onesight

<a href="https://onesight.ai" title="OneSight" rel="nofollow ugc">OneSight</a> is a plug and play ecommerce analytics solution providing advanced reports that represents clear and real data, needs no setup, shows valuable insights, and recommends favorable actions empowering ecommerce business decision makers in strategy, operations, and marketing departments.
The plugin connects directly to your magento store, and provides over 22 actionable reports and over 100 metrics out of the box, that will help you manage your operations in a daily manner, segment and target your customers, take strategic business decision according to insights and recommendations
The plugin augments and helps you overcome inaccuracies and ambiguity of data provided by other behavioral analytics tools such as Google Analytics and similar programs, to be able to obtain accurate conversion, stock, and product performance data amongst many other essential ecommerce metrics.
Problems Solved:
<ul>
<li>The Problem of Complexity: Businesses are unable to properly set up data analytics tools due to complexity of business intelligence tools, lack of expertise and the need to hire Data Engineers, along with the cost of maintenance of these reports, opposed to focusing on the actual insights inferred from the data and possible actions to drive business goals forward.</li>
<li>The Problem of Ambiguity: Current Analytics tools are hard to understand especially front end analytics that often curate misleading and inaccurate data leading to confusion and false interpretations, opposed to having clear and accurate data in a plug and play fashion.</li>
<li>The Problem of Practicality: Decision Makers aren’t able to currently infer possible actions from current analytics tools without having to hire data scientists to employ business intelligence, opposed to having recommendations and actionable insights right away. 
Features:</li>
<li>Performance Overview: The report shows you an overview of your Total Revenue, Orders Number, Customers Number, Best performing product, category and most used payment method along with your revenue trends.</li>
<li>Orders Report: The report shows you your orders segmentation according to status, average basket size, average order value, shipping locations information, delivery method segmentation, and payment methods segmentation, along with your average orders per hour per day of the week.</li>
<li>Customers Report: The report shows you your new customers, returning customers, guest customers, along with the ability to segment and target specific customers according to spending and order frequency. </li>
<li>Categories Report: The report shows you your category sales, quantities sold, subcategory details, subcategory sales and quantities sold.</li>
<li>Products Report: The reports is one of the most powerful features encompassing the following; overview of product sales, detailed analysis of each product, product search and sorting functions accommodating sales value, quantity, alphabetical order, quantity in stock, etc. along with powerful recommendations for product cross-selling and stock replenishment.</li>
<li>Abandoned Carts Report: The report shows you the abandoned carts breakdown, registered vs guest users, top products present in abandoned carts, a targeting list for abandoned cart conversion campaigns.</li>
<li>Promocodes Report: The report shows you the total revenue generated by promocodes, percentage of orders with promocodes, total discounts earned, and a detailed report for all used promocodes and their status’.</li>
<li>Loyalty Report (Magento Native):The report gives an overview on how your loyalty program is performing, showing you total loyalty points earned, loyalty points redeemed, Number and percentage of orders with loyalty points used, and allows you to segment your customers by their loyalty points balance.</li>
<li>Search Terms Report: The report encompasses your most searched terms, and the search terms that led to no results.</li>
<li>Time Period Comparison: The entire dashboard allows for time period comparison for all the reports, including fixed and custom time slots to suit your business needs.</li>
<li>GA4 Integration: The dashboard integrates directly with GA4 to pull behavioral data and combine it with the reports and metrics, for example the page view report, pull the GA4 data and tries to establish correlation between page views and increased ordering for certain pages.</li>
<li>Recommendations Engine: The Dashboard has an optimized recommendation engine providing recommendations in the following domains; Products Cross Selling, Stock Replenishment, Product Promotions.</li>
<li>Brands Report (Integration only for Brands Module for Magento published by Robusta Studio): The report shows you your brand sales, quantities sold, brands breakdown, and top performers within each brand.</li>
<li>Data Dimensions: The entire dashboard allows to view data with dimension filtrations such as viewing data for a specific customer location, or by a specific data source for example web vs ios vs android, or by payment method for example, this allows detailed segmentation catering to various business needs.</li>
</ul>

OneSight Integration for WooCommerce

This plugin integrates WooCommerce stores with [OneSight](https://onesight.ai "OneSight") in order to produce advanced reports that represen …

