Managing product prices across multiple countries can be a complex and time consuming task, especially when dealing with a large product catalog. The Country-Based Pricing extension streamlines this process, allowing you to adjust product prices based on countries.
Adjust product prices by adding a markup or discount to the existing price, or setting a new fixed price based on different countries. Using the extension global rules, you can apply price adjustments in bulk based on specific products, categories, tags, attributes, and countries.
The Country Based Pricing extension optimizes your pricing strategy, enabling you to account for additional costs and boost revenue when selling products in different countries. Following are the detailed features of this extension,
<h2>Features:</h2>
<ul>
<li>Show different prices for the same product in different countries</li>
<li>Supports 5 pricing adjustments,
<ul>
<li>Fixed Price</li>
<li>Percentage Increase</li>
<li>Fixed Increase</li>
<li>Percentage Decrease</li>
<li>Fixed Decrease</li>
</ul>
</li>
<li>Adjust pricing from product level settings</li>
<li>Utilize global rules to bulk update country prices by
<ul>
<li>Specific products</li>
<li>Categories</li>
<li>Product tags & Attributes</li>
</ul>
</li>
<li>Add start and end date to schedule prices</li>
<li>Add min and max quantities to limit adjustment for a specific quantity range</li>
</ul>
<h2>Supports 5 price adjustments:</h2>
Country Based Pricing extension comes with 5 price adjustment types, allowing you to conveniently update prices according to your business needs.
<img class=" wp-image-18734004278648 alignright" style="letter-spacing: -0.176px" src="https://woocommerce.com/wp-content/uploads/2024/09/Supports-5-price-adjustments.png" alt="" width="225" height="200" />
<ul>
<li>Fixed Price</li>
<li>Percentage Increase</li>
<li>Fixed Increase</li>
<li>Percentage Decrease</li>
<li>Fixed Decrease</li>
</ul>
 
<h2>Add country specific pricing for products:</h2>
If you want to apply location-based prices to only a few products, you can do that conveniently through the product-level settings. You can add multiple rows to add apply different prices to different countries. You can also schedule your pricing and apply to defined quantity range.
<img class="alignnone size-full wp-image-18734004278647" src="https://woocommerce.com/wp-content/uploads/2024/09/country-Based-pricing-from-product-page.png" alt="" width="980" height="422" />
<h2>Global country based pricing rules:</h2>
You can create multiple rules to add country specific prices for multiple products, categories, tags and attributes. While creating new rule, you can add multiple rows within a rule to implement various price adjustments for different countries. Additionally, you can schedule your price adjustments and apply them to specific quantity ranges.
<img class="alignnone size-full wp-image-18734004278646" src="https://woocommerce.com/wp-content/uploads/2024/09/Price-by-country-rule.png" alt="" width="980" height="765" />
<h2>Apply adjustments to regular or sale price:</h2>
You can apply your price adjustment to a product’s regular or sale price. For example, if you are already running a sale on a product and offering it for $29 instead of $39, you can choose to apply a markup or discount to either the sale price ($29) or the regular price ($39). Using the third option, you can choose not to apply a price adjustment if the product is already on sale.
<img class="alignnone size-full wp-image-18734004278643" src="https://woocommerce.com/wp-content/uploads/2024/09/Apply-on-sale-or-regular-price.png" alt="" width="980" height="329" />

Country Based Product Pricing

Adjust your product prices based on countries. Markup or discount prices to pass cost benefits or cover any additional expenses you may incur to serve in different countries.

<h2>Key Features</h2>
<ul class="wccom-tick-list-primary">
<li>Sell in multiple currencies and remove purchase hesitation by displaying product prices in the buyer’s local currency. 
  Example: A French customer sees a handbag priced in EUR, while a US customer sees the same product in USD—no need for manual conversions or a separate WooCommerce currency switcher.</li>
<li>Show the original store currency along with the converted price to avoid cart abandonment. 
 Example: A UK customer shopping for a £50 jacket sees the total price clearly converted into your store’s base currency (e.g., $62 USD) at checkout, preventing confusion about final costs.</li>
<li>Set exchange rates manually or let them update automatically to ensure accurate, fair pricing across multiple currencies. 
Example: If today’s exchange rate makes €100 equal to $110, your store updates the USD price dynamically instead of requiring a manual change, just like a WooCommerce multi-currency plugin.</li>
<li>Let customers choose their preferred currency using a simple switcher widget. 
Example: A shopper in India selects INR from the widget, prices across products, cart, and checkout update instantly, creating a clear and convenient shopping experience.</li>
<li>Automatically show prices in local currency based on customer location. 
Example: A visitor from France sees prices in EUR the moment they land on your store; no manual setup or extra steps needed.</li>
<li>Track which currencies drive the most sales and adjust pricing strategies accordingly. 
Example: Your reports show that 70% of your Australian customers prefer paying in AUD—helping you optimize WooCommerce product pricing for better conversions.</li>
<li>Improve shopping experience by allowing customers to filter and sort products based on their preferred currency. 
Example: A shopper in Canada searching for running shoes filters results to only show options priced under 150 CAD, making their purchase decision easier without needing a separate currency converter.</li>
<li>Decide whether to show dual prices, restrict mixed-currency carts, or keep products in the store’s base currency. 
 Example: A customer adds a $200 camera (priced in USD) to their cart, but when they try to add a €50 tripod, they’re prompted to choose a single currency for checkout, ensuring smooth transactions.</li>
<li>Apply extra fees or discounts based on exchange rates without manual calculations. 
 Example: A customer from Germany sees a special 5% discount on their order because they’re paying in EUR, making the purchase more attractive while maintaining accurate exchange rate pricing.</li>
<li>Display both the original price and the converted currency in customer emails to reduce confusion. 
 Example: A customer who purchased a $200 product in CAD receives an order confirmation email showing both the CAD price and its USD equivalent, making it easy to track spending. 
</li>
<li>Support variable, simple, grouped, and subscription-based products with WooCommerce multi-currency pricing. 
 Example: A digital marketing agency sells an online course in USD, while its consulting services are priced in GBP, offering the right currency for different customer segments.</li>
<li>Easily customize how currencies appear on both the front-end and back-end using shortcodes. 
Example: Add a custom currency symbol next to product prices, such as showing ₹ instead of INR, making it more user-friendly for Indian customers without needing a separate WooCommerce currency plugin.</li>
<li>Let customers view product prices in different currencies directly from the shop page. 
 Example: A traveler in Germany sees all prices in EUR by default but can switch to USD with a simple dropdown selection, just like a currency switcher plugin but without unnecessary complexity.</li>
<li>Ensure smooth transactions by preventing mixed-currency checkouts that could create confusion. 
Example: A shopper tries to add a smartphone priced in JPY and a charger in USD, but the store prompts them to choose a single currency before proceeding, preventing checkout issues.</li>
<li>Enable sorting and filtering by local currency, making price comparisons easier. 
Example: A customer looking for a laptop under $1,000 sees all options converted into their local currency (e.g., 900 EUR), allowing quick comparisons without the need for an external price converter.</li>
</ul>
<hr />
<h3>Multi-Currency Pricing for Global Sales</h3>
<img class="aligncenter size-full wp-image-18734005030005" src="https://woocommerce.com/wp-content/uploads/2025/03/multiple-currencies.png" alt="" width="980" height="577" />
 
