Scott Bolinger

The Popup Zen Box is a cleaner, simpler way to collect emails with a popup.
It looks great, works great, and stays out of the way of your site visitors.
Integrate your email provider, choose where to show it, customize the colors, and publish. Done!
No complex settings or 3rd party SaaS dependencies.
Features
<ul>
<li>Customize the text, image, and colors</li>
<li>Choose where it displays – posts, pages, taxonomies, etc.</li>
<li>Integrate your email provider: MailChimp, ConvertKit, MailPoet 3, Drip, Active Campaign, or send to your email address</li>
</ul>
Why Popup Zen?
Popup Zen is clean, fast, and simple. It’s also non-intrusive.
Obnoxious popups may have a good opt-in rate, but they could be damaging your brand. Popup Zen is a new way to get high quality leads without pissing off your site visitors.
<ul>
<li>Simply collect emails</li>
<li>Minimalist design, easy to use</li>
<li>Ultra-lightweight codebase</li>
</ul>
We built Popup Zen because we just couldn’t bring ourselves to put that horrible popup in front of our site visitors. We wanted something that represented our brand better.
Instead of damaging your brand just to get a higher opt-in rate, Popup Zen believes in building trust.
Popup Zen gets high-quality leads by asking permission before displaying a popup. This builds trust with your site visitors, and keeps your brand image intact.
What it won’t do
<ul>
<li>Create obnoxious spinning and shaking animations</li>
<li>Choose from 100 different designs</li>
<li>Create insanely complex rules for how to display it</li>
<li>Block the screen without permission</li>
</ul>
Learn more at <a href="https://getpopupzen.com" rel="nofollow ugc">getpopupzen.com</a>
Developers can contribute on <a href="https://github.com/scottopolis/popup-zen" rel="nofollow ugc">Github</a>

Popup Zen – Small, Simple, Lightweight Email Optin

I like the philosophy : very simple and efficient. You won’t find all the options of some other plugins of this type but you may need something not complicated.

Clean and simple

I've used a number of popup plugins and they always seem overly complicated. Popup Zen wasn't like that at all. I installed it, connected my mailchimp account and had a pop-up created in under 5 minutes.

Dead. Simple.

Popup Zen just became my new favorite popup tool. Thanks, Scott!

5 Minute Setup

I had to use some CSS-adjustments with custom classes. For example, there is no spot to properly show some privacy information, so I used a custom class in to content area to display this small text.
I also had problems with the image: When I deactivated "do not crop", it wouldn't display. (Maybe something with lazyload?) With cropping disabled the banner looks kind of awful, so I used CSS to cover that up.

works well after some adjustments

This plugin got me a 5% improvement on my GTMetrix score. That's a huge bump. The lightweight scripts and clean CSS delivered and compiled into the site was a major advantage.

Previously, I had configured the standard Mailchimp popup on the MC site and integrated using the MC4WP plugin. It was loading 2-5 remote scripts, remote images, and remote CSS which created extra HTTP requests and added anywhere from 300-500k to a page load.

This plugin eliminated the remote script loading lag, allowed scripts to be combined, served from our Cloudflare cache ... 

BOTTOM LINE: it's a must have if you want a modern popup solution that is unobtrusive to your clients visually and in terms of site performance.

p.s. I would love to see an option to alter the amount of time that the thank you message is shown after someone submits their email!

perfect, lightweight, improved GTMetrix score for Mailchimp

A WordPress popup that is ultra lightweight, simple to use, and small.

