rationalwp

<p>Rational SEO provides 100% of the technical SEO requirements for modern sites with 0% of the database bloat, UI clutter, or performance drag.</p>
<h4>Philosophy</h4>
<p>Rational SEO rigorously rejects features that do not directly influence search engines or social crawlers:</p>
<ul>
<li><strong>No Content Scoring</strong> – No traffic lights, readability checks, or keyword density counters</li>
<li><strong>No Dashboard</strong> – No “SEO Overview” widget or React-powered admin home</li>
<li><strong>No Analytics</strong> – No ranking tracking or Google Search Console API integrations</li>
<li><strong>No Frontend Assets</strong> – Zero CSS or JS files loaded on the frontend</li>
<li><strong>No 404 Logging</strong> – Never writes 404 hits to the database</li>
</ul>
<h4>Features</h4>
<p><strong>Meta Tags</strong></p>
<ul>
<li>Custom title tags with configurable separator</li>
<li>Meta descriptions (manual or auto-generated from excerpt/content)</li>
<li>Robots meta (index/noindex control)</li>
<li>Canonical URLs</li>
<li>Google and Bing verification meta tags</li>
</ul>
<p><strong>Social Media</strong></p>
<ul>
<li>Open Graph tags (og:title, og:description, og:image, og:url, og:type, og:locale, og:site_name)</li>
<li>Twitter Cards (summary or summary_large_image)</li>
<li>Per-post social image override</li>
</ul>
<p><strong>Structured Data</strong></p>
<ul>
<li>JSON-LD schema output using @graph format</li>
<li>Organization or Person schema (configurable)</li>
<li>WebSite schema with publisher linking</li>
<li>WebPage schema</li>
<li>Article schema on posts/pages with author, dates, and images</li>
</ul>
<p><strong>XML Sitemaps</strong></p>
<ul>
<li>Sitemap index at /sitemap.xml</li>
<li>Per-post-type sitemaps with pagination</li>
<li>Transient caching with stale-while-revalidate</li>
<li>Content freshness filtering (exclude old content)</li>
<li>Post type exclusions</li>
</ul>
<p><strong>Editor Integration</strong></p>
<ul>
<li>Meta box on all public post types</li>
<li>Custom SEO title and description fields</li>
<li>Focus keyword field with real-time presence indicators (title, description, first paragraph, URL slug)</li>
<li>Noindex toggle per post</li>
<li>Canonical URL override</li>
<li>Social image override</li>
<li>Taxonomy term SEO fields (title, description, noindex, canonical)</li>
</ul>
<p><strong>Post Type Archives</strong></p>
<ul>
<li>Custom SEO title and description for each post type archive</li>
<li>Configure via Settings > Rational SEO > Archives tab</li>
</ul>
<p><strong>AI Assistant (optional)</strong></p>
<ul>
<li>AI-powered focus keyword suggestions</li>
<li>AI-generated SEO titles and meta descriptions</li>
<li>One-click “Suggest All” for keyword, title, and description together</li>
<li>Uses OpenAI GPT-4o-mini (requires your own API key)</li>
<li>Data sent only when you click — never in the background</li>
</ul>
<h3>External Services</h3>
<p>This plugin connects to the following external services:</p>
<h4>RationalWP Plugin Directory</h4>
<p>This plugin fetches a list of available RationalWP plugins from <a href="https://rationalwp.com/" rel="nofollow ugc">rationalwp.com</a> to display in the WordPress admin menu. Only the menu file version number is sent as a cache-busting query parameter. No user data is transmitted. The response is cached locally for 24 hours.</p>
<ul>
<li>Service URL: <a href="https://rationalwp.com/plugins.json" rel="nofollow ugc">https://rationalwp.com/plugins.json</a></li>
<li>Terms of Service: <a href="https://rationalwp.com/terms/" rel="nofollow ugc">https://rationalwp.com/terms/</a></li>
