Ranel Shulman

<p><strong>Shulman UTM Attribution for Elementor</strong> brings real marketing attribution directly into your WordPress site.</p>
<p>Instead of relying only on external tools like Google Analytics, this plugin connects your traffic sources to actual leads and WooCommerce orders — so you can understand what truly drives results.</p>
<p>Know not just what happened — but what caused it.</p>
<h4>Why This Matters</h4>
<p>Most analytics tools show you traffic.</p>
<p>This plugin shows you <strong>what actually generated the lead or sale</strong>.</p>
<ul>
<li>Which campaign brought the customer?</li>
<li>Which source deserves the credit?</li>
<li>What really works in your marketing?</li>
</ul>
<p>No more guessing. No more “direct traffic” confusion.</p>
<h4>Attribution Model</h4>
<p>Built around a <strong>Last Non-Direct Click model (like Google Analytics)</strong>:</p>
<ul>
<li>Direct visits never overwrite real marketing sources</li>
<li>Internal navigation does not break attribution</li>
<li>Previous campaigns keep their credit</li>
</ul>
<p>Optional: enable <strong>First Click + Last Click tracking</strong> for deeper funnel analysis.</p>
<h4>Core Features</h4>
<p>Built to give you reliable, real-world attribution — not just raw data:</p>
<ul>
<li><strong>Last Non-Direct Click attribution</strong> – direct visits and internal page navigation never overwrite a previously stored source, matching Google Analytics default behavior</li>
<li><strong>7-day attribution window</strong> – UTM data persists for 7 days in localStorage and as a cookie</li>
<li><strong>Auto-fills Elementor hidden fields</strong> – works with standard <code>utm_source</code>, <code>utm_medium</code>, <code>utm_campaign</code>, <code>utm_content</code>, <code>utm_term</code> field IDs</li>
<li><strong>First Click + Last Click mode</strong> – optional per-form dual attribution using <code>fc_</code> / <code>lc_</code> prefixed field IDs</li>
<li><strong>50+ referrer sources detected</strong> – search engines, social networks, messaging apps (WhatsApp, Telegram, Viber), email providers (Gmail, Outlook, Yahoo Mail), video platforms, Israeli news sites, and more</li>
<li><strong>Click-ID detection</strong> – <code>gclid</code> (Google Ads), <code>fbclid</code> (Meta), <code>msclkid</code> (Bing), <code>ttclid</code> (TikTok), <code>li_fat_id</code> (LinkedIn), <code>twclid</code> (Twitter), <code>epik</code> (Pinterest), <code>dclid</code> (Google Display)</li>
<li><strong>Priority chain</strong> – UTM params <span aria-hidden="true" class="wp-exclude-emoji">→</span> Click-ID <span aria-hidden="true" class="wp-exclude-emoji">→</span> Referrer <span aria-hidden="true" class="wp-exclude-emoji">→</span> Direct (never overwrites)</li>
<li><strong>localStorage fallback</strong> – if localStorage is blocked, falls back to cookie; marks lead as “untracked” when both are unavailable</li>
</ul>
<h4>UTM Attribution Dashboard (Elementor Pro)</h4>
<p>When Elementor Pro is installed, every form submission is captured with full UTM attribution data and displayed in a dedicated reporting dashboard:</p>
<ul>
<li>New admin page <strong>UTM Attribution <span aria-hidden="true" class="wp-exclude-emoji">→</span> Attribution Dashboard</strong> — view lead attribution data at a glance</li>
<li>See source, medium, campaign, and attribution coverage for every captured lead</li>
<li>Color-coded Source column (paid = orange, organic = green, social = blue, email = purple)</li>