Seventh Sky

Muhammad Saleh

Hasnain Aslam

A fast, lightweight WordPress popup plugin for creating opt-ins, announcements, and lead-generation popups in minutes, no coding required.
<h3>INSTANT POPUP BUILDER</h3>
The Ultimate Popup Builder Solution for WordPress
Instant Popup Builder is a user-friendly WordPress plugin designed to help you capture attention and grow your audience effortlessly. With its simple drag-and-drop interface, you can create beautiful, high-converting pop-ups in just minutes, no coding or technical skills needed. Choose from various pop-up types, including images, text, and even premium pop-up types, and trigger them exactly when you want: on page load, on click, on scroll, or when visitors are about to leave your site. Flexible targeting options let you show your message to the right people at the right time, while built-in analytics make it easy to track results and optimize your campaigns. Whether you’re looking to build your email list, promote offers, or boost engagement, Instant Popup Builder gives you the creative freedom and power to make it happen, all without slowing down your site or overwhelming your visitors.
<iframe loading="lazy" title="Create a Custom HTML Popup in WordPress (No Code Needed!) | Instant Popup Builder Tutorial 2025" width="750" height="422" src="https://www.youtube.com/embed/8WYz8AzDtHw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
<h3>Powerful Features:</h3>
✔ Multiple Free Popup Types – Choose from Subscription, Image, Text Only, & HTML Popups. 
✔ Smart Triggers – Display popups on load, on click, on hover 
✔ Advanced Display Rules – Control visibility based on specific pages, posts, and more 
✔ Seamless Email Collection – Capture leads and grow your subscriber list 
✔ Custom Design & Behavior – Adjust popup position, background, size, and actions 
✔ Built-in Analytics – Track performance and optimize for better conversion rates
Instant Popup Builder allows you to collect emails, send newsletters, and display promotional or informative messages that align with your brand. Whether you’re targeting users based on language, location, or behavior, this plugin makes it effortless to increase conversions, drive sales, and achieve your marketing goals.
<h3>Everything you need — all in the free plugin:</h3>
✔ Subscription Popup – Create beautiful subscription popups to grow your email list. 
✔ Unlimited Popups – Create and display as many popups as you need without any restrictions. 
✔ Advanced Display Rules – Control where and when your popups appear. 
✔ Smart Trigger Events – Engage users at the right moment with event-based triggers like On Load, On Click, On Hover. 
✔ Flexible Closing Options – Give users multiple ways to close popups: click outside, press the Escape key, or disable the close option entirely. 
✔ Popup Display Frequency Control – Avoid overwhelming users by setting limits on how often a popup appears. 
✔ Customizable Popup Position – Place your popups anywhere on the page with 9 predefined layout positions. 
✔ Stylish Background Customization – Personalize popups with background images, or solid colors. 
✔ Flexible Popup Sizing – Set fixed or auto-adjusted dimensions to ensure your popups look perfect. 
✔ Action-Based User Engagement – Define what happens after interaction: redirect users to another page. 
✔ Built-in Analytics & Performance Insights – Track impressions, clicks, and conversion rates with real-time reporting and analytics.
<h3>PREMIUM FEATURES:</h3>
(20+ powerful, flexible tools to boost user engagement)
✅ <a href="https://instantpopupbuilder.com/extensions/video-popup-for-wordpress/" rel="nofollow ugc">Video Popup</a> – Instantly create engaging video popups that support YouTube, Vimeo, SoundCloud, and self-hosted MP4 files. Deliver your content professionally and captivate visitors with ease. 
✅ <a href="https://instantpopupbuilder.com/extensions/subscription-popup/" rel="nofollow ugc">Subscription Popup</a> – Effortlessly grow your audience with beautifully designed subscription popups. Choose from 10+ customizable templates to offer coupons, promotions, or newsletter signups for any occasion. 
✅ <a href="https://instantpopupbuilder.com/extensions/contact-form/" rel="nofollow ugc">Contact Form</a> – Add contact form popups to your site with customizable fields, validation, and design options. Capture leads with elegant and functional forms. 
✅ <a href="https://instantpopupbuilder.com/extensions/image-gallery-popup/" rel="nofollow ugc">Image Gallery</a> – Showcase stunning image galleries in a lightbox-style popup. Enjoy smooth transitions, thumbnail navigation, and multi-image support. 
