<div class="woo-sc-box info">This extension requires the subscription functionality to be enabled on your store. Before purchasing this extension, first purchase and install <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>.</div>
<h2>Keep customers informed of upcoming changes to subscriptions</h2>
<p>The <strong>Email Reminders for WooCommerce Subscriptions</strong> extension expands the communication features of WooCommerce Subscriptions.</p>
<p>WooCommerce Subscriptions notifies customers when a subscription status changes. For instance, when a subscription trial ends, a subscription expires, or payment is due. There is no prior notification of these changes.</p>
<p>Email Reminders for WooCommerce Subscriptions notifies customers of upcoming changes. Customers can plan ahead and not be surprised or disappointed by changes in their subscription status. Informed customers have greater satisfaction. Keeping customers informed may contribute to more new or renewed subscriptions and an increase in subscription revenue.</p>
<h2>Features</h2>
<ul class="wccom-tick-list-secondary">
<li><strong>Easy-to-customize</strong> reminder emails.</li>
<li>Supports <strong>multiple reminders</strong> in each email.</li>
<li>You can <strong>enable or disable</strong> a reminder at <strong>any time</strong>.</li>
<li>Site admins can customize <strong>email headers, bodies & footers.</strong></li>
<li>Sends automatic <strong>reminders before</strong> a customer’s <strong>subscription trial ends.</strong></li>
<li>Sends automatic <strong>reminders before</strong> a subscription <strong>payment is due</strong> that requires a <strong>manual payment.</strong></li>
<li>Sends automatic <strong>reminders before</strong> an automatically <strong>recurring renewal payment</strong> is due.</li>
<li>Sends automatic <strong>reminders before</strong> a subscription <strong>expires.</strong></li>
<li>Sends automatic <strong>reminders after</strong> a subscription <strong>expired</strong>. <strong><span style="color: blue">(New)</span></strong></li>
<li>Sends automatic <strong>reminders before </strong>a subscription <strong>activation</strong>. (requires the <a href="https://woocommerce.com/products/custom-start-date-for-woocommerce-subscriptions/">Custom Start Date for WooCommerce Subscriptions</a> extension) <strong><span style="color: blue">(New)</span></strong></li>
<li><strong>Existing subscriptions</strong> can be scheduled in a single click. <strong><span style="color: blue">(New)</span></strong></li>
<li><strong>Exclude </strong>reminder emails <strong>by product level</strong>. <strong><span style="color: blue">(New)</span></strong></li>
<li>Setup <strong>custom email templates</strong> to send different email content <strong>for various reminder intervals</strong> for their customers. <strong><span style="color: blue">(New)</span></strong></li>
<li>Site admin can <strong>test custom email templates</strong> instantly by sending email. <strong><span style="color: blue">(New)</span></strong></li>
</ul>
<h2>Benefits</h2>
<ul>
<li>May increase site revenue</li>
<li>Lowers admin workload</li>
<li>Increases customer satisfaction</li>
</ul>
<h2>Supported extensions</h2>
<ul>
<li><a href="https://woocommerce.com/products/email-previewer-for-woocommerce/">Email Previewer for WooCommerce</a></li>
<li><a href="https://woocommerce.com/products/custom-start-date-for-woocommerce-subscriptions/">Custom Start Date for WooCommerce Subscriptions</a></li>
</ul>
<h3>Reminder options</h3>
<p>Set the days, for example, 3, 2, or 1, to notify the customer before a subscription trial end date, due date, or expiration date in descending order. See the example below (2,1) that will inform customers 48 and 24 hours before an expiration date.</p>
<p><img class="alignnone wp-image-18734004332158 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-settings.png" alt="" width="1247" height="732" /></p>
<h3>Custom reminder emails</h3>
<p>Site admin can configure and send <strong>custom email content</strong> for various reminder intervals configured for their customers.</p>
<p><strong>Custom email reminder template creation</strong></p>
<p>Site admin can easily create customized email reminder templates as below,</p>
<p><img class="size-full wp-image-18734004606620 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/add-custom-email-template.png" alt="" width="980" height="974" /></p>
