<h2>Offer subscription discounts</h2>
Discounts for WooCommerce Subscriptions is the first specialized tool to manage the pricing of recurring payments for the WooCommerce Subscriptions plugin. 
You can manipulate the price in several ways: 
<ul>
<li style="font-weight: 400">Apply fixed or progressive percentage discounts to renewal prices so your clients pay less when they stay with you. </li>
<li style="font-weight: 400">Increase the cost of subscription renewals depending on the subscription period to earn more with every renewal. </li>
<li style="font-weight: 400">Specify personal discounts for various users using role-based discounts. </li>
<li>Assign discounts for plans made with <a href="https://woocommerce.com/products/all-products-for-woocommerce-subscriptions/">All Products for Subscriptions</a> extension to Simple and Variable products and <a href="https://woocommerce.com/products/product-bundles/">Product Bundles.</a></li>
</ul>
<img class="size-full wp-image-8717113 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/first-gif.gif" alt="discounts for woocommerce subscriptions" width="980" height="551" />
<h2>Features</h2>
<ul>
<li>Discounts work with both simple and variable subscription products</li>
<li style="font-weight: 400">Two ways to assign discounts: fixed prices and percentage discounts </li>
<li>Coupon codes with applied discounts sequence</li>
<li style="font-weight: 400">Individual discounts based on user roles </li>
<li style="font-weight: 400">Display discount tables on product pages to explain discount policy </li>
<li style="font-weight: 400">Customize text explainers and discount table headings to outline the benefits </li>
<li style="font-weight: 400">Choose to display or hide discount tables from product pages </li>
<li style="font-weight: 400">Apply discounts rules for existing subscriptions </li>
<li style="font-weight: 400">Customize the discount table placement on product pages </li>
<li style="font-weight: 400">Use negative values for discounts to increase the cost of subscription renewals </li>
<li style="font-weight: 400">The user account, cart, checkout, and service emails show current discounts and potential discount upgrades </li>
<li style="font-weight: 400">Adjustments to the wp-admin area to help you track down and forecast subscription discounts </li>
<li>All functions work with subscription plans made with help of the All Products for Subscriptions extension as well as with subscription-based products</li>
<li>All Products for Subscriptions implies the use of Simple, Variable, or Bundles products </li>
</ul>
Example
You have a subscription that costs $100 per month and you want your subscribers to pay less starting at six months and earn an additional discount at 12 months. You can assign a 5% discount to renewals at six months and another 5% off the original subscription price at the second renewal at 12 months. 
Then your subscribers will pay: 
$100 on the initial order and every subscription renewal for five months
$95 per month, after being subscribed for six months 
$90 per month, starting from the 12th month
You also can increase prices with each renewal and make them pay: 
$100 on the initial order
$110 on subscription renewal 
$120 on second renewal, and so on 
Or make role-based discounts and let everyone with a Subscriber role get discounts if they sign up for another subscription product. 
<h2>Advanced Coupon-Based Discount Sequences</h2>
This feature revolutionizes the way you manage subscription discounts by integrating the discount sequence into regular WooCommerce Coupon Codes, offering you extra flexibility and use cases for coupon codes.
<img class="aligncenter wp-image-18734002492501 size-full" src="https://woocommerce.com/wp-content/uploads/2021/10/coupon-codes-for-subscription-with-discount-sequence.png" alt="" width="1942" height="1118" />
You can set up discount sequences that activate only when a specific coupon code is applied, adding an extra layer of customization and exclusivity to your subscription plans. Your coupons can be set as either a percentage discount or a fixed cost for renewal.
How it works: Simply create a new coupon in your WooCommerce dashboard with a percentage off or a fixed discount for the first usage, and attach our advanced discount sequence to it. This allows you to manipulate the price of the subscription with each renewal. You can create coupons that operate in both ways—either discounting or increasing the cost of subscription renewals. Additionally, there’s an option to set a 0% discount (or fixed cost), which will revert the subscription to its original cost after a certain number of renewals have passed.
<h2>How to set up discounts</h2>
Discounts are set at the product level so that you can have a separate discount policy for every product and product variation with their own custom discounted periods and rates. 
