<h2 style="text-align: center">Create Faster Browsing Experience</h2>
Higher loading times when browsing products can negatively impact conversions of your store. More buyers prefer a smooth and non-interruptive browsing experience. This is where the WooCommerce Ajax Infinite Scroll helps store owners. It creates a smooth browsing experience for customers, which translates into more sales. This extension offers Ajax scrolling with options such as infinite scroll, pagination, or loading more buttons, ensuring customers shop easily and increasing user experience. 
Whether you run a small or large store, Make shopping easier for your customers with the WooCommerce Ajax Infinite Scroll extension. Instead of clicking through pages, buyers can keep scrolling to load more products smoothly. This smooth navigation saves time, keeps visitors engaged, and makes finding the perfect item easy. With features like infinite scrolling, Ajax pagination, and mobile-friendly options, browsing becomes faster and frustration-free for your customers. Customize the loader icon and button, along with custom text features, to match your store’s style and create an enhanced shopping experience for your customers.
Features
<ul>
<li style="font-weight: 400">Turn off the ajax scrolling for mobile while maintaining theme pagination</li>
<li style="font-weight: 400">Enable infinite scrolling for products on the store</li>
<li style="font-weight: 400">Select three different ajax scrolling options:
<ul>
<li style="font-weight: 400">Infinite Scrolling</li>
<li style="font-weight: 400">Load more button</li>
<li style="font-weight: 400">Ajax Pagination</li>
</ul>
</li>
<li style="font-weight: 400">Set a background and text color for the load more button that suits store styling</li>
<li>Add custom text for load more button</li>
<li>Disable ajax infinite scrolling options on certain products, categories, and pages (New)</li>
<li style="font-weight: 400">Choose an icon or upload a custom image for loading the products</li>
</ul>
<h2>Optimize Product Loading Preferences</h2>
Create a smooth browsing experience that helps you to engage customers in your store. The woocommerce ajax pagination plugin lets you decide how products should load when the customers browse. You can easily select between automatic scrolling or a “Load More” button option. These custom product loading options make shopping easier for the customers with no more page reloads, helping to increase the conversion rate.
The WooCommerce Ajax Infinite Scroll Plugin provides you the options to load products on the store, such as:
<h3>Ajax Infinite Scroll</h3>
The plugin allows you to automatically show more products to customers as they continue scrolling through the store, enhancing their shopping experience. 
<img class="alignnone size-full wp-image-18734004685714" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-1.gif" alt="" width="980" height="738" />
<h3>Ajax Load More Button</h3>
With this feature, customers can see more products by simply clicking a load more button. The page won’t reload, which results in an improved and faster shopping experience for the customer. The “Load More Button” feature offers the flexibility to fully customize the button’s look and functionality to suit your store’s style;
<ul>
<li style="font-weight: 400">Background Color</li>
<li style="font-weight: 400">Text Color</li>
<li style="font-weight: 400">Custom Text for Button</li>
</ul>
<img class="alignnone size-full wp-image-18734004685728" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-2l.gif" alt="" width="640" height="484" />
<h3>Ajax Pagination</h3>
The plugin makes it simple for customers to load more products quickly without requiring a page reload. They can easily move to the next product with just a click, providing a faster and smoother shopping experience. While it still displays page numbers, it offers a quicker, easier way to browse. 
<img class="alignnone size-full wp-image-18734004685731" src="https://woocommerce.com/wp-content/uploads/2021/01/Ajax-Infinite-scroll-Gif-3.gif" alt="" width="640" height="521" />
<h2>Design a Custom Loading Icon</h2>
Give your store an attractive look with the WooCommerce Ajax Infinite Scroll plugin! It makes loading products visually appealing, keeping your customers engaged as they browse. You can easily choose from a range of loading icons or upload your own custom image. With the custom loading icon attribute, you can create a personal touch for your store while customers wait for the inventory to be displayed. This enhances the brand look and builds customers’ trust and experience in the store. 
<img class="alignnone size-full wp-image-18734004685748" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-3.png" alt="" width="980" height="519" />
<h2>Exclude Specific Categories, Tags, & Pages from Infinite Scrolling</h2>
Easily restrict Ajax-based page scrolling methods on selected categories, pages, and tags.
<img class="alignnone size-full wp-image-18734004685749" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-1.png" alt="" width="980" height="588" />
<h2>Disable Infinite Scrolling on Mobile Devices and Customize Load More Button</h2>
Disable Ajax-based infinite scrolling options on mobile devices, and in addition to this, if you are using a load more button, then you can customize its label, background color, and text color.
<img class="alignnone size-full wp-image-18734004685752" src="https://woocommerce.com/wp-content/uploads/2021/01/ajax-infinite-scroll-for-woocoommerce-2.png" alt="" width="980" height="870" />

Ajax Infinite Scroll

Load your products as the customers’ scroll your page instead of having them to manually navigate using boring pages.

The original WooCommerce catalog and pricing visibility tool.
Not every store should show everything to everyone.
Whether you’re selling wholesale, managing restricted pricing, complying with MAP policies, or preparing a catalog before launch, you may need more control over what customers can see and do. Catalog Visibility Options gives you that control while continuing to use WooCommerce and your existing products.
<h2>Control product, price, and purchasing visibility</h2>
Decide exactly what different visitors can access throughout your store:
<ul>
<li>Show or hide products</li>
<li>Show or hide prices</li>
<li>Enable or disable purchasing</li>
</ul>
You can run a fully public store, a private catalog, or a hybrid experience from the same WooCommerce installation.
<h2>Flexible visibility rules</h2>
Configure visibility based on the audience you want to reach:
<ul>
<li>User roles</li>
<li>Specific users</li>
<li>User attributes and capabilities</li>
<li>Logged-in vs guest visitors</li>
<li>GeoLocation rules</li>
</ul>
This allows you to create different shopping and browsing experiences for different customers without duplicating products or managing multiple stores.
<h2>Common use cases</h2>
<ul>
<li>Wholesale / B2B stores 
Only approved customers can view pricing or place orders.</li>
<li>MAP pricing compliance 
Hide prices publicly while still allowing approved or logged-in customers to access them.</li>
<li>Private catalogs 
Restrict products or categories so that only certain users or roles can see them.</li>
<li>Geo-targeted visibility 
Show or hide products, prices, or purchasing options based on customer location.</li>
<li>Catalog mode / pre-launch stores 
Display products without enabling cart and checkout functionality.</li>
</ul>
<h2>Key features</h2>
<ul>
<li>Hide products, prices, or Add to Cart functionality</li>
<li>Show pricing only to specific users or user roles</li>
<li>Restrict entire catalogs or selected products to authenticated users</li>
<li>Disable cart and checkout functionality when needed</li>
<li>Replace prices or purchase actions with custom content or messaging</li>
<li>Configure GeoLocation-based visibility rules</li>
<li>Works with your existing WooCommerce products and store setup</li>
</ul>
<h2>Summary</h2>
<ul>
<li>Control who sees your products</li>
<li>Control who sees your prices</li>
<li>Control who can purchase</li>
<li>Apply rules by user, role, attributes, or location</li>
</ul>

Catalog Visibility Options

Control who sees prices—and who can buy—while keeping WooCommerce flexible for any business model. Hide prices and control purchasing options based on users, roles, and locations.

Ajax Infinite Scroll vs Catalog Visibility Options