</li>
<li>Works with All Themes: Compatible with classic themes, block themes, and WooCommerce Blocks</li>
</ul>
<h4>How It Works</h4>
<ol>
<li>Install and activate the plugin</li>
<li>Go to Settings → Markopolo AI and enter your Tag ID</li>
<li>The plugin automatically starts tracking customer behavior</li>
<li>Events are sent to Markopolo AI platform for analysis and optimization</li>
</ol>
<h4>Event Types Tracked</h4>
<ul>
<li>ViewItem: When customers view product pages (JavaScript)</li>
<li>ViewCart: When customers view their shopping cart (JavaScript)</li>
<li>AddToCart: When items are added to cart (PHP – works with all themes)</li>
<li>RemoveFromCart: When items are removed from cart (PHP)</li>
<li>BeginCheckout: When customers start the checkout process (JavaScript)</li>
<li>Purchase: When orders are completed with full transaction details (PHP)</li>
</ul>
<h4>Why Hybrid Architecture?</h4>
This plugin uses both JavaScript and PHP for maximum reliability:
<ul>
<li>JavaScript Layer: Handles view events (ViewItem, ViewCart, BeginCheckout), cookie management, session tracking, and marketing pixel capture</li>
<li>PHP Layer: Handles action events (AddToCart, RemoveFromCart, Purchase) using native WooCommerce hooks for 100% reliability</li>
</ul>
This approach ensures tracking works with all WooCommerce setups including WooCommerce Blocks, classic themes, AJAX add-to-cart, and form-based add-to-cart.
<h4>Privacy & GDPR</h4>
This plugin tracks customer behavior including email addresses and phone numbers from checkout forms. Ensure your privacy policy covers this data collection. All tracking respects user consent and follows WordPress best practices.
<h4>Developer Friendly</h4>
<ul>
<li>Clean, well-documented code</li>
<li>Plain JavaScript (no build tools required)</li>
<li>WordPress coding standards compliant</li>
<li>Uses native WooCommerce hooks</li>
<li>Simple, maintainable architecture</li>
</ul>
<h3>Privacy Policy</h3>
This plugin tracks customer behavior including: 
* Page views and product interactions 
* Email addresses and phone numbers from checkout forms 
* Marketing cookies (Facebook Pixel, TikTok, Google Analytics) 
* Session data and user identifiers
All data is sent to the Markopolo AI platform for analytics purposes. Ensure your privacy policy covers this data collection and complies with applicable privacy regulations (GDPR, CCPA, etc.).
<h3>Support</h3>
For support, please: 
* Visit our documentation: https://docs.markopolo.ai 
* Email: support@markopolo.ai 
* GitHub Issues: https://github.com/markopolo-inc/woocommerce-tracking-plugin/issues

Markopolo AI for WooCommerce

Track WooCommerce events and send them to Markopolo AI analytics platform for marketing attribution and conversion tracking.

eulav

Your website is losing potential revenue. You just don’t always know where.
Revvy helps you spot what’s going wrong, understand why it’s happening, and fix it — without spending hours digging through data.
Revvy connects to your analytics and website data to track how people interact with your site. It looks for patterns, drop-offs, and missed opportunities, then highlights what needs attention and what to do next. When you’re ready, it can apply those fixes with your approval.
Key Benefits:
<ul>
<li>Turn your existing traffic into more revenue</li>
<li>Identify where users drop off and why</li>
<li>Stop guessing what to optimize</li>
<li>Save time on manual analysis</li>
<li>Continuously monitor your website performance</li>
</ul>
Features:
<ul>
<li>Visitor behavior tracking and session analytics</li>
<li>Conversion funnel analysis</li>
<li>AI-powered CRO recommendations</li>
<li>WooCommerce e-commerce event tracking (add to cart, checkout, purchases)</li>
<li>Scroll depth and click tracking</li>
<li>Easy setup with Site ID</li>
</ul>
How It Works:
<ol>
<li>Install the plugin</li>
<li>Connect your analytics tools for your first quick audit</li>
<li>Revvy analyzes your website and user behavior</li>
<li>It identifies issues affecting conversions</li>
<li>You review and approve suggested fixes</li>
<li>Revvy applies changes and tracks results</li>
</ol>
Who It’s For:
<ul>
<li>E-Commerce businesses</li>
<li>Founders and business owners</li>
<li>Marketers and growth teams</li>
<li>Conversion rate optimization (CRO) experts</li>
<li>CRO Agencies</li>
</ul>
Control and Safety:
<ul>
<li>No changes are made without your approval</li>
<li>You can review every recommendation before it’s applied</li>
<li>Revvy works alongside your existing tools</li>
</ul>
Privacy:
This plugin sends anonymous behavioral data (page views, clicks, scroll depth, e-commerce events) to Eulav servers to provide CRO insights. No personal customer information (names, emails, payment details) is collected or transmitted.
Site owners are responsible for disclosing the use of Revvy in their own Privacy Policy. We recommend using a cookie consent plugin (such as CookieYes or Complianz) to ensure GDPR, CCPA, and ePrivacy compliance for your visitors. View our <a href="https://eulav.io/privacy" rel="nofollow ugc">Privacy Policy</a> for full details on how data is handled.
<h3>External Services</h3>
This plugin loads a tracking script from and sends behavioral analytics data to Revvy, a service operated by Eulav.
What is sent and when: On every frontend page load (when a Site ID is configured), the script collects anonymous behavioral data — page views, clicks, scroll depth, and WooCommerce e-commerce events (add to cart, checkout, purchases). No personal customer information (names, emails, or payment details) is collected or transmitted.
<ul>
<li>Service: Revvy Analytics by Eulav</li>
<li>Script source: https://tracker.revvy-v2.workers.dev</li>
<li>Terms of Service: https://eulav.io/terms</li>
<li>Privacy Policy: https://eulav.io/privacy</li>
</ul>
<h3>Source Code</h3>
The tracking script (js/main.js) is built from TypeScript source code. The unminified source is available at: 
https://github.com/Eulav-Grow/eulav-grow/tree/main/apps/tracker/src/client
This plugin is open-source software distributed under the GPL version 2 (GPL2) license.

Revvy

AI-powered growth platform that spots revenue opportunities and fixes conversion issues — with your approval.

Markopolo AI for WooCommerce vs Revvy