<p>Keeping prices updated can be tricky if you have a large inventory. For example, if red bags cost more than black ones, you might want to increase the price of all red bags by 10% to maintain profits. However, doing this manually by going through each product can be time-consuming and fallible, leading to miscommunicated prices and customer frustration.</p>
<p>To avoid this, you can use the Price by Attribute Markup and Discount extension. The plugin simplifies price updates and lets you markup or discount your variation prices by specific attributes and terms within minutes.</p>
<p>You can adjust prices of an entire attribute, specific terms or combination of multiple attributes and terms. Choose from 5 different price adjustment types and apply them to the entire catalog or specific products, categories, and user roles.</p>
<h2>Use Cases:</h2>
<ul>
<li>Offer 10% off on watch case sizes of 38mm and 5% off on 42mm cases</li>
<li>Apply a 10% increase on zircon rings and a 30% increase on sapphire rings variations</li>
<li>Markup prices by 5% of blue-large variants for all polo shirts</li>
<li>Markup laptop sleeves in leather by $50 and fabric-based sleeves by $20</li>
<li>Increase prices by 5% for all large-sized handbags</li>
</ul>
<h2>Features List:</h2>
<ul>
<li>Markup or discount prices of specific attributes, terms or combination of both</li>
<li>Add price adjustment using global rules or from default attribute or term settings</li>
<li>Apply attribute price adjustments to entire catalog or specific products and categories</li>
<li>Create multiple groups to adjust prices of different combinations of attributes and terms</li>
<li>Restrict price changes by user roles</li>
<li>Choose from 5 price adjustment types
<ul>
<li>Fixed increase</li>
<li>Fixed decrease</li>
<li>Percentage increase</li>
<li>Percentage decrease</li>
<li>Set a new fixed price</li>
</ul>
</li>
<li>Apply price adjustment to regular or sale price of the variation</li>
<li>Apply price adjustment for specific period by adding start and end date</li>
</ul>
<h2>Adjust prices by attributes or terms:</h2>
<p>You can markup or discount prices for entire attribute or specific terms.</p>
<p><strong>Adjust prices by attributes:</strong></p>
<p>You can adjust the price of any desired attribute, and this change will be applied to all of its terms. For example, if you have a color attribute with three terms: Blue, Green, and Black, the price change will be applied to all three terms (Blue, Green, and Black). Ultimately, this price adjustment will apply to all product variations that use any of these terms.</p>
<p><img class="alignnone size-full wp-image-18734004615941" src="https://woocommerce.com/wp-content/uploads/2024/12/Attribute-level-price-adjustment.png" alt="" width="980" height="1077" /></p>
<p><strong>Adjust prices by terms:</strong></p>
<p>Instead of adjusting the price for an entire attribute, you can modify the price of specific terms. This provides more control and enables you to change the price of required terms only. Any product variation created using this term will reflect the price change.</p>
<p><img class="alignnone size-full wp-image-18734004615942" src="https://woocommerce.com/wp-content/uploads/2024/12/Term-level-price-adjustment.png" alt="" width="980" height="1025" /></p>
<h2>Create multiple global rules:</h2>
<p>Instead of adjusting prices from the default attribute and terms page, you can create multiple rules to change the price of specific attributes, terms or combinations of both. When creating global rule you can apply price change for specific period and control following options.</p>
<p><strong>Restrict by user roles:<br />
</strong>You can control the price adjustment and limit to all or specific customers by user roles.</p>
<p><strong>Apply to entire catalog or specific products:<br />
</strong>You can apply price change to the entire catalog or specific products and categories. For example, if you want to change the price of Blue-Large variations of polos only, you would be able to select the polo category to ensure the variations of only this category inherit the price change.</p>
<p><img class="alignnone size-full wp-image-18734004615943" src="https://woocommerce.com/wp-content/uploads/2024/12/Adding-new-global-price-rule.png" alt="" width="980" height="695" /></p>
<h3>Add multiple combination groups:</h3>
<p>When setting price adjustments using global rules, you can create multiple groups by combining different attributes and terms. This feature allows you to target price changes to specific product variations.</p>
<p>For example, if you want to adjust the prices of only Blue-Large variations, you can select both attributes (Size, Color) and terms (Large, Blue) to ensure the price change only applies when the variation includes these 2 terms; it will not change the price for Green-Large, Blue-Small, or any other variation.</p>
<p><img class="alignnone size-full wp-image-18734004615944" src="https://woocommerce.com/wp-content/uploads/2024/12/Combination-group-pricing-rule.png" alt="" width="980" height="594" /></p>
<h2>Choose from 5 price adjustment types:</h2>
<p>The extension offers five different price adjustment types allowing you to increase, decrease or set a new fixed price for the entire attribute or specific terms.</p>
<ul>
<li>Fixed Increase</li>
<li>Fixed Decrease</li>
<li>Percentage Increase</li>
<li>Percentage Decrease</li>
<li>Fixed Price (Sets a new price)</li>
</ul>
<p><img class="alignnone size-full wp-image-18734004616030" src="https://woocommerce.com/wp-content/uploads/2024/12/5-price-adjustment-types.png" alt="" width="980" height="369" /></p>
<h2>Apply price change to regular or sale price:</h2>
<p>You can choose to apply the price adjustment to the regular or special price of the product variation. For example, if a variation has a regular price of $100 with sale price set at $90. You can either apply a 20% discount to the already discounted sale price ($90) or apply it to the regular price ($100) and set the final discounted price at $80. The extension will display the regular price with strikethrough along with the new discounted price.</p>
<p><img class="alignnone size-full wp-image-18734004616031" src="https://woocommerce.com/wp-content/uploads/2024/12/apply-on-regular-or-sale-price-1.png" alt="" width="980" height="731" /></p>
<p> </p>