✅ <a href="https://instantpopupbuilder.com/extensions/pdf-pop-up/" rel="nofollow ugc">PDF Popup</a> – Display PDFs directly in a popup. Great for brochures, menus, manuals, and more—no downloads required. 
✅ <a href="https://instantpopupbuilder.com/extensions/analytics/" rel="nofollow ugc">Analytics</a> – Gain deep insights into popup performance with AI-driven analytics, detailed reports, and export features. 
✅ <a href="https://instantpopupbuilder.com/extensions/custom-targeting/" rel="nofollow ugc">Custom Targeting</a> – Show the right message to the right user. Target by device, OS, or browser using the Advanced > Condition tab. 
✅ <a href="https://instantpopupbuilder.com/extensions/scheduled-popup" rel="nofollow ugc">Scheduling</a> – Schedule popups to display at specific dates, times, or recurring intervals. Perfect for time-sensitive campaigns, available in the Schedule tab. 
✅ <a href="https://instantpopupbuilder.com/extensions/exit-intent-popup-for-wordpress/" rel="nofollow ugc">Exit Intent</a> – Recover abandoning visitors with smart exit-intent popups. Display compelling offers just before users leave your site. 
✅ <a href="https://instantpopupbuilder.com/extensions/scroll-trigger/" rel="nofollow ugc">Scroll Trigger</a> – Trigger popups based on scroll behavior—such as reaching a certain percentage of the page, scrolling up, or returning to the top. Engage users at the right moment. 
✅ <a href="https://instantpopupbuilder.com/extensions/inactivity-trigger/" rel="nofollow ugc">Inactivity Trigger</a> – Re-engage visitors by showing a popup after a period of user inactivity (idle time). 
✅ <a href="https://instantpopupbuilder.com/extensions/adblock/" rel="nofollow ugc">Adblock Trigger</a> – Detect ad blockers and display alternative messages, offers, or subscription prompts to recover engagement. 
✅ <a href="https://instantpopupbuilder.com/extensions/woocommerce-popup/" rel="nofollow ugc">WooCommerce</a> – Seamlessly integrate with WooCommerce to show popups based on cart contents, product views, and more. 
✅ <a href="https://instantpopupbuilder.com/extensions/age-verification-popup/" rel="nofollow ugc">Age Verification</a> – Add age verification popups to your WordPress site with customizable verification methods including checkbox, date of birth, and yes/no options. Fully compliant with legal requirements and GDPR. 
✅ <a href="https://instantpopupbuilder.com/extensions/smart-popup/" rel="nofollow ugc">Smart Popup</a> – AI-powered Smart Popup extension for Instant Popup Builder with behavioral analytics, A/B testing, and intelligent popup selection based on user engagement. 
✅ <a href="https://instantpopupbuilder.com/extensions/advanced-closing/" rel="nofollow ugc">Advanced Closing</a> – Enhance closing controls with custom close icon, label, auto‑close + countdown, close on submit, and mobile swipe‑to‑close. 
✅ <a href="https://instantpopupbuilder.com/extensions/advanced-triggers/" rel="nofollow ugc">Advanced Triggers</a> – Add Page Depth, Element Visibility, URL/Referrer, Form Abandonment, and Returning Visitor triggers. 
✅ <a href="https://instantpopupbuilder.com/extensions/geo-targeting/" rel="nofollow ugc">Geo Targeting</a> – Target visitors by country, state/province, city, or IP for hyper‑relevant campaigns.
<h3>Bundles:</h3>
Purchase one of our bundles and enjoy massive savings—up to 89% off compared to buying individual add-ons!
<a href="https://instantpopupbuilder.com/pricing/" rel="nofollow ugc">Starter Bundle:</a> Get all extensions and save up to 83% — use on 2 sites! 
<a href="https://instantpopupbuilder.com/pricing/" rel="nofollow ugc">Professional Bundle:</a> Get all extensions and save up to 86% — use on 5 sites! 
<a href="https://instantpopupbuilder.com/pricing/" rel="nofollow ugc">Business Bundle:</a> Get all extensions and save up to 89% — use on unlimited sites!
<h3>QUICK LINKS</h3>
📖 Need Help? Check our <a href="https://instantpopupbuilder.com/doc" rel="nofollow ugc">Documentation & Knowledge Base</a> for step-by-step guides, FAQs, and troubleshooting tips. 
📺 Learn & Stay Updated! Subscribe to the <a href="https://www.youtube.com/@ipopupbuilder" rel="nofollow ugc">Instant Popup Builder YouTube Channel</a> for tutorials, feature updates, and expert tips.

Instant Popup Builder – Powerful Popup Maker for Opt-ins, Email Newsletters & Lead Generation

A fast, lightweight WordPress popup plugin for creating opt-ins, announcements, and lead-generation popups in minutes, no coding required.

Popup Zen – Small, Simple, Lightweight Email Optin vs Instant Popup Builder – Powerful Popup Maker for Opt-ins, Email Newsletters & Lead Generation