<p><strong>Custom email reminder templates</strong></p>
<p>After the custom email reminder templates are created, it will be listed here.</p>
<p><img class="alignnone size-full wp-image-18734004606709" src="https://woocommerce.com/wp-content/uploads/2023/05/screenshot-10-1.png" alt="" width="980" height="428" /></p>
<h3>Testing custom reminder email</h3>
<p>Site admins can test custom email templates instantly by sending email as below,</p>
<p><img class="size-full wp-image-18734004606784 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/test-custom-email-template.png" alt="" width="980" height="406" /></p>
<h3>Default reminder emails</h3>
<p>Based upon the options configured above, <strong>Email Reminders for WooCommerce Subscriptions </strong>will automatically send the following reminder emails as scheduled.</p>
<p><img class="alignnone wp-image-18734004332159 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/emails.png" alt="" width="1920" height="745" /></p>
<h3>A reminder of the end of a subscription trial</h3>
<p>This is a reminder sent to customers before a subscription trial ends.</p>
<p><img class="size-medium wp-image-18734002062019 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-trial.png?w=606" alt="" width="606" height="898" /></p>
<h3>A reminder of an upcoming manual renewal</h3>
<p>This is a reminder sent to customers before a subscription is due for renewal, when renewal requires a manual payment.</p>
<p><img class="size-medium wp-image-18734002062022 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-manual.png?w=602" alt="" width="602" height="887" /></p>
<h3>A reminder of an upcoming automatic renewal of a subscription</h3>
<p>This is a reminder sent to customers before an automatic subscription renewal payment is due.</p>
<p><img class="size-medium wp-image-18734002062020 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-auto.png?w=567" alt="" width="567" height="900" /></p>
<h3>A reminder of subscription expiration</h3>
<p>This is a reminder sent to customers before a subscription expires.</p>
<p><img class="size-medium wp-image-18734002062021 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/05/email-reminders-expire.png?w=601" alt="" width="601" height="878" /></p>
<h3>A reminder of subscription expired</h3>
<p>This is a reminder sent to customers after a subscription expired.</p>
<p><img class="aligncenter wp-image-18734004332209 " src="https://woocommerce.com/wp-content/uploads/2023/05/expired-email.png?w=759" alt="" width="617" height="1014" /></p>
<h3>Track subscription email activity</h3>
<p><strong>Email Reminders for WooCommerce Subscriptions </strong>tracks subscription email activity in Subscription notes. Admins can easily review an account’s reminder-email activity.</p>
<p><img class="wp-image-18734001484328 aligncenter" src="https://woocommerce.com/wp-content/uploads/2023/01/screenshot-7.png?w=257" alt="" width="225" height="622" /></p>
<h3>Reminders for existing subscriptions</h3>
<p>Site admin can schedule reminders for existing subscriptions easily via single click. Navigate to: <strong>WooCommerce > Settings > Subscriptions > Reminders. </strong>By clicking <strong>Schedule Now </strong>button reminders will be scheduled via background process for existing subscriptions.</p>
<h3>Exclude reminder emails</h3>
<p>Site admin can easily exclude reminder emails by product level for their customers. Navigate to: <strong>Edit Product > General > Exclude reminder emails. </strong></p>
<p><img class="aligncenter wp-image-18734002644998 size-full" src="https://woocommerce.com/wp-content/uploads/2023/05/exclude-reminder-emails.png" alt="" width="1004" height="439" /></p>
<hr class="wccom-product-heading__hr" />
<p>Check out our other best-selling and popular extensions below:</p>
<ul>
<li><a href="https://woocommerce.com/products/ultimate-payment-plans/">Ultimate Payment Plans or Deposits</a></li>
<li><a href="https://woocommerce.com/products/ultimate-raffle/">Ultimate Raffle</a></li>
<li><a href="https://woocommerce.com/products/ultimate-tax-exemption/">Ultimate Tax Exemption</a></li>
<li><a href="https://woocommerce.com/products/ultimate-refunds/">Ultimate Refunds</a></li>
<li><a href="https://woocommerce.com/products/ultimate-order-approval/">Ultimate Order Approval</a></li>
</ul>

Email Reminders for WooCommerce Subscriptions

<p>Keep customers informed of upcoming changes to subscriptions via email.</p>

