Mubashir Hassan

Sekhlo Schema Code is a comprehensive Schema.org JSON-LD markup manager with a powerful Entity Builder, script injection, and AI-powered optimization tools. Build your brand’s entity authority, optimize for AI-powered search engines (ChatGPT, Gemini, Perplexity), voice assistants, and add tracking codes — all without editing theme files.
<h4>Key Features</h4>
🏛️ Entity Builder (New in 2.0) 
* Six entity types: Person, Organization, Local Business, News/Blog, E-Commerce Store, Educational Organization 
* Site-wide entity schema — saved once, injected in <code><head></code> on every page automatically 
* Entity Authority Score with live checklist: see exactly which profiles are connected or missing 
* Color-coded entity strength: Weak / Building / Strong 
* Actionable improvement tips per missing platform (Wikipedia, Google Business, Crunchbase, etc.) 
* WhatsApp number support (important for Pakistan & South Asia) 
* Full sameAs profile builder: LinkedIn, Twitter/X, Facebook, Instagram, YouTube, Wikipedia, Wikidata, Crunchbase, Google Business, and more
🏪 Local Business Schema 
* Business category selector (Restaurant, Clinic, Retail, Salon, Hotel, Law Firm, Real Estate, Auto Repair, Gym, Other) 
* Phone, WhatsApp, Email, Street Address, City, Country 
* Opening Hours, Price Range ($–$$$$) 
* Google Maps URL and Google Business Profile URL 
* Social profiles (LinkedIn, Facebook, Instagram) 
* Generates full <code>LocalBusiness</code> JSON-LD with <code>PostalAddress</code>
📰 News / Blog Schema 
* Publication Name (pre-filled from site name) 
* Publisher URL (pre-filled from site URL) 
* Language selector (English, Urdu, Both) 
* Topics Covered, Editor Name 
* Auto-generates <code>publishingPrinciples</code> URL 
* Generates <code>NewsMediaOrganization</code> JSON-LD
🛒 E-Commerce Store Schema 
* Store Name, URL, Products Category 
* Currency selector (PKR, USD, AED, GBP) 
* Shipping Countries, Return Policy URL 
* Customer Service Phone 
* Generates <code>Store</code> JSON-LD with <code>currenciesAccepted</code> and <code>paymentAccepted</code>
🎓 Educational Organization Schema 
* Organization Name, Website URL 
* Description, Phone, Email 
* Address fields 
* Social profiles 
* Generates <code>EducationalOrganization</code> JSON-LD
👤 Person & 🏢 Organization Schema 
* Full Person schema with job title, same-as profiles, and personal website URL 
* Full Organization schema using site URL (never page URL) 
* Required field validation with red highlight and inline error messages
📝 Headers & Footers Script Injection 
* Insert code in Header (<code><head></code> section) 
* Insert code in Body (below <code><body></code> tag) 
* Insert code in Footer (below <code><footer></code> tag) 
* Google Analytics, Facebook Pixels, Google Tag Manager 
* Microsoft Clarity, Google Optimize, Google AdSense 
* Bing Webmaster Tools and Google Search Console verification 
* Custom CSS and JavaScript 
* No theme file editing required 
* Code editor with syntax highlighting
🎯 AI-Powered Prompt Generators 
* Schema Generator Prompt — get AI assistance for perfect schema markup 
* Meta Tags Generator Prompt — generate SEO-optimized meta titles, descriptions, and slugs 
* Internal Links Generator Prompt — strategic internal linking from your sitemap
📋 Schema Management 
* Multiple schema types (Article, Organization, Person, FAQ, HowTo, Product, etc.) 
* Visual schema editor with validation 
* Pre-built schema templates 
* Import/Export schemas 
* Enable/Disable individual schemas 
* Real-time JSON validation
🔍 SEO Optimization 
* Custom meta titles and descriptions 
* URL slug optimization 
* Character counters with recommendations 
* Live SERP preview 
* OpenGraph meta tags (og:title, og:description, og:image)
📊 Testing & Validation 
* AI Search Score calculator 
* Schema validation 
* Google Rich Results compatibility check 
* Testing recommendations
<h4>What’s New in 2.0</h4>
Version 2.0 focuses entirely on Entity Authority — the #1 ranking signal for AI-powered search engines like ChatGPT Search, Gemini, and Perplexity. The new Entity Builder lets you define who you are (Person, Business, Publisher, or Store) once, and automatically injects the correct schema sitewide.
<h4>Perfect For</h4>
<ul>
<li>Local businesses in Pakistan, UAE, and South Asia</li>
<li>Bloggers and content creators</li>
<li>SEO professionals and digital marketers</li>
<li>News publishers and online magazines</li>
<li>E-commerce store owners</li>
<li>Educational institutions</li>
<li>Web developers building client sites</li>
</ul>
<h4>Why Entity Authority Matters</h4>
AI search engines (ChatGPT, Gemini, Perplexity) rely heavily on entity data to decide whose content to cite. A strong entity means: 
* Your brand appears in AI-generated answers 
* You rank in knowledge panels and AI overviews 
* Higher trust signals for Google E-E-A-T 
* Better local search visibility
<h4>Common Use Cases for Headers & Footers</h4>
<ul>
<li>Add Google Analytics tracking to any WordPress theme</li>
<li>Insert Facebook Pixels for conversion tracking</li>
<li>Add Google Optimize for A/B testing</li>
<li>Insert Google Tag Manager code</li>
<li>Add Microsoft Clarity heatmaps</li>
<li>Insert custom CSS for styling tweaks</li>
<li>Verify with Google Search Console and Bing Webmaster Tools</li>
</ul>
<h3>Additional Information</h3>
<h4>Support</h4>
For support, please visit https://www.mubashirhassan.com or use the WordPress.org support forums.
<h4>Privacy</h4>
This plugin does not collect or store any personal data. All entity data you enter is stored in your own WordPress database (<code>wp_options</code>). AI prompt generation happens locally in your browser. Scripts you add in Headers & Footers are your responsibility.
<h4>Credits</h4>
Developed by Mubashir Hassan — https://www.mubashirhassan.com 
Headers & Footers feature inspired by WP Headers and Footers plugin

Sekhlo Schema Code

Schema.org JSON-LD manager with Entity Builder, script injection, AI search optimization, and Headers & Footers — no theme editing needed.

edik

Some WordPress functions outputs character entity references. The most of these are not allowed in XHTML. So if your WordPress installation uses the mime type ‘application/xhtml+xml’, the generated sites could have invalid xhtml code and the browser would display the syntax error page.
Convertentity converts all entity references into their corresponding characters with the exception of the references for the following characters: ‘<>&”
Theses references are the only ones which are allowed in XHTML.

Convertentity

Converts all character entity references, which are forbidden in XHTML, into their corresponding characters.

Sekhlo Schema Code vs Convertentity