<h2>Offer subscription discounts</h2>
Discounts for WooCommerce Subscriptions is the first specialized tool to manage the pricing of recurring payments for the WooCommerce Subscriptions plugin. 
You can manipulate the price in several ways: 
<ul>
<li style="font-weight: 400">Apply fixed or progressive percentage discounts to renewal prices so your clients pay less when they stay with you. </li>
<li style="font-weight: 400">Increase the cost of subscription renewals depending on the subscription period to earn more with every renewal. </li>
<li style="font-weight: 400">Specify personal discounts for various users using role-based discounts. </li>
<li>Assign discounts for plans made with <a href="https://woocommerce.com/products/all-products-for-woocommerce-subscriptions/">All Products for Subscriptions</a> extension to Simple and Variable products and <a href="https://woocommerce.com/products/product-bundles/">Product Bundles.</a></li>
</ul>
<img class="size-full wp-image-8717113 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/first-gif.gif" alt="discounts for woocommerce subscriptions" width="980" height="551" />
<h2>Features</h2>
<ul>
<li>Discounts work with both simple and variable subscription products</li>
<li style="font-weight: 400">Two ways to assign discounts: fixed prices and percentage discounts </li>
<li>Coupon codes with applied discounts sequence</li>
<li style="font-weight: 400">Individual discounts based on user roles </li>
<li style="font-weight: 400">Display discount tables on product pages to explain discount policy </li>
<li style="font-weight: 400">Customize text explainers and discount table headings to outline the benefits </li>
<li style="font-weight: 400">Choose to display or hide discount tables from product pages </li>
<li style="font-weight: 400">Apply discounts rules for existing subscriptions </li>
<li style="font-weight: 400">Customize the discount table placement on product pages </li>
<li style="font-weight: 400">Use negative values for discounts to increase the cost of subscription renewals </li>
<li style="font-weight: 400">The user account, cart, checkout, and service emails show current discounts and potential discount upgrades </li>
<li style="font-weight: 400">Adjustments to the wp-admin area to help you track down and forecast subscription discounts </li>
<li>All functions work with subscription plans made with help of the All Products for Subscriptions extension as well as with subscription-based products</li>
<li>All Products for Subscriptions implies the use of Simple, Variable, or Bundles products </li>
</ul>
Example
You have a subscription that costs $100 per month and you want your subscribers to pay less starting at six months and earn an additional discount at 12 months. You can assign a 5% discount to renewals at six months and another 5% off the original subscription price at the second renewal at 12 months. 
Then your subscribers will pay: 
$100 on the initial order and every subscription renewal for five months
$95 per month, after being subscribed for six months 
$90 per month, starting from the 12th month
You also can increase prices with each renewal and make them pay: 
$100 on the initial order
$110 on subscription renewal 
$120 on second renewal, and so on 
Or make role-based discounts and let everyone with a Subscriber role get discounts if they sign up for another subscription product. 
<h2>Advanced Coupon-Based Discount Sequences</h2>
This feature revolutionizes the way you manage subscription discounts by integrating the discount sequence into regular WooCommerce Coupon Codes, offering you extra flexibility and use cases for coupon codes.
<img class="aligncenter wp-image-18734002492501 size-full" src="https://woocommerce.com/wp-content/uploads/2021/10/coupon-codes-for-subscription-with-discount-sequence.png" alt="" width="1942" height="1118" />
You can set up discount sequences that activate only when a specific coupon code is applied, adding an extra layer of customization and exclusivity to your subscription plans. Your coupons can be set as either a percentage discount or a fixed cost for renewal.
How it works: Simply create a new coupon in your WooCommerce dashboard with a percentage off or a fixed discount for the first usage, and attach our advanced discount sequence to it. This allows you to manipulate the price of the subscription with each renewal. You can create coupons that operate in both ways—either discounting or increasing the cost of subscription renewals. Additionally, there’s an option to set a 0% discount (or fixed cost), which will revert the subscription to its original cost after a certain number of renewals have passed.
<h2>How to set up discounts</h2>
Discounts are set at the product level so that you can have a separate discount policy for every product and product variation with their own custom discounted periods and rates. 