<li>Privacy Policy: <a href="https://rationalwp.com/privacy/" rel="nofollow ugc">https://rationalwp.com/privacy/</a></li>
</ul>
<h4>OpenAI API (optional)</h4>
<p>This plugin provides optional AI-powered SEO suggestions using the <a href="https://openai.com/" rel="nofollow ugc">OpenAI API</a>. When a site administrator configures an OpenAI API key in Settings > Rational SEO > General, users can click “Suggest” or “Generate” buttons in the post editor to receive AI-generated focus keywords, SEO titles, and meta descriptions.</p>
<p>Data is only sent when a user explicitly clicks an AI suggestion button. The data sent includes the post title and up to 2000 characters of post content (stripped of HTML), along with the user’s own API key for authentication. No data is sent automatically or in the background.</p>
<ul>
<li>Service URL: <a href="https://api.openai.com/v1/chat/completions" rel="nofollow ugc">https://api.openai.com/v1/chat/completions</a></li>
<li>Terms of Use: <a href="https://openai.com/policies/terms-of-use/" rel="nofollow ugc">https://openai.com/policies/terms-of-use/</a></li>
<li>Privacy Policy: <a href="https://openai.com/policies/privacy-policy/" rel="nofollow ugc">https://openai.com/policies/privacy-policy/</a></li>
</ul>
<h3>Hooks for developers</h3>
<p>RationalSEO exposes a complete set of filters and actions so themes and plugins can customize or extend output without forking the plugin. All hooks were introduced in version 1.0.6.</p>
<h4>Short-circuit filters</h4>
<p><strong>Return non-null to short-circuit default resolution; return null to fall through to internal logic.</strong></p>
<p>These filters let you override the data that RationalSEO resolves internally. Return a non-null value to bypass the built-in logic entirely, or return null to let RationalSEO proceed as normal.</p>
<ul>
<li><code>rationalseo_og_image_data</code> — Return a (partial) image data array; missing keys are filled with safe defaults. Signature: <code>($pre, $context)</code>.</li>
<li><code>rationalseo_meta_description</code> — Return a string to override the meta description. An empty string <code>''</code> means “explicitly no description” and suppresses the tag. Signature: <code>($pre, $context)</code>.</li>
<li><code>rationalseo_post_seo_meta</code> — Return an array of post SEO meta to override the database lookup. Signature: <code>($pre, $post_id)</code>.</li>
<li><code>rationalseo_term_seo_meta</code> — Return an array of term SEO meta to override the database lookup. Signature: <code>($pre, $term_id)</code>.</li>
</ul>
<h4>Per-value filters</h4>
<p>These filters run on the resolved value just before it is output. All use the signature <code>($value, $context)</code>.</p>
<ul>
<li><code>rationalseo_document_title</code> — string. The <code><title></code> tag value before output.</li>
<li><code>rationalseo_canonical_url</code> — string. The <code>rel=canonical</code> URL before output.</li>
<li><code>rationalseo_robots</code> — array. The robots directives array (joined with <code>,</code> for output).</li>
<li><code>rationalseo_og_locale</code> — string. <code>og:locale</code> value before output.</li>
<li><code>rationalseo_og_type</code> — string. <code>og:type</code> value (e.g. <code>website</code> / <code>article</code>) before output.</li>
<li><code>rationalseo_og_title</code> — string. <code>og:title</code> value before output.</li>
<li><code>rationalseo_og_description</code> — string. <code>og:description</code> value before output.</li>
<li><code>rationalseo_og_url</code> — string. <code>og:url</code> value before output.</li>
