<ul class="wccom-tick-list-primary">
<li style="font-weight: 400"><b>Enhanced Pricing Strategy:</b><span style="font-weight: 400"> Use various pricing types, including fixed prices, percentage increases or decreases, and fixed increases or decreases. </span></li>
<li style="font-weight: 400"><b>User and Role Customization:</b><span style="font-weight: 400"> Pricing can be tailored based on specific user roles or usernames, enabling personalized pricing experiences for different customer segments. </span></li>
<li style="font-weight: 400"><b>Flexible Rule Configuration:</b><span style="font-weight: 400"> Multiple rules can be set up with priorities and conditions, such as minimum and maximum quantities and optional start and end dates, allowing for highly customizable pricing scenarios. </span></li>
<li style="font-weight: 400"><b>Product and Category Inclusion/Exclusion:</b><span style="font-weight: 400"> Admins can include or exclude specific products and categories from pricing rules, giving precise control over which items are affected by dynamic pricing. </span></li>
<li style="font-weight: 400"><b style="color: var(--wp--preset--color--woo-text-gray,#101517);font-family: var(--wccom-font-family-default);letter-spacing: -0.011em">Improved Customer Experience:</b><span style="font-weight: 400"> Dynamic pricing information is displayed on product pages via tooltips, and prices are updated in the cart and at checkout, providing transparency. </span></li>
</ul>
<hr />
<p><b>Optimize your WooCommerce store’s pricing strategy with Dynamic and Role-Based Pricing for tailored and dynamic pricing based on user roles and attributes.</b></p>
<p><span style="font-weight: 400">Elevate your WooCommerce store’s pricing strategy with Dynamic and Role-Based Pricing for WooCommerce. Empower your business to offer personalized pricing experiences based on user roles and attributes, ensuring every customer’s seamless and tailored shopping journey. Experience unparalleled flexibility and precision in your pricing approach, revolutionizing your e-commerce setup for optimized sales and customer satisfaction.</span></p>
<h2>Features</h2>
<h3>User Role-Based Pricing and Username-Based Pricing</h3>
<p><img class="aligncenter wp-image-18734003997550 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/User-Role-Based-Pricing-and-Username-Based-Pricing-1.webp" alt="User Role Based Pricing and Username Based Pricing Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Tailored Pricing:</b><span style="font-weight: 400"> Set specific prices based on user roles (e.g., wholesale, agent, retail, subscribers) or individual usernames. This allows for personalized pricing strategies that cater to different customer segments.</span></li>
<li><b>Role Management:</b><span style="font-weight: 400"> Manage various user roles with unique pricing rules, ensuring each customer sees prices relevant to their user category.</span></li>
</ul>
<h3>Dynamic Pricing Types with Minimum and Maximum Quantities:</h3>
<p><img class="aligncenter wp-image-18734003997552 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Dynamic-Pricing-Types-with-Minimum-and-Maximum-Quantities-1.webp" alt="Dynamic Pricing Types with Minimum and Maximum Quantities Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Fixed Price:</b><span style="font-weight: 400"> Assign a specific price to a product, regardless of the original price.</span></li>
<li style="font-weight: 400"><b>Fixed Increase:</b><span style="font-weight: 400"> Add a fixed amount to the original product price, useful for handling additional costs like customizations.</span></li>
<li style="font-weight: 400"><b>Fixed Decrease:</b><span style="font-weight: 400"> Subtract a fixed amount from the original product price, ideal for offering discounts.</span></li>
<li style="font-weight: 400"><b>Percentage Increase:</b><span style="font-weight: 400"> Increase the original product price by a percentage, useful for marking up prices for certain customer segments.</span></li>
<li style="font-weight: 400"><b>Percentage Decrease:</b><span style="font-weight: 400"> Decrease the original product price by a percentage, perfect for providing percentage-based discounts.</span></li>
</ul>
<h3>Enable/Disable Toggle Button for Rules</h3>
<p><img class="aligncenter size-full wp-image-18734006036048" src="https://woocommerce.com/wp-content/uploads/2024/06/enable_disable_toggle_button_for_rules_2x.webp" alt="Enable/Disable Toggle Button for Rules" width="980" height="602" /></p>
<p>Take full control of your pricing setup with a simple toggle switch. Instantly activate or deactivate any pricing rule without deleting or modifying it—perfect for seasonal discounts or temporary promotions.</p>
<h3>Rule Adjustment (Spend-Based Conditions)</h3>
<p><img class="aligncenter size-full wp-image-18734006036044" src="https://woocommerce.com/wp-content/uploads/2024/06/rule_adjustment_spend_based_conditions__2x.webp" alt="Rule Adjustment (Spend-Based Conditions)" width="980" height="602" /></p>
