jessaumick

Purchase Tagger is a lightweight, no-bloat plugin for tagging Mailchimp contacts based on specific items purchased from your WooCommerce store. Tagging is supported for product variations, product parents, simple products, and global purchases.
Features:
<ul>
<li>Assign tags to simple products</li>
<li>Assign tags to variable products (applies to all variations)</li>
<li>Assign unique tags to individual variations</li>
<li>Automatically creates transactional contacts for new customers</li>
<li>Updates existing Mailchimp contacts without changing their subscription status</li>
</ul>
Use Cases:
<ul>
<li>Use global tagging to track all contacts with purchase history</li>
<li>Segment customers by specific product purchase history</li>
<li>Trigger automations and add customers to journeys based on purchase behavior</li>
<li>Track which products a customer has bought</li>
</ul>
<h3>Privacy Policy</h3>
This plugin sends customer data (email address, first name, last name) to Mailchimp’s servers when an order is processed. This data is used to create or update contacts and apply tags in your Mailchimp audience.
Please ensure your store’s privacy policy discloses this data sharing. For more information, see <a href="https://mailchimp.com/legal/privacy/" rel="nofollow ugc">Mailchimp’s Privacy Policy</a>.

Purchase Tagger – Product-Based Mailchimp Tags

Assign Mailchimp tags to contacts based on WooCommerce purchases.

Jason Coleman

Paid Memberships Pro

David Parker

Subscribe WordPress users and members to your Mailchimp audiences.
This plugin offers extended functionality for <a href="https://wordpress.org/plugins/paid-memberships-pro/" rel="ugc">membership websites using the Paid Memberships Pro plugin</a> available for free in the WordPress plugin repository.
With Paid Memberships Pro installed, you can specify unique audiences for each membership level, as well as opt-in audiences that a member can join as part of checkout or by editing their user profile. By default, the integration will merge the user’s email address and membership level information. You can send additional user profile details to Mailchimp <a href="https://www.paidmembershipspro.com/send-additional-user-information-fields-mailchimp/" rel="nofollow ugc">using the method described here</a>.
The settings page allows the site admin to specify which audience lists to assign users and members to plus additional features you may wish to adjust. The first step is to connect your website to Mailchimp using your account’s API Key. Here’s how to find the API key in Mailchimp:
<iframe loading="lazy" title="How To Find Your Mailchimp API Key" width="750" height="422" src="https://www.youtube.com/embed/ctcy1_npmRE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
<h4>Additional Settings</h4>
<ul>
<li>Non-member Audiences: These are the audiences that users will be added to if they do not have a membership level. They will also be removed from these audiences when they gain a membership level (assuming the audiences are not also set in the “Membership Levels and Audiences” option for their new level).</li>
<li>Opt-in Audiences: These are the audiences that users will have the option to subscribe to during the PMPro checkout process. Users are later able to update their choice from their profile. Audiences set as Opt-in Audiences should not also be set as a Non-member Audience nor a Level Audience.</li>
<li>Require Double Opt-in?: If set to “Yes (All audiences)”, users will be set to “Pending” status in Mailchimp when they are added to an audience instead of being subscribed right away. They will then receive an email from Mailchimp to opt-in to the audience.</li>
<li>Unsubscribe on Level Change?: If set to “No”, users will not be automatically unsubscribed from any audiences when they lose a membership level. If set to “Yes (Only old level audiences.)”, users will be unsubscribed from any level audiences they are subscribed to when they lose that level, assuming that audience is not a Non-Member audience as well. If set to “Yes (Old level and opt-in audiences.)”, users will also be unsubscribed from opt-in audiences when they lose their membership level (though they can re-subscribe by updating the setting on their profile).</li>
<li>Update on Profile Save: If set to “Yes”, PMPro will update Mailchimp audiences whenever a user’s profile page is saved. If set to “No”, PMPro will only update Mailchimp when a user’s membership level is changed, email is changed, or chosen opt-in audiences are changed.</li>
<li>Log API Calls?: If set to “Yes”, API calls to Mailchimp will be logged in the <code>/pmpro-mailchimp/logs</code> folder.</li>
<li>Membership Levels and Audiences: These are the audiences that users will automatically be subscribed to when they receive a membership level.</li>
</ul>

Paid Memberships Pro – Mailchimp Add On

I've had no issues with this add-on for PMPro, works as expected and really easy to setup! Great job!

Easily add members to my mailchimp

Add users and members to Mailchimp audiences based on their membership level and allow members to opt-in to specific audiences.

Purchase Tagger – Product-Based Mailchimp Tags vs Paid Memberships Pro – Mailchimp Add On