dominikshaim

Trackless measures your site’s traffic — and, on WooCommerce stores, your real revenue and margin — entirely server-side. No cookies, no JavaScript snippet, no consent banner slowing your pages down. You read the reports in your Trackless account dashboard.
How visitors are counted (privacy by design):
<ul>
<li>The visitor key is a daily-rotating HMAC-SHA256 hash of IP + User-Agent + day, keyed with a secret salt that exists only on your server. It cannot be reversed and changes every day.</li>
<li>The raw IP address is never stored and never transmitted — only a keyed hash.</li>
<li>Global Privacy Control (the <code>Sec-GPC</code> browser signal) is honoured: opted-out visitors are not tracked at all.</li>
<li>No data is written to the visitor’s browser — no cookies, no localStorage, no fingerprinting scripts.</li>
</ul>
What it measures:
<ul>
<li>Visits and sessions with source / medium / campaign and a GA4-style channel group</li>
<li>Page views and events: product view, category view, search, add to cart, cart, checkout, 404</li>
<li>Device, browser, OS, country and language (one row per visitor per day)</li>
<li>With WooCommerce: orders, revenue, refunds, payment and shipping methods, first-order flag, order attribution (WooCommerce 8.5+ Order Attribution), ordered items — including per-unit purchase cost for margin reporting if you store it (<code>_wc_cog_cost</code>, <code>_alg_wc_cog_cost</code>, <code>_cost</code> or the <code>trackless_wholesale_price</code> filter)</li>
</ul>
Events are collected into a small queue table in your own database and flushed once a day via WP-Cron (or manually with the “Send now” button). The delivery is HMAC-SHA256 signed and idempotent, so retries are safe.
WooCommerce is optional: on a plain WordPress site you get cookieless web analytics; with WooCommerce you also get the e-commerce metrics.
<h4>External service: Trackless (please read)</h4>
This plugin is a connector for Trackless (https://trackless.cz), a hosted analytics service. It is not a standalone statistics plugin — the reports live in your Trackless account, and the plugin sends data to the service’s ingest endpoint at <code>https://trackless.cz/ingest</code>.
When data is sent: only after you enter your API key and explicitly tick the Data Processing Agreement (DPA) consent checkbox in the plugin settings. Until you do both, the plugin collects and sends nothing.
What is sent (once a day, HMAC-signed):
<ul>
<li>Anonymous traffic aggregates: hashed visitor identifiers (keyed HMAC, daily-rotating), hashed IPs, page URLs, referrers, UTM parameters and click IDs, the raw User-Agent (used server-side to derive device/browser/OS and to flag bots — not stored), country code, language</li>
<li>With WooCommerce: order data including order ID, totals and refunds (amounts), currency, payment method, shipping method, order status, attribution, and line items with prices and (if configured) per-unit purchase costs</li>
<li>Site metadata: site name, domain, timezone, currency, order statuses, product categories, carriers, payment gateway names</li>
</ul>
IP→country database: to show visitor country on hosting without a geo header (no Cloudflare / GeoIP module), the plugin downloads a small public IP→country database from <code>https://trackless.cz/api/geoip/country.dat.gz</code> (refreshed about once a week) and resolves the country locally — the visitor IP never leaves your server for this. The database is DB-IP Lite by DB-IP (https://db-ip.com), licensed CC BY 4.0.
Terms and pricing: Trackless is a paid service with a 30-day free trial; you need a Trackless account and API key to use this plugin.
<ul>
<li>Terms of Service: https://trackless.cz/en/obchodni-podminky</li>
<li>Data Processing Agreement (DPA): https://trackless.cz/en/zpracovatelska-smlouva</li>
</ul>

Trackless

Cookieless server-side analytics. No cookies, no JS, no banner: traffic, sources and devices; with WooCommerce also orders, revenue and margin.

loglyuk

Loglyuk Privacy Analytics brings cookieless, privacy-first web analytics to your WordPress site — a lightweight alternative to Google Analytics that measures your traffic without cookies, without storing personal data, and without a consent banner. You see your stats right inside the WordPress dashboard, and the tracking script is under 1 KB, so it won’t drag down your page speed or Core Web Vitals.
👉 <a href="https://app.logly.uk/demo" rel="nofollow ugc">Try our live demo</a> — explore the full dashboard with real data, no signup required.
<h4>Why Loglyuk?</h4>
<ul>
<li>See your stats inside WordPress — pageviews trend, top pages, referrers and country/device/browser charts right in wp-admin, rendered natively (no iframe)</li>
<li>Under 1 KB — zero impact on your Lighthouse score or Core Web Vitals</li>
<li>No cookie banner required — no cookies, no persistent identifiers, GDPR compliant by design</li>
<li>Works with ad blockers — including Brave Shields and uBlock Origin</li>
<li>Active time on page — measures real reading time, not just tab-open time</li>
<li>Free plan — 10,000 pageviews/month, forever, no credit card</li>
</ul>
<h4>What you get</h4>
<ul>
<li>Pageviews, sessions, visitors</li>
<li>Top pages and referrers</li>
<li>Countries, devices, browsers</li>
<li>Active visitors right now</li>
<li>Week-over-week comparison</li>
</ul>
<h4>Setup</h4>
<ol>
<li>Install and activate the plugin</li>
<li>Go to Loglyuk in the WordPress admin sidebar</li>
<li>Enter your Site ID from <a href="https://app.logly.uk" rel="nofollow ugc">app.logly.uk</a></li>
<li>Done — no tag manager, no configuration file</li>
</ol>
<h3>External services</h3>
This plugin loads a tracking script from Loglyuk (https://logly.uk) and sends pageview data to Loglyuk’s servers so you can view analytics for your site. Loglyuk is a privacy-first web analytics service operated at logly.uk.
What is sent and when: every time a visitor loads a page on your site, the tracker script (loaded from <code>https://logly.uk/p.js</code>) sends a small GET request to <code>https://logly.uk/e</code> containing only:
<ul>
<li>the page path being viewed</li>
<li>an anonymous session hash (derived from IP + User-Agent + a daily-rotating salt; not reversible, not stored)</li>
<li>the visitor’s country (resolved from IP at the edge; the IP itself is never stored)</li>
<li>device, browser and OS family (e.g. “Mobile / Chrome / Android”)</li>
<li>the referrer URL, if any</li>
<li>your Site ID (so Loglyuk knows which property the pageview belongs to)</li>
</ul>
No cookies are set, no personal data is stored, and no consent banner is required under GDPR or PECR.
When this happens: only after you configure the plugin with a Site ID in the Loglyuk admin page. Without a Site ID, the plugin sends nothing.
Reading your analytics in wp-admin: when you open the Loglyuk admin page, the plugin fetches your aggregated, non-personal statistics (totals, top pages and referrers) from Loglyuk’s public API at <code>https://app.logly.uk/api/public/<your-site-id>/stats</code> and <code>/breakdown</code>, and renders them natively in WordPress. These read-only requests run only on the plugin’s admin page and only return data you have explicitly marked Public in your Loglyuk settings.
Terms and privacy policy:
<ul>
<li>Terms of Service: https://logly.uk/terms</li>
<li>Privacy Policy: https://logly.uk/privacy</li>
</ul>

Loglyuk Privacy Analytics

Cookieless, privacy-first web analytics — a lightweight Google Analytics alternative. No cookie banner, GDPR-ready, under 1 KB.

Trackless vs Loglyuk Privacy Analytics