Attribute Price Markup & Discount

<p>Markup or discount your variation prices by desired attribute, terms or combination of both. Save time and adjust prices using global rules and apply them to specific products, categories, and user roles.</p>

<h2><strong>Grow your store and make more money with AutomateWoo</strong></h2>
<p><span style="font-weight: 400">Using the powerful, feature-rich automation available within AutomateWoo, you can create a near-endless range of automated workflows to help you grow your store with a fraction of the effort! </span>AutomateWoo allows you to create Workflows – made up of different combinations of Triggers, Rules, and Actions within WooCommerce.</p>
<ul class="wccom-tick-list-primary">
<li><strong>Triggers</strong> determine the circumstances in which the workflow will run. An example trigger would be doing something when an order is made.</li>
<li><strong>Rules</strong> allow you to perform more advanced logic on your workflows so they only trigger in certain situations. An example rule would be only trigger the workflow for orders with a total above $100.</li>
<li><strong>Actions</strong> define what happens when a workflow is triggered. With AutomateWoo there are a range of customisable actions available to you such as sending an email, changing order statuses or if you are a developer you can define a custom function.</li>
</ul>
<p>Once you’ve created your Workflow you can schedule your workflow to run at virtually any time. Whether immediately, after a set time, or even at a particular hour or day of the week.</p>
<hr />
<h2><strong>Convert and retain customers with marketing that does the hard work for you</strong></h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/hero-dashboard.png"><img class="alignnone wp-image-4870905 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/hero-dashboard.png" alt="" width="1050" height="500" /></a></p>
<p>Automate and optimize customer communication by sending beautiful <strong>follow-up emails</strong>.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/incentive-fresh.png"><img class="alignnone wp-image-4873970 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/incentive-fresh.png" alt="" width="1050" height="500" /></a></p>
<p>Set up <strong>abandoned cart emails</strong> for WooCommerce – with a <a href="https://www.businessinsider.com/heres-how-retailers-can-reduce-shopping-cart-abandonment-and-recoup-billions-of-dollars-in-lost-sales-2014-4?r=US&IR=T">63% chance</a> of recovering a lost sale, sending abandoned cart emails is one of the best ways to grow your store.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/beautiful-emails-2.png"><img class="alignnone wp-image-4873973 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/beautiful-emails-2.png" alt="" width="1050" height="500" /></a></p>
<hr />
<h2>AutomateWoo Features</h2>
<ul class="wccom-tick-list-secondary">
<li><strong>Follow-Up Emails</strong> – Automatically email customers who buy specific products and ask for a review or suggest other products they might like.</li>
<li><strong>Abandoned Cart</strong> – Remind customers who left items in their cart using emails at set intervals.</li>
<li><strong>Win Back Inactive Customers</strong> – Target inactive customers with email marketing campaigns. Include special offers and recommendations.</li>
<li><strong>SMS Notifications</strong> – Send SMS notifications to customers or admins for any of AutomateWoo’s wide range of triggers. (Requires a paid Twilio account).</li>
<li><strong>Review Rewards</strong> – Encourage more product reviews by offering discounts. Limit the discount based on number of reviews posted and the rating given.</li>
<li><strong>Wishlist Marketing</strong> – Send timed wishlist reminder emails and notify when a wished product goes on sale. Integrates with WooCommerce Wishlists or YITH Wishlists.</li>
<li><strong>Birthday Emails</strong> – Delight customers with a special WooCommerce birthday email and coupon using the AutomateWoo Birthdays Add-on (separate purchase).</li>
<li><strong>Card Expiry Notifications</strong> – Notify customers before a saved credit or debit card expires. This can reduce failed payments and churn when selling subscriptions.</li>
<li><strong>Personalized Coupons</strong> – Generate dynamic customized coupons for customers to raise purchase rate.</li>
<li><strong>Subscriptions Automation</strong> – Action WooCommerce Subscription events such as status changes, failed payments and renewal reminders.</li>
<li><strong>Bookings Automations</strong> – Send emails on WooCommerce Bookings events such as booking confirmation or completion.</li>
<li><strong>Refer A Friend</strong> – Boost word-of-mouth sales with the AutomateWoo Refer A Friend Add-on (separate purchase).</li>
<li><strong>Automatic VIP</strong> – Reward your best customers with VIP status based on different spend requirements.</li>
</ul>
<hr />
<h2>Why Use AutomateWoo?</h2>
<h3>Effortless setup and management, right from your WordPress backend</h3>
