Ranel Shulman

<p><strong>Shulman UTM Attribution for Elementor</strong> brings real marketing attribution directly into your WordPress site.</p>
<p>Instead of relying only on external tools like Google Analytics, this plugin connects your traffic sources to actual leads and WooCommerce orders — so you can understand what truly drives results.</p>
<p>Know not just what happened — but what caused it.</p>
<h4>Why This Matters</h4>
<p>Most analytics tools show you traffic.</p>
<p>This plugin shows you <strong>what actually generated the lead or sale</strong>.</p>
<ul>
<li>Which campaign brought the customer?</li>
<li>Which source deserves the credit?</li>
<li>What really works in your marketing?</li>
</ul>
<p>No more guessing. No more “direct traffic” confusion.</p>
<h4>Attribution Model</h4>
<p>Built around a <strong>Last Non-Direct Click model (like Google Analytics)</strong>:</p>
<ul>
<li>Direct visits never overwrite real marketing sources</li>
<li>Internal navigation does not break attribution</li>
<li>Previous campaigns keep their credit</li>
</ul>
<p>Optional: enable <strong>First Click + Last Click tracking</strong> for deeper funnel analysis.</p>
<h4>Core Features</h4>
<p>Built to give you reliable, real-world attribution — not just raw data:</p>
<ul>
<li><strong>Last Non-Direct Click attribution</strong> – direct visits and internal page navigation never overwrite a previously stored source, matching Google Analytics default behavior</li>
<li><strong>7-day attribution window</strong> – UTM data persists for 7 days in localStorage and as a cookie</li>
<li><strong>Auto-fills Elementor hidden fields</strong> – works with standard <code>utm_source</code>, <code>utm_medium</code>, <code>utm_campaign</code>, <code>utm_content</code>, <code>utm_term</code> field IDs</li>
<li><strong>First Click + Last Click mode</strong> – optional per-form dual attribution using <code>fc_</code> / <code>lc_</code> prefixed field IDs</li>
<li><strong>50+ referrer sources detected</strong> – search engines, social networks, messaging apps (WhatsApp, Telegram, Viber), email providers (Gmail, Outlook, Yahoo Mail), video platforms, Israeli news sites, and more</li>
<li><strong>Click-ID detection</strong> – <code>gclid</code> (Google Ads), <code>fbclid</code> (Meta), <code>msclkid</code> (Bing), <code>ttclid</code> (TikTok), <code>li_fat_id</code> (LinkedIn), <code>twclid</code> (Twitter), <code>epik</code> (Pinterest), <code>dclid</code> (Google Display)</li>
<li><strong>Priority chain</strong> – UTM params <span aria-hidden="true" class="wp-exclude-emoji">→</span> Click-ID <span aria-hidden="true" class="wp-exclude-emoji">→</span> Referrer <span aria-hidden="true" class="wp-exclude-emoji">→</span> Direct (never overwrites)</li>
<li><strong>localStorage fallback</strong> – if localStorage is blocked, falls back to cookie; marks lead as “untracked” when both are unavailable</li>
</ul>
<h4>UTM Attribution Dashboard (Elementor Pro)</h4>
<p>When Elementor Pro is installed, every form submission is captured with full UTM attribution data and displayed in a dedicated reporting dashboard:</p>
<ul>
<li>New admin page <strong>UTM Attribution <span aria-hidden="true" class="wp-exclude-emoji">→</span> Attribution Dashboard</strong> — view lead attribution data at a glance</li>
<li>See source, medium, campaign, and attribution coverage for every captured lead</li>
<li>Color-coded Source column (paid = orange, organic = green, social = blue, email = purple)</li>
