<div class="woo-sc-box info">This extension requires the subscription functionality to be enabled on your store. Before purchasing this extension, first purchase and install <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>.</div>
<h2>Keep customers informed of upcoming changes to subscriptions</h2>
The Email Reminders for WooCommerce Subscriptions extension expands the communication features of WooCommerce Subscriptions.
WooCommerce Subscriptions notifies customers when a subscription status changes. For instance, when a subscription trial ends, a subscription expires, or payment is due. There is no prior notification of these changes.
Email Reminders for WooCommerce Subscriptions notifies customers of upcoming changes. Customers can plan ahead and not be surprised or disappointed by changes in their subscription status. Informed customers have greater satisfaction. Keeping customers informed may contribute to more new or renewed subscriptions and an increase in subscription revenue.
<h2>Features</h2>
<ul class="wccom-tick-list-secondary">
<li>Easy-to-customize reminder emails.</li>
<li>Supports multiple reminders in each email.</li>
<li>You can enable or disable a reminder at any time.</li>
<li>Site admins can customize email headers, bodies & footers.</li>
<li>Sends automatic reminders before a customer’s subscription trial ends.</li>
<li>Sends automatic reminders before a subscription payment is due that requires a manual payment.</li>
<li>Sends automatic reminders before an automatically recurring renewal payment is due.</li>
<li>Sends automatic reminders before a subscription expires.</li>
<li>Sends automatic reminders after a subscription expired. (New)</li>
<li>Sends automatic reminders before a subscription activation. (requires the <a href="https://woocommerce.com/products/custom-start-date-for-woocommerce-subscriptions/">Custom Start Date for WooCommerce Subscriptions</a> extension) (New)</li>
<li>Existing subscriptions can be scheduled in a single click. (New)</li>
<li>Exclude reminder emails by product level. (New)</li>
<li>Setup custom email templates to send different email content for various reminder intervals for their customers. (New)</li>
<li>Site admin can test custom email templates instantly by sending email. (New)</li>
</ul>
<h2>Benefits</h2>
<ul>
<li>May increase site revenue</li>
<li>Lowers admin workload</li>
<li>Increases customer satisfaction</li>
</ul>
<h2>Supported extensions</h2>
<ul>
<li><a href="https://woocommerce.com/products/email-previewer-for-woocommerce/">Email Previewer for WooCommerce</a></li>
<li><a href="https://woocommerce.com/products/custom-start-date-for-woocommerce-subscriptions/">Custom Start Date for WooCommerce Subscriptions</a></li>
</ul>
<h3>Reminder options</h3>
Set the days, for example, 3, 2, or 1, to notify the customer before a subscription trial end date, due date, or expiration date in descending order. See the example below (2,1) that will inform customers 48 and 24 hours before an expiration date.
<img class="alignnone wp-image-18734004332158 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-settings.png" alt="" width="1247" height="732" />
<h3>Custom reminder emails</h3>
Site admin can configure and send custom email content for various reminder intervals configured for their customers.
Custom email reminder template creation
Site admin can easily create customized email reminder templates as below,
<img class="size-full wp-image-18734004606620 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/add-custom-email-template.png" alt="" width="980" height="974" />
Custom email reminder templates
After the custom email reminder templates are created, it will be listed here.
<img class="alignnone size-full wp-image-18734004606709" src="https://woocommerce.com/wp-content/uploads/2023/05/screenshot-10-1.png" alt="" width="980" height="428" />
<h3>Testing custom reminder email</h3>
Site admins can test custom email templates instantly by sending email as below,
<img class="size-full wp-image-18734004606784 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/test-custom-email-template.png" alt="" width="980" height="406" />
<h3>Default reminder emails</h3>
Based upon the options configured above, Email Reminders for WooCommerce Subscriptions will automatically send the following reminder emails as scheduled.
<img class="alignnone wp-image-18734004332159 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/emails.png" alt="" width="1920" height="745" />
<h3>A reminder of the end of a subscription trial</h3>
This is a reminder sent to customers before a subscription trial ends.
<img class="size-medium wp-image-18734002062019 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-trial.png?w=606" alt="" width="606" height="898" />
<h3>A reminder of an upcoming manual renewal</h3>
This is a reminder sent to customers before a subscription is due for renewal, when renewal requires a manual payment.
<img class="size-medium wp-image-18734002062022 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-manual.png?w=602" alt="" width="602" height="887" />
<h3>A reminder of an upcoming automatic renewal of a subscription</h3>
This is a reminder sent to customers before an automatic subscription renewal payment is due.
<img class="size-medium wp-image-18734002062020 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-auto.png?w=567" alt="" width="567" height="900" />
<h3>A reminder of subscription expiration</h3>
This is a reminder sent to customers before a subscription expires.
<img class="size-medium wp-image-18734002062021 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-expire.png?w=601" alt="" width="601" height="878" />
<h3>A reminder of subscription expired</h3>
This is a reminder sent to customers after a subscription expired.
<img class="aligncenter wp-image-18734004332209 " src="https://woocommerce.com/wp-content/uploads/2023/05/expired-email.png?w=759" alt="" width="617" height="1014" />
<h3>Track subscription email activity</h3>
Email Reminders for WooCommerce Subscriptions tracks subscription email activity in Subscription notes. Admins can easily review an account’s reminder-email activity.
<img class="wp-image-18734001484328 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/01/screenshot-7.png?w=257" alt="" width="225" height="622" />
<h3>Reminders for existing subscriptions</h3>
Site admin can schedule reminders for existing subscriptions easily via single click. Navigate to: WooCommerce > Settings > Subscriptions > Reminders. By clicking Schedule Now button reminders will be scheduled via background process for existing subscriptions.
<h3>Exclude reminder emails</h3>
Site admin can easily exclude reminder emails by product level for their customers. Navigate to: Edit Product > General > Exclude reminder emails. 
<img class="aligncenter wp-image-18734002644998 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/exclude-reminder-emails.png" alt="" width="1004" height="439" />
<hr class="wccom-product-heading__hr" />
Check out our other best-selling and popular extensions below:
<ul>
<li><a href="https://woocommerce.com/products/ultimate-payment-plans/">Ultimate Payment Plans or Deposits</a></li>
<li><a href="https://woocommerce.com/products/ultimate-raffle/">Ultimate Raffle</a></li>
<li><a href="https://woocommerce.com/products/ultimate-tax-exemption/">Ultimate Tax Exemption</a></li>
<li><a href="https://woocommerce.com/products/ultimate-refunds/">Ultimate Refunds</a></li>
<li><a href="https://woocommerce.com/products/ultimate-order-approval/">Ultimate Order Approval</a></li>
</ul>

