Pezweb Design Studio

<p><strong>PW – Ofertas Avanzadas Lite</strong> lets you design, launch, and manage discount campaigns in WooCommerce based on real marketing strategies. A guided wizard walks you through every setting, automatic matching counts tell you how many products qualify before you publish, and optional badge overlays let shoppers know a deal is live.</p>
<p>Whether you’re clearing slow-moving stock, rewarding bulk buyers, or discounting items that are approaching their sell-by date, you get purpose-built strategies instead of generic coupon workarounds.</p>
<h4>Guided campaign wizard</h4>
<p>Every campaign starts with the same clean wizard:</p>
<ul>
<li>Choose a strategy and give the campaign a name.</li>
<li>Pick your target products or categories — the wizard filters out already-selected items and shows a live matching count as you adjust the audience.</li>
<li>Configure the discount tier for that strategy (percentage or fixed amount, validated in real time).</li>
<li>Set a start/end date if needed.</li>
<li>Publish — the discount applies automatically at checkout and on product pages.</li>
</ul>
<h4>Three ready-made marketing strategies</h4>
<p><strong>Basic product discount</strong><br />
A straight percentage or fixed-amount reduction on one or more products. Use it for seasonal promotions, welcome offers, or clearance sales where you want a simple, clearly labelled markdown.</p>
<p><strong>Buy X, pay Y</strong><br />
Automatically applies when a customer adds the required quantity to the cart — no coupon code needed. Set up 2-for-1, 3-for-2, 5-for-4, or any combination. Ideal for consumer goods, bundles, and inventory you want to move fast. You can cap how many times the deal applies per order.</p>
<p><strong>Expiry-based tiered discount</strong><br />
Built for perishable and time-sensitive items: food, beverages, cosmetics, pharmaceuticals. Define discount tiers by days-until-expiry — for example, 30 days left = 10 % OFF; 15 days = 20 % OFF; 7 days = 35 % OFF. WooCommerce calculates the right tier automatically, so you reduce waste without manually repricing products every week.</p>
<h4>Product badges</h4>
<p>Opt in to badge overlays on your WooCommerce product images. When a campaign is live, an “On sale” or custom-label badge appears on the product card and product page — giving customers a visual cue without requiring theme edits or shortcodes.</p>
<h4>Campaign management</h4>
<p>All active and scheduled campaigns live in a single dashboard. Enable, pause, or delete a campaign in one click. Edit strategy settings at any time and the changes take effect on the next page load. Campaigns are stored in dedicated database tables (created automatically on activation) and never interfere with WooCommerce’s native coupon system.</p>
<h4>Languages</h4>
<p>The plugin is written in English. A full Spanish (<code>es_ES</code>) translation is included and loads automatically when the site locale is set to any <code>es_*</code> variant.</p>
<h4>Pro edition</h4>
<p>A separate Pro edition adds advanced strategies (bulk volume discounts, attribute-quantity tiers), built-in analytics, and additional audience filters. It is sold directly by the author and is not distributed through this WordPress.org listing.</p>
<h3>External services</h3>
<p>This plugin does <strong>not</strong> call remote APIs or send store data to third-party servers in the background. Wizard and dashboard admin layouts use utility CSS <strong>bundled</strong> in the plugin (<code>assets/css/pwoa-tailwind-admin.css</code>). The bundled design library (<code>pw/backend-ui</code>) loads its own JavaScript and CSS from the plugin package only; it does not load the Tailwind Play CDN.</p>


PW – Ofertas Avanzadas Lite

Run WooCommerce discount campaigns in minutes — three marketing strategies, a step-by-step wizard, and optional product badges. No coding needed.

