Medium Interactive

MDI HTTP Referer Block enables WordPress site owners to detect and control user experience based on the origin of traffic. By analyzing the HTTP referrer (both server-side via PHP and client-side via JavaScript when headers are missing), this plugin makes it easy to apply different behavior for visitors arriving from ads, social platforms, or syndicated search networks.
You can define specific referrer domains or patterns, and when a visitor matches those conditions, the plugin can:
<ul>
<li>Display a small notification (server-side) showing the detected referrer host or path.</li>
<li>Hide or reveal specific elements on your site using CSS selectors.</li>
<li>Redirect visitors from certain sources to a different URL.</li>
</ul>
This gives marketers, advertisers, and site owners fine control over how different audiences see the site.
Example use cases:
<ul>
<li>Hide contact forms when users arrive through syndicated search traffic to prevent spam or low-quality leads.</li>
<li>Hide pricing details when a user comes from social media to encourage engagement before pricing exposure.</li>
<li>Redirect visitors from affiliate networks to a dedicated landing page.</li>
<li>Show a simple banner confirming that the user arrived via a partner campaign.</li>
</ul>
The plugin sets a tracking cookie (<code>mdi_syndicated_ref</code>) to remember the detected source for the configured number of days, ensuring consistent visibility rules on repeat visits.
MDI HTTP Referer Block helps you tailor on-site experiences dynamically based on real visitor origin — simple, server-side controlled, and privacy-respecting.
For a full guide on blocking syndicated search traffic (e.g., Google Ads Performance Max), see: 
https://mediuminteractive.com/how-to-block-syndicated-search-traffic-from-performance-max-campaigns-in-google-ads/

MDI HTTP Referer Block

Hide elements or redirect users based on referrer domains. Useful for blocking partners, scrapers, or altering content per source.

<a href="http://www.searchekko.com" rel="nofollow ugc">SearchEkko</a> is like a “related posts” widget for your blog, but it’s only visible to readers who arrive from a search engine. It uses each visitor’s search query to find the best-matching pages on your site.
For example, imagine that a user searches “new cars” at Google, and one of your posts shows up as a top hit. They then click the link and arrive at your site. The SearchEkko widget notices that the visitor arrived from a search engine, and that their query was “new cars”. It then finds all the best pages on your site for that query, and presents them to the user.
SearchEkko helps minimize your bounce rate by presenting visitors with your best, most relevant content, helping to ensure that they’ll find what they’re looking for. It also helps drive page views by finding related posts using each visitor’s real-time intent.
Try it out today! 🙂

SearchEkko

SearchEkko is a "related posts" widget that uses visitors' search referral terms to find and present your best-matching posts.

MDI HTTP Referer Block vs SearchEkko