Email Reminders for WooCommerce Subscriptions

Keep customers informed of upcoming changes to subscriptions via email.

<h2>The most important features for you</h2>


<ul class="wccom-tick-list-primary">
<li>Let customers subscribe to their entire cart at checkout, no subscription products needed</li>
<li>Every renewal is a real WooCommerce order with actual stock reduction</li>
<li>Full customer self-service: pause, resume, skip, cancel, change schedule, update addresses</li>
<li>Subscribe & Save discount to incentivize subscriptions</li>
<li>Easy to set up, easy to run: from zero to accepting subscription orders in under five minutes.</li>
<li>Works with both classic and WooCommerce Blocks checkout</li>
<li>Built-in payment gateway integrations for Mollie, Stripe, & WooPayments</li>
<li>Compatible with WPML, Polylang, Weglot & GTranslate</li>
</ul>
<hr />
<h2>Your products already work as subscriptions</h2>
Most subscription solutions require you to rebuild your catalog: creating separate subscription product types, defining fixed billing cycles per product, and maintaining parallel pricing. Order Subscriptions skips all of that.
Your existing simple and variable products work as subscriptions immediately. Customers decide at checkout whether to subscribe and pick their own renewal schedule: every 2 weeks, every month, every quarter, whatever fits their life. One checkbox, one frequency selector, done. No subscription product types to configure, no complex pricing tables to maintain, no catalog duplication. A single product serves both one-time buyers and subscribers.
This is how subscription commerce should work for stores that sell consumables, essentials, pet supplies, supplements, coffee, cosmetics, or anything customers need to reorder regularly.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Real orders based on your stock</h2>
Every subscription renewal creates a genuine WooCommerce order, not a background transaction or a virtual renewal event. A complete order that flows through your existing fulfillment pipeline, properly reduces product inventory, applies current pricing, validates stock availability, and appears in your reports exactly like any other sale. In other words: your stock counts are always accurate.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Payments that handle themselves</h2>
Automatic recurring payments work out of the box with the gateways WooCommerce stores actually use: Mollie (iDEAL, Bancontact, credit cards, SEPA Direct Debit, and more), Stripe, and WooPayments. Install the gateway plugin, enable order subscriptions, and recurring payments just work.
Need Cash on Delivery or Bank Transfer for your market? Those work too!
<h2>Customers stay in control</h2>
A dedicated section in My Account gives customers full control over their subscriptions, without contacting support and without waiting for an admin to make changes. They can pause when they’re overstocked, resume when they’re ready, skip a single renewal instead of cancelling, update their delivery address before the next shipment, adjust item quantities, or change their renewal frequency entirely.
Every action is confirmed with clear email notifications to both the customer and your team. Managing their subscription is effortless, not frustrating.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Easy to set up, easy to run</h2>
One settings page with three tabs. Enable the feature, pick which frequencies to offer, choose your discount percentage, and you’re live. No product-by-product configuration, no migration, no separate subscription management system to learn. Your store can go from zero to accepting subscription orders in under five minutes.
<h2 class="text-text-100 mt-2 -mb-1 text-base font-bold">Built for the modern WooCommerce stack</h2>
Full support for WooCommerce Blocks checkout, High-Performance Order Storage (HPOS), and Action Scheduler. Even runs alongside WooCommerce Subscriptions without conflicts.
<hr />
<h2>All features</h2>
Find out what Order Subscriptions can do for you:
<ul class="wccom-tick-list-secondary">
<li>Order-level subscriptions at checkout: Customers enable subscriptions with a single checkbox at checkout and choose their renewal frequency. No subscription products to create or manage.</li>