<li><code>rationalseo_og_site_name</code> — string. <code>og:site_name</code> value before output.</li>
<li><code>rationalseo_twitter_card_type</code> — string. <code>twitter:card</code> value before output.</li>
<li><code>rationalseo_twitter_title</code> — string. <code>twitter:title</code> value before output.</li>
<li><code>rationalseo_twitter_description</code> — string. <code>twitter:description</code> value before output.</li>
</ul>
<h4>Skip filters</h4>
<p>Return a truthy value to suppress an entire output block. Signature: <code>($skip, $context)</code>.</p>
<ul>
<li><code>rationalseo_skip_meta_description</code> — Skip the meta description tag entirely.</li>
<li><code>rationalseo_skip_canonical</code> — Skip the canonical link tag entirely.</li>
<li><code>rationalseo_skip_open_graph</code> — Skip all Open Graph tags entirely.</li>
<li><code>rationalseo_skip_twitter_cards</code> — Skip all Twitter Card tags entirely.</li>
</ul>
<p>Example — disable Open Graph on the entire site:</p>
<pre><code>add_filter( 'rationalseo_skip_open_graph', '__return_true' );
</code></pre>
<h4>Action injection points</h4>
<p>These actions fire immediately before and after each social meta block is emitted. They fire only when the block is not skipped via the corresponding skip filter. Signature: <code>do_action( '...', $context )</code>.</p>
<ul>
<li><code>rationalseo_before_open_graph</code> — Fires before the Open Graph tags are output.</li>
<li><code>rationalseo_after_open_graph</code> — Fires after the Open Graph tags are output.</li>
<li><code>rationalseo_before_twitter_cards</code> — Fires before the Twitter Card tags are output.</li>
<li><code>rationalseo_after_twitter_cards</code> — Fires after the Twitter Card tags are output.</li>
</ul>
<p>Example — append a custom og:* tag after the standard Open Graph block:</p>
<pre><code>add_action( 'rationalseo_after_open_graph', function( $ctx ) {
    // Append extra og:* tags here.
    echo "<meta property=\"og:custom\" content=\"value\" />\n";
} );
</code></pre>
<h4>The $context array</h4>
<p>All per-value filters, skip filters, and action hooks receive a <code>$context</code> array as their last argument. It is built by the internal <code>build_context()</code> method and always contains the following keys:</p>
<ul>
<li><code>mode</code> — string. One of: <code>front_page</code>, <code>home</code>, <code>singular</code>, <code>archive_term</code>, <code>archive_post_type</code>, <code>archive_author</code>, <code>archive_date</code>, <code>search</code>, <code>404</code>, <code>fallback</code>.</li>
<li><code>queried_object</code> — mixed. Result of <code>get_queried_object()</code> at resolution time. May be <code>WP_Post</code>, <code>WP_Term</code>, <code>WP_Post_Type</code>, <code>WP_User</code>, or <code>null</code>.</li>
<li><code>post_id</code> — int. Queried post ID when on a singular view; <code>0</code> otherwise.</li>
<li><code>term_id</code> — int. Queried term ID when on a taxonomy archive; <code>0</code> otherwise.</li>
</ul>
<h4>Worked example</h4>
<p>Override <code>og:type</code> to <code>event</code> for a custom post type, leaving all other post types unchanged:</p>
<pre><code>add_filter( 'rationalseo_og_type', function( $type, $context ) {
    if ( 'singular' === $context['mode'] && 'tribe_events' === get_post_type( $context['post_id'] ) ) {
        return 'event';
    }
    return $type;
}, 10, 2 );
</code></pre>
<p>(<code>tribe_events</code> is illustrative — works for any CPT slug.)</p>


RationalSEO

Technical SEO essentials with zero bloat. No dashboards, analytics, content scoring, or frontend assets.

