jessaumick

<p>Purchase Tagger is a lightweight, no-bloat plugin for tagging Mailchimp contacts based on specific items purchased from your WooCommerce store. Tagging is supported for product variations, product parents, simple products, and global purchases.</p>
<p><strong>Features:</strong></p>
<ul>
<li>Assign tags to simple products</li>
<li>Assign tags to variable products (applies to all variations)</li>
<li>Assign unique tags to individual variations</li>
<li>Automatically creates transactional contacts for new customers</li>
<li>Updates existing Mailchimp contacts without changing their subscription status</li>
</ul>
<p><strong>Use Cases:</strong></p>
<ul>
<li>Use global tagging to track all contacts with purchase history</li>
<li>Segment customers by specific product purchase history</li>
<li>Trigger automations and add customers to journeys based on purchase behavior</li>
<li>Track which products a customer has bought</li>
</ul>
<h3>Privacy Policy</h3>
<p>This plugin sends customer data (email address, first name, last name) to Mailchimp’s servers when an order is processed. This data is used to create or update contacts and apply tags in your Mailchimp audience.</p>
<p>Please ensure your store’s privacy policy discloses this data sharing. For more information, see <a href="https://mailchimp.com/legal/privacy/" rel="nofollow ugc">Mailchimp’s Privacy Policy</a>.</p>


Purchase Tagger – Product-Based Mailchimp Tags

Assign Mailchimp tags to contacts based on WooCommerce purchases.

Mailchimp

ryanhungate

<p>Join the 17 million customers who use Mailchimp, the world’s largest marketing automation platform, to develop their e-commerce marketing strategy. With the official Mailchimp for WooCommerce integration, your customers and their purchase data are automatically synced with your Mailchimp account, making it easy to send targeted campaigns, automatically follow up with customers post-purchase, recommend products, recover abandoned carts, and measure the ROI of your marketing efforts. And it’s completely free.</p>
<h3>What you can do with this plugin</h3>
<ul>
<li>Sync to your Audience in Mailchimp with purchase data.</li>
<li>Sync new subscribers to your Audience when they create an account and opt-in.</li>
<li>Set up marketing automations to remind customers about items they left in their cart or viewed on your site, win back lapsed customers, and follow up post-purchase. (Now available for free accounts!)</li>
<li>Showcase product recommendations.</li>
<li>Track and segment customers based on purchase history and purchase frequency.</li>
<li>View detailed data on your marketing performance in your Mailchimp Dashboard.</li>
<li>Find new customers, connect with current ones, and drive them all to your website with <a href="https://mailchimp.com/features/facebook-ads/" rel="nofollow ugc">Facebook</a> and <a href="https://mailchimp.com/features/instagram-ads/" rel="nofollow ugc">Instagram</a> ads. Then, set up <a href="https://mailchimp.com/features/google-remarketing-ads/" rel="nofollow ugc">Google remarketing</a> ads to turn your site visitors into shoppers.</li>
<li>Automatically embed a pop-up form that converts your website visitors to subscribers.</li>
<li>Add discount codes created in WooCommerce to your emails and automations with a Promo Code content block</li>
<li>Create beautiful landing pages that make it easy to highlight your products, promote a sale or giveaway, and grow your audience.</li>
<li>This plugin is <a href="https://wpml.org/plugin/mailchimp-for-woocommerce/" rel="nofollow ugc">WPML compatible</a></li>
</ul>
<h3>Important Notes</h3>
<p>This plugin supports our most powerful API 3.0 features, and is intended for users who have not yet integrated their WooCommerce stores with Mailchimp.<br />
You can run this new integration at the same time as your current WooCommerce integration for Mailchimp. However, data from the older integration will display separately in subscriber profiles, and can’t be used with e-commerce features that require API 3.0.<br />
WordPress.com compatibility is limited to Business tier users only.</p>


Mailchimp for WooCommerce

Very basic plugin. If your needs are little, it works fine. But if you want to segment based on orders your customers made, you can only segment on basic things like product purchased, purchase date, store ordered from, etc. You can nog segment on product variations or SKUs.

No support for product variations


Good for me, and I translated in Japanese.


Good


This is the second time this plugin has collapsed my server. The first time was during a sync, and now, after archiving a large contact list in Mailchimp, the plugin started receiving an overwhelming number of requests, maxing out my server's CPU at 100%. This made my website nearly unusable and caused significant downtime.



Take care with this this plugin, it could cause serious performance problems.


Severe Performance Issues – Has collapsed my server twice

Connect your store to your Mailchimp audience to track sales, create targeted emails, send abandoned cart emails, and more.

Purchase Tagger – Product-Based Mailchimp Tags vs Mailchimp for WooCommerce