<img class="size-full wp-image-8717125 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/percentage-1.gif" alt="percentage discounts for woocommerce subscriptions" width="980" height="551" />
Use fixed discounts (or negative percentage rates) for subscription renewals to increase the cost of subscription renewals events. 
<img class="size-full wp-image-8717132 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/fixed-12.gif" alt="fixed discounts woocommerce subscriptions" width="980" height="551" />
Or set up role-based discounts to offer special prices to some user groups or existing subscribers. 
<img class="size-full wp-image-8717149 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/role-based.gif" alt="role based discounts woocommerce subscriptions" width="980" height="551" />
<h2>Customize product page views</h2>
Everything you can find in the discounts section on the product page is customizable. 
Use templates to give customers a clear understanding of your discounts policy and change the discounts table placement according to your needs and theme styling. 
<img class="size-full wp-image-8717158 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/customizatioan.gif" alt="customize discounts woocommerce subscriptions" width="980" height="551" />
The plugin utilizes the default table styling of your theme so you don’t need to play around with CSS fixes to fit your theme. You can also choose where to place a discount table on the product page or disable it, and discounts will still be available for your customers.
<h2>All Products for Subscriptions add-on</h2>
Discounts can be applied to Simple & Variable product types + Bundles products, where subscription is handled via the All Products for Subscription plugin. You can get all of the benefits that are available for regular subscription products, for plans created via All Products for Subscription (including role-based discounts, a discount table on the product page, both percentage discounts and fixed pricing, etc).   
<img class="size-full wp-image-18734000254339 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/10/all-products-for-subscriptions-add-on.png" alt="" width="787" height="711" />
<h2>Discount management </h2>
Discounts for WooCommerce Subscriptions also provides you with the option to either apply discount rates to any existing subscriptions (manually through the Apply Discount option on the user subscription page) or assign discounts only for new signups.
We also help you track and forecast discounts for each subscription through the discount sequence area on the subscription page.
And notify your customers about their current and potential discounts in the user account, cart, checkout, and service emails.
It is more profitable to retain current customers than attract new ones. You don’t need to spend money on traffic, marketing, user onboarding, etc. So why not try to offer your existing customers the best possible deals to keep them with you as long as you want?
Discounts for WooCommerce Subscriptions is simple to set up and manage extensions. It multiplies customer retention rates and LTV. 
<img src="https://pastepixel.com/image/FaRdfSCXwyxgPSP7VCMT.png" alt="" /> 
<img src="https://pastepixel.com/image/CxstVQCWxeHDrKCWtBvx.png" alt="" />
<h3>Requirements</h3>
Minimum PHP version: 5.2 
Plugins: <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>

Discounts for WooCommerce Subscriptions

Offer discounts on subscription renewals or offer role-based discounts—make subscription products highly profitable, increase customer retention rates and your store’s long-term value.

<h1>Give Your Customers Full Control Over Their Subscriptions — All Year Round</h1>
Running a successful subscription business isn’t just about acquiring customers; it’s about keeping them. When subscribers feel locked in or frustrated by a lack of flexibility, they cancel. With the Self-Service Dashboard for WooCommerce Subscriptions, you put the power back in their hands, letting them manage their own subscriptions without ever needing to contact support.
Take a specialty coffee subscription box as an example. A customer going on a two-week trip doesn’t want to receive and pay for a box they won’t be home to enjoy. Instead of submitting a support ticket and waiting for a reply, they can simply log in and pause their subscription until they’re back. Another customer wants to try a new roast; they can swap their product variation themselves in seconds. Someone who just stocked up wants to push their next payment date back — done, without any back-and-forth with your team.
The result? Fewer cancellations, fewer support tickets, and customers who feel valued rather than trapped.