<p>Make your pricing smarter by applying extra conditions based on customer spending history. Reward loyal customers or create exclusive offers for high-value buyers with targeted price adjustments.</p>
<h3>Flat Price</h3>
<p><img class="aligncenter size-full wp-image-18734006036046" src="https://woocommerce.com/wp-content/uploads/2024/06/flat_price_2x.webp" alt="Flat Price" width="980" height="602" /></p>
<p>Set a single fixed price for any product—no tiers, quantities, or complex structures. Ideal for creating straightforward promotions or fixed-rate deals for specific users or roles.</p>
<h3>Multi-Level Pricing</h3>
<p><img class="aligncenter size-full wp-image-18734006036047" src="https://woocommerce.com/wp-content/uploads/2024/06/multi_level_pricing_2x.webp" alt="Multi-Level Pricing" width="980" height="602" /></p>
<p><span style="font-weight: 400">Enhance Flat Price rules with additional discount levels. Apply extra discounts when customers meet specific criteria, such as reaching a minimum quantity or subtotal—unlocking deeper, smarter incentives.</span></p>
<p><strong><i>Quantity-Based Multi-Level Pricing: </i></strong><span style="font-weight: 400">Automatically reward customers with extra discounts when their purchase quantity meets defined thresholds. Great for bulk buyers and wholesale customers.</span></p>
<p><strong><i>Product Subtotal Value-Based Multi-Level Pricing: </i></strong><span style="font-weight: 400">Apply layered discounts based on the total product subtotal. Once customers reach the required spending amount, they instantly receive additional savings.</span></p>
<h3>Tooltip on Product Pages:</h3>
<p><img class="aligncenter wp-image-18734003997553 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Tooltip-on-Product-Pages-1.webp" alt="Tooltip on Product Pages Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Dynamic Pricing Information:</b><span style="font-weight: 400"> Display clear and concise dynamic pricing details via tooltips on product pages. Customers can easily see how prices are calculated based on the rules applied to them.</span></li>
<li><b>Enhanced Transparency:</b><span style="font-weight: 400"> Improve customer trust by providing detailed information on how prices are determined directly on the product page.</span></li>
</ul>
<h3>Enforce Minimum and Maximum Quantity Limits in the Cart:</h3>
<p><img class="aligncenter wp-image-18734003997554 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Enforce-Minimum-Maximum-Quantity-Limits-in-the-Cart-1.webp" alt="Enforce Minimum Maximum Quantity Limits in the Cart Feature" width="980" height="602" /></p>
<ul>
<li style="font-weight: 400"><b>Quantity Control:</b><span style="font-weight: 400"> Set specific minimum and maximum quantity limits for products in the cart, ensuring orders meet your desired purchase criteria.</span></li>
<li><b>Order Management:</b><span style="font-weight: 400"> Automatically enforce these limits during the checkout process, helping manage inventory and preventing over or under-ordering.</span></li>
</ul>
<h3>Hide Prices & Add to Cart Button from Guest Users:</h3>
<p><img class="aligncenter wp-image-18734003997555 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Hide-Price-from-Guest-Users-1.webp" alt="Hide Price from Guest Users Feature" width="1792" height="1100" /></p>
<p><img class="aligncenter wp-image-18734003997556 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Hide-Add-To-Cart-Button-1.webp" alt="Hide Add To Cart Button Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Customizable Visibility:</b><span style="font-weight: 400"> Choose to hide prices and the “Add to Cart” button for guest users, encouraging them to create an account or log in to see prices.</span></li>
<li><b>Custom Text Display:</b><span style="font-weight: 400"> Customize the text displayed when prices are hidden, providing instructions or incentives for users to sign up or log in.</span></li>
</ul>
<h3>General Settings and Permissions:</h3>
<p><img class="aligncenter wp-image-18734003997558 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/General-Settings-and-Permissions-1.webp" alt="General Settings and Permissions Feature" width="1792" height="1100" /></p>
<ul>
<li><b>Visibility Management:</b><span style="font-weight: 400"> Control product and category visibility, customize the “Add to Cart” button, and set redirect URLs to enhance user experience and sales strategies.</span></li>
</ul>
<h2>Why Choose Dynamic and Role-Based Pricing for WooCommerce:</h2>
<h3>Personalized Pricing:</h3>
<p><span style="font-weight: 400">Tailor your pricing strategy to different customer segments, offering personalized pricing to enhance customer satisfaction and loyalty.</span></p>
<h3>Increased Conversions:</h3>
<p><span style="font-weight: 400">With dynamic pricing options and clear tooltip displays, you can provide customers with transparent pricing information, reducing purchase hesitation and increasing conversions.</span></p>
<h3>Enhanced User Experience:</h3>
<p><span style="font-weight: 400">Enforce quantity limits and hide prices for guest users, creating a streamlined and customized shopping experience that caters to individual preferences.</span></p>
