<h2>Offer subscription discounts</h2>
Discounts for WooCommerce Subscriptions is the first specialized tool to manage the pricing of recurring payments for the WooCommerce Subscriptions plugin. 
You can manipulate the price in several ways: 
<ul>
<li style="font-weight: 400">Apply fixed or progressive percentage discounts to renewal prices so your clients pay less when they stay with you. </li>
<li style="font-weight: 400">Increase the cost of subscription renewals depending on the subscription period to earn more with every renewal. </li>
<li style="font-weight: 400">Specify personal discounts for various users using role-based discounts. </li>
<li>Assign discounts for plans made with <a href="https://woocommerce.com/products/all-products-for-woocommerce-subscriptions/">All Products for Subscriptions</a> extension to Simple and Variable products and <a href="https://woocommerce.com/products/product-bundles/">Product Bundles.</a></li>
</ul>
<img class="size-full wp-image-8717113 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/first-gif.gif" alt="discounts for woocommerce subscriptions" width="980" height="551" />
<h2>Features</h2>
<ul>
<li>Discounts work with both simple and variable subscription products</li>
<li style="font-weight: 400">Two ways to assign discounts: fixed prices and percentage discounts </li>
<li>Coupon codes with applied discounts sequence</li>
<li style="font-weight: 400">Individual discounts based on user roles </li>
<li style="font-weight: 400">Display discount tables on product pages to explain discount policy </li>
<li style="font-weight: 400">Customize text explainers and discount table headings to outline the benefits </li>
<li style="font-weight: 400">Choose to display or hide discount tables from product pages </li>
<li style="font-weight: 400">Apply discounts rules for existing subscriptions </li>
<li style="font-weight: 400">Customize the discount table placement on product pages </li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Global pricing rules — create store-wide discount rules and apply them across products, categories, and customer groups at once</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Five display templates for the discount table — Table, Horizontal table, Blocks, Plain text, and Tooltip — each fully configurable</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Discount table in the product catalog — show subscription discounts directly on product cards in the shop page, with a separate layout configuration</li>
<li style="font-weight: 400">Use negative values for discounts to increase the cost of subscription renewals </li>
<li style="font-weight: 400">The user account, cart, checkout, and service emails show current discounts and potential discount upgrades </li>
<li style="font-weight: 400">Adjustments to the wp-admin area to help you track down and forecast subscription discounts </li>
<li>All functions work with subscription plans made with help of the All Products for Subscriptions extension as well as with subscription-based products</li>
<li>All Products for Subscriptions implies the use of Simple, Variable, or Bundles products </li>
<li>Elementor widget support — display the discount table anywhere on the page using Elementor</li>
</ul>
Example
You have a subscription that costs $100 per month and you want your subscribers to pay less starting at six months and earn an additional discount at 12 months. You can assign a 5% discount to renewals at six months and another 5% off the original subscription price at the second renewal at 12 months. 
Then your subscribers will pay: 
$100 on the initial order and every subscription renewal for five months
$95 per month, after being subscribed for six months 
$90 per month, starting from the 12th month
You also can increase prices with each renewal and make them pay: 
$100 on the initial order
$110 on subscription renewal 
$120 on second renewal, and so on 
Or make role-based discounts and let everyone with a Subscriber role get discounts if they sign up for another subscription product. 
<h2>Advanced Coupon-Based Discount Sequences</h2>
This feature revolutionizes the way you manage subscription discounts by integrating the discount sequence into regular WooCommerce Coupon Codes, offering you extra flexibility and use cases for coupon codes.
<img class="aligncenter wp-image-18734002492501 size-full" src="https://woocommerce.com/wp-content/uploads/2021/10/coupon-codes-for-subscription-with-discount-sequence.png" alt="" width="1942" height="1118" />
You can set up discount sequences that activate only when a specific coupon code is applied, adding an extra layer of customization and exclusivity to your subscription plans. Your coupons can be set as either a percentage discount or a fixed cost for renewal.
How it works: Simply create a new coupon in your WooCommerce dashboard with a percentage off or a fixed discount for the first usage, and attach our advanced discount sequence to it. This allows you to manipulate the price of the subscription with each renewal. You can create coupons that operate in both ways—either discounting or increasing the cost of subscription renewals. Additionally, there’s an option to set a 0% discount (or fixed cost), which will revert the subscription to its original cost after a certain number of renewals have passed.
<h4>Store-Wide Discount Rules</h4>
Create a discount rule once — apply it across your entire store. Instead of configuring discounts product by product, you can now build global rules that automatically apply to any combination of products, categories, and customer groups.
Each rule lets you set:
<ul class="[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3">