<h1>Give Your Customers Full Control Over Their Subscriptions — All Year Round</h1>
<p>Running a successful subscription business isn’t just about acquiring customers; it’s about keeping them. When subscribers feel locked in or frustrated by a lack of flexibility, they cancel. With the Self-Service Dashboard for WooCommerce Subscriptions, you put the power back in their hands, letting them manage their own subscriptions without ever needing to contact support.</p>
<p>Take a specialty coffee subscription box as an example. A customer going on a two-week trip doesn’t want to receive and pay for a box they won’t be home to enjoy. Instead of submitting a support ticket and waiting for a reply, they can simply log in and pause their subscription until they’re back. Another customer wants to try a new roast; they can swap their product variation themselves in seconds. Someone who just stocked up wants to push their next payment date back — done, without any back-and-forth with your team.</p>
<p>The result? Fewer cancellations, fewer support tickets, and customers who feel valued rather than trapped.</p>
<p>With the Self-Service Dashboard, your subscribers can:</p>
<ul class="wccom-tick-list-primary">
<li><span data-preserver-spaces="true">Pause their subscriptions until a specific date</span></li>
<li><span data-preserver-spaces="true">Add new products to their existing subscriptions</span></li>
<li>Remove products from an existing subscription</li>
<li><span data-preserver-spaces="true">Change product quantities</span></li>
<li><span data-preserver-spaces="true">Switch between product variations</span></li>
<li>Add recurring coupons</li>
<li>Change shipping method</li>
<li>Change the next payment date</li>
<li>Change the subscription frequency</li>
<li><span data-preserver-spaces="true">Add new products to their subscriptions for the next shipping only</span></li>
<li><strong>(NEW) Subscription cancellation reasons</strong></li>
</ul>
<h2>Who Is This For?</h2>
<p><span style="font-weight: 400"><strong>Perfect for:</strong> meal kit and food delivery subscriptions, supplement and wellness box stores, pet supply subscriptions, beauty and skincare boxes, coffee and beverage subscriptions, digital product subscriptions, and any WooCommerce store looking to reduce subscription churn and cut support overhead without adding headcount.</span></p>
<h2>How can your business benefit?</h2>
<h3>Cut Subscription Support Tickets — Without Changing Your Team</h3>
<p>Every time a customer needs to change their next payment date, swap a product, or pause their subscription, they have two options: open a support ticket or manage it themselves. The Self-Service Dashboard makes the second option effortless. When customers can handle routine subscription changes on their own, your support team is freed up to focus on issues that actually need a human. Stores using the plugin typically see a significant drop in subscription-related support volume within weeks of going live.</p>
<h3>Reduce Churn by Giving Subscribers the Flexibility They Expect</h3>
<p>Customers don’t always cancel because they’ve lost interest in your product. More often, they cancel because a payment date doesn’t work, a delivery is inconvenient, or they need a short break. The Self-Service Dashboard gives subscribers the tools to adapt their subscription to their life rather than cancel it — pausing, rescheduling, and modifying from their account page. The result is a measurable reduction in avoidable churn and a higher Customer Lifetime Value across your subscriber base.</p>
<blockquote>
<p style="text-align: center"><em>Did you know that “<b>Acquiring</b> a new <b>customer</b> can cost five times more than retaining an existing <b>customer</b>? Increasing <b>customer retention</b> by 5% can increase profits from 25-95%. The success rate of selling to a <b>customer</b> you already have is 60-70%, while the success rate of selling to a new <b>customer</b> is 5-20%.” <a href="https://www.outboundengine.com/blog/customer-retention-marketing-vs-customer-acquisition-marketing/" target="_blank" rel="noopener">source</a></em></p>
</blockquote>
<h3>Full Subscription Box Management — Directly From the Customer Account Page</h3>