<li>Summary cards: Total leads · Attributed leads · Top source · Attribution rate %</li>
<li><strong>Attribution rate context label</strong> — Good / Partial / Low tracking visibility thresholds (≥70% / 40–70% / <40%)</li>
<li><strong>Key Insights panel</strong> — rule-based, deterministic insights: top source, unattributed rate, top combination, diversification tips</li>
<li><strong>Attributed vs Direct/Unknown breakdown</strong> — percentage and count split with visual bar</li>
<li><strong>Top Source / Medium / Campaign combinations</strong> — ranked table of most common attribution paths</li>
<li><strong>Where journeys start vs convert</strong> — last-touch source comparison with bar charts; links to First Click configuration</li>
<li>Filter by form name and by UTM source to analyze top-performing traffic segments</li>
<li>Full-text search across name, email, source, campaign</li>
<li>Export attribution records to CSV for offline analysis (UTF-8 with BOM for Excel compatibility)</li>
<li>Bulk delete old records</li>
</ul>
<p>This screen is designed for attribution and marketing analysis. Elementor’s native submissions table remains the primary source for full form-entry details.</p>
<h4>WooCommerce Integration</h4>
<p>Turn every order into actionable marketing insight:</p>
<ul>
<li>See exactly which source generated each order</li>
<li>Filter orders by traffic source</li>
<li>Export attribution data for analysis</li>
<li>Works with HPOS and legacy storage</li>
</ul>
<p>No external tools required.</p>
<p>Enable via <strong>UTM Attribution <span aria-hidden="true" class="wp-exclude-emoji">→</span> Settings <span aria-hidden="true" class="wp-exclude-emoji">→</span> Enable WooCommerce tracking</strong>:</p>
<ul>
<li>Saves UTM source/medium/campaign/content/term/id to every order as order meta</li>
<li>Adds a color-coded <strong>UTM Source</strong> column to the WooCommerce Orders table</li>
<li>Adds a <strong>UTM Tracking</strong> meta box to each order detail page</li>
<li>Filter orders by UTM source using the dropdown in the Orders filter bar</li>
<li>UTM columns included in WooCommerce CSV export</li>
<li>Compatible with both HPOS and Legacy order storage</li>
</ul>
<h4>Elementor Form Setup</h4>
<p><strong>Last Click only (default — no configuration needed):</strong></p>
<p>Add hidden fields with these IDs to your Elementor form:<br />
    utm_source · <code>utm_medium</code> · <code>utm_campaign</code> · <code>utm_content</code> · <code>utm_term</code> · <code>utm_id</code></p>
<p><strong>First Click + Last Click (configure Form ID in Settings):</strong></p>
<p>Add hidden fields with these IDs:<br />
First click: <code>fc_source</code> · <code>fc_medium</code> · <code>fc_campaign</code> · <code>fc_content</code> · <code>fc_term</code><br />
Last click:  <code>lc_source</code> · <code>lc_medium</code> · <code>lc_campaign</code> · <code>lc_content</code> · <code>lc_term</code></p>
<h4>Privacy & GDPR</h4>
<ul>
<li>All data is stored locally in the visitor’s browser (localStorage + cookie)</li>
<li>No data is sent to external servers</li>
<li>Cookie name: <code>shulmanattrib_utm_data</code>, expiry: 7 days, contains only marketing source data (no PII)</li>
<li>Leads are stored in your own WordPress database for attribution reporting</li>
<li>Add the cookie to your cookie consent notice</li>
<li>No external APIs, no third-party tracking, no data sharing</li>
</ul>