<li class="font-claude-response-body whitespace-normal break-words pl-2">A discount amount (percentage or flat price) for the initial payment and each renewal tier</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Which products or categories it applies to</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Which user roles or specific customers qualify</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">How the rule behaves when a product also has its own discount configured — the product can take priority, the global rule can override it, or you can mix both with flexible per-part control</li>
</ul>
<h2>How to set up discounts</h2>
Discounts are set at the product level so that you can have a separate discount policy for every product and product variation with their own custom discounted periods and rates. 
<img class="size-full wp-image-8717125 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/percentage-1.gif" alt="percentage discounts for woocommerce subscriptions" width="980" height="551" />
Use fixed discounts (or negative percentage rates) for subscription renewals to increase the cost of subscription renewals events. 
<img class="size-full wp-image-8717132 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/fixed-12.gif" alt="fixed discounts woocommerce subscriptions" width="980" height="551" />
Or set up role-based discounts to offer special prices to some user groups or existing subscribers. 
<img class="size-full wp-image-8717149 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/role-based.gif" alt="role based discounts woocommerce subscriptions" width="980" height="551" />
<h2>Customize product page views</h2>
Everything you can find in the discounts section on the product page is customizable. 
Use templates to give customers a clear understanding of your discounts policy and change the discounts table placement according to your needs and theme styling. 
<img class="size-full wp-image-8717158 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/customizatioan.gif" alt="customize discounts woocommerce subscriptions" width="980" height="551" />
Choose from five built-in display templates to show subscription discounts on your product pages:
<ul class="[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3">
<li class="font-claude-response-body whitespace-normal break-words pl-2">Table — a classic vertical layout that inherits your theme’s table styles</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Horizontal table — the same data displayed in columns instead of rows</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Blocks — visual pricing cards shown side by side, with optional percentage labels</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Plain text — a fully customizable text string built with dynamic variables</li>
<li class="font-claude-response-body whitespace-normal break-words pl-2">Tooltip — a small icon that reveals the full discount table on hover</li>
</ul>
<img class="alignnone size-medium wp-image-18734006584372" src="https://woocommerce.com/wp-content/uploads/2021/10/layout-1-1.gif?w=896" alt="" width="896" height="413" />
Each template is configurable globally and can be overridden per product. The discount table can also be placed via shortcode or Elementor widget.
The plugin utilizes the default table styling of your theme so you don’t need to play around with CSS fixes to fit your theme. You can also choose where to place a discount table on the product page or disable it, and discounts will still be available for your customers.
<h2>All Products for Subscriptions add-on</h2>
Discounts can be applied to Simple & Variable product types + Bundles products, where subscription is handled via the All Products for Subscription plugin. You can get all of the benefits that are available for regular subscription products, for plans created via All Products for Subscription (including role-based discounts, a discount table on the product page, both percentage discounts and fixed pricing, etc).   
<img class="size-full wp-image-18734000254339 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/all-products-for-subscriptions-add-on.png" alt="" width="787" height="711" />
<h2>Other integrations</h2>
The plugin also integrates with Elementor, WP All Import, WooCommerce Product Add-ons, and leading multicurrency plugins including Aelia, FOX Currency Switcher, WCCS, and WPML Multicurrency.
<h2>Discount management </h2>
Discounts for WooCommerce Subscriptions also provides you with the option to either apply discount rates to any existing subscriptions (manually through the Apply Discount option on the user subscription page) or assign discounts only for new signups.
We also help you track and forecast discounts for each subscription through the discount sequence area on the subscription page.
And notify your customers about their current and potential discounts in the user account, cart, checkout, and service emails.
It is more profitable to retain current customers than attract new ones. You don’t need to spend money on traffic, marketing, user onboarding, etc. So why not try to offer your existing customers the best possible deals to keep them with you as long as you want?
Discounts for WooCommerce Subscriptions is simple to set up and manage extensions. It multiplies customer retention rates and LTV. 
<img src="https://woocommerce.com/wp-content/uploads/2021/10/FaRdfSCXwyxgPSP7VCMT.png" alt="" /> 
<img src="https://woocommerce.com/wp-content/uploads/2021/10/CxstVQCWxeHDrKCWtBvx.png" alt="" />
<h3>Requirements</h3>
Minimum PHP version: 5.2 
Plugins: <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>

