wayby

Wayby makes it easy to personalize your WordPress website for different visitors and run A/B tests – no coding required.
Show different content to different audiences, test variations of your pages, and improve your conversion rates – all managed from the Wayby dashboard.
This plugin connects your WordPress site to Wayby with just one setting: your Website ID. Once activated, you can start creating personalizations and experiments right away from the <a href="https://www.wayby.io" rel="nofollow ugc">Wayby dashboard</a>.
A Wayby account is required to use this plugin. Visit <a href="https://www.wayby.io" rel="nofollow ugc">wayby.io</a> to get started.
<h4>Why Wayby?</h4>
<ul>
<li>No coding needed – create personalizations and A/B tests visually from the Wayby dashboard</li>
<li>One-step setup – just enter your Website ID and you’re ready to go</li>
<li>Privacy-friendly – no cookies are used for personalization and all performance metrics are anonymized and GDPR compliant</li>
<li>Lightweight – minimal impact on page load speed with no extra dependencies</li>
</ul>
<h4>How It Works</h4>
<ol>
<li>Install and activate the plugin</li>
<li>Enter your Website ID (found in your Wayby dashboard)</li>
<li>Create personalizations and A/B tests from the Wayby dashboard</li>
<li>Wayby handles the rest – delivering the right content to the right visitors automatically</li>
</ol>
<h3>External Services</h3>
This plugin connects to the Wayby personalization service hosted at <code>app.wayby.io</code>.
What data is transmitted:
<ul>
<li>Your Website ID (configured in settings)</li>
<li>Page URL and visitor information for delivering personalizations</li>
<li>Anonymized, GDPR-compliant performance metrics about created personalizations</li>
</ul>
When data is transmitted:
<ul>
<li>On every front-end page load (to deliver personalizations)</li>
<li>When saving settings (to validate your Website ID)</li>
</ul>
Service links:
<ul>
<li><a href="https://www.wayby.io" rel="nofollow ugc">Wayby Website</a></li>
<li><a href="https://www.wayby.io/terms-of-usage" rel="nofollow ugc">Terms of Service</a></li>
<li><a href="https://www.wayby.io/privacy-policy" rel="nofollow ugc">Privacy Policy</a></li>
</ul>

Wayby

Add Wayby personalization and A/B testing to your WordPress site with a simple one-step setup.

Scott Grant

Want to start a split-test right away? Choose a unique test id, provide a piece of code for the first group and a piece of code for the second, and define an id to indicate a conversion.
For example, let’s define a split test called clothes. In the first group, we’ll say “Your clothes are red.” In the second group, we’ll say “Your clothes are black.” When we convert, we’ll use the id clothes_complete.
Then, we’ll do this on our test page:
<a href=”convert.php”>[ab-see id=clothes]</a>
And on the page we want to get to:
[ab-convert id=clothes_complete]
That’s it!
Inspired by the practice of copying the smartest people you know, AB-See is based on Patrick McKenzie’s A/Bingo (http://www.bingocardcreator.com/abingo) and Ben Kamens’ GAE/Bingo (http://bjk5.com/post/10171483254/a-bingo-split-testing-now-on-app-engine-built-for).
Built for our A/B testing needs at Scent Trunk (https://scenttrunk.com).

Wayby vs A/B See