With the Self-Service Dashboard, your subscribers can:
<ul class="wccom-tick-list-primary">
<li>Pause their subscriptions until a specific date</li>
<li>Add new products to their existing subscriptions</li>
<li>Remove products from an existing subscription</li>
<li>Change product quantities</li>
<li>Switch between product variations</li>
<li>Add recurring coupons</li>
<li>Change shipping method</li>
<li>Change the next payment date</li>
<li>Change the subscription frequency</li>
<li>Add new products to their subscriptions for the next shipping only</li>
<li>(NEW) Subscription cancellation reasons</li>
</ul>
<h2>Who Is This For?</h2>
Perfect for: meal kit and food delivery subscriptions, supplement and wellness box stores, pet supply subscriptions, beauty and skincare boxes, coffee and beverage subscriptions, digital product subscriptions, and any WooCommerce store looking to reduce subscription churn and cut support overhead without adding headcount.
<h2>How can your business benefit?</h2>
<h3>Cut Subscription Support Tickets — Without Changing Your Team</h3>
Every time a customer needs to change their next payment date, swap a product, or pause their subscription, they have two options: open a support ticket or manage it themselves. The Self-Service Dashboard makes the second option effortless. When customers can handle routine subscription changes on their own, your support team is freed up to focus on issues that actually need a human. Stores using the plugin typically see a significant drop in subscription-related support volume within weeks of going live.
<h3>Reduce Churn by Giving Subscribers the Flexibility They Expect</h3>
Customers don’t always cancel because they’ve lost interest in your product. More often, they cancel because a payment date doesn’t work, a delivery is inconvenient, or they need a short break. The Self-Service Dashboard gives subscribers the tools to adapt their subscription to their life rather than cancel it — pausing, rescheduling, and modifying from their account page. The result is a measurable reduction in avoidable churn and a higher Customer Lifetime Value across your subscriber base.
<blockquote>
Did you know that “Acquiring a new customer can cost five times more than retaining an existing customer? Increasing customer retention by 5% can increase profits from 25-95%. The success rate of selling to a customer you already have is 60-70%, while the success rate of selling to a new customer is 5-20%.” <a href="https://www.outboundengine.com/blog/customer-retention-marketing-vs-customer-acquisition-marketing/" target="_blank" rel="noopener">source</a>
</blockquote>
<h3>Full Subscription Box Management — Directly From the Customer Account Page</h3>
Self-service Dashboard for WooCommerce Subscriptions is fully integrated with <a href="https://woocommerce.com/products/product-bundles/" target="_blank" rel="noopener">Product Bundles</a> and <a href="https://woocommerce.com/products/composite-products/" target="_blank" rel="noopener">Composite Products</a> plugins, allowing customers to not just manage their subscriptions but also edit the contents of their subscription boxes. Customers can add, remove, or swap items in their box from their own account page — no tickets, no delays, no friction. This is particularly valuable for subscription box businesses where variety and personalisation drive retention.
<h2>Cover the Full Subscriber Journey — Bundle and Save 10%</h2>
The Self-Service Dashboard keeps your subscribers happy and reduces churn. But first, you need to convert your one-time buyers into subscribers.
Buy Once or Subscribe for WooCommerce Subscriptions lets you offer both a one-time purchase option and a subscription plan on the same product page — without duplicate listings or complex setups. Customers who aren’t ready to commit can still buy, while those looking for recurring value can subscribe, with a built-in discount to make the choice even easier.
Together, the two plugins cover everything:
<ul>
<li style="font-weight: 400">Buy Once or Subscribe: converts one-time buyers into subscribers at the point of purchase</li>
<li style="font-weight: 400">Self-Service Dashboard: keeps those subscribers engaged, satisfied, and far less likely to cancel</li>
</ul>
<div style="background-color: #ffefba;padding: 20px;border-radius: 8px;text-align: center;margin: 20px 0">
<h2>Bundle and save!</h2>
Enhance your subscription store by combining <a href="https://woocommerce.com/products/buy-once-or-subscribe-for-woocommerce-subscriptions/" target="_blank" rel="noopener">Buy Once or Subscribe</a> and the Self-service Dashboard.
<a href="https://woocommerce.com/J2PUJMS9" target="_blank" rel="noopener">Buy both plugins together</a> and get 10% OFF!