<img class="size-full wp-image-8717125 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/percentage-1.gif" alt="percentage discounts for woocommerce subscriptions" width="980" height="551" />
Use fixed discounts (or negative percentage rates) for subscription renewals to increase the cost of subscription renewals events. 
<img class="size-full wp-image-8717132 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/fixed-12.gif" alt="fixed discounts woocommerce subscriptions" width="980" height="551" />
Or set up role-based discounts to offer special prices to some user groups or existing subscribers. 
<img class="size-full wp-image-8717149 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/role-based.gif" alt="role based discounts woocommerce subscriptions" width="980" height="551" />
<h2>Customize product page views</h2>
Everything you can find in the discounts section on the product page is customizable. 
Use templates to give customers a clear understanding of your discounts policy and change the discounts table placement according to your needs and theme styling. 
<img class="size-full wp-image-8717158 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/customizatioan.gif" alt="customize discounts woocommerce subscriptions" width="980" height="551" />
The plugin utilizes the default table styling of your theme so you don’t need to play around with CSS fixes to fit your theme. You can also choose where to place a discount table on the product page or disable it, and discounts will still be available for your customers.
<h2>All Products for Subscriptions add-on</h2>
Discounts can be applied to Simple & Variable product types + Bundles products, where subscription is handled via the All Products for Subscription plugin. You can get all of the benefits that are available for regular subscription products, for plans created via All Products for Subscription (including role-based discounts, a discount table on the product page, both percentage discounts and fixed pricing, etc).   
<img class="size-full wp-image-18734000254339 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/all-products-for-subscriptions-add-on.png" alt="" width="787" height="711" />
<h2>Discount management </h2>
Discounts for WooCommerce Subscriptions also provides you with the option to either apply discount rates to any existing subscriptions (manually through the Apply Discount option on the user subscription page) or assign discounts only for new signups.
We also help you track and forecast discounts for each subscription through the discount sequence area on the subscription page.
And notify your customers about their current and potential discounts in the user account, cart, checkout, and service emails.
It is more profitable to retain current customers than attract new ones. You don’t need to spend money on traffic, marketing, user onboarding, etc. So why not try to offer your existing customers the best possible deals to keep them with you as long as you want?
Discounts for WooCommerce Subscriptions is simple to set up and manage extensions. It multiplies customer retention rates and LTV. 
<img src="https://pastepixel.com/image/FaRdfSCXwyxgPSP7VCMT.png" alt="" /> 
<img src="https://pastepixel.com/image/CxstVQCWxeHDrKCWtBvx.png" alt="" />
<h3>Requirements</h3>
Minimum PHP version: 5.2 
Plugins: <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>

Discounts for WooCommerce Subscriptions

Offer discounts on subscription renewals or offer role-based discounts—make subscription products highly profitable, increase customer retention rates and your store’s long-term value.

Enhancer for WooCommerce Subscriptions adds new features to WooCommerce Subscriptions such as Buy Now/Subscribe, updating prices for existing users, a cancel delay, preventing cancel before specific days of renewal, auto-renewal reminder, expiry reminders, manual renewal reminder and separate shipping cycle for subscriptions.
<h2>Benefits of Enhancer for WooCommerce Subscriptions</h2>
<h3>1. Additional Site Revenue</h3>
Subscription Price for Existing(Old) Subscriptions ensures existing subscribers pay the current subscription price at renewal. If the price has gone up, the increased price offers additional revenue for the site.
<h3>2. Additional Control over Subscription Cancellation</h3>
The Subscription Cancel Delay feature allows you to customize the date customers may start cancelling their subscriptions once they’ve subscribed. This prevents users from cancelling their subscription just before the first renewal to take advantage of subscription pricing.
<h3>3. Improve Subscription Renewal Success</h3>
Auto-Renewal Reminder emails alert users to their subscription renewal due date well in advance, so that customers can ensure their payment method has sufficient funds, leading to more successful subscription renewals.
<h2>Popular Features</h2>
<h3>1. Separate Shipping Cycle for Subscriptions</h3>
In WooCommerce Subscriptions, if multiple shipping has to be processed for each renewal of the subscription, then the admin has to manually track and manually process it. It is not possible to set separate shipping cycle for subscriptions.