SEO Fury Team

<p><strong>SEO Fury</strong> is a complete WordPress SEO toolkit built for speed. 50+ features, 0ms frontend impact, no bloat.</p>
<p>Most SEO plugins make you choose: either a lightweight tool with missing features, or a full-featured beast that slows your site. SEO Fury gives you everything — schema, sitemaps, redirects, analytics, readability analysis, and more — without adding a single millisecond to your page load time.</p>
<h4>Why SEO Fury?</h4>
<ul>
<li><strong>50+ features, zero bloat</strong> — Every feature loads only when needed. No unnecessary scripts on your frontend.</li>
<li><strong>Unlimited redirects & 404 monitoring</strong> — No artificial limits. Manage as many redirects and 404 logs as your site needs. For free.</li>
<li><strong>Google Search Console built in</strong> — Connect GSC directly in the free version. View clicks, impressions, and positions inside WordPress.</li>
<li><strong>Google Indexing API included</strong> — Submit URLs to Google for instant crawling. Free, not locked behind a paywall.</li>
<li><strong>Advanced readability analysis</strong> — Flesch Reading Ease score, passive voice detection, transition words check, keyword synonym matching — features other plugins charge for.</li>
<li><strong>20+ schema types with visual builder</strong> — Article, Product, FAQ, How-To, Recipe, Event, LocalBusiness, and more. No code required.</li>
<li><strong>One-click migration</strong> — Import from Yoast SEO, Rank Math, All in One SEO, and SEOPress in seconds. Keep your meta titles, descriptions, redirects, and schema.</li>
<li><strong>6 languages included</strong> — English, Russian, German, French, Spanish, Italian, and Portuguese translations ship with the plugin.</li>
<li><strong>White Label ready</strong> — PRO users can fully rebrand the plugin for client sites.</li>
</ul>
<h4>Core Features (All Free)</h4>
<p><strong>Meta & Content Optimization</strong></p>
<ul>
<li>Meta titles & descriptions with 15+ dynamic variables</li>
<li>Focus keyword analysis with synonym and morphological matching</li>
<li>Secondary keywords tracking with presence indicators</li>
<li>SEO score (0-100) with 13 on-page checks</li>
<li>Readability score with Flesch Reading Ease (English + Russian)</li>
<li>Passive voice detection and transition words analysis</li>
<li>SERP preview — desktop, mobile, Facebook, and Twitter/X</li>
<li>Open Graph & Twitter Cards with image customization</li>
<li>Canonical URL management</li>
</ul>
<p><strong>Technical SEO</strong></p>
<ul>
<li>XML & HTML sitemaps with per-post-type control</li>
<li>News & Video sitemaps (YouTube/Vimeo auto-detection)</li>
<li>Unlimited 301/302/307 redirects with regex and hit tracking</li>
<li>Unlimited 404 error monitoring with referrer tracking and IP logging</li>
<li>Auto-redirect on URL slug change — never lose link equity</li>
<li>Robots.txt visual editor with per-bot rules</li>
<li>SSL & HTTPS security module — force HTTPS, fix mixed content, HSTS headers</li>
<li>.htaccess editor with syntax highlighting and backup</li>
<li>Hreflang tags — auto-detect WPML, Polylang, TranslatePress, or set manually</li>
</ul>
<p><strong>Schema & Structured Data</strong></p>
<ul>
<li>20+ schema types with visual builder — no coding needed</li>
<li>Schema Templates — create once, apply to multiple posts</li>
<li>LocalBusiness & Organization schema for homepage</li>
<li>WooCommerce Product schema with price, stock, reviews</li>
<li>Breadcrumbs with JSON-LD markup and shortcode support</li>
</ul>
<p><strong>Analytics & Indexing</strong></p>
<ul>
<li>Google Search Console integration (OAuth 2.0) — free</li>
<li>Google Indexing API — submit URLs for instant crawling — free</li>
<li>IndexNow — notify Bing, Yandex on publish/update</li>
<li>Google PageSpeed Insights — Core Web Vitals scores in WordPress</li>
<li>Site Verification — Google, Bing, Yandex, Baidu, Pinterest</li>
</ul>