</div>
<h1>Features</h1>
<h3>Change the next payment date</h3>
If the next payment date doesn’t work for a customer, they can reschedule it to any date within the next 30 days — directly from their account page, without opening a support ticket. Fewer billing complaints, fewer cancellations caused by timing, and no manual intervention required from your team.
<img class="alignnone wp-image-18734001641508 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-next-payment-date.png" alt="" width="1034" height="686" />
<h3>Change subscription frequency</h3>
Customers can switch their subscription to any of the frequencies predefined by the shop admin — whether that’s moving from monthly to quarterly or anything in between. Giving subscribers this level of control removes one of the most common reasons people cancel: the feeling that a subscription doesn’t fit their pace.
<img class="alignnone size-medium wp-image-18734001641516" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-subscription-frequency.png?w=620" alt="" width="620" height="422" />
<h3>Pause a subscription until a specific date</h3>
Customers who are going on holiday, taking a break, or simply overstocked can pause their subscription and choose the exact date they want it to reactivate. The subscription status updates automatically on the set date — no manual reactivation required. This feature alone can recover a significant number of cancellations that would otherwise be permanent
<img class="alignnone wp-image-7446900 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/Pause-1-e1678357982337.png" alt="" width="2400" height="948" />
While the subscription is on hold, its status can be seen in the Status field on the Subscription page.
<img class="alignnone wp-image-7446898 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/On-hold-1-e1678358079696.png" alt="" width="2400" height="990" />
On the specified date set for renewal, the subscription will automatically change its status to Active.
<h3>Change shipping method</h3>
Customers can update their shipping method at any time using the Change Shipping button on their subscription page. This is particularly useful when new shipping options become available, or when customers move and need to switch to a different delivery service — without requiring any back-end intervention from your team.
<img class="aligncenter wp-image-18734003472128 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-shipping-button.png" alt="Change shipping button" width="1013" height="751" />
<h3>Add a recurring coupon</h3>
Shop owners can reward loyal subscribers with recurring discount coupons. Customers can apply these directly to an active subscription by entering the coupon code on their subscription page. An easy, self-contained way to run loyalty programmes and reduce churn through targeted incentives — all without custom development or manual order adjustments.
<img class="aligncenter wp-image-18734003865811 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-coupon.png" alt="Add coupon" width="818" height="649" />
<h3>Add new products to an active subscription</h3>
When customers decide they want more products from your store, they can add them to an existing subscription so everything is delivered together. Increasing order value and consolidating deliveries — all driven by the customer themselves, with no support involvement required.
<img class="aligncenter wp-image-18734000228154 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-new-product-2-1.png" alt="" width="1028" height="410" />
<h3>Add a new product to an existing subscription for the next shipment only</h3>
Customers can add a product to their next delivery without subscribing to it on an ongoing basis. The product is automatically removed from the subscription once the renewal order is complete. A great way to let subscribers try new products or add seasonal items without committing to a long-term change.
<img class="alignnone wp-image-18734001641604 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-product-for-next-shipment.png" alt="" width="827" height="608" />
<h3>Change the quantity of a subscription product</h3>
Subscribers can update the quantity of any product on their active subscription at any time. Whether they’re scaling up because they’ve run out faster than expected or scaling back to reduce spend, they can make the change themselves — reducing the likelihood of cancellation due to over- or under-ordering.
<img class="alignnone wp-image-7446897 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/Change-quantity-1-e1678346139489.png" alt="" width="1836" height="1242" />
<h3>Switch product variation (i.e. choose another color or size)</h3>
Customers can switch between product variations — such as size, flavour, or colour — by selecting new attributes directly from their subscription page. When a customer’s preferences change, they no longer need to cancel and re-subscribe with a different option. A single click keeps them subscribed and satisfied.
<img class="alignnone size-full wp-image-7446901" src="https://woocommerce.com/wp-content/uploads/2021/02/Switch-items-1.png" alt="" width="980" height="559" />
<h3>Update shipping method</h3>
This feature can be useful for shops that have more than one shipping method and offer free shipping after a certain order value. When customers make changes to their subscriptions that can affect the subscription value, they will be prompted to confirm their shipping method based on the updated subscription.
