StandaloneTech

UTM Attribution for WooCommerce helps you understand exactly which marketing campaigns drive traffic and sales on your WooCommerce store.
It automatically captures standard UTM parameters (<code>utm_source</code>, <code>utm_medium</code>, <code>utm_campaign</code>, <code>utm_term</code>, <code>utm_content</code>) the moment a visitor lands on your site. When that visitor places an order, the plugin attributes the purchase to the original UTM visit so you can see real revenue per campaign — without any third-party analytics service.
<h4>Key Features</h4>
<ul>
<li>Automatic UTM capture — Records source, medium, campaign, term, and content on every tagged visit.</li>
<li>WooCommerce order attribution — Links orders to the visit that drove them using a secure, signed cookie.</li>
<li>Revenue reporting — See total visits, conversions, conversion rate, and revenue in one dashboard.</li>
<li>Date range filter — Filter by Today, Last 7 / 30 / 90 Days, This Year, or a custom date range.</li>
<li>Performance chart — Visualise visits and conversions over time with an interactive Chart.js graph.</li>
<li>Top campaigns table — Ranked list of campaigns by visits, conversions, and revenue generated.</li>
<li>Visits & Conversions lists — Paginated admin tables showing every captured visit and attributed order.</li>
<li>Deduplication — Optional <code>utm_site_id</code> parameter prevents the same click being recorded twice.</li>
<li>Privacy-friendly — IP addresses are SHA-256 hashed before storage; IP hashing can be disabled via filter.</li>
<li>Developer-friendly — Extensible via WordPress filters (<code>utm_attribution_user_capability</code>, <code>utm_attribution_cookie_lifetime_days</code>, <code>utm_attribution_enable_ip_hashing</code>, etc.).</li>
</ul>

UTM Attribution for WooCommerce

Capture UTM parameters, attribute WooCommerce purchases to marketing campaigns, and view conversion reports — all inside your WordPress admin.

telchar

Telchar Referral Link Tracker is a lightweight WordPress plugin for site owners who need simple self-hosted referral links.
It creates referral URLs that redirect to a target URL and records privacy-friendly Estimated Visits.
This plugin focuses on a simple and controlled workflow:
<ul>
<li>Create affiliates manually in WordPress.</li>
<li>Create referral links for each affiliate.</li>
<li>Redirect visitors to a target URL.</li>
<li>Track only Estimated Visits.</li>
</ul>
Estimated Visits are counted once per link, hashed IP, and day.
This plugin deliberately does not include:
<ul>
<li>Commission management.</li>
<li>Payment handling.</li>
<li>Cookie-based tracking.</li>
<li>Sessions.</li>
<li>External telemetry.</li>
<li>Remote calls.</li>
</ul>
The result is a simple, privacy-friendly, and fully self-contained referral system.

Telchar Referral Link Tracker

A lightweight referral link tracker for WordPress that creates redirect links and records estimated visits.

UTM Attribution for WooCommerce vs Telchar Referral Link Tracker