<h2>Track customer behavior in real time</h2>
<p>Organize, optimize, and scale your campaigns with accurate, reliable data.<br />
<strong style="letter-spacing: -0.011em">Datalayer for WooCommerce </strong><span style="letter-spacing: -0.011em">extension automatically sends your store’s events to the leading marketing and analytics platforms.</span></p>
<h2>Built for all user types</h2>
<p><b>For those who value simplicity</b><br />
No need to understand complex tools or deal with technical configurations.<br />
After your purchase, just open a support ticket and our team will handle the entire setup for you. Quickly, easily, and at no extra cost.</p>
<p><b>For developers and marketing professionals</b><br />
Compatible with Google Tag Manager, GA4, Google Ads, Meta Ads, TikTok Ads, Microsoft Ads and Pinterest Ads.<br />
All events are sent automatically using the GA4 standard, ready to power strategies like server-side tracking, dynamic remarketing, and funnel analysis.</p>
<h2>Compatibility and integration</h2>
<p>Connected to the right channels from the very first click.<br />
The extension works seamlessly with top marketing platforms, organizing your store’s data and sending it automatically to:</p>
<ul>
<li>Google Tag Manager (GTM)</li>
<li>Google Analytics (GA4)</li>
<li>Google Ads</li>
<li>Meta (Facebook and Instagram)</li>
<li>TikTok Ads</li>
<li>Microsoft Ads</li>
<li>Pinterest Ads</li>
</ul>
<figure id="attachment_18734005525842" aria-describedby="caption-attachment-18734005525842" style="width: 700px" class="wp-caption aligncenter"><img class="wp-image-18734005525842 size-full" src="https://woocommerce.com/wp-content/uploads/2021/06/datalayer-for-woocommerce-1.png" alt="Platforms integrated with Datalayer" width="700" height="658" /><figcaption id="caption-attachment-18734005525842" class="wp-caption-text">Platforms integrated with Datalayer</figcaption></figure>
<p> </p>
<p>No need to worry about manual setups or technical implementations.<br />
The right data goes to the right place. With precision, stability, and high performance.</p>
<p>Everything is integrated and centralized to ensure your campaigns have the solid foundation they need to deliver better results.</p>
<h2>See it in action</h2>
<p>Watch the video to see how your store data is organized and sent automatically to the platforms you use, all without writing a single line of code.</p>
<span class="embed-youtube" style="text-align:center"></span>
<p> </p>
<h2>Effortlessly captured events</h2>
<p>Once activated, the extension automatically begins tracking the most important events in your store’s sales funnel.<br />
Everything is captured and delivered in the right format, ready for use in your marketing platforms.</p>
<p><strong>Events tracked automatically:</strong></p>
<ul class="wccom-tick-list-secondary">
<li>Product impressions and product clicks</li>
<li>Product detail views</li>
<li>Products added or removed from carts</li>
<li>Checkout steps (start checkout, shipping, payment selection)</li>
<li>Purchases, coupon usage, and effectiveness</li>
<li>Refunds</li>
<li>Internal promotion impressions and clicks</li>
<li>Products added from the wishlist</li>
<li>User logins</li>
<li>Consent mode</li>
<li>Post Data</li>
<li>Server to Server event</li>
</ul>
<h2>Automatically structured in Google Tag Manager</h2>
<p>All captured events are structured and sent directly to Google Tag Manager. No manual configuration required. Your data is ready to use in your campaigns and reports as soon as it appears.</p>
<div style="width: 980px" class="wp-video"><video class="wp-video-shortcode" id="video-0-1" width="980" height="411" loop preload="metadata" controls="controls"><a href="https://woocommerce.com/wp-content/uploads/2021/06/datalayer-events.mp4">https://woocommerce.com/wp-content/uploads/2021/06/datalayer-events.mp4</a></video></div>
<p> </p>
<h2>Know what’s happening in your store, without opening another tool</h2>
<p><span style="font-weight: 400">Beyond sending data to your marketing platforms, the plugin allows you to track your conversion funnel and sales journey directly within the WordPress dashboard. You can identify exactly where customers drop off, access simple human-readable insights that explain your performance, and customize your report settings to focus only on the metrics that truly matter to your store’s growth. All insights are generated locally and securely using your own AI service key.</span></p>
<h2>Features</h2>
<ul class="wccom-tick-list-secondary">
<li>Capture detailed customer data to build effective, data-driven marketing strategies</li>
<li>Quick installation and activation directly from your store’s WP Admin dashboard</li>
<li>Connect to Google Tag Manager</li>
<li>Real-time user behavior tracking</li>
<li>Generate product catalog feeds in XML for marketing tools</li>
<li>Popup consent mode with cookie blocking<span style="font-size: 10px;position: relative;top: -2px;border: 2px solid;padding: 3px;border-radius: 3px;font-weight: bold;left: 5px">NEW</span></li>
<li><span style="font-weight: 400">Complete documentation to guide setup and usage</span>. <a href="https://woocommerce.com/document/datalayer-for-woocommerce/">Access official documentation</a></li>
<li>Video tutorials on how to configure and use Datalayer and Google Tag Manager. <a href="https://woocommerce.com/document/datalayer-for-woocommerce/video-tutorials/">Watch the tutorials here</a></li>
<li>Automatically receive the latest improvements and new features, keeping your store always up to date with the best market practices</li>
<li>Track your store’s conversion funnel directly in the WordPress dashboard, no GA4 required<span style="font-size: 10px;position: relative;top: -2px;border: 2px solid;padding: 3px;border-radius: 3px;font-weight: bold;left: 5px">NEW</span></li>
<li>Get insights of your store data, generated from your own events and your own API key<span style="font-size: 10px;position: relative;top: -2px;border: 2px solid;padding: 3px;border-radius: 3px;font-weight: bold;left: 5px">NEW</span></li>
</ul>
<h2>Benefits</h2>
<ul class="wccom-tick-list-secondary">
<li>Receive a complete GTM import file with ready-to-use tags, triggers, and variables (client-side and server-side)</li>
<li>Your data is delivered in the ideal format to fuel your marketing tools with accuracy</li>
<li>Built following standards validated by Google Tag Manager itself, ensuring compatibility and performance</li>
<li>No need to worry about platform complexity. We provide expert technical support to configure everything safely and reliably</li>
</ul>