Using the Separate Shipping Cycle feature, it is possible to set different shipping cycle for subscriptions. A Separate shipping cycle can be configured directly for each subscription product. Users will be notified by email when their shipping cycle order is processed.
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/05/Separate-Shipping-Cycle-Settings.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Settings for Setting Separate Shipping Cycle</figcaption></figure>
<h3>2. Buy Now/Subscribe</h3>
In WooCommerce Subscriptions, users can only subscribe to predefined subscription products. If the user wants to proceed with a one-time purchase, then it is not possible. Admin may need to create a separate simple/variable product to achieve this. Enhancer for WooCommerce Subscriptions allows you to give your users to subscribe to simple and variable products so that users will have the option to subscribe to the products as well as they can buy them once as per their needs.
<h4>Here’s How it works</h4>
<ul>
<li>On the single product page, before the Add to Cart button, a Subscribe Now checkbox will be visible.</li>
<li>By, default, if the user completes the purchase, it is a one-time purchase.</li>
<li>If the user enables the Subscribe Now checkbox, they will have to choose how frequently they want to receive the product.</li>
</ul>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/05/Simple-and-Variable-Product-Subscriptions-1.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Subscription Plan Configuration</figcaption></figure>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/05/Simple-and-Variable-Product-Subscriptions-Product-Page.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Assigning Subscription Plan with Product</figcaption></figure>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2021/01/enhancer-buy-now-subscribe.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Option to Subscribe to a Simple Product </figcaption></figure>
<h3>3. Update Subscription Price for Existing(Old) Subscriptions</h3>
Given the default behaviour of WooCommerce Subscriptions, any price change will appear for new subscription orders. Existing subscribers will continue to pay the previous price until they cancel their subscription or it expires. This feature ensures existing subscribers pay the current subscription price.
<h4 class="western" align="left">Here’s how it works</h4>
Let’s say a customer purchased a subscription for $10 per month. Now, the site admin updates the price to $15 per month for new users. If you choose to have existing subscribers pay the latest price, all the existing subscribers will be notified by email about the price change, which will apply to their next renewal.
<figure id="attachment_18734000821259" aria-describedby="caption-attachment-18734000821259" style="width: 1080px" class="wp-caption alignnone"><img class="wp-image-18734000821259 size-full" src="https://woocommerce.com/wp-content/uploads/2020/05/Update-Price-for-Existing-Subscription.png" alt="" width="1080" height="608" /><figcaption id="caption-attachment-18734000821259" class="wp-caption-text">Settings for Updating Price for Existing Subscriptions </figcaption></figure>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/04/enhancer-subscriptions-price-change.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Subscription Price Update Notification Email</figcaption></figure>
<h3>4. Subscribing to Entire Cart as a Single Subscription</h3>
In WooCommerce Subscriptions, users cannot subscribe to products on the cart level. Because of this limitation, users cannot add multiple products to the cart and purchase them as a single subscription. Enhancer for WooCommerce Subscriptions allows your users to add multiple products to their cart and purchase them as a single subscription.
<h4>Here’s How it works</h4>
<ul>
<li>Users add products to their cart and on the cart page, a Subscribe checkbox will be visible.</li>
<li>If they enable the checkbox, they will have to choose how frequently they want to receive the product.</li>
</ul>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2021/01/enhancer-cart-level-subscription.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Option to Subscribe to the Entire Cart as a Single Subscription</figcaption></figure>
<h3 align="left">5. Allow Cancelling After Specific Number of Days of Subscription Start Date</h3>
In WooCommerce Subscriptions, users can cancel their subscription whenever they want — even  immediately after receiving the order. This can often be a loss for your business because users generally subscribe to a product to get an up-front discount by paying the subscription price compared to the one-time purchase price. When the product is due for renewal, they simply cancel the subscription and purchase whenever they need the product again. Using Subscription Cancel Delay feature, you can prevent your users from cancelling their subscriptions for a fixed duration that you customize.
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/04/enhancer-cancel-not-visible.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Cancellation button Not Visible</figcaption></figure>
The cancel button appears once the subscription’s cancellation waiting period has expired.