<p><span style="font-weight: 400">Self-service Dashboard for WooCommerce Subscriptions is fully integrated with </span><a href="https://woocommerce.com/products/product-bundles/" target="_blank" rel="noopener"><span style="font-weight: 400">Product Bundles</span></a><span style="font-weight: 400"> and </span><a href="https://woocommerce.com/products/composite-products/" target="_blank" rel="noopener"><span style="font-weight: 400">Composite Products</span></a><span style="font-weight: 400"> plugins, allowing customers to not just manage their subscriptions but also edit the contents of their subscription boxes. Customers can add, remove, or swap items in their box from their own account page — no tickets, no delays, no friction. This is particularly valuable for subscription box businesses where variety and personalisation drive retention.</span></p>
<h2>Cover the Full Subscriber Journey — Bundle and Save 10%</h2>
<p><span style="font-weight: 400">The Self-Service Dashboard keeps your subscribers happy and reduces churn. But first, you need to convert your one-time buyers into subscribers.</span></p>
<p><span style="font-weight: 400">Buy Once or Subscribe for WooCommerce Subscriptions lets you offer both a one-time purchase option and a subscription plan on the same product page — without duplicate listings or complex setups. Customers who aren’t ready to commit can still buy, while those looking for recurring value can subscribe, with a built-in discount to make the choice even easier.</span></p>
<p><span style="font-weight: 400">Together, the two plugins cover everything:</span></p>
<ul>
<li style="font-weight: 400"><b>Buy Once or Subscribe:</b><span style="font-weight: 400"> converts one-time buyers into subscribers at the point of purchase</span></li>
<li style="font-weight: 400"><b style="letter-spacing: -0.011em">Self-Service Dashboard:</b><span style="font-weight: 400"> keeps those subscribers engaged, satisfied, and far less likely to cancel</span></li>
</ul>
<div style="background-color: #ffefba;padding: 20px;border-radius: 8px;text-align: center;margin: 20px 0">
<h2>Bundle and save!</h2>
<p>Enhance your subscription store by combining <a href="https://woocommerce.com/products/buy-once-or-subscribe-for-woocommerce-subscriptions/" target="_blank" rel="noopener"><strong>Buy Once or Subscribe</strong></a> and the <strong>Self-service Dashboard</strong>.</p>
<p><a href="https://woocommerce.com/J2PUJMS9" target="_blank" rel="noopener"><strong>Buy both plugins together</strong></a> and get <strong style="color: #d35400">10% OFF!</strong></p>
</div>
<h1>Features</h1>
<h3>Change the next payment date</h3>
<p>If the next payment date doesn’t work for a customer, they can reschedule it to any date within the next 30 days — directly from their account page, without opening a support ticket. Fewer billing complaints, fewer cancellations caused by timing, and no manual intervention required from your team.</p>
<p><img class="alignnone wp-image-18734001641508 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-next-payment-date.png" alt="" width="1034" height="686" /></p>
<h3>Change subscription frequency</h3>
<p>Customers can switch their subscription to any of the frequencies predefined by the shop admin — whether that’s moving from monthly to quarterly or anything in between. Giving subscribers this level of control removes one of the most common reasons people cancel: the feeling that a subscription doesn’t fit their pace.</p>
<p><img class="alignnone size-medium wp-image-18734001641516" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-subscription-frequency.png?w=620" alt="" width="620" height="422" /></p>
<h3><strong>Pause a subscription until a specific date</strong></h3>
<p>Customers who are going on holiday, taking a break, or simply overstocked can pause their subscription and choose the exact date they want it to reactivate. The subscription status updates automatically on the set date — no manual reactivation required. This feature alone can recover a significant number of cancellations that would otherwise be permanent</p>
<p><img class="alignnone wp-image-7446900 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/Pause-1-e1678357982337.png" alt="" width="2400" height="948" /></p>
<p><span style="font-weight: 400">While the subscription is on hold, its status can be seen in the Status field on the Subscription page.</span></p>
<p><img class="alignnone wp-image-7446898 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/On-hold-1-e1678358079696.png" alt="" width="2400" height="990" /></p>
<p><span style="font-weight: 400">On the specified date set for renewal, the subscription will automatically change its status to Active.</span></p>