<li>Summary cards: Total leads · Attributed leads · Top source · Attribution rate %</li>
<li><strong>Attribution rate context label</strong> — Good / Partial / Low tracking visibility thresholds (≥70% / 40–70% / <40%)</li>
<li><strong>Key Insights panel</strong> — rule-based, deterministic insights: top source, unattributed rate, top combination, diversification tips</li>
<li><strong>Attributed vs Direct/Unknown breakdown</strong> — percentage and count split with visual bar</li>
<li><strong>Top Source / Medium / Campaign combinations</strong> — ranked table of most common attribution paths</li>
<li><strong>Where journeys start vs convert</strong> — last-touch source comparison with bar charts; links to First Click configuration</li>
<li>Filter by form name and by UTM source to analyze top-performing traffic segments</li>
<li>Full-text search across name, email, source, campaign</li>
<li>Export attribution records to CSV for offline analysis (UTF-8 with BOM for Excel compatibility)</li>
<li>Bulk delete old records</li>
</ul>
<p>This screen is designed for attribution and marketing analysis. Elementor’s native submissions table remains the primary source for full form-entry details.</p>
<h4>WooCommerce Integration</h4>
<p>Turn every order into actionable marketing insight:</p>
<ul>
<li>See exactly which source generated each order</li>
<li>Filter orders by traffic source</li>
<li>Export attribution data for analysis</li>
<li>Works with HPOS and legacy storage</li>
</ul>
<p>No external tools required.</p>
<p>Enable via <strong>UTM Attribution <span aria-hidden="true" class="wp-exclude-emoji">→</span> Settings <span aria-hidden="true" class="wp-exclude-emoji">→</span> Enable WooCommerce tracking</strong>:</p>
<ul>
<li>Saves UTM source/medium/campaign/content/term/id to every order as order meta</li>
<li>Adds a color-coded <strong>UTM Source</strong> column to the WooCommerce Orders table</li>
<li>Adds a <strong>UTM Tracking</strong> meta box to each order detail page</li>
<li>Filter orders by UTM source using the dropdown in the Orders filter bar</li>
<li>UTM columns included in WooCommerce CSV export</li>
<li>Compatible with both HPOS and Legacy order storage</li>
</ul>
<h4>Elementor Form Setup</h4>
<p><strong>Last Click only (default — no configuration needed):</strong></p>
<p>Add hidden fields with these IDs to your Elementor form:<br />
    utm_source · <code>utm_medium</code> · <code>utm_campaign</code> · <code>utm_content</code> · <code>utm_term</code> · <code>utm_id</code></p>
<p><strong>First Click + Last Click (configure Form ID in Settings):</strong></p>
<p>Add hidden fields with these IDs:<br />
First click: <code>fc_source</code> · <code>fc_medium</code> · <code>fc_campaign</code> · <code>fc_content</code> · <code>fc_term</code><br />
Last click:  <code>lc_source</code> · <code>lc_medium</code> · <code>lc_campaign</code> · <code>lc_content</code> · <code>lc_term</code></p>
<h4>Privacy & GDPR</h4>
<ul>
<li>All data is stored locally in the visitor’s browser (localStorage + cookie)</li>
<li>No data is sent to external servers</li>
<li>Cookie name: <code>shulmanattrib_utm_data</code>, expiry: 7 days, contains only marketing source data (no PII)</li>
<li>Leads are stored in your own WordPress database for attribution reporting</li>
<li>Add the cookie to your cookie consent notice</li>
<li>No external APIs, no third-party tracking, no data sharing</li>
</ul>