Discounts for WooCommerce Subscriptions

Offer discounts on subscription renewals or offer role-based discounts—make subscription products highly profitable, increase customer retention rates and your store’s long-term value.

<h2>The most important features for you</h2>


<ul class="wccom-tick-list-primary">
<li>Let customers subscribe to their entire cart at checkout, no subscription products needed</li>
<li>Every renewal is a real WooCommerce order with actual stock reduction</li>
<li>Full customer self-service: pause, resume, skip, cancel, change schedule, update addresses</li>
<li>Subscribe & Save discount to incentivize subscriptions</li>
<li>Easy to set up, easy to run: from zero to accepting subscription orders in under five minutes.</li>
<li>Works with both classic and WooCommerce Blocks checkout</li>
<li>Built-in payment gateway integrations for Mollie, Stripe, & WooPayments</li>
<li>Compatible with WPML, Polylang, Weglot & GTranslate</li>
</ul>
<hr />
<h2>Your products already work as subscriptions</h2>
Most subscription solutions require you to rebuild your catalog: creating separate subscription product types, defining fixed billing cycles per product, and maintaining parallel pricing. Order Subscriptions skips all of that.
Your existing simple and variable products work as subscriptions immediately. Customers decide at checkout whether to subscribe and pick their own renewal schedule: every 2 weeks, every month, every quarter, whatever fits their life. One checkbox, one frequency selector, done. No subscription product types to configure, no complex pricing tables to maintain, no catalog duplication. A single product serves both one-time buyers and subscribers.
This is how subscription commerce should work for stores that sell consumables, essentials, pet supplies, supplements, coffee, cosmetics, or anything customers need to reorder regularly.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Real orders based on your stock</h2>
Every subscription renewal creates a genuine WooCommerce order, not a background transaction or a virtual renewal event. A complete order that flows through your existing fulfillment pipeline, properly reduces product inventory, applies current pricing, validates stock availability, and appears in your reports exactly like any other sale. In other words: your stock counts are always accurate.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Payments that handle themselves</h2>
Automatic recurring payments work out of the box with the gateways WooCommerce stores actually use: Mollie (iDEAL, Bancontact, credit cards, SEPA Direct Debit, and more), Stripe, and WooPayments. Install the gateway plugin, enable order subscriptions, and recurring payments just work.
Need Cash on Delivery or Bank Transfer for your market? Those work too!
<h2>Customers stay in control</h2>
A dedicated section in My Account gives customers full control over their subscriptions, without contacting support and without waiting for an admin to make changes. They can pause when they’re overstocked, resume when they’re ready, skip a single renewal instead of cancelling, update their delivery address before the next shipment, adjust item quantities, or change their renewal frequency entirely.
Every action is confirmed with clear email notifications to both the customer and your team. Managing their subscription is effortless, not frustrating.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Easy to set up, easy to run</h2>
One settings page with three tabs. Enable the feature, pick which frequencies to offer, choose your discount percentage, and you’re live. No product-by-product configuration, no migration, no separate subscription management system to learn. Your store can go from zero to accepting subscription orders in under five minutes.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Built for the modern WooCommerce stack</h2>
Full support for WooCommerce Blocks checkout, High-Performance Order Storage (HPOS), and Action Scheduler. Even runs alongside WooCommerce Subscriptions without conflicts.
<hr />
<h2>All features</h2>
Find out what Order Subscriptions can do for you:
<ul class="wccom-tick-list-secondary">
<li>Order-level subscriptions at checkout: Customers enable subscriptions with a single checkbox at checkout and choose their renewal frequency. No subscription products to create or manage.</li>