<h3>Flexible Pricing Strategies:</h3>
<p><span style="font-weight: 400">Choose from a range of dynamic pricing types and configure pricing rules based on user roles and attributes, giving you the flexibility to adapt your pricing strategy to changing market conditions.</span></p>
<h3>Get Dynamic and Role-Based Pricing for WooCommerce Today!</h3>
<p><span style="font-weight: 400">Dynamic and role-based pricing allows you to take control of your pricing strategy and unlock new possibilities for your WooCommerce store. With personalized pricing options, transparent tooltip displays, and enforced quantity limits, you can create a seamless shopping experience that drives conversions and fosters customer loyalty.</span></p>
<h3>How to Get Started</h3>
<ol>
<li style="font-weight: 400"><span style="font-weight: 400">Buy Dynamic and Role-Based Pricing for WooCommerce.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Download and install the extension. You can find the installation <a href="https://woocommerce.com/document/dynamic-and-role-based-pricing-for-woocommerce/#section-2">guide here</a>.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Activate, set up, and configure the extension.</span></li>
</ol>
<p><span style="font-weight: 400">Read the </span><a href="https://woocommerce.com/document/dynamic-and-role-based-pricing-for-woocommerce/">technical documentation</a><span style="font-weight: 400"> to set up Dynamic and Role-Based Pricing for WooCommerce today.</span></p>

Dynamic And Role Based Pricing

<p>Offer role-based cart discounts for a better shopping experience.</p>

<ul class="wccom-tick-list-primary">
<li data-start="106" data-end="223">
<p data-start="108" data-end="223"><strong data-start="108" data-end="143">Wholesale & Role-Based Pricing:</strong> Set custom regular and sale prices for each user role, including guest users.</p>
</li>
<li data-start="224" data-end="333">
<p data-start="226" data-end="333"><strong data-start="226" data-end="263">Hide Price / Add-to-Cart Control:</strong> Hide product prices or Add-to-Cart buttons for specific user roles.</p>
</li>
<li data-start="334" data-end="440">
<p data-start="336" data-end="440"><strong data-start="336" data-end="367">Custom Role-Based Messages:</strong> Show personalized messages when prices or purchase options are hidden.</p>
</li>
<li data-start="441" data-end="544">
<p data-start="443" data-end="544"><strong data-start="443" data-end="466">Guest User Pricing:</strong> Assign specific pricing or display custom messages for non-logged-in users.</p>
</li>
<li data-start="545" data-end="635">
<p data-start="547" data-end="635"><strong data-start="547" data-end="569">Inventory Control:</strong> Manage and update product stock individually with full control.</p>
</li>
<li data-start="636" data-end="745">
<p data-start="638" data-end="745"><strong data-start="638" data-end="667">Dynamic Frontend Display:</strong> Automatically update prices, stock, and messages on product and shop pages.</p>
</li>
</ul>
<hr />
<h3 data-start="303" data-end="360">Wholesale Pricing & Inventory Control for WooCommerce</h3>
<p data-start="362" data-end="636">Take full control of your WooCommerce store with <strong data-start="411" data-end="452">Wholesale Pricing & Inventory Control</strong>. This powerful plugin lets you set wholesale and role-based pricing, control product visibility, manage inventory, and display custom messages for each user role — including guests.</p>
<p data-start="638" data-end="793">It’s the perfect solution for wholesale, B2B, membership-based, and multi-tier pricing stores that require flexible pricing and advanced inventory control.</p>
<h3 data-start="800" data-end="834">Wholesale & Role-Based Pricing</h3>
<p data-start="836" data-end="1065">Easily set custom pricing for each user role, including Administrators, Editors, Authors, Customers, Shop Managers, and Guest users. Define separate regular and sale prices per role to create a fully customized pricing structure.</p>
<p data-start="1067" data-end="1258">If a specific role does not have a custom price set, the default WooCommerce product price is automatically applied — ensuring smooth and reliable pricing management across your entire store.</p>
<p><img class="alignnone size-large wp-image-18734006112430" src="https://woocommerce.com/wp-content/uploads/2025/11/User-Role-Based-Pricing.png?w=980" alt="Illustration showing user role-based pricing in WooCommerce, highlighting custom prices for different roles like Administrators, Editors, Authors, Customers, Shop Managers, and Guests, with default product price applied if no custom price is set." width="980" height="460" /></p>
<h3 data-start="140" data-end="176">Hide Price or Add-to-Cart Button</h3>
<p data-start="178" data-end="446">Easily control product visibility in your WooCommerce store by hiding prices or the Add-to-Cart button for specific user roles. This feature is ideal for wholesale and B2B stores where certain products should only be visible or purchasable by approved customer groups.</p>