<p>Start sending emails immediately using the template already set up for WooCommerce transactional emails. Design emails in the familiar WordPress editor enhanced by variables that let you insert products using a variety of display options and insert dynamic content.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/send-email.jpg"><img class="alignnone wp-image-4871092 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/send-email.jpg" alt="" width="1100" height="736" /></a></p>
<h3>Send targeted, multi-step campaigns and offer customer incentives</h3>
<p>AutomateWoo gives you complete control over campaigns. Schedule different emails to be sent at intervals or after specific customer interactions and offer incentives using the personalized coupon system.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/email-simple.png"><img class="alignnone wp-image-4874051 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/email-simple.png" alt="" width="1100" height="736" /></a></p>
<h3>Track opens, clicks and conversions</h3>
<p>AutomateWoo extends WooCommerce reporting – measure success of your campaigns with the many reports included with AutomateWoo. You can also see a detailed log of every email sent and conversion recorded.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/track-opens.jpg"><img class="alignnone wp-image-4870819 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/track-opens.jpg" alt="" width="1240" height="830" /></a></p>
<h3>Intelligent session tracking and pre-submit email capture</h3>
<p>AutomateWoo’s session tracking technology can detect registered users even before sign-in and can capture guest emails during checkout using the common pre-submit technique. Guest emails can also be captured from any form on your website, such as the newsletter signup.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/intelligent-session-tracking.png"><img class="alignnone wp-image-4870872 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/intelligent-session-tracking.png" alt="" width="1060" height="609" /></a></p>
<h3>Unlimited Email Sending</h3>
<p>Many services charge based on email volume, and with AutomateWoo you need not worry about exceeding your plan.</p>
<h3>Developer Friendly</h3>
<p>AutomateWoo is 100% extendable, and we have code examples in our documentation to get developers started.</p>
<h3>WPML Support</h3>
<p>Need to send multilingual emails? AutomateWoo has support for the popular WPML plugin.</p>
<hr />
<h2>Integrations</h2>
<p>AutomateWoo integrates with your favorite plugins and services, giving you the marketing edge you need.</p>
<ul class="wccom-tick-list-secondary">
<li><strong>WooCommerce Subscriptions:</strong> Make managing subscriptions in <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a> almost effortless. Using AutomateWoo, you can create workflows based on subscription events, such as a status change or a renewal payment failure.</li>
<li><strong>WooCommerce Memberships:</strong> Take <a href="https://woocommerce.com/products/woocommerce-memberships/">WooCommerce Memberships</a> to the next level with AutomateWoo. Create workflows that automatically send follow-up emails, reward loyal customers with VIP status, and keep an eye on membership cancellations.</li>
<li><strong>WooCommerce Bookings:</strong> Integrate <a href="https://woocommerce.com/products/woocommerce-bookings/">WooCommerce Bookings</a> with AutomateWoo to help improve your customers experience, decrease cancellations, or even upsell customers after they make bookings with automated booking confirmation or completion emails.</li>
<li><strong>WooCommerce Points and Rewards:</strong> Set up automated workflows with AutomateWoo to reward specific customer actions and easily create complex reward scenarios for <a href="https://woocommerce.com/products/woocommerce-points-and-rewards/">WooCommerce Points and Rewards</a>. Giving points is a great way to build loyalty.</li>
<li><strong>WooCommerce Wishlists:</strong> Supercharge <a href="https://woocommerce.com/products/woocommerce-wishlists/">WooCommerce Wishlists</a>. Use custom triggers in AutomateWoo to notify customers when products on their wishlist go on sale and/or send reminders for unpurchased items at different intervals to bring them back to your site.</li>
</ul>
<h3>And Many More…</h3>
<ul class="wccom-tick-list-secondary">
<li>Active Campaign</li>
<li>AgileCRM</li>
<li>Campaign Monitor</li>
<li>MadMimi</li>
<li>Mailchimp</li>
<li>Twilio SMS</li>
<li>YITH Wishlist</li>
</ul>
<hr />
<h2>AutomateWoo Add-ons</h2>
<ul class="wccom-tick-list-secondary">
<li><a href="https://woocommerce.com/products/automatewoo-refer-a-friend/"><strong>Refer A Friend</strong></a> – Boost your word-of-mouth sales with the AutomateWoo Refer A Friend Add-on.</li>
<li><a href="https://woocommerce.com/products/automatewoo-birthdays/"><strong>Birthdays</strong></a> – Delight customers and boost organic sales with a special WooCommerce birthday email and coupon on their special day.</li>
</ul>
<div class="woo-sc-box normal">AutomateWoo is compatible with the new <a href="https://woocommerce.com/checkout-blocks/" target="_blank" rel="noopener">Cart and Checkout blocks</a> — a customizable, conversion-optimized checkout experience coming soon to WooCommerce.</div>

AutomateWoo

<p>Powerful marketing automation for WooCommerce. AutomateWoo has the tools you need to grow your store and make more money.</p>

Attribute Price Markup & Discount vs AutomateWoo