dominikshaim

<p>Trackless measures your site’s traffic — and, on WooCommerce stores, your real revenue and margin — entirely server-side. No cookies, no JavaScript snippet, no consent banner slowing your pages down. You read the reports in your Trackless account dashboard.</p>
<p><strong>How visitors are counted (privacy by design):</strong></p>
<ul>
<li>The visitor key is a daily-rotating HMAC-SHA256 hash of IP + User-Agent + day, keyed with a secret salt that exists only on your server. It cannot be reversed and changes every day.</li>
<li>The raw IP address is never stored and never transmitted — only a keyed hash.</li>
<li>Global Privacy Control (the <code>Sec-GPC</code> browser signal) is honoured: opted-out visitors are not tracked at all.</li>
<li>No data is written to the visitor’s browser — no cookies, no localStorage, no fingerprinting scripts.</li>
</ul>
<p><strong>What it measures:</strong></p>
<ul>
<li>Visits and sessions with source / medium / campaign and a GA4-style channel group</li>
<li>Page views and events: product view, category view, search, add to cart, cart, checkout, 404</li>
<li>Device, browser, OS, country and language (one row per visitor per day)</li>
<li>With WooCommerce: orders, revenue, refunds, payment and shipping methods, first-order flag, order attribution (WooCommerce 8.5+ Order Attribution), ordered items — including per-unit purchase cost for margin reporting if you store it (<code>_wc_cog_cost</code>, <code>_alg_wc_cog_cost</code>, <code>_cost</code> or the <code>trackless_wholesale_price</code> filter)</li>
</ul>
<p>Events are collected into a small queue table in your own database and flushed once a day via WP-Cron (or manually with the “Send now” button). The delivery is HMAC-SHA256 signed and idempotent, so retries are safe.</p>
<p>WooCommerce is optional: on a plain WordPress site you get cookieless web analytics; with WooCommerce you also get the e-commerce metrics.</p>
<h4>External service: Trackless (please read)</h4>
<p>This plugin is a connector for <strong>Trackless</strong> (https://trackless.cz), a hosted analytics service. It is <strong>not</strong> a standalone statistics plugin — the reports live in your Trackless account, and the plugin sends data to the service’s ingest endpoint at <code>https://trackless.cz/ingest</code>.</p>
<p><strong>When data is sent:</strong> only after you enter your API key <strong>and</strong> explicitly tick the Data Processing Agreement (DPA) consent checkbox in the plugin settings. Until you do both, the plugin collects and sends nothing.</p>
<p><strong>What is sent (once a day, HMAC-signed):</strong></p>
<ul>
<li>Anonymous traffic aggregates: hashed visitor identifiers (keyed HMAC, daily-rotating), hashed IPs, page URLs, referrers, UTM parameters and click IDs, the raw User-Agent (used server-side to derive device/browser/OS and to flag bots — not stored), country code, language</li>
<li>With WooCommerce: order data including order ID, totals and refunds (amounts), currency, payment method, shipping method, order status, attribution, and line items with prices and (if configured) per-unit purchase costs</li>
<li>Site metadata: site name, domain, timezone, currency, order statuses, product categories, carriers, payment gateway names</li>
</ul>
<p><strong>IP<span aria-hidden="true" class="wp-exclude-emoji">→</span>country database:</strong> to show visitor country on hosting without a geo header (no Cloudflare / GeoIP module), the plugin downloads a small public IP<span aria-hidden="true" class="wp-exclude-emoji">→</span>country database from <code>https://trackless.cz/api/geoip/country.dat.gz</code> (refreshed about once a week) and resolves the country locally — the visitor IP never leaves your server for this. The database is <strong>DB-IP Lite</strong> by DB-IP (https://db-ip.com), licensed <strong>CC BY 4.0</strong>.</p>
<p><strong>Terms and pricing:</strong> Trackless is a paid service with a 30-day free trial; you need a Trackless account and API key to use this plugin.</p>
<ul>
<li>Terms of Service: https://trackless.cz/en/obchodni-podminky</li>
<li>Data Processing Agreement (DPA): https://trackless.cz/en/zpracovatelska-smlouva</li>
</ul>


Trackless

Cookieless server-side analytics. No cookies, no JS, no banner: traffic, sources and devices; with WooCommerce also orders, revenue and margin.

QuarkA

<p>QA Assistants goes beyond analytics — it’s a companion that helps your data speak, with Assistants that reveal insights you can act on.</p>
<p>Each Assistant offers a unique way to look at your site — from quick overviews to social trends and growth insights.<br />
You can still explore familiar tools like heatmaps, session replays, and reports — and Assistants will gradually bring more context to them.</p>
<p>No complex setup or technical skills needed.<br />
QA Assistants makes discovering your site’s stories simple, visual, and a little fun too.</p>
<h3>Features</h3>
<h3>Assistants — your data-driven companions to explore your site</h3>
<p>Assistants help you understand your site through data — in a clear and easy-to-understand way.<br />
Each Assistant focuses on a different perspective, such as traffic trends, content performance, or user behavior.<br />
More Assistants will continue to be added over time, expanding what you can explore and understand.</p>
<h4>In-dashboard Assistants</h4>
<p>Assistants can be downloaded from the official site and appear in the plugin dashboard.<br />
They provide deeper insights and reports based on accumulated data.</p>
<h4>On-page Assistant</h4>
<p>The built-in <strong>Page Analysis Assistant</strong> appears directly on your site pages.<br />
While browsing, you can quickly check pageviews, key metrics, and device-specific heatmaps — a lightweight assistant for logged-in admins.</p>
<h3>Heatmaps & Session Replays — see how visitors behave</h3>
<p>Visualize how people interact with your site: where they click, scroll, and pause.<br />
Session Replays let you follow their real journeys, helping you discover friction points and hidden opportunities.</p>
<h3>Reports & Trends — your site at a glance</h3>
<p>Access clear, intuitive charts and summaries that show what’s working and where to improve.<br />
Switch to <strong>Advanced Mode</strong> to unlock detailed metrics and comparison tools.</p>
<h3>Cookie-less Tracking — privacy made simple</h3>
<p>Track user behavior responsibly.<br />
QA Assistants includes a cookie-less tracking mode, so you can comply with privacy rules without losing insight.</p>
<h3>Built for WordPress — light, secure, and extendable</h3>
<p>Designed to blend seamlessly with your dashboard.<br />
QA Assistants follows WordPress coding standards, loads only what’s needed, and supports modular extensions for future Assistants.<br />
All of these features are completely free — just install and start exploring.</p>
<h3>Important Notes</h3>
<ul>
<li>
<p>QA Assistants collects data in real time, but analytical reports are processed overnight.<br />
You can see live visit counts immediately, while detailed insights (used by Assistants) become available the following day.</p>
</li>
<li>
<p>Please do not compress or minify JavaScript used by QA Assistants or WordPress.<br />
Some optimization plugins may interfere with tracking; exclude QA Assistants–related scripts if needed.</p>
</li>
<li>
<p>Make sure your PHP memory limit is sufficient for data processing.<br />
If your server uses a very low limit (for example, 256 MB or less), some processes may fail.</p>
</li>
<li>
<p>For detailed technical guidance or troubleshooting steps,<br />
please see the <a href="https://docs.quarka.org/" rel="nofollow ugc">Documentation</a>.</p>
</li>
</ul>


QA Assistants – Driven by data

使いやすく、データも見やすいです。

役立っています

Let your data speak — assistants with different perspectives help you understand your site, alongside heatmaps and replays.

Trackless vs QA Assistants – Driven by data