Shulman UTM Attribution for Elementor

Understand where your leads and sales really come from — built-in attribution (First & Last Click) directly inside WordPress.

Desk9 Design

<p>Image Credit Companion (ICC) is a comprehensive WordPress plugin designed to help content creators and editors properly track, manage, and display image attribution information. Whether you’re running a news site, blog, or any content-driven website, ICC ensures you maintain proper image credits and comply with licensing requirements.</p>
<h4>Key Features</h4>
<ul>
<li><strong>Automatic Image Detection</strong>: Automatically scans and tracks images used in posts, supporting both Gutenberg blocks and Classic Editor content</li>
<li><strong>Editor-Friendly Interface</strong>: Gutenberg sidebar panel for easy metadata management during content creation</li>
<li><strong>Flexible Output Options</strong>: Display image sources via shortcodes, dynamic blocks, or automatic footer injection</li>
<li><strong>Comprehensive Admin Interface</strong>: Site-wide overview with filtering, bulk editing, and usage statistics</li>
<li><strong>Template System</strong>: Customizable output templates with theme override support</li>
<li><strong>Performance Optimized</strong>: Efficient database design with caching and indexed queries</li>
<li><strong>Security First</strong>: Proper sanitization, validation, and capability-based access control</li>
</ul>
<h4>How It Works</h4>
<ol>
<li>
<p><strong>Detection</strong>: When you save a post, ICC automatically scans the content for images in various formats:</p>
<ul>
<li>Gutenberg blocks (Image, Gallery, Cover, Media & Text)</li>
<li>Classic Editor HTML content</li>
<li>Inline images in paragraph blocks</li>
</ul>
</li>
<li>
<p><strong>Storage</strong>: Image usage is tracked in a custom database table, while metadata (author, source, license) is stored as attachment post meta</p>
</li>
<li>
<p><strong>Management</strong>: Editors can add metadata through:</p>
<ul>
<li>Gutenberg sidebar panel (per-post view)</li>
<li>Media modal (global attachment editing)</li>
<li>Admin bulk editing interface</li>
</ul>
</li>
<li>
<p><strong>Display</strong>: Image sources can be shown using:</p>
<ul>
<li>Shortcodes: <code>[imagcrco_image_sources]</code> or <code>[imagcrco_post_image_sources]</code></li>
<li>Dynamic block: “Image Sources” block</li>
<li>Automatic footer injection (configurable)</li>
</ul>
</li>
</ol>
<h4>Supported Image Sources</h4>
<ul>
<li>Core Image blocks</li>
<li>Gallery blocks</li>
<li>Cover blocks</li>
<li>Media & Text blocks</li>
<li>Classic Editor HTML images</li>
<li>Inline images in paragraph blocks</li>
</ul>
<h4>Output Formats</h4>
<ul>
<li><strong>Unordered List</strong>: Clean bullet-point format</li>
<li><strong>Ordered List</strong>: Numbered list format</li>
<li><strong>Inline</strong>: Comma-separated inline format</li>
</ul>
<h4>Template Customization</h4>
<p>ICC supports theme overrides for complete customization. Create templates in your theme:</p>
<ul>
<li><code>yourtheme/image-credit-companion/list-ul.php</code></li>
<li><code>yourtheme/image-credit-companion/list-ol.php</code></li>
<li><code>yourtheme/image-credit-companion/list-inline.php</code></li>
</ul>
<h3>Usage Examples</h3>
<h4>Basic Shortcode Usage</h4>
<p>Display image sources for the current post:<br />
    [imagcrco_image_sources]</p>
<p>Display all image sources site-wide:<br />
    [imagcrco_image_sources scope=”site”]</p>
<p>Display with specific formatting:<br />
    [imagcrco_image_sources list=”ol” show_missing=”true”]</p>
<p><strong>Note:</strong> For backward compatibility, the legacy shortcodes <code>[image_sources]</code> and <code>[post_image_sources]</code> are still supported but the prefixed versions above are recommended.</p>
<h4>Advanced Shortcode Attributes</h4>
<ul>
<li><code>scope</code>: “post” (default) or “site”</li>
<li><code>post_id</code>: Specific post ID (for post scope)</li>
<li><code>list</code>: “ul” (default), “ol”, or “inline”</li>
<li><code>show_missing</code>: “true” or “false” (default: false)</li>
</ul>
<h4>Dynamic Block Usage</h4>
<ol>
<li>Add the “Image Sources” block to your post or page</li>
<li>Configure the block settings in the sidebar</li>
<li>Choose scope, list style, and other options</li>
<li>The block will automatically display the appropriate image sources</li>
</ol>
<h3>Support</h3>
<p>For support, feature requests, or bug reports, please visit the <a href="https://wordpress.org/support/plugin/image-credit-companion/" rel="ugc">plugin support forum</a>.</p>
<h3>Privacy Policy</h3>
<p>This plugin does not collect, store, or transmit any personal data. All image metadata is stored locally on your WordPress installation and is not shared with external services.</p>
<h3>Credits</h3>
<p>Developed with ❤️ for the WordPress community. Special thanks to all contributors and testers who helped make this plugin possible.</p>


Image Credit Companion

Track and display image attribution. Add author, source, and license info to images with automatic detection and flexible output options.

Shulman UTM Attribution for Elementor vs Image Credit Companion