<p><strong>Image SEO</strong></p>
<ul>
<li>Auto alt text from post title and filename templates</li>
<li>Title attribute generation</li>
<li>Customizable template with variables: {post_title}, {filename}, {site_name}</li>
</ul>
<p><strong>Tools & Utilities</strong></p>
<ul>
<li>LLMs.txt — control how AI models access your content</li>
<li>SEO Revisions — version history for meta fields with diff viewer</li>
<li>Frontend SEO Inspector — admin bar button to inspect any page</li>
<li>Import/Export — backup settings as JSON, restore on another site</li>
<li>Elementor integration — full SEO panel inside the page builder</li>
</ul>
<h4>SEO Fury vs. Competitors</h4>
<p>| Feature | SEO Fury Free | Yoast Free | Rank Math Free |<br />
| Redirects | Unlimited | Premium only | Limited |<br />
| 404 Monitor | Unlimited | Premium only | Limited |<br />
| Google Search Console | Included | Premium only | PRO only |<br />
| Google Indexing API | Included | Not available | PRO only |<br />
| IndexNow | Included | Premium only | Included |<br />
| Schema Types | 20+ | Basic | 15+ |<br />
| Hreflang | Included | Premium only | PRO only |<br />
| Flesch Score | Included | Included | Not available |<br />
| Passive Voice Check | Included | Included | Not available |<br />
| Keyword Variations | Included | Premium only | Not available |<br />
| Image SEO (Auto Alt) | Included | Not available | Basic |<br />
| LLMs.txt | Included | Not available | Not available |<br />
| White Label | PRO | Not available | Agency only |<br />
| Starting Price | Free / $3 mo | $99/yr | $6.99/mo |</p>
<h4>PRO Features (Addon)</h4>
<p>Unlock advanced capabilities with <a href="https://seo-fury.com/#pricing" rel="nofollow ugc">SEO Fury PRO</a>:</p>
<ul>
<li><strong>AI Content Generator</strong> — Generate articles, expand text, rewrite content with 5 AI providers (OpenAI, Claude, Gemini, Mistral, DeepSeek)</li>
<li><strong>AI Image Generator</strong> — Create images with DALL-E 3, Stability AI, Flux Pro, and 4 more providers</li>
<li><strong>AI Image Optimization</strong> — Bulk optimize alt text using AI based on post context</li>
<li><strong>Rank Tracker</strong> — Monitor keyword positions across Google, Bing, Yahoo with trend charts</li>
<li><strong>Index Status Tracker</strong> — Check if pages are indexed in Google, Yandex, Bing</li>
<li><strong>Google Analytics (GA4)</strong> — Tracking code, dashboard widget, visitor analytics</li>
<li><strong>Yandex Metrika & Bing UET</strong> — Regional analytics integration</li>
<li><strong>Backlink Checker</strong> — Monitor backlinks via Ahrefs, Moz, DataForSEO, or Majestic</li>
<li><strong>Link Assistant</strong> — Internal linking suggestions while you edit</li>
<li><strong>Content Decay Detection</strong> — Alerts when content needs refreshing</li>
<li><strong>SEO Audit</strong> — 40+ checks analyzing content quality, E-E-A-T, Core Web Vitals</li>
<li><strong>GSC Historical Reports</strong> — Up to 365 days of search performance data</li>
<li><strong>AI Search Traffic</strong> — Track visits from ChatGPT, Perplexity, Claude, Gemini</li>
<li><strong>White Label</strong> — Fully rebrand for client sites</li>
<li><strong>Priority Support</strong> — Direct access to the development team</li>
</ul>
<p>Plans start at <strong>$3/month</strong>. <a href="https://seo-fury.com/#pricing" rel="nofollow ugc">Lifetime option available ($300)</a>.</p>
<h4>Getting Started</h4>
<ol>
<li>Install and activate SEO Fury</li>
<li>Go to <strong>SEO Fury <span aria-hidden="true" class="wp-exclude-emoji">→</span> General Settings</strong> to configure basics</li>
<li>Use the <strong>Migration Wizard</strong> if switching from another SEO plugin</li>
<li>Edit any post to see the SEO metabox with analysis, schema builder, and social preview</li>
</ol>
<p>Full documentation at <a href="https://seo-fury.com/" rel="nofollow ugc">seo-fury.com</a>.</p>
<h3>External Services</h3>