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/04/enhancer-cancel-visible.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Cancellation Button Visible</figcaption></figure>
<h3 align="left">6. Allow Cancellation After Specific Days of Renewal</h3>
In WooCommerce Subscriptions, your users can cancel their subscription plan anytime they want. But, if you want to allow users to cancel their subscriptions only after a specified time of their renewal, then using the Allow Cancellation After Specific Days of Renewal feature it is possible.
<h3>7. Prevent Cancelling Before Specific Days of Renewal</h3>
In WooCommerce Subscriptions, users can cancel their subscriptions whenever they want. Users can even cancel the subscriptions a few minutes before subscription renewal. This can often be a loss for the site admin and inconvenience because generally, the products would have been shipped/in the process of being shipped.
Preventing users from cancelling their subscriptions during renewals can prevent unwanted inconvenience and losses. Once configured, the users can cancel their subscriptions till the threshold date for cancelling subscriptions. Once the threshold date is reached, the user cannot cancel their subscription during that renewal. The subscription can be cancelled only during the next renewal. The process repeats all over again.
<h3>8. Auto Renewal Reminder</h3>
For Automatic Renewals with WooCommerce Subscriptions, the charge is attempted on the due date. If the attempt is successful, the user will be charged and the subscription will be renewed. If not, the subscription charging will be re-attempted.
By default, users are not notified about their renewal. Because of that, some users might forget to add funds to their payment source, and the renewal fails. You can customize the date you send the auto-renewal reminder to improve renewal success.
<h3>9. Manual Renewal Reminder Email</h3>
In WooCommerce Subscriptions, users who subscribe to manually renewing subscriptions will not be notified in advance about their subscription renewal. The users will be notified via email only after the subscription renewal date. This can cause an inconvenience to the users because their subscriptions will be put on hold once the subscription renewal date is reached. The subscription will become active only after the renewal payment.
If the users are notified in advanced about their subscription renewal, they can make their renewal payment before the renewal date which can prevent the manually renewing subscription from being put on hold for every renewal.
<h3>10. Trial Expiry Reminder Email</h3>
In WooCommerce Subscriptions, when the trial is about to expire, the users will not be notified in advance. If the user has plans to cancel the subscription at the end of the trial, it would be helpful if they are informed about the trial expiry so that they can make decisions accordingly.
Using the Trial Expiry Reminder Email feature, you can setup when the trial expiry reminder emails should be sent to the users.
<h3>11. Subscription Expiry Reminder</h3>
In WooCommerce Subscriptions, when your user’s limited-duration subscription is about to expire, the user is not notified in advance. Users will be unaware that the subscription has expired or is about to expire. You can customize the date on which you send the auto-renewal reminder to alert customers to the subscription expiry and encourage them to renew it.
Based on the configuration, this email will be sent to the customer regarding their subscription expiry.
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/04/subscription-expiry-reminder.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Subscription Expiry Reminder Email</figcaption></figure>
<h3 align="left">12. Multiple Templates for Reminder Emails</h3>
In WooCommerce Subscriptions, you can send multiple email reminders to your users. But, there is one limitation. The same email content will be sent for all the email reminders. If you wish to send different email content for each reminder, you can do so by setting up separate email templates for each reminder.
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/05/Email-Templates.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Email Templates </figcaption></figure>
<figure style="width: 1080px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2020/05/Email-Templates-Edit.png" alt="" width="1080" height="608" /><figcaption class="wp-caption-text">Email Template – Edit Page </figcaption></figure>
<h3>13. Preview Subscription Emails</h3>
In WooCommerce Subscriptions, if you want to view how subscription-related emails look after making changes to the look and feel of the email templates, then you will have to place an actual subscription order or perform the desired subscription related action to view the changes.
Using the Preview Subscription Emails feature, you can preview the changes made to the subscription emails instantaneously by just inputting a previously placed subscription order ID or/and a subscription ID.
Note:
Some email templates require either an order ID or a subscription ID or both.