<h3><strong>Change shipping method</strong></h3>
<p>Customers can update their shipping method at any time using the Change Shipping button on their subscription page. This is particularly useful when new shipping options become available, or when customers move and need to switch to a different delivery service — without requiring any back-end intervention from your team.</p>
<p><img class="aligncenter wp-image-18734003472128 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-shipping-button.png" alt="Change shipping button" width="1013" height="751" /></p>
<h3><strong>Add a recurring coupon</strong></h3>
<p>Shop owners can reward loyal subscribers with recurring discount coupons. Customers can apply these directly to an active subscription by entering the coupon code on their subscription page. An easy, self-contained way to run loyalty programmes and reduce churn through targeted incentives — all without custom development or manual order adjustments.</p>
<p><img class="aligncenter wp-image-18734003865811 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-coupon.png" alt="Add coupon" width="818" height="649" /></p>
<h3><strong>Add new products to an active subscription</strong></h3>
<p>When customers decide they want more products from your store, they can add them to an existing subscription so everything is delivered together. Increasing order value and consolidating deliveries — all driven by the customer themselves, with no support involvement required.</p>
<p><img class="aligncenter wp-image-18734000228154 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-new-product-2-1.png" alt="" width="1028" height="410" /></p>
<h3>Add a new product to an existing subscription for the next shipment only</h3>
<p>Customers can add a product to their next delivery without subscribing to it on an ongoing basis. The product is automatically removed from the subscription once the renewal order is complete. A great way to let subscribers try new products or add seasonal items without committing to a long-term change.</p>
<p><img class="alignnone wp-image-18734001641604 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Add-product-for-next-shipment.png" alt="" width="827" height="608" /></p>
<h3><strong>Change the quantity of a subscription product</strong></h3>
<p>Subscribers can update the quantity of any product on their active subscription at any time. Whether they’re scaling up because they’ve run out faster than expected or scaling back to reduce spend, they can make the change themselves — reducing the likelihood of cancellation due to over- or under-ordering.</p>
<p><img class="alignnone wp-image-7446897 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/Change-quantity-1-e1678346139489.png" alt="" width="1836" height="1242" /></p>
<h3><strong>Switch product variation (i.e. choose another color or size)</strong></h3>
<p><span style="font-weight: 400">Customers can switch between product variations — such as size, flavour, or colour — by selecting new attributes directly from their subscription page. When a customer’s preferences change, they no longer need to cancel and re-subscribe with a different option. A single click keeps them subscribed and satisfied.</span></p>
<p><img class="alignnone size-full wp-image-7446901" src="https://woocommerce.com/wp-content/uploads/2021/02/Switch-items-1.png" alt="" width="980" height="559" /></p>
<h3><strong>Update shipping method</strong></h3>
<p>This feature can be useful for shops that have more than one shipping method and offer free shipping after a certain order value. When customers make changes to their subscriptions that can affect the subscription value, they will be prompted to confirm their shipping method based on the updated subscription.</p>
<p>Capture<img class="aligncenter wp-image-18734003472156 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Change-shipping-options.png" alt="Change shipping options" width="370" height="476" /></p>
<h3><strong>Collect subscription cancellation reasons</strong></h3>
<p>Understanding <em>why</em> customers cancel is one of the most valuable insights a subscription business can have. With the Cancellation Reasons feature, you can define a custom list of cancellation reasons directly from the back-end settings, which are then presented to customers when they choose to cancel a subscription. Instead of losing a subscriber without any context, you gain actionable feedback that helps you identify patterns, improve your offering, and reduce future churn.</p>
