Killian Santos

Tracktastic is a completely free WordPress plugin designed to easily integrate Matomo’s eCommerce tracking with your WooCommerce store. Optimize your sales performance and make informed decisions through in-depth, real-time analytics.
Why Choose Tracktastic? 
* Zero Hassle Setup: Simply install and activate Tracktastic, and watch it work, its magic. No additional installation or complex setup required. 
* Cost-Effective Solution: Completely free and designed to add value to your e-commerce journey without any hidden costs. 
* Precise Sales Tracking: Capture all essential metrics: abandoned carts, conversions, and user behavior to better understand your customers. 
* Compatibility: Works flawlessly with all versions of Matomo, providing you with unparalleled flexibility.
Elevate Your E-Commerce Experience 
With Tracktastic, you’re not just running an online store; you’re mastering it. By providing detailed insights into customer behavior and store performance, Tracktastic empowers you to optimize your strategies and maximize your growth.
Don’t let valuable data slip through the cracks. Install Tracktastic today and start transforming your e-commerce data into actionable insights!
Ready to dive into a world of informed e-commerce decisions? Download Tracktastic now and take the first step towards data-driven success!

Tracktastic: Free Matomo Integration for WooCommerce


Just a comment to thank you.This extension, very simple, works perfectly.


Thank you!

Tracktastic is a free plugin to integrate Matomo eCommerce tracking with WooCommerce. Optimize your sales with powerful analytics!

Pagemachine

Mauricio Altamirano

Pagemetrics for Matomo adds privacy-friendly, server-side analytics to WordPress by 
leveraging the <code>pagemachine/matomo-tracking</code> PHP library. When enabled, the 
plugin sends page view and optional download events from your WordPress site 
directly to a Matomo instance without loading Matomo’s JavaScript tracker.
Key benefits:
<ul>
<li>Track page views on the server with full control over attributes such as title, URL and referrer.</li>
<li>Optional download tracking rewrites file links and records the click before redirecting visitors.</li>
<li>Optional AI assistant bot tracking detects crawls from ChatGPT, Claude, Perplexity and others and forwards them to Matomo’s dedicated AI Assistants report.</li>
<li>Multisite aware – network admins can define defaults, individual sites can override them.</li>
<li>Respects Do Not Track and Global Privacy Control headers through the underlying library.</li>
<li>Logs issues to the WordPress debug log when <code>WP_DEBUG</code> is enabled.</li>
</ul>
Looking for expert help with Matomo or server-side tracking? Pagemachine offers 
consulting, implementation and ongoing support via our Pagemetrics solution. 
More info: <a href="https://pagemetrics.eu/" rel="nofollow ugc">Pagemetrics.eu</a>
<h3>Developer Hooks</h3>
Page view tracking:
<ul>
<li><code>pm_matomo_tracking_should_track_request</code> — Return <code>false</code> to skip page view tracking for the current request.</li>
</ul>
Download tracking:
<ul>
<li><code>pm_matomo_tracking_should_rewrite_downloads</code> — Return <code>false</code> to keep original download URLs for the current post.</li>
<li><code>pm_matomo_tracking_is_download_url</code> — Decide whether a specific URL should be rewritten (receives URL and default extension list).</li>
<li><code>pm_matomo_tracking_download_extensions</code> — Adjust the list of file extensions that count as downloads.</li>
<li><code>pm_matomo_tracking_download_url</code> — Customize the generated redirect URL used for download tracking.</li>
<li><code>pm_matomo_tracking_download_redirect_status</code> — Change the HTTP status code used when redirecting to the original file.</li>
</ul>
AI assistant bot tracking:
<ul>
<li><code>pm_matomo_tracking_ai_bot_user_agents</code> — Extend or replace the list of User-Agent substrings used to detect AI bots.</li>
</ul>
General:
<ul>
<li><code>pm_matomo_tracking_log_message</code> — Listen to debug messages emitted while <code>WP_DEBUG</code> is enabled.</li>
</ul>
<h3>Example usages</h3>
<pre><code>// Skip tracking for administrators.
add_filter('pm_matomo_tracking_should_track_request', static function ($shouldTrack) {
 return current_user_can('manage_options') ? false : $shouldTrack;
});

// Keep original download URLs on the privacy policy page.
add_filter('pm_matomo_tracking_should_rewrite_downloads', static function ($shouldRewrite) {
 return is_page('privacy-policy') ? false : $shouldRewrite;
});

// Force CDN assets to be treated as downloads.
add_filter('pm_matomo_tracking_is_download_url', static function ($decision, $url) {
 return str_contains($url, 'cdn.example.com/assets/') ? true : $decision;
}, 10, 2);

// Add extra file types to download tracking.
add_filter('pm_matomo_tracking_download_extensions', static function ($extensions) {
 $extensions = array_merge($extensions, ['svg', 'heic']);
 return array_unique($extensions);
});

// Append a checksum to rewritten download URLs.
add_filter('pm_matomo_tracking_download_url', static function ($trackingUrl, $target, $label) {
 $checksum = substr(hash('sha256', $target . $label), 0, 12);
 return add_query_arg('pm_checksum', $checksum, $trackingUrl);
}, 10, 3);

// Use a 307 redirect instead of the default 302.
add_filter('pm_matomo_tracking_download_redirect_status', static function () {
 return 307;
});

// Add a custom bot to AI assistant tracking.
add_filter('pm_matomo_tracking_ai_bot_user_agents', static function (array $substrings): array {
 $substrings[] = 'MyCustomBot';
 return $substrings;
});

// Forward debug messages to the PHP error log while developing.
add_action('pm_matomo_tracking_log_message', static function ($level, $message) {
 if (!defined('WP_DEBUG') || WP_DEBUG !== true) {
 return;
 }

 // phpcs:ignore WordPress.PHP.DevelopmentFunctions.error_log_error_log
 error_log(sprintf('[Pagemetrics for Matomo][%s] %s', strtoupper((string) $level), $message));
}, 10, 2);
</code></pre>

Pagemetrics for Matomo

Pagemetrics for Matomo adds server-side, privacy-friendly analytics to WordPress. It tracks page views, downloads, and AI assistant bot crawls without …

Tracktastic: Free Matomo Integration for WooCommerce vs Pagemetrics for Matomo