<h3><img class="alignnone size-large wp-image-18734006112429" style="font-family: 'Inter var', 'Inter Fallback', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Fira Sans', 'Droid Sans', 'Helvetica Neue', sans-serif;font-size: 16px;letter-spacing: -0.011em" src="https://woocommerce.com/wp-content/uploads/2025/11/Hide-Price-or-Add-to-Cart-Button.png?w=980" alt="Graphic showing hiding product prices or Add-to-Cart button in WooCommerce, allowing store owners to control visibility and purchases for specific user roles, ideal for wholesale or B2B stores." width="980" height="460" /></h3>
<h3>Custom Messages Per User Role</h3>
<p data-start="149" data-end="387">Display personalized messages for user roles where prices or the Add-to-Cart button are hidden. Clearly explain product availability restrictions to avoid confusion and improve communication with guest users or restricted customer groups.</p>
<p><img class="alignnone size-large wp-image-18734006112428" src="https://woocommerce.com/wp-content/uploads/2025/11/Custom-Messages-Per-User-Role.png?w=980" alt="Illustration showing custom messages in WooCommerce for specific user roles, explaining why product prices or Add-to-Cart buttons are hidden, improving communication and reducing confusion for restricted customers." width="980" height="460" /></p>
<h3>Stock Management for Products and Variations</h3>
<p>Manage and update stock levels for each product and variation individually. The plugin supports global stock tracking while providing flexible inventory control per product and per variation, ensuring accurate availability for all user roles in your WooCommerce store.</p>
<h3><img class="alignnone size-large wp-image-18734006112427" src="https://woocommerce.com/wp-content/uploads/2025/11/Stock-Management-for-Products-and-Variations.png?w=980" alt="Graphic illustrating stock management in WooCommerce, showing individual stock tracking for products and variations, with global inventory control and accurate availability information for all user roles." width="980" height="460" /></h3>
<h3>Quick Popup-Based Editor</h3>
<p>Quickly manage wholesale and role-based pricing with a convenient popup editor directly from the product page. Update prices, hide Add-to-Cart buttons, or set custom messages without leaving the page — making store management faster and more efficient.</p>
<p><img class="alignnone size-large wp-image-18734006112426" src="https://woocommerce.com/wp-content/uploads/2025/11/Quick-Popup-Based-Editor.png?w=980" alt="Illustration showing a quick popup-based editor in WooCommerce for managing user role-based pricing, hiding buttons, and setting custom messages directly on the product page for fast and efficient management." width="980" height="460" /></p>
<h3>Shop & Single Product Page Display</h3>
<p>Wholesale prices, sale prices, and custom messages are dynamically displayed on shop, archive, and single product pages. Each user sees pricing and content tailored to their role, delivering a personalized WooCommerce shopping experience.</p>
<p><img class="alignnone size-large wp-image-18734006112424" src="https://woocommerce.com/wp-content/uploads/2025/11/vip-customer-price.png?w=980" alt="Illustration showing VIP customer pricing in WooCommerce, highlighting a lower price for VIP users compared to regular customers." width="980" height="460" /></p>
<p><img class="alignnone size-large wp-image-18734006112425" src="https://woocommerce.com/wp-content/uploads/2025/11/customer-price.png?w=980" alt="Graphic showing standard pricing for regular customers in WooCommerce, displaying the default product price." width="980" height="460" /></p>
<h3 data-start="127" data-end="180">Perfect for Wholesale, B2B, and Membership Stores</h3>
<p data-start="182" data-end="516">Ideal for wholesale, B2B, and membership-based WooCommerce stores, this plugin provides complete control over role-specific pricing, inventory management, and purchase restrictions. Ensure that each customer sees only the prices and products relevant to their role, giving store owners full control and a seamless shopping experience.</p>
<hr />
<h3 data-start="173" data-end="246">Why Choose <strong data-start="188" data-end="229">Wholesale Pricing & Inventory Control</strong> for WooCommerce?</h3>
<ul class="wccom-tick-list-secondary">
<li data-start="248" data-end="314">
<p data-start="250" data-end="314">Quickly manage pricing and stock for large WooCommerce stores.</p>
</li>
<li data-start="315" data-end="372">
<p data-start="317" data-end="372">Ideal for wholesale, B2B, and membership-based shops.</p>
</li>
<li data-start="373" data-end="439">
<p data-start="375" data-end="439">Fully compatible with all WooCommerce products and variations.</p>
</li>
</ul>

Wholesale Pricing & Inventory Control

<p>Set wholesale and role-based pricing in WooCommerce, control inventory visibility, hide prices or add-to-cart buttons, and display custom messages for each user role including guests. Ideal for B2B, wholesale stores.</p>

Dynamic And Role Based Pricing vs Wholesale Pricing & Inventory Control