<li>Flexible renewal frequencies: Support for days, weeks, months, and years with configurable minimum and maximum intervals per frequency type. Customers pick exactly the schedule that works for them.</li>
<li>Real stock management: Each recurring order is a full WooCommerce order that reduces product inventory, applies coupons, calculates shipping, and flows through your existing order pipeline.</li>
<li>Automatic recurring payments: Built-in integrations for Mollie, Stripe, and WooPayments. Payment methods are saved automatically during the first checkout, no customer action needed for renewals.</li>
<li>Failed payment retry system: Exponential backoff retries (12h, 24h, 48h) with automatic cancellation after 3 failures. Unrecoverable errors (deleted products, deleted users) trigger immediate cancellation without wasting retries.</li>
<li>Subscribe & Save discount: Configurable percentage discount (1-50%) applied at checkout and locked for the life of the subscription. Calculated on subtotal after coupons.</li>
<li>Customer self-service: Dedicated My Account section where customers can pause, resume, cancel, skip payments, change their renewal schedule, update item quantities, and edit billing/shipping addresses.</li>
<li>Full email notification system: 16 email templates covering every subscription lifecycle event: created, activated, paused, cancelled, auto-cancelled, changed, payment failed, payment skipped, and upcoming renewal reminders. Both admin and customer variants, with HTML and plain text templates.</li>
<li>Upcoming renewal reminders: Configurable email reminders sent X days before each renewal, so customers are never surprised by a charge.</li>
<li>Admin subscription management: Dedicated admin interface to view, edit, and manage all subscriptions. Change status, modify schedules, edit quantities, view related orders, and trigger manual renewals.</li>
<li>Subscription analytics dashboard: Visual overview of your subscription business with key metrics and trends.</li>
<li>CSV export: Export your subscription data for external reporting and analysis.</li>
<li>Product & user restrictions: Control exactly which products and users can use subscriptions. Include or exclude by product category, tag, brand, or individual product. Restrict by user role.</li>
<li>Product-level exclusion: Individually exclude specific products or variations from being purchased as subscriptions, via a simple checkbox on the product edit screen.</li>
<li>WooCommerce Blocks checkout support: Full integration with the block-based checkout, including Store API support for the subscription widget.</li>
<li>HPOS compatible: Fully compatible with High-Performance Order Storage. All order queries use dual-path logic for both HPOS and legacy storage.</li>
<li>Manual payment methods: Support for Cash on Delivery and Bank Transfer (BACS) subscriptions, with automatic invoicing and appropriate order status management.</li>
<li>Multilingual support: Compatible with WPML, Polylang, Weglot, and GTranslate. Per-language content settings for every customer-facing string. Background renewal processing respects the customer’s language context.</li>
<li>WooCommerce Subscriptions compatible: Runs alongside WooCommerce Subscriptions without conflicts. Menu labels and My Account entries adapt automatically.</li>
<li>Template overrides: Override checkout, My Account, and email templates via your theme for full design control.</li>
<li>Developer extensible: Comprehensive action and filter hooks for custom integrations, plus a gateway integration API for adding support for additional payment providers.</li>
<li>Detailed logging: Category-based logging via WooCommerce’s built-in log system, with gateway-specific log files for easy troubleshooting.</li>
<li>Translation ready: Includes translations for English, Dutch (NL, BE), French (FR, BE, LU), and German (DE, AT, CH, BE, LU) with formal variants.</li>
</ul>

Order Subscriptions

Let customers turn any WooCommerce order into a subscription during checkout. Flexible order-level subscriptions with automatic recurring payments, real stock management, and full customer self-service.

Discounts for WooCommerce Subscriptions vs Order Subscriptions