<p>Each reason selected by the customer is automatically recorded as a subscription note, keeping your records clean and your team informed — no extra steps required.</p>
<p><img class="aligncenter wp-image-18734006383891 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Cancellation-reasons-settings.png" alt="Cancellation reasons settings" width="980" height="699" /></p>
<p><img class="aligncenter size-full wp-image-18734006383897" src="https://woocommerce.com/wp-content/uploads/2021/03/Cancellation-reasons-survey.png" alt="Cancellation reasons survey" width="415" height="481" /></p>
<h3><strong>Users will get an automated email letting them know that the subscription has been changed. All subscription changes made by your customers will be recorded in the back-end subscription notes</strong></h3>
<p><img class="aligncenter wp-image-18734003472166 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Subscription-notes.png" alt="Subscription notes" width="346" height="429" /></p>
<h3>Choose which Self-service Dashboard features you want to enable/disable.</h3>
<p>When the plugin is installed all the Self-service Dashboard features will be enabled. You can choose which features to enable/disable by going to <strong>WooCommerce → Settings → Self-service Dash→ General settings.</strong></p>
<p><img class="aligncenter wp-image-18734003472236 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Self-service-dashboard-settings-2.png" alt="Self service dashboard settings" width="1061" height="780" /></p>
<p>The text for the buttons can also be customized from the back-end settings.</p>
<p><img class="aligncenter wp-image-18734003865818 size-full" src="https://woocommerce.com/wp-content/uploads/2021/03/Button-customization-settings.png" alt="Button customization settings" width="977" height="823" /></p>
<h3>Other product limitations can be set using various WooCommerce product settings.</h3>
<p>For more information on how to limit a product to a single subscription or limit the product quantity to 1 for each subscription, please check the <a href="https://woocommerce.com/document/self-service-dashboard-for-woocommerce-subscriptions/#section-12" target="_blank" rel="noopener">documentation</a>.</p>
<h2></h2>
<h2><strong>Get started</strong></h2>
<ol>
<li style="font-weight: 400"><span style="font-weight: 400">Purchase and install the <strong>Self-service Dashboard for WooCommerce Subscriptions</strong>.</span></li>
<li>Enable the functionalities you need from the back-end settings page.</li>
<li style="font-weight: 400"><span style="font-weight: 400">That’s it, watch your <strong>support tickets reduced</strong> and your <strong>customers become happier</strong>.</span></li>
</ol>
<h3>Details and compatibility</h3>
<div class="woo-sc-box normal">
<p>Self-service Dashboard for WooCommerce Subscriptions is compatible with <strong>WordPress Multisite </strong>and the following add-ons:</p>
<ul>
<li><a href="https://woocommerce.com/products/buy-once-or-subscribe-for-woocommerce-subscriptions/" target="_blank" rel="noopener">Buy Once or Subscribe for WooCommerce Subscriptions</a></li>
<li><a href="https://woocommerce.com/products/product-bundles/" target="_blank" rel="noopener">Product Bundles</a></li>
<li><a href="https://woocommerce.com/products/composite-products/" target="_blank" rel="noopener">Composite Products</a></li>
</ul>
</div>
<div class="woo-sc-box blue extension-requirements">
<h3>Information & Requirements</h3>
<ul class="requirements">
<li>WooCommerce Subscriptions version 6.0+</li>
</ul>
<p><a class="docs-link" href="https://woocommerce.com/document/self-service-dashboard-for-woocommerce-subscriptions/" target="_blank" rel="noopener">View documentation for more info</a></p>
</div>
<p> </p>

Self-service Dashboard for WooCommerce Subscriptions

<p>Give your customers full control over their own subscriptions — pausing, modifying, and managing their plans directly from their account page, without contacting support. Reduce churn, eliminate subscription-related support tickets, and increase Customer Lifetime Value with the most flexible self-service subscription management plugin for WooCommerce.</p>

Email Reminders for WooCommerce Subscriptions vs Self-service Dashboard for WooCommerce Subscriptions