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<h3>New to Google Ads? Choose a sign-up offer to jumpstart your first campaign</h3>
<p>Getting started is easier with the help of a Google Ads credit. You have the flexibility to choose one of three offers that fits your monthly budget and grow at your own pace. Offer for new advertisers only.</p>
<p><a href="https://ads.google.com/home/terms-and-conditions/incentives/" target="_blank" rel="noopener"><i>Terms and conditions apply</i></a>.</p>
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<h2>Sync your WooCommerce products Google Merchant for free</h2>
<p>Seamlessly integrate your WooCommerce store with Google and set yourself up for success.</p>
<ul class="wccom-tick-list-secondary">
<li><b>Sync your WooCommerce product feed to Google</b> <b>Merchant Center</b>. With our API-integrated Product Sync feature, all the data and functionalities from your WooCommerce store will be linked to Google with seamless server-to-server connection.</li>
<li><b>Have your product listings automatically updated in real time</b> so your prices, promotions, inventories, and other product details stay accurate and synchronized across all your listings.</li>
<li><b>Access all the tools and features you need</b> to manage your WooCommerce store and grow your business — centralized in one place.</li>
</ul>
<h2>Reach more high-intent customers with Google Ads</h2>
<p>Now your WooCommerce store is discoverable on Google — and you’re ready to <b>launch a Google Ads campaign!</b></p>
<ul class="wccom-tick-list-secondary">
<li><b>Put Google AI to work for you</b> by launching a Google Ads Performance Max campaign. <span style="font-weight: 400">When creating or editing a campaign, you can now generate ad copy and product images using Google AI — directly within the extension. </span>Combined with your unique business insight, Performance Max can help you reach high-value customers using optimized placements, bidding, and more — all aligned with your budget and specific goals.</li>
<li><b>Showcase your products across Google Shopping, Search, YouTube, Gmail, Maps, Display, and Discover</b> — from a single campaign. Manage all your Google Ads campaigns from your WooCommerce dashboard and in the WooCommerce Mobile App.</li>
<li style="font-weight: 400"><span style="font-weight: 400"><strong>Built-in price benchmark reports</strong> let you compare your product prices against competitors. Spot pricing opportunities, stay competitive, and adjust your strategy in real time.</span></li>
<li style="font-weight: 400"><b>Get personalized budget recommendations</b><span style="font-weight: 400"> when setting up or editing your campaigns. Built-in budget guidance helps you invest with confidence and get the most from your ad spend.</span></li>
<li><b>Connect your store to YouTube Shopping </b><span style="font-weight: 400">and feature your products directly in videos and Shorts. Tag items from your WooCommerce catalog so viewers can browse and buy while they watch — then track performance from your dashboard. Tap into new audiences, new ad formats, and drive stronger Return on Ad Spend.</span></li>
</ul>
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<h3><b>Not selling physical products? Google for WooCommerce works for you too</b></h3>
<p><span style="font-weight: 400">Service-based merchants can now use Google for WooCommerce to run Performance Max campaigns without a product catalog. Set up campaigns, connect your Google Business Profile, and get discovered on Google Maps and across Google’s ad network.</span></p>
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<p><img class="alignnone size-medium wp-image-18734004008690" src="https://woocommerce.com/wp-content/uploads/2021/06/Woo_Landing_Page_PMaxBanner2.png?w=896" alt="" width="896" height="325" /></p>
<h2>Get custom insights and improve your conversions using Google tag</h2>
<p>Once you’re running Google Ads campaigns, the Google tag feature in the extension enables conversion tracking to give you insights — so you can test and learn what works, and fine-tune your strategy.</p>
<ul class="wccom-tick-list-secondary">
<li><b>Adjust your product listings in real time</b> to reflect your learnings and business expertise. While the extension maps product attributes by default, it’s simple to modify if you’d like more control.</li>
<li><b>Leverage automatic Google tagging and conversion tracking to measure what’s working and what’s not.</b> With insight into your customers’ purchase journey, you’ll be able to pinpoint how effectively your ads translate into valuable customer activity.</li>
<li><b>Take your conversion tracking further with enhanced conversions</b> — a feature designed to improve your measurement accuracy by collecting privacy-conscious data without the need for third-party cookies, so you have the right data to help make your campaign more effective.</li>
</ul>
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<h2>Trusted by 900,000+ stores</h2>
<div class="woo-sc-box"><span style="font-weight: 400">“The ease of use is incredible. Being able to manage my Google Ads and product feed in one place has saved me hours of work.” — </span><b>QK Telecom</b><span style="font-weight: 400"> (Rated 5/5 stars)</span></div>
<p><a href="https://woocommerce.com/posts/root-science-google-ads-success-story/"><img class="alignnone size-medium wp-image-18734005635375" src="https://woocommerce.com/wp-content/uploads/2021/06/Quote_B_16_9.png?w=896" alt="" width="896" height="203" /></a></p>
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<h2>Step-by-step guides</h2>
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<ol>
<li><i>Ad credit amounts vary by country and region. To learn more, please review the <a href="https://ads.google.com/home/terms-and-conditions/incentives/" target="_blank" rel="noopener">full terms and conditions</a>.</i></li>
<li><i>In the EEA and Switzerland, Merchant Center and Performance Max campaigns can both be used with any Comparison Shopping Service (CSS) you work with. The ads will show on general search results pages and on any other surfaces the CSS has opted into.</i></li>
<li><i><a href="https://support.google.com/google-ads/answer/10724817?hl=en" target="_blank" rel="noopener">Learn more</a> about Performance Max and <a href="https://support.google.com/merchants/answer/160637#countrytable" target="_blank" rel="noopener">view supported countries and currencies</a>.</i></li>
</ol>

Google for WooCommerce

<p><span style="font-weight: 400">Promote your products and services across Google — from Search to YouTube and beyond — </span><span style="font-weight: 400">supported by AI features that help you create ads and optimize budgets </span><span style="font-weight: 400">so you can reach the right customers.</span></p>

PW – Ofertas Avanzadas Lite vs Google for WooCommerce