<li>Flexible renewal frequencies: Support for days, weeks, months, and years with configurable minimum and maximum intervals per frequency type. Customers pick exactly the schedule that works for them.</li>
<li>Real stock management: Each recurring order is a full WooCommerce order that reduces product inventory, applies coupons, calculates shipping, and flows through your existing order pipeline.</li>
<li>Automatic recurring payments: Built-in integrations for Mollie, Stripe, and WooPayments. Payment methods are saved automatically during the first checkout, no customer action needed for renewals.</li>
<li>Failed payment retry system: Exponential backoff retries (12h, 24h, 48h) with automatic cancellation after 3 failures. Unrecoverable errors (deleted products, deleted users) trigger immediate cancellation without wasting retries.</li>
<li>Subscribe & Save discount: Configurable percentage discount (1-50%) applied at checkout and locked for the life of the subscription. Calculated on subtotal after coupons.</li>
<li>Customer self-service: Dedicated My Account section where customers can pause, resume, cancel, skip payments, change their renewal schedule, update item quantities, and edit billing/shipping addresses.</li>
<li>Full email notification system: 16 email templates covering every subscription lifecycle event: created, activated, paused, cancelled, auto-cancelled, changed, payment failed, payment skipped, and upcoming renewal reminders. Both admin and customer variants, with HTML and plain text templates.</li>
<li>Upcoming renewal reminders: Configurable email reminders sent X days before each renewal, so customers are never surprised by a charge.</li>
<li>Admin subscription management: Dedicated admin interface to view, edit, and manage all subscriptions. Change status, modify schedules, edit quantities, view related orders, and trigger manual renewals.</li>
<li>Subscription analytics dashboard: Visual overview of your subscription business with key metrics and trends.</li>
<li>CSV export: Export your subscription data for external reporting and analysis.</li>
<li>Product & user restrictions: Control exactly which products and users can use subscriptions. Include or exclude by product category, tag, brand, or individual product. Restrict by user role.</li>
<li>Product-level exclusion: Individually exclude specific products or variations from being purchased as subscriptions, via a simple checkbox on the product edit screen.</li>
<li>WooCommerce Blocks checkout support: Full integration with the block-based checkout, including Store API support for the subscription widget.</li>
<li>HPOS compatible: Fully compatible with High-Performance Order Storage. All order queries use dual-path logic for both HPOS and legacy storage.</li>
<li>Manual payment methods: Support for Cash on Delivery and Bank Transfer (BACS) subscriptions, with automatic invoicing and appropriate order status management.</li>
<li>Multilingual support: Compatible with WPML, Polylang, Weglot, and GTranslate. Per-language content settings for every customer-facing string. Background renewal processing respects the customer’s language context.</li>
<li>WooCommerce Subscriptions compatible: Runs alongside WooCommerce Subscriptions without conflicts. Menu labels and My Account entries adapt automatically.</li>
<li>Template overrides: Override checkout, My Account, and email templates via your theme for full design control.</li>
<li>Developer extensible: Comprehensive action and filter hooks for custom integrations, plus a gateway integration API for adding support for additional payment providers.</li>
<li>Detailed logging: Category-based logging via WooCommerce’s built-in log system, with gateway-specific log files for easy troubleshooting.</li>
<li>Translation ready: Includes translations for English, Dutch (NL, BE), French (FR, BE, LU), and German (DE, AT, CH, BE, LU) with formal variants.</li>
</ul>

Order Subscriptions

Let customers turn any WooCommerce order into a subscription during checkout. Flexible order-level subscriptions with automatic recurring payments, real stock management, and full customer self-service.

Email Reminders for WooCommerce Subscriptions vs Order Subscriptions