Datalayer

<p>Make the most of your data layer — get real-time information on the actions users take while browsing your store.</p>

<p> </p>
<h2>Automate Transaction Reports for your Authorize.net Account</h2>
<p>Reporting for your Authorize.net transactions can be a real pain. You need to login to your account and run all sorts of complex reports (requiring up to a half hour in some cases!) just to get a simple list of transactions. No more! Simply install and configure this extension and you can start receiving a <strong>daily email</strong> with your Authorize.net transactions from the previous day attached as a CSV.</p>
<p>Even better, you can login to your WooCommerce store and download a CSV of transaction details from a given date range on-demand, without ever having to login to your Authorize.net account. If you’re accepting payments via Authorize.net for your WooCommerce store and need to generate reports to monitor transactions, this extension is a must-have!</p>
<h3>Automatic Daily Report Emails</h3>
<p>We know that you need information about sales and revenue to make decisions on resource allocation or strategies for your business. We also know you don’t have time to waste on getting this information through an inconvenient system every day. With this extension, you can enter a single email or a list of emails to receive the daily transaction details report. The transaction details for the previous day are exported to a CSV file and attached to the email so you don’t even need to login to your WooCommerce store or Authorize.net account to stay up-to-date with your sales. Take back your precious hours for other projects or some well-deserved personal time!</p>
<figure id="attachment_151439" aria-describedby="caption-attachment-151439" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/07/wc-authorize-net-reporting-email.png"><img class="size-medium wp-image-151439" src="https://woocommerce.com/wp-content/uploads/2013/07/wc-authorize-net-reporting-email.png" alt="test" width="550" height="101" /></a><figcaption id="caption-attachment-151439" class="wp-caption-text">Daily Transaction Details Sample Email</figcaption></figure>
<h3>Easy On-Demand CSV Downloads</h3>
<p>Need to get a quick list of transactions for a particular day or week? It’s easy with on-demand exports. Simply go to <strong>Reports > Authorize.net</strong> and select your date range and click Download. Your transaction details will be exported to a CSV and downloaded right to your desktop. Want to know what fields are included in the CSV file? <a href="https://share.zight.com/7KuzejG9">Download a sample CSV</a> to check out.</p>
<figure id="attachment_152610" aria-describedby="caption-attachment-152610" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/07/woocommerce-authorize-net-reporting-settings-page.png"><img class="size-medium wp-image-152610" src="https://woocommerce.com/wp-content/uploads/2013/07/woocommerce-authorize-net-reporting-settings-page.png" alt="WooCommerce Authorize.net Reporting CSV Export" width="550" height="292" /></a><figcaption id="caption-attachment-152610" class="wp-caption-text">On-demand CSV Export</figcaption></figure>
<h3>Simple Setup</h3>
<p>Just enter the email addresses that you want to receive the daily email and enter your Authorize.net API credentials. If you already have an active Authorize.net payment gateway for your WooCommerce store, this information will be pre-populated for you! That’s it – we promise it can be that quick and easy!</p>
<figure id="attachment_152612" aria-describedby="caption-attachment-152612" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/07/woocommerce-authorize-net-reporting-export-page.png"><img class="size-medium wp-image-152612" src="https://woocommerce.com/wp-content/uploads/2013/07/woocommerce-authorize-net-reporting-export-page.png" alt="WooCommerce Authorize.net Reporting Settings" width="550" height="465" /></a><figcaption id="caption-attachment-152612" class="wp-caption-text">Simple 2-minute Setup</figcaption></figure>
<h3>How to Get Started</h3>
<p> </p>
<ol>
<li><a href="http://reseller.authorize.net/application/?id=5561284">Sign up</a> for Authorize.net</li>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store</li>
<li>Follow the 4 minute setup process detailed in the <a href="https://woocommerce.com/document/woocommerce-authorize-net-reporting/">documentation</a></li>
<li>Set up a daily email (or get some reports) under <strong>WooCommerce > Reports</strong></li>
<li>That’s it! Sit back and enjoy automated daily transaction reports!</li>
</ol>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain piece of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Authorize.Net Reporting

<p>This WooCommerce extension allows you to Get Daily Transaction Reports via Email for your Authorize.net account.</p>

Datalayer vs Authorize.Net Reporting