<h3>Show the original store currency along with the converted price to avoid cart abandonment. 
</h3>
<img class="aligncenter size-full wp-image-18734005030000" src="https://woocommerce.com/wp-content/uploads/2025/03/different-currencies-on-shop-page.png" alt="" width="980" height="590" />
<h3>Set exchange rates manually or let them update automatically to ensure accurate, fair pricing across multiple currencies. 
</h3>
<img class="aligncenter size-full wp-image-18734005030003" src="https://woocommerce.com/wp-content/uploads/2025/03/exchange-rates-2.png" alt="" width="980" height="371" />
<h3>Track which currencies drive the most sales and adjust pricing strategies accordingly 
</h3>
<img class="aligncenter size-full wp-image-18734005030007" src="https://woocommerce.com/wp-content/uploads/2025/03/sales-reports.png" alt="" width="884" height="692" />
<h3>Allow customers to filter and sort products based on their preferred currency</h3>
<img class="aligncenter size-full wp-image-18734005030012" src="https://woocommerce.com/wp-content/uploads/2025/03/sorting-and-filtering.png" alt="" width="980" height="234" />
<h3>Decide whether to show dual prices, restrict mixed-currency carts, or keep products in the store’s base currency</h3>
<img class="aligncenter size-full wp-image-18734005030011" src="https://woocommerce.com/wp-content/uploads/2025/03/shop-behavior.png" alt="" width="950" height="261" />
<h3>Apply extra fees or discounts based on exchange rates without manual calculations</h3>
 
<img class="aligncenter size-full wp-image-18734005030001" src="https://woocommerce.com/wp-content/uploads/2025/03/discount-or-fees.png" alt="" width="932" height="288" />
<h3>Display both the original price and the converted currency in customer emails to reduce confusion</h3>
<img class="aligncenter size-full wp-image-18734005030002" src="https://woocommerce.com/wp-content/uploads/2025/03/emails.png" alt="" width="671" height="726" />
<h3>Support variable, simple, grouped, and subscription-based products with WooCommerce multi-currency pricing</h3>
<img class="aligncenter size-full wp-image-18734005030296" src="https://woocommerce.com/wp-content/uploads/2025/03/variable-2.png" alt="" width="961" height="451" />
Easily customize how currencies appear on both the front-end and back-end using shortcodes 

<img class="aligncenter size-full wp-image-18734005030014" src="https://woocommerce.com/wp-content/uploads/2025/03/template-of-currency-symbol.png" alt="" width="980" height="294" />
<h3>Ensure smooth transactions by preventing mixed-currency checkouts that could create confusion</h3>
<img class="aligncenter size-full wp-image-18734005029999" src="https://woocommerce.com/wp-content/uploads/2025/03/cart-and-checkout-behavior.png" alt="" width="980" height="358" />
 
<h2>Show Woo product prices in your customer’s local currency using the currency switcher/ multi-currency per product </h2>
Currency Per Product for WooCommerce plugin lets you switch the prices of currencies according to your local and global customers’ country. You can easily set up automatic exchange rates or show a custom currency symbol to reduce your work. Converted prices can be shown on Shop, Cart, and Checkout Page to keep your customer thoroughly informed.
 
<h1>Currency Per Product for WooCommerce Free Vs Premium – Full Feature Comparison</h1>
 
<img class="aligncenter size-full wp-image-18734005030010" src="https://woocommerce.com/wp-content/uploads/2025/03/Screenshot_12-3-2025_155055_www.tychesoftwares.com_.jpeg" alt="" width="980" height="1054" />

Currency Per Product

Manually updating the prices based on the exchange rates is a tedious task. Currency Per Product for WooCommerce plugin is designed to automatically switch the product price currencies to your customer’s local currency value.

Country Based Product Pricing vs Currency Per Product