NituLabs

<p>NituLabs Retention Engine for WooCommerce helps you build a stronger repeat-purchase experience without stitching together multiple disconnected loyalty tools.</p>
<p>Many merchants start with a basic points plugin, but quickly run into familiar problems:</p>
<ul>
<li>customers earn points but do not clearly understand what to do next</li>
<li>rewards, coupons, and shopper messaging feel disconnected from the storefront</li>
<li>support teams cannot easily explain what happened to a reward or why a coupon failed</li>
<li>win-back and retention automations live in a different tool from loyalty activity</li>
<li>advanced reporting, VIP analysis, and companion add-on tools often live outside a simple points-only setup</li>
</ul>
<p>Retention Engine is designed to connect those surfaces into one WooCommerce loyalty workflow.</p>
<h4>What merchants get</h4>
<p>Retention Engine gives merchants one place to manage the key parts of a loyalty and retention setup:</p>
<ul>
<li><strong>Connection and onboarding</strong> to securely connect the store and sync existing customer and order history.</li>
<li><strong>Rules</strong> to control how shoppers earn points and run connected loyalty logic.</li>
<li><strong>Rewards</strong> to manage connected shopper reward behavior, default redemption settings, reward history access, and coupon diagnostics when those service capabilities are active.</li>
<li><strong>Automations</strong> to manage service-powered follow-up and retention journeys for connected stores.</li>
<li><strong>Billing and plans</strong> to review usage and connected service status inside WordPress.</li>
<li><strong>Support visibility</strong> so merchants can review loyalty activity and better understand shopper reward outcomes.</li>
</ul>
<h4>What shoppers get</h4>
<p>On the customer side, Retention Engine can give shoppers a clearer loyalty experience:</p>
<ul>
<li>a rewards wallet</li>
<li>visible points progress</li>
<li>reward milestones</li>
<li>coupon-style redemption offers</li>
<li>loyalty streak or progression signals</li>
<li>default reward artwork and reward surfaces</li>
</ul>
<p>This helps move loyalty beyond a hidden background system and makes the reward journey easier to understand.</p>
<h4>Why store owners try Retention Engine</h4>
<ul>
<li>Launch a fuller loyalty experience instead of only showing a passive points balance.</li>
<li>Give shoppers clearer reasons to return through points, rewards, redemption milestones, and follow-up automations.</li>
<li>Keep rules, rewards, automations, and store-facing loyalty settings inside one workflow.</li>
<li>Reduce operational friction by giving support and store teams more visibility into reward activity.</li>
<li>Start with a smaller setup and expand into more advanced service or add-on capabilities as the store grows.</li>
</ul>
<h4>Common pain points Retention Engine is designed to reduce</h4>
<p>Many loyalty setups become frustrating when:</p>
<ul>
<li>points are easy to issue but hard for customers to understand or redeem</li>
<li>coupon rewards are difficult to validate or support</li>
<li>merchant teams need multiple tools to answer simple reward questions</li>
<li>storefront loyalty experiences feel disconnected from the rest of the customer journey</li>
<li>automations and loyalty data are split across separate systems</li>
</ul>
<p>Retention Engine is built to make those workflows more connected and easier to manage inside WooCommerce.</p>
<h4>Key features</h4>
<ul>
<li><strong>Loyalty rules and earning logic</strong> so you can define how shoppers earn points in a connected loyalty workflow.</li>
<li><strong>Reward history and diagnostics</strong> for stores that use the connected service capabilities for reward review and support visibility.</li>
<li><strong>Shopper rewards wallet</strong> when the connected store uses service capabilities that expose a shopper reward center.</li>
<li><strong>Points redemption settings</strong> for the default coupon-style redemption offers returned by the connected service.</li>
<li><strong>Automation journeys</strong> for connected stores using service-powered win-back, inactivity, unused-points, and reward follow-ups.</li>
<li><strong>VIP tiers and progression</strong> for stores using service-backed loyalty segmentation and progression tools.</li>
<li><strong>Historical sync</strong> for importing existing customers and orders after connection.</li>
<li><strong>Billing and plan management</strong> so feature access and plan usage can be reviewed inside WordPress.</li>
<li><strong>Support-friendly visibility</strong> so store teams can understand what happened to a reward or shopper account more quickly.</li>
</ul>
<h4>Why merchants may choose it over a fragmented setup</h4>
<p>Retention Engine can be useful for merchants who would otherwise need separate tools for:</p>
<ul>
<li>points and earning rules</li>
<li>shopper wallet experiences</li>
<li>redemption rewards</li>
<li>loyalty automations</li>
<li>reward history and diagnostics</li>
</ul>
<p>By combining these areas into one connected WooCommerce experience, stores can often avoid maintaining several overlapping plugins just to achieve a practical retention setup.</p>
<h4>Who this plugin is for</h4>
<p>Retention Engine is a good fit for WooCommerce stores that want to:</p>
<ul>
<li>increase repeat purchases</li>
<li>make loyalty easier for shoppers to understand</li>
<li>connect points, rewards, and follow-up automation</li>
<li>give support teams better visibility into loyalty outcomes</li>
<li>scale from a lighter setup into more advanced retention workflows over time</li>
</ul>
<p>This plugin connects your WooCommerce store to the NituLabs Retention Engine service. A live Retention Engine connection is needed for loyalty, rewards, automations, shopper data, and billing features to work.</p>
<p>Local badge uploads, storefront branding controls, and other add-on-only merchant tools are provided through the separate <strong>NituLabs Retention Engine Pro</strong> add-on and are not included in this WordPress.org plugin package.</p>
<h3>External services</h3>
<p>This plugin connects to the NituLabs Retention Engine service to process loyalty, billing, automation, and storefront reward data.</p>
<ul>
<li><strong>What data is sent:</strong> This plugin sends store details (name, URL, currency), order history (ID, status, totals, line items), customer information (email, name, total spend), and loyalty-related activity.</li>
<li><strong>Purpose:</strong> This data is required to calculate points, manage rewards and VIP tiers, trigger retention automations, and generate loyalty health analytics.</li>
<li><strong>Conditions:</strong> Data is synced securely via API when the store is connected and whenever orders or customer profiles are updated.</li>
<li><strong>Service Provider:</strong> NituLabs (Terms of Service: <a href="https://nitulabs.com/terms" rel="nofollow ugc">https://nitulabs.com/terms</a>, Privacy Policy: <a href="https://nitulabs.com/privacy" rel="nofollow ugc">https://nitulabs.com/privacy</a>).</li>
</ul>
<p>It also loads the Razorpay checkout script for plan upgrades and billing flows:</p>
<ul>
<li><strong>Razorpay Checkout:</strong> <a href="https://checkout.razorpay.com/v1/checkout.js" rel="nofollow ugc">https://checkout.razorpay.com/v1/checkout.js</a></li>
<li><strong>Service Provider:</strong> Razorpay (Terms of Service: <a href="https://razorpay.com/terms/" rel="nofollow ugc">https://razorpay.com/terms/</a>, Privacy Policy: <a href="https://razorpay.com/privacy/" rel="nofollow ugc">https://razorpay.com/privacy/</a>).</li>
</ul>


NituLabs Retention Engine for WooCommerce

Loyalty rewards, shopper retention, automations, and customer engagement for WooCommerce.

retaintdev

<p>Retaint connects your WooCommerce store to the Retaint retention marketing platform. Once you paste your Org ID and activate the plugin, every meaningful customer touchpoint is captured automatically:</p>
<ul>
<li>Product views, category views, search queries</li>
<li>Add-to-cart, checkout started</li>
<li>Order placed (with full order details for retention flows)</li>
<li>User registration and login (linked to anonymous browsing sessions)</li>
</ul>
<p>No code changes needed — the plugin handles event tracking on every storefront page automatically.</p>
<h4>How it works</h4>
<p>The plugin loads a small JavaScript snippet on every frontend page (loaded from tracker.retaint.com), which assigns each visitor an anonymous ID. As the visitor browses, views products, searches, and starts checkout, events are reported to Retaint. When a customer registers, logs in, or completes an order, the plugin links their anonymous browsing session to their email and phone so Retaint can target them with retention campaigns.</p>
<h4>Requirements</h4>
<ul>
<li>WordPress 6.0 or later</li>
<li>WooCommerce 7.0 or later</li>
<li>PHP 7.4 or later</li>
<li>A Retaint account (https://retaint.com)</li>
</ul>
<h3>External Services</h3>
<p>This plugin connects to the Retaint service (https://retaint.com) to send customer event data so retention marketing campaigns can be triggered.</p>
<p><strong>What it sends:</strong></p>
<ul>
<li>On every frontend page: loads <code>https://tracker.retaint.com/retaint.wl.js</code> (the Retaint tracker script) which assigns the visitor an anonymous ID.</li>
<li>On commerce events (add-to-cart, checkout, order placed): sends an HTTP POST to <code>https://tracker.retaint.com/rest/v1/learn/event</code> with the event name, value, and anonymous visitor ID.</li>
<li>On user registration, login, and order completion: sends an HTTP POST to <code>https://tracker.retaint.com/rest/v1/learn/identify</code> with the user’s email, phone, and full name to link the anonymous browsing session to a known customer.<br />
<strong>When it sends:</strong> Only after a site administrator enters a Retaint Org ID under Settings <span aria-hidden="true" class="wp-exclude-emoji">→</span> Retaint. If no Org ID is configured, no data leaves your site.</li>
</ul>
<p><strong>Retaint terms and privacy:</strong></p>
<ul>
<li>Terms of Service: https://retaint.com/terms-condition/</li>
<li>Privacy Policy: https://retaint.com/privacy-policy/</li>
</ul>


Retaint

Retention marketing for WooCommerce. Capture customer events and push them to Retaint to power win-back, abandoned-cart, and lifecycle campaigns.

NituLabs Retention Engine for WooCommerce vs Retaint