<p>This plugin connects to external services in specific situations. No data is sent without user action.</p>
<h4>IndexNow API</h4>
<p>When you use the IndexNow feature, the plugin sends your page URLs to the IndexNow API.</p>
<ul>
<li>Service URL: https://api.indexnow.org/indexnow</li>
<li>What is sent: Your site URLs and IndexNow API key</li>
<li>When: Only when you manually submit URLs or enable automatic submission on publish</li>
<li><a href="https://www.indexnow.org/terms" rel="nofollow ugc">IndexNow Terms of Use</a></li>
<li><a href="https://www.indexnow.org/privacy" rel="nofollow ugc">IndexNow Privacy Policy</a></li>
</ul>
<h4>Google PageSpeed Insights API</h4>
<p>When you use the PageSpeed analysis feature, the plugin sends your page URL to Google’s PageSpeed Insights API.</p>
<ul>
<li>Service URL: https://www.googleapis.com/pagespeedonline/v5/runPagespeed</li>
<li>What is sent: The URL of the page being analyzed</li>
<li>When: Only when you manually click “Analyze” in the PageSpeed tab</li>
<li><a href="https://developers.google.com/terms" rel="nofollow ugc">Google API Terms of Service</a></li>
<li><a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<h4>Google Search Console API</h4>
<p>When you connect Google Search Console, the plugin fetches search performance data via the official Google API.</p>
<ul>
<li>Service URL: https://searchconsole.googleapis.com/webmasters/v3</li>
<li>What is sent: OAuth tokens and property URL</li>
<li>When: Only when you view the GSC tab or fetch data manually</li>
<li><a href="https://developers.google.com/terms" rel="nofollow ugc">Google API Terms of Service</a></li>
<li><a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<h4>Google Indexing API</h4>
<p>When you submit URLs for indexing, the plugin sends page URLs to Google’s Indexing API.</p>
<ul>
<li>Service URL: https://indexing.googleapis.com/v3/urlNotifications:publish</li>
<li>What is sent: Your page URLs and Google API credentials</li>
<li>When: Only when you manually submit URLs or enable auto-submit on publish</li>
<li><a href="https://developers.google.com/terms" rel="nofollow ugc">Google API Terms of Service</a></li>
<li><a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<h4>Google Sitemap Ping</h4>
<p>When enabled in sitemap settings, the plugin notifies Google that your sitemap has been updated.</p>
<ul>
<li>Service URL: https://www.google.com/ping</li>
<li>What is sent: Your sitemap URL</li>
<li>When: Only when enabled AND content is published or sitemap settings change</li>
<li><a href="https://policies.google.com/terms" rel="nofollow ugc">Google Terms of Service</a></li>
<li><a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy Policy</a></li>
</ul>
<h4>SEO Fury Services (PRO only)</h4>
<p>The PRO addon connects to SEO Fury servers for license validation, support tickets, and updates.</p>
<ul>
<li>Service URL: https://api.seo-fury.com</li>
<li>What is sent: License key (hashed), support ticket content, plugin version</li>
<li>When: License activation, support ticket submission, update checks</li>
<li><a href="https://seo-fury.com/terms-of-service.html" rel="nofollow ugc">SEO Fury Terms of Service</a></li>
<li><a href="https://seo-fury.com/privacy-policy.html" rel="nofollow ugc">SEO Fury Privacy Policy</a></li>
</ul>


SEO Fury


I switched from Yoast after years of using it — too bloated, too slow. SEO Fury does everything I need without the overhead. Schema markup, sitemap, redirects, 404 monitor — all in one clean interface. Setup took 5 minutes with the migration wizard. My site feels faster and I haven't lost any rankings. Highly recommend for anyone tired of heavy SEO plugins.






Finally a lightweight SEO plugin that just works

50+ SEO features in one fast plugin. Meta tags, schema markup, sitemaps, redirects, Google Search Console, IndexNow, readability analysis, and more —  …

RationalSEO vs SEO Fury