<h3>14. Limit Subscription Trial</h3>
In WooCommerce Subscriptions, if a Trial is configured for a product, then the customers can use the Trial any number of times which will be a loss for the site admin. Hence, by using the Limit Subscription Trial feature, you can restrict the customers to use the Trial of a product only once.
<h3>15. Limit Subscription in Variant Level</h3>
In WooCommerce Subscriptions, if the subscription purchase is limited to one and if a customer purchases one of the variations of a variable product, then the customer can’t purchase any other variation of the product. Using Limit Subscription in Variant Level feature, you can limit the subscription at a variant level so that the customer can purchase other variations as well.
<h3 align="left">16. Allow Subscription Switching After a Delay</h3>
In WooCommerce Subscriptions, your users can switch to a different subscription plan anytime they want. But, If you wish to allow subscription switching for new and renewed subscriptions after a delay then using the Allow Subscription Switching After a Delay feature it is possible.
<h3 align="left">17. Prevent Switching Before Specific Days of Renewal</h3>
In WooCommerce Subscriptions, your users can switch to a different subscription plan anytime they want. But, if you want to prevent users from switching their subscriptions certain days before their renewal, then using the Prevent Switching Before Specific Days of Renewal feature it is possible.
<h3 align="left">18. Disable Reminder Emails on the Product Level </h3>
Option for the site admin to disable the following Reminder Emails on Product Level,
1. Trial Ending Reminder 
2. Automatic Renewal Reminder 
3. Manual Renewal Reminder 
4. Expiry Reminder 
5. Subscription Price Updated
<h2>Extensive Feature List</h2>
1. Automatically create multiple shipping fulfillment orders for a single billing.
2. Able to create shipping fulfillment orders for old subscriptions running on the site.
3. Frequency to generate shipping fulfillment orders can be customized per product.
4. Frequency of shipping fulfillment orders can be synchronized.
5. Give the option for customers to purchase simple/variable products as one-time purchasable or subscribe to the product using subscription plans.
6. Multiple subscription plans can be created and linked to simple/variable products.
7. Give option for customers to purchase whole cart items as a single subscription using subscription plans.
8. Multiple subscription plans can be created and linked to cart level subscriptions.
9. Cart level subscription option can be given on the cart and checkout page.
10. Different positions supported to display cart level subscription option on the checkout page.
11. Predefined and customer defined subscription plans can be created.
12. Charge the updated subscription price for old subscribers of the product from the next renewal onward.
13. Send email notifications about price updates for the old subscribers.
14. Show cancellation option to subscribers only after a specific number of days of the subscription start date.
15. Show cancellation option to subscribers only after specific number of days of renewal date.
16. Hide the cancellation option to subscribers before a specific number of days of the renewal date.
17. Auto renewal reminder to notify subscribers before the subscription due date reminding them that an automatic charge is going to happen.
18. Manual renewal reminder to notify subscribers before the subscription due date reminding them that their subscription renewal is nearing.
19. Trial expiry reminder to notify subscribers before a specific number of days of trial end date of the subscription.
20. Subscription expiry reminder to notify subscribers before specific number of days of end date of their subscription.
21. Create multiple templates to send different content for different email notifications for different products as per your wish.
22. Preview option for the subscription emails to see how the actual email looks like.
23. Option to limit the trial to one so that customers won’t be able to misuse the trial which you offer.
24. If the subscription limit is set to one, then if it is a variable subscription product, then it is possible to limit the subscription to a variant level.
25. Allow subscribers to switch to different subscriptions only after specific number of days from subscription start date.
26. Allow subscribers to switch to different subscriptions only after a specific number of days from renewal date.
27. Prevent subscribers from switching to different subscriptions before a specific number of days of the renewal date.
28. Product level option to disable reminder emails for specific products.
<h3>Requirements</h3>
Minimum PHP version: 5.6 
Plugins: <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>
Enhancer for WooCommerce Subscriptions helps you to have more control and earn more revenue from the subscriptions offered on your site.

Enhancer for WooCommerce Subscriptions

Additional features for WooCommerce Subscriptions such as Updating Price for Existing Users, Cancel Delay, Auto-Renewal Reminder, etc.

Discounts for WooCommerce Subscriptions vs Enhancer for WooCommerce Subscriptions