Pre-orders are an efficient way to excite customers, generate cash flow, and gain early sales. With pre-orders, you can also test how well your new product resonates with your target audience. With the Advanced Pre-Order and Backorder extension, you can create a smooth pre-order system in your store that also allows you to better manage your backorders.
You can put any product on pre-order and customize its availability date, discount options and payment plan i.e upfront or pay later. Communicate with your customers about pre-order status, discounts and availability dates through custom messages and badges on product images.
The extension offers extensive pre-order options that include custom email notifications, prevent mixing with regular items, automate pre-order status, separate pre-order listing page, and much more. See the details features list below,
Using the Backorders feature of this extension, you can add product availability date, customize add to cart button, limit the maximum order quantity, and restrict backorder option to specific user roles only.
<h2>Features List:</h2>
<ul>
<li>Allow customers to place pre-orders on your store</li>
<li>Put any recent or upcoming product on pre-order</li>
<li>Control the following pre-order options:
<ul>
<li>Define product release date and time</li>
<li>Customize add-to-cart button</li>
<li>Accept upfront or enable pay later option</li>
<li>Customize product availability text</li>
<li>Offer pre-order at the same or discounted price</li>
<li>Allow pre-order for all or specific user roles</li>
</ul>
</li>
<li>Control the following backorder options:
<ul>
<li>Show custom back order message</li>
<li>Add the available date and time</li>
<li>Customize add-to-cart button title</li>
<li>Restrict by user roles</li>
</ul>
</li>
<li>Prevent mixing of pre-order, backorder and instock products</li>
<li>Dedicate pre-orders listing page with relevant information on pre-orders</li>
<li>Display pre-order text and badges on product and listing pages</li>
<li>Add customizable image or text badges</li>
<li>Choose from 4 different display positions</li>
<li>Customize pre-order text & desired default availability text</li>
<li>Customize error message and labels using global settings</li>
<li>Automatically enable pre-order status when a product runs out of stock</li>
<li>Automatically disable pre-orders for items when stock is added</li>
<li>Enable notifications for pre-order products for admins and customers</li>
<li>Compatible with cart and checkout blocks</li>
</ul>
<hr class="wccom-product-single__section-hr" />
<h2>Offer any product on pre-order</h2>
<hr class="wccom-product-single__section-hr" />
You can put any recent or upcoming product on pre-order from the product detail page. While enabling pre-order status you can customize following options,
Restrict by user roles: 
You can enable pre-order status for all customers or selected customers by their user roles.
Release date and time: 
Add the expected release date and time of the product. The pre-order status will automatically turn off after this period.
Add to cart button label: 
Customize your default add to cart button label with default “Pre Order Now” or add any other custom label of your choice.
Availability text: 
Add a custom text to inform your customers about the pre-order status and the expected product availability date and time.
Price adjustment: 
You can change pre-order product price using following adjustment types,
<ul>
<li>Same price</li>
<li>Fixed price</li>
<li>Fixed discount</li>
<li>Percentage discount</li>
</ul>
Pay later: 
By default the pre-order products are set to upfront payment. You can enable the Pay Later option to show a custom pay later payment method allowing your customers place order without making any payment. Once the product is available, your customer will get an email with instructions to make payment.
<img class="alignnone size-full wp-image-18734004521300" src="https://woocommerce.com/wp-content/uploads/2024/11/Product-Level-Pre-Order-Settings-1.png" alt="" width="980" height="628" />
<h3>Prevent product mixing:</h3>
With this extension, you can choose to prevent your customers from mixing different product types in one order. This feature comes in handy for merchants to easily manage their Pre-Order and Backorders. You can enable/disable each of following mixing types,
<ul>
<li>Pre-order and instock products</li>
<li>Upfront and pay-later pre-order products</li>
<li>Multiple pre-order products</li>
</ul>
<img class="alignnone size-full wp-image-18734004520360" src="https://woocommerce.com/wp-content/uploads/2024/11/Pre-order-and-normal-product-mixing.png" alt="" width="980" height="620" />
<h3>Add attractive pre-order badges:</h3>
You can showcase badges on the listing and product pages to highlight products that are available for pre-order. The badges can be text-based, image-based, or both image and text-based. Additionally, you can customize the labels and availability text for both back and pre-orders to make them more appealing.
<img class="alignnone size-full wp-image-18734004520356" src="https://woocommerce.com/wp-content/uploads/2024/11/Pre-Order-Product-with-badge.png" alt="" width="980" height="521" />
<h3>Automate pre order for out of stock items:</h3>
Enable out-of-stock products to automatically attain pre-order status and revert to standard products when restocked. This feature comes in handy when merchants are selling unique products, and every stock brings some additional value, forcing customers to pre-order before it’s sold out. When the stock is added, the product’s pre-order status can automatically be removed.
<img class="alignnone size-full wp-image-18734004520365" src="https://woocommerce.com/wp-content/uploads/2024/11/out-of-stock-on-pre-order.png" alt="" width="980" height="791" />
<h3>Dedicated pre-orders listing:</h3>
The extension also keeps an additional record of all pre-order products on a dedicated pre-order listing page. You can view the basic details about the pre-order, which includes the orderid, customer details, payment status, order status, availability date and time, and more.
With separate detailed pre-order information, you can better manage your pre-orders and ensure timely delivery.
<img class="alignnone size-full wp-image-18734004520364" src="https://woocommerce.com/wp-content/uploads/2024/11/Pre-Orders-List.png" alt="" width="980" height="392" />
<h3>Email notification for admin and customer:</h3>
The extension offers the following email notification for customer and store admin to keep them informed about their pre-order product status. You can customize email template and content just like your standard WooCommerce email.
<ul>
<li>Out-of-stock product moves to pre-order (Admin)</li>
<li>Pre-order end date is near (Admin)</li>
<li>Pre-order end date has passed (Admin)</li>
<li>Product is now available (Customer)</li>
</ul>
<hr class="wccom-product-single__section-hr" />
<h2>Improve backorder management</h2>
<hr class="wccom-product-single__section-hr" />
With this extension, you can also improve your backorder management using the following options,
Restrict by user roles: 
Allow backorder for select customers based on their user roles.
Stock availability date & time: 
Add expected stock available date and time.
Custom message and add-to-cart button: 
Show a custom message and change the add-to-cart button label to inform customers about backorder and stock availability status.
Maximum quantity: 
Add a maximum quantity limit to fix a number of orders you can accept when product is on backorder.
<img class="alignnone size-full wp-image-18734004520357" src="https://woocommerce.com/wp-content/uploads/2024/11/WooCommerce-Backorder-management.png" alt="" width="980" height="947" />

Advanced Pre Order and Backorder

Build excitement and boost revenue by offering products on pre-order before they are available. Efficiently manage pre-orders and backorders, offer discounts, set up pay-later or upfront payment for pre-orders, email notifications, and more.

<h2 class="wp-block-heading">The original Gravity Forms integration for WooCommerce</h2>
Gravity Forms Product Add-Ons has been connecting Gravity Forms to WooCommerce since 2011 — years before any alternative existed. It is the original, official integration on the WooCommerce Marketplace, maintained continuously through every major release of both Gravity Forms and WooCommerce for over 13 years.
Some products need more than a price and an “Add to Cart” button. Custom orders, build-your-own products, service requests, donation pages, personalized items — these all require collecting structured information from the customer before checkout. This extension bridges that gap by connecting WooCommerce directly to the form builder you already know.
Attach any Gravity Form to any WooCommerce product — simple, variable, or subscription — and the form becomes part of the product page. Customers fill out the form, pricing updates in real time, and every detail flows through the cart, checkout, order confirmation, and admin screens exactly where you need it.
<figure class="wp-block-image size-large"><img class="wp-image-18734006414340" src="https://woocommerce.com/wp-content/uploads/2011/12/gfpa-product-page-multi-step-form.png" alt="Multi-step product configuration form with hardware options and real-time pricing" /><figcaption class="wp-element-caption">A multi-page product form with hardware configuration options and real-time price calculation.</figcaption></figure>
<h2 class="wp-block-heading">Real-time pricing that reflects every choice</h2>
When customers select options that affect cost, the product price updates dynamically on the page. Use Gravity Forms pricing fields — products, options, quantities, and shipping — and the extension calculates the total in real time. Customers see exactly what they are paying for before they add anything to the cart.
You have full control over how pricing appears. Display the base price with a label like “Starting at $50”, hide the default WooCommerce price entirely for quote-based products, or customize the subtotal, options, and grand total labels individually. The pricing display adapts to your business model, not the other way around.
<figure class="wp-block-image size-large"><img class="wp-image-18734006414341" src="https://woocommerce.com/wp-content/uploads/2011/12/gfpa-cart-with-form-data.png" alt="WooCommerce cart showing detailed form field data for a configured product" /><figcaption class="wp-element-caption">Every form selection flows into the cart as detailed line item metadata.</figcaption></figure>
<h2 class="wp-block-heading">Deep WooCommerce integration — not just a form embed</h2>
This is not a shortcode that drops a form on a page. Gravity Forms Product Add-Ons is engineered to integrate at every level of the WooCommerce purchase flow:
<ul class="wp-block-list">
<li>Smart cart handling — Each unique form configuration is tracked as a distinct cart item. Identical configurations are automatically grouped and their quantities incremented. No duplicates, no confusion.</li>
<li>Complete order data — Every field the customer fills out appears as order item metadata, visible in admin order screens, customer emails, order confirmations, and the My Account order view. Nothing is lost between the form and the order.</li>
<li>One-to-one entry linking — Each order line item creates a proper Gravity Forms entry, linked directly to the WooCommerce order item. Jump from the order to the entry, or from the entry back to the order. Transaction status, payment details, and order status sync automatically as the order progresses.</li>
<li>Cart editing — Let customers click an item in the cart to return to the product page with their previous selections pre-filled, then update and replace the item. No need to remove and re-add.</li>
<li>Reorder support — Customers can reorder previous purchases with form data pre-populated from the original order, making repeat purchases fast and accurate.</li>
<li>Inventory-aware stock management — Map a form quantity field to control WooCommerce stock deductions, so inventory stays accurate even when quantities come from form input rather than the standard quantity selector.</li>
<li>Entry export with WooCommerce context — Export Gravity Forms entries with associated order number, order status, product name, and other WooCommerce fields included. Filter exports by order status to work only with completed, refunded, or any other status you need.</li>
<li>Notification control — Gravity Forms notifications are suppressed by default during the add-to-cart process and only fire when the actual order is placed. Enable or disable notifications per product to match your workflow.</li>
</ul>
<figure class="wp-block-image size-large"><img height="584" width="1200" class="wp-image-18734006414342" src="https://woocommerce.com/wp-content/uploads/2011/12/gfpa-admin-product-configuration.png" alt="Product editor showing Gravity Forms configuration with expandable settings panels" /><figcaption class="wp-element-caption">Setup is simple: choose a form, then fine-tune pricing display, calculations, entries, and advanced options.</figcaption></figure>
<h2 class="wp-block-heading">Use the full power of Gravity Forms</h2>
Build your product forms with the same tools you use everywhere else in Gravity Forms. Conditional logic, multi-page forms, file uploads, date pickers, address fields, calculations, conditional submit button logic — it all works. If you can build it in Gravity Forms, you can attach it to a WooCommerce product.
Pricing fields (products, options, totals, quantity, shipping) integrate directly with the WooCommerce cart total. Standard and advanced fields (text, dropdowns, checkboxes, radio buttons, numbers, names, email, phone, file upload, list fields, and more) pass their data through to orders and emails seamlessly.
<h2 class="wp-block-heading">Broad compatibility with the tools you already use</h2>
Gravity Forms Product Add-Ons works with the WooCommerce and Gravity Forms ecosystem — not against it:
<ul class="wp-block-list">
<li>Simple and variable products — Attach forms to any product type. For variable products, the form appears after a variation is selected.</li>
<li>WooCommerce Subscriptions — Full support for subscription products, including proper entry handling on renewal orders.</li>
<li>WooCommerce Bookings — Attach configuration forms to bookable products.</li>
<li>WooCommerce Dynamic Pricing — When Dynamic Pricing is active, the real-time price calculation automatically factors in pricing rules alongside form option costs. Both extensions are built by Element Stark and are designed to work together.</li>
<li>WooCommerce Bulk Variations — Attach a separate form specifically for the bulk order view. Also built by Element Stark.</li>
<li>Gravity Perks Nested Forms — Compatible with Gravity Wiz nested form fields for complex multi-item configurations.</li>
<li>Quick View Pro — Forms render and function correctly inside quick view modals.</li>
<li>WooCommerce Cart and Checkout Blocks — Fully compatible with the modern block-based cart and checkout experience.</li>
<li>High-Performance Order Storage (HPOS) — Built for WooCommerce’s current order storage architecture.</li>
</ul>
<h2 class="wp-block-heading">Structured data and SEO control</h2>
When your product’s base price is $0 because the real price comes from form options, Google’s structured data can display incorrect pricing. This extension lets you override the structured data price range so search engines show accurate information for your configurable products — no additional SEO plugin required.
<h2 class="wp-block-heading">Built for developers who need to extend it</h2>
Dozens of filters and actions let you customize every aspect of the integration — cart item data, order meta display, pricing calculations, field visibility, notification behavior, validation messages, and more. Full support for Gravity Forms logging makes debugging straightforward. The codebase has been refined over 13 years of real-world store usage, and the hooks are stable and well-documented.
<h2 class="wp-block-heading">See it in action</h2>
Browse the <a href="https://www.elementstark.com/woocommerce-extension-demos/product-category/gravity-forms/">live demo store</a> to see Gravity Forms Product Add-Ons working with pizza builders, donation forms, configurable book products, and more.
Requirement: This extension requires the <a href="https://www.gravityforms.com/">Gravity Forms</a> plugin (any license level). Gravity Forms is sold separately.

Gravity Forms Product Add-ons

Turn Gravity Forms into powerful WooCommerce products. Capture custom data, update pricing in real time, and carry every detail through cart, checkout, and orders. Trusted, proven, and the original Gravity Forms integration for WooCommerce.

Advanced Pre Order and Backorder vs Gravity Forms Product Add-ons