Shulman UTM Attribution for Elementor

Understand where your leads and sales really come from — built-in attribution (First & Last Click) directly inside WordPress.

labs64

<p>The effective use of stock images and photography on your website and blog can have a massive impact on the number of visits which your site receives, and the positive response which visitors have to your sites content. Whilst a great deal of high quality images are available for free in the public domain, to really make your site stand out you’ll want to use images which are supplied by a top quality photographer or company.</p>
<p>However, the inclusion of images which are not in the public domain means that you must provide proper attribution credits to the photographers and image creators.</p>
<p>The Credit Tracker plugin allows you to create Media Credits Tables, meaning you can easily track which images on your site require accreditation. It also adds a few additional fields to the Media Library which are not included in the original installation. The function of these fields is to help you fetch the credit information from different image agencies and then show it in the required format.</p>
<p>The Plugin is designed to be easy-to-use and to fit easily and neatly within the current design of your website with fully customisable colours, fonts and styles. For the more confident designer you can also override the standard WordPress Shortcode.</p>
<p>This plugin adds the following fields to all images in WordPress Media Library:</p>
<ul>
<li>Ident-Nr.</li>
<li>Source</li>
<li>Owner/Author</li>
<li>Publisher</li>
<li>License</li>
<li>Link</li>
</ul>
<h4>Features</h4>
<ul>
<li>Retrieve Media information from the different stock agencies (Flickr, Fotolia, iStockphoto, Adobe Stock etc.)</li>
<li>Append credits to the Media Library elements</li>
<li>Configurable copyright format string</li>
<li>“credit_tracker_table” shortcode to construct a nicely-styled ‘Image Credits’ table</li>
<li>Fully customisable to look just like your own website’s style: customise the colours, styles and fonts</li>
<li>Ability to override standard WordPress shortcode [caption]</li>
<li>Add microdata to the images</li>
</ul>
<h4>Showcase</h4>
<ul>
<li><a href="https://www.labs64.com" title="Media Credits" rel="nofollow ugc">Media Credits page at labs64.com</a></li>
</ul>
<h4>Get Involved</h4>
<p>Developers can checkout and contribute to the source code on the Credit Tracker’s <a href="https://github.com/Labs64/credit-tracker" rel="nofollow ugc">GitHub Repository</a>.</p>
<h4>Related Links</h4>
<ul>
<li><a href="https://github.com/Labs64/credit-tracker" title="Plugin Homepage" rel="nofollow ugc">Plugin Homepage</a></li>
<li><a href="https://github.com/Labs64/credit-tracker/issues" title="Plugin Issue Tracking" rel="nofollow ugc">Report a bug, or suggest an improvement</a></li>
<li><a href="https://netlicensing.io/blog/" title="Read Blog" rel="nofollow ugc">Labs64 Blog</a></li>
</ul>
<h4>Special Thanks & Credits</h4>
<p>The plugin wouldn’t be half of what it is today if it weren’t for people like you who take the time to help it grow! Whether it be by submitting bug reports, translations, or maybe even a little development help.</p>
<p>Listed here are credits and special thanks to some of you who have helped us out a great deal:</p>
<h4>Translations</h4>
<ul>
<li>English – default, always included</li>
<li>French – by <a href="https://www.lilianricaud.com" title="Lilian Ricaud" rel="nofollow ugc">Lilian Ricaud</a></li>
<li>German – by Michail Preissnerov</li>
<li>Romanian – by <a href="https://github.com/DeliciousThemes" rel="nofollow ugc">DeliciousThemes</a></li>
</ul>
<p><em>NOTE:</em> Please <a href="https://github.com/Labs64/credit-tracker/tree/master/languages" title="contribute your language" rel="nofollow ugc">contribute</a> your language to the plugin to make it even more useful.</p>
<h4>Legal & Law-Related Decisions</h4>
<p>This is a collection of legal & law regulations and judicial decisions where Credit Tracker may be very useful in order to prevent financial damages for the publishers.</p>
<ul>
<li>[Germany] Judicial Decision: Urteil des Amtsgerichts München vom 24.06.15, Aktenzeichen <a href="https://www.justiz.bayern.de/gerichte-und-behoerden/amtsgerichte/muenchen/presse/2015/62.php" title="142 C 11428/15" rel="nofollow ugc">142 C 11428/15</a></li>
</ul>


Credit Tracker

Was looking for exactly like this.. Thanks for this awesome plugin..



Great Job

A simple way to show credits for the images used on your website.

Shulman UTM Attribution for Elementor vs Credit Tracker