Capture<img class="aligncenter wp-image-18734003472156 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-shipping-options.png" alt="Change shipping options" width="370" height="476" />
<h3>Collect subscription cancellation reasons</h3>
Understanding why customers cancel is one of the most valuable insights a subscription business can have. With the Cancellation Reasons feature, you can define a custom list of cancellation reasons directly from the back-end settings, which are then presented to customers when they choose to cancel a subscription. Instead of losing a subscriber without any context, you gain actionable feedback that helps you identify patterns, improve your offering, and reduce future churn.
Each reason selected by the customer is automatically recorded as a subscription note, keeping your records clean and your team informed — no extra steps required.
<img class="aligncenter wp-image-18734006383891 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Cancellation-reasons-settings.png" alt="Cancellation reasons settings" width="980" height="699" />
<img class="aligncenter size-full wp-image-18734006383897" src="https://woocommerce.com/wp-content/uploads/2021/03/Cancellation-reasons-survey.png" alt="Cancellation reasons survey" width="415" height="481" />
<h3>Users will get an automated email letting them know that the subscription has been changed. All subscription changes made by your customers will be recorded in the back-end subscription notes</h3>
<img class="aligncenter wp-image-18734003472166 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Subscription-notes.png" alt="Subscription notes" width="346" height="429" />
<h3>Choose which Self-service Dashboard features you want to enable/disable.</h3>
When the plugin is installed all the Self-service Dashboard features will be enabled. You can choose which features to enable/disable by going to WooCommerce → Settings → Self-service Dash→ General settings.
<img class="aligncenter wp-image-18734003472236 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Self-service-dashboard-settings-2.png" alt="Self service dashboard settings" width="1061" height="780" />
The text for the buttons can also be customized from the back-end settings.
<img class="aligncenter wp-image-18734003865818 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Button-customization-settings.png" alt="Button customization settings" width="977" height="823" />
<h3>Other product limitations can be set using various WooCommerce product settings.</h3>
For more information on how to limit a product to a single subscription or limit the product quantity to 1 for each subscription, please check the <a href="https://woocommerce.com/document/self-service-dashboard-for-woocommerce-subscriptions/#section-12" target="_blank" rel="noopener">documentation</a>.
<h2></h2>
<h2>Get started</h2>
<ol>
<li style="font-weight: 400">Purchase and install the Self-service Dashboard for WooCommerce Subscriptions.</li>
<li>Enable the functionalities you need from the back-end settings page.</li>
<li style="font-weight: 400">That’s it, watch your support tickets reduced and your customers become happier.</li>
</ol>
<h3>Details and compatibility</h3>
<div class="woo-sc-box normal">
Self-service Dashboard for WooCommerce Subscriptions is compatible with WordPress Multisite and the following add-ons:
<ul>
<li><a href="https://woocommerce.com/products/buy-once-or-subscribe-for-woocommerce-subscriptions/" target="_blank" rel="noopener">Buy Once or Subscribe for WooCommerce Subscriptions</a></li>
<li><a href="https://woocommerce.com/products/product-bundles/" target="_blank" rel="noopener">Product Bundles</a></li>
<li><a href="https://woocommerce.com/products/composite-products/" target="_blank" rel="noopener">Composite Products</a></li>
</ul>
</div>
<div class="woo-sc-box blue extension-requirements">
<h3>Information & Requirements</h3>
<ul class="requirements">
<li>WooCommerce Subscriptions version 6.0+</li>
</ul>
<a class="docs-link" href="https://woocommerce.com/document/self-service-dashboard-for-woocommerce-subscriptions/" target="_blank" rel="noopener">View documentation for more info</a>
</div>

Self-service Dashboard for WooCommerce Subscriptions

Give your customers full control over their own subscriptions — pausing, modifying, and managing their plans directly from their account page, without contacting support. Reduce churn, eliminate subscription-related support tickets, and increase Customer Lifetime Value with the most flexible self-service subscription management plugin for WooCommerce.

Discounts for WooCommerce Subscriptions vs Self-service Dashboard for WooCommerce Subscriptions