matomoteam

Version 5.10.3 includes an important security related fix, it is highly recommended to update to this version.
Already a Matomo On-Premise or Matomo Cloud user? You need to use the <a href="https://wordpress.org/plugins/wp-piwik/" rel="ugc">Connect Matomo plugin</a> instead of this plugin.
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For all you WordPress website owners wanting an easier way to get customer insights to grow your business, you can now get the solution the professionals use, for free!
Matomo Analytics is the #1 used Google Analytics alternative that offers a powerful range of features, security and protects the privacy of your users. This enables you to learn how to improve your website, make the right decisions for your business and stand out in the crowd in a safe and trustworthy way.
Matomo’s mission is to give control and data ownership back to the user. By hosting web analytics on your own servers there’s no third-parties taking ownership, no on-selling of data and no-one looking in. This means when you install Matomo in a matter of a few clicks, you’re in full control.
It’s also easier for you to get insights from Matomo Analytics with it’s time-saving interface design and out-of-the-box features, which require less manual configuration than Google Analytics.
Matomo is free, secure and open – your ethical user insights platform.
How Matomo Analytics for WordPress solves problems:
<ul>
<li>100% data ownership, no one else can see your data</li>
<li>All data is stored in your WordPress and not sent to any third party or different country</li>
<li>Super easy to install. No coding or technical knowledge needed #nocode</li>
<li>Free to use forever</li>
<li>Designed to save you time as an out-of-box solution (including many Ecommerce stores)</li>
<li>Protects the privacy of your users</li>
<li>GDPR Manager</li>
<li>No data sampling</li>
<li>Opportunities to extend with an ever-growing marketplace</li>
<li>Supports over 50 languages</li>
<li>Comes equipped with Matomo Tag Manager</li>
</ul>
How Matomo focuses on privacy:
<ul>
<li>Superb user privacy protection</li>
<li>Heaps of features to anonymize data and IP addresses</li>
<li>WP shortcode to embed an opt-out feature into your website</li>
<li>Features to export and delete data for GDPR</li>
<li>Ability to configure data retention</li>
</ul>
Ultimately, Matomo lets you: learn who your customers are and their needs; understand what content works and how engaged your audience is; identify which marketing channels give you the highest ROI and invest with confidence in channels that convert for your business; and discover blockages and fix pain points for confused visitors to ensure they become satisfied customers.
Features include:
<ul>
<li>Ecommerce features (supports WooCommerce, Easy Digital Downloads and MemberPress out of the box)</li>
<li>Campaign tracking</li>
<li>Visitor profiles</li>
<li>Tag Manager</li>
<li>Dashboards</li>
<li>Segmentation</li>
<li>Real time reports</li>
<li>Transitions</li>
<li>JavaScript error tracking</li>
<li>Extensive geolocation reports / maps</li>
<li>Many different visualisations</li>
<li>Row evolution</li>
<li>Report comparisons</li>
<li>Export features</li>
<li>See the most drastic changes within a given time period</li>
<li>Supports WP Rest API</li>
<li>And hundreds of other features</li>
<li>Easily give your colleagues access to your reports if / when needed</li>
<li>Easily exclude certain roles, visitors and pages from being tracked</li>
<li>Supports WordPress Multisite. (Note: Tag Manager feature does not work in MultiSite.)</li>
<li>Import historical data from Google Analytics or WP Statistics</li>
</ul>
<a href="https://plugins.matomo.org/premium?wp=1" rel="nofollow ugc">Premium paid features:</a>
<ul>
<li>Heatmaps & Session Recordings</li>
<li>Form Analytics</li>
<li>Media Analytics</li>
<li>Funnels</li>
<li>SEO features – Keyword rankings</li>
<li>Custom reporting</li>
<li>Cohorts</li>
<li>Users flow</li>
</ul>
Prerequisites and technical requirements:
Running Matomo Analytics on your server can use significant resources. Whenever someone visits your WordPress website, your server will need to serve your WordPress pages to the user, as well as tracking the user journey in Matomo, resulting in an additional request for each page view.
<ul>
<li>The minimum PHP memory limit is 128Mb, but we recommend to use a higher limit (memory_limit = 256M).</li>
<li>PHP 7.2 at minimum is required.</li>
<li>If you have high traffic website, or manage a lot of websites with WordPress MultiSite, we recommend installing <a href="https://matomo.org/docs/installation/" rel="nofollow ugc">Matomo On-Premise</a> or signup to <a href="https://matomo.org/hosting/" rel="nofollow ugc">Matomo Cloud</a> and install the <a href="https://wordpress.org/plugins/wp-piwik/" rel="ugc">Connect Matomo plugin</a> instead.</li>
<li>Needing to know more before you install? Have a <a href="https://matomo.org/faq/wordpress/what-are-the-requirements-for-matomo-for-wordpress/" rel="nofollow ugc">read through the most popular FAQs to ensure you’re making the right choice for you</a>.</li>
</ul>
Over 1 million websites in over 190 countries are using Matomo already. Join the revolution too! Install Matomo on your WordPress website completely free and take back full control of your data!
Third party resources we use:
<ul>
<li>After activating this plugin, it will download a Geolocation database (DBIP-City.mmdb) from <a href="https://db-ip.com/db/download/ip-to-city-lite?refid=mtm" rel="nofollow ugc">DB IP</a> into your uploads directory. The DB-IP database is distributed under the <a href="http://creativecommons.org/licenses/by/4.0/" rel="nofollow ugc">Creative Commons Attribution 4.0 International License</a>. This database is needed to detect the location of your visitors based on their IP.</li>
<li>When you enter a URL in the SEO ranking widget, then a request with the entered URL may be sent to Google, Alexa, Bing, and other SEO providers.</li>
</ul>
<h3>Credits</h3>
<ul>
<li>The entire Matomo team and everyone who contributed</li>
<li>André Bräkling who is the Author of the <a href="https://github.com/braekling/WP-Matomo" rel="nofollow ugc">Connect Matomo plugin</a></li>
</ul>

Matomo Analytics – Powerful, Privacy-First Insights for WordPress

A great tool for tracking website users and the behavior on site.

Nice tool

Tried it and got broken pages when I was trying to see stats. It complained about an ad block, but disabling that only removed the complaining message. The admin pages were not fully loading. It also appears to be using javascript and not keeping things internal.

Needs Work

Better than Google Analytics!


Great thing! I tried this as an alternative to GA a while ago, and since then I've been using only this analytics for all my clients. 1. it's open source, loads from your server and stores data in your database2. it loads faster than GA, and unlike GA isn't locked by Firefox, Brave, and others (due to the first fact, that it's loaded from your website)3. it has great UI and UXThe available reports in times better than the crappy GA reports, and built-in Woo tracking that works out-of-the-box is a very nice thing.I had a small thing to figure out, and contacted the support here, in the wp.org forum. The reply was instant. 5+ and highly recommend it to everybody!


Amazing Google Analytics alternative


I'm using Matomo in my WordPress sites. I would recommend it for all.


Super complete solution

Privacy friendly, GDPR compliant and self-hosted. Matomo is the #1 Google Analytics alternative that gives you control of your data. Free and secure.

OneSight Integration for WooCommerce vs Matomo Analytics – Powerful, Privacy-First Insights for WordPress