<h2 style="text-align: center">Create Faster Browsing Experience</h2>
Higher loading times when browsing products can negatively impact conversions of your store. More buyers prefer a smooth and non-interruptive browsing experience. This is where the WooCommerce Ajax Infinite Scroll helps store owners. It creates a smooth browsing experience for customers, which translates into more sales. This extension offers Ajax scrolling with options such as infinite scroll, pagination, or loading more buttons, ensuring customers shop easily and increasing user experience. 
Whether you run a small or large store, Make shopping easier for your customers with the WooCommerce Ajax Infinite Scroll extension. Instead of clicking through pages, buyers can keep scrolling to load more products smoothly. This smooth navigation saves time, keeps visitors engaged, and makes finding the perfect item easy. With features like infinite scrolling, Ajax pagination, and mobile-friendly options, browsing becomes faster and frustration-free for your customers. Customize the loader icon and button, along with custom text features, to match your store’s style and create an enhanced shopping experience for your customers.
Features
<ul>
<li style="font-weight: 400">Turn off the ajax scrolling for mobile while maintaining theme pagination</li>
<li style="font-weight: 400">Enable infinite scrolling for products on the store</li>
<li style="font-weight: 400">Select three different ajax scrolling options:
<ul>
<li style="font-weight: 400">Infinite Scrolling</li>
<li style="font-weight: 400">Load more button</li>
<li style="font-weight: 400">Ajax Pagination</li>
</ul>
</li>
<li style="font-weight: 400">Set a background and text color for the load more button that suits store styling</li>
<li>Add custom text for load more button</li>
<li>Disable ajax infinite scrolling options on certain products, categories, and pages (New)</li>
<li style="font-weight: 400">Choose an icon or upload a custom image for loading the products</li>
</ul>
<h2>Optimize Product Loading Preferences</h2>
Create a smooth browsing experience that helps you to engage customers in your store. The woocommerce ajax pagination plugin lets you decide how products should load when the customers browse. You can easily select between automatic scrolling or a “Load More” button option. These custom product loading options make shopping easier for the customers with no more page reloads, helping to increase the conversion rate.
The WooCommerce Ajax Infinite Scroll Plugin provides you the options to load products on the store, such as:
<h3>Ajax Infinite Scroll</h3>
The plugin allows you to automatically show more products to customers as they continue scrolling through the store, enhancing their shopping experience. 
<img class="alignnone size-full wp-image-18734004685714" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-1.gif" alt="" width="980" height="738" />
<h3>Ajax Load More Button</h3>
With this feature, customers can see more products by simply clicking a load more button. The page won’t reload, which results in an improved and faster shopping experience for the customer. The “Load More Button” feature offers the flexibility to fully customize the button’s look and functionality to suit your store’s style;
<ul>
<li style="font-weight: 400">Background Color</li>
<li style="font-weight: 400">Text Color</li>
<li style="font-weight: 400">Custom Text for Button</li>
</ul>
<img class="alignnone size-full wp-image-18734004685728" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-2l.gif" alt="" width="640" height="484" />
<h3>Ajax Pagination</h3>
The plugin makes it simple for customers to load more products quickly without requiring a page reload. They can easily move to the next product with just a click, providing a faster and smoother shopping experience. While it still displays page numbers, it offers a quicker, easier way to browse. 
<img class="alignnone size-full wp-image-18734004685731" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-3.gif" alt="" width="640" height="521" />
<h2>Design a Custom Loading Icon</h2>
Give your store an attractive look with the WooCommerce Ajax Infinite Scroll plugin! It makes loading products visually appealing, keeping your customers engaged as they browse. You can easily choose from a range of loading icons or upload your own custom image. With the custom loading icon attribute, you can create a personal touch for your store while customers wait for the inventory to be displayed. This enhances the brand look and builds customers’ trust and experience in the store. 
<img class="alignnone size-full wp-image-18734004685748" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-3.png" alt="" width="980" height="519" />
<h2>Exclude Specific Categories, Tags, & Pages from Infinite Scrolling</h2>
Easily restrict Ajax-based page scrolling methods on selected categories, pages, and tags.
<img class="alignnone size-full wp-image-18734004685749" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-1.png" alt="" width="980" height="588" />
<h2>Disable Infinite Scrolling on Mobile Devices and Customize Load More Button</h2>
Disable Ajax-based infinite scrolling options on mobile devices, and in addition to this, if you are using a load more button, then you can customize its label, background color, and text color.
<img class="alignnone size-full wp-image-18734004685752" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-2.png" alt="" width="980" height="870" />

Ajax Infinite Scroll

Load your products as the customers’ scroll your page instead of having them to manually navigate using boring pages.

The WooCommerce pagination plugin provides three different pagination options to help you improve your website’s catalog browsing experience. Replace your current pagination with:
<ul>
<li>Infinite scroll ― load more products as customers scroll down the page.</li>
<li>Ajax pagination ― enable Ajax pagination to load more products without page reloads.</li>
<li>Load More button ― add an Ajax-based Load More button and allow customers to load more products with one click, without refreshing pages.</li>
</ul>
<hr class="wccom-product-heading__hr" />
Provide customers with WooCommerce pagination, infinite scroll, or load more buttons so that your customers no longer need to reload pages to navigate through the product catalog. Display ‘back-to-top” and “show less” buttons and make it easy for customers to scroll back to the top.
Customers can easily navigate through the entire catalog by using one of three pagination methods provided by the WooCommerce product pagination plugin. It will improve website engagement and retention by decreasing load times and making content browsing seamless.
<h2>Ajax Pagination and Infinite Scroll Features</h2>
<ul>
<li>Three different product loading methods:</li>
</ul>
<ol>
<li>Infinite scroll</li>
<li>Ajax based pagination</li>
<li>Load more button</li>
</ol>
<ul>
<li>Select the number of products to load initially</li>
<li>Choose the number of products to load on click</li>
<li>Choose pagination style and type</li>
<li>Upload custom “loading icon” for infinite scroll and load more button</li>
<li>Customize position and color for Ajax pagination and infinite scrolling.</li>
<li>Enable the “Back to Top” button</li>
<li>Display the “Show Less” button when the Load More button is enabled</li>
<li>Customize load more button text, background, and text color</li>
</ul>
<h3>Ajax-based pagination</h3>
WooCommerce load more products plugin enables you to replace the default pagination with an Ajax-based pagination style. It allows you to display more products without reloading the page. You can choose from different pagination types, such as arrows or next/previous.
<img class="aligncenter wp-image-18734002842419 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/2023-11-10_15-50-22.png" alt="Ajax-based pagination" width="850" height="573" />
<h3>Enable infinite product scroll</h3>
Load more products as the user scrolls down with the WooCommerce infinite scroll plugin. Choose how many products to display initially and select the number of products after which the footer will show and you can load more products if you want with the laid more button.
<img class="aligncenter wp-image-18734002842422 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/2023-11-10_15-48-17.png" alt="Enable infinite product scroll" width="858" height="553" />
<h3>Display Load More button</h3>
Instead of loading products on a scroll or with pagination, you can place an Ajax-based Load More button to let customers load more products with a single click. The WooCommerce pagination plugin allows you to upload the product loading icon and customize the text of the “Load More” button.
<img class="aligncenter wp-image-18734002842424 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/2023-11-10_16-07-56.png" alt="Display Load More button" width="836" height="533" />
<h3>Choose from multiple pagination styles</h3>
With the WooCommerce custom pagination plugin, you can choose from multiple Ajax pagination styles which include:
<ul>
<li>Highlighting selected links</li>
<li>Large number of links</li>
<li>Custom input</li>
<li>Round corner pagination</li>
<li>Pagination link application</li>
<li>Simple application</li>
<li>Next and Previous links</li>
</ul>
<img class="aligncenter wp-image-18734002842421 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/image5-1.png" alt="Choose from multiple pagination styles" width="676" height="200" />
<h3>Add a Show Less button</h3>
When you have enabled the “Load More” button, the WooCommerce infinite scroll plugin allows you to display a “Show Less” button. The “show less” button can be customized to fit your store’s theme.
<img class="aligncenter wp-image-18734002842428 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/2023-11-10_16-08-48.png" alt="Add a Show Less button" width="822" height="542" />
<h3>Include a Back-to-Top icon</h3>
The “back to top” option makes it easier for customers to scroll back up using the WooCommerce load more products plugin. It allows you to customize the “back to top” icon, and change the icon color, and position.
<img class="aligncenter wp-image-18734002842430 size-full" src="https://woocommerce.com/wp-content/uploads/2023/11/2023-11-10_16-06-22.png" alt="Include a Back-to-Top icon" width="953" height="464" />
<h3>Extensive customization options</h3>
The WooCommerce product pagination plugin empowers you with a wide range of customization options. You can choose the color, position, product loading icons, and text for each product loading type. Moreover, you can customize the “Load More” and “Back to Top” buttons as per your requirements.

Ajax Pagination & Infinite Scroll

Load products quickly with Ajax pagination, infinite scroll, and a Load More button.

Ajax Infinite Scroll